Mon.Dec 09, 2024

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The Rise of Connected TV

ROI Revolution

Connected TV (CTV) is not some new, novel advertising channel that marketers have never heard of. However, it is growing in popularity of consumption and advertising effectiveness at a rate that is not only new and novel, but that makes ignoring this channel when building your brands marketing mix a HUGE mistake. Benefits of Connected TV What if you could place your highest converting video ads in front of the 68% of Americans that stream channels like ESPN, Peacock, Nickelodeon, HGTV and hundre

Channel 78
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Snoop Dogg Launches Online Cannabis Lifestyle Marketplace

Retail TouchPoints

Weed impresario Snoop Dogg has launched the SWED.com direct-to-consumer ecommerce marketplace, building on the successful openings this summer of a S.W.E.D. (Smoke Weed Every Day) dispensary in Los Angeles and coffee shop in Amsterdam. The site will feature Snoop Dogg and Death Row Records -branded hemp-derived cannabis products as well as serve as a directory for physical S.W.E.D. dispensaries, providing information for the LA and Amsterdam stores as well as other soon-to-be-launched locations.

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The Quest To Measure Developer Productivity Is Fueling The Market For Value Stream Management And Software Engineering Intelligence Tools

Forrester eCommerce

Using SEI tools, dev leaders can optimize their software development processes while improving the developer experience. The market growth in SEI tools directly corresponds to the explosive use of genAI TuringBots, commonly referred to as copilots for software development.

Reference 273
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Small Business, Big Ideas: Inside the Luxury Advent Calendar Boom with DTC Brand Cheese Brothers

Retail TouchPoints

This story is part of Retail TouchPoints ongoing Small Business, Big Ideas series, focusing on smaller retail brands that have found big success and have even bigger ambitions. The advent calendar has long been a holiday staple, but in the last few years a new variation has soared in popularity luxury advent calendars, ranging in price from hundreds to thousands of dollars.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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John Deere Announced Nearly 200 More Layoffs at Its Iowa Plants During the Holidays. Here’s Why

RetailWire

John Deere continues downsizing.

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Target Adds New AI-Powered Shopping Tools

Retail TouchPoints

Target has joined the likes of Nordstrom , Amazon , Etsy and Walmart with the launch of new generative AI-powered shopping tools, including a Gift Finder and digital shopping assistant. Target Gift Finder Focuses First on Kids Toys The new gen AI-powered Bullseye Gift Finder offers personalized product recommendations to help shoppers quickly zero in on gifts for the kids on their list based on age, hobbies, favorite brands and more.

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Tractor Supply Grows Long-Term Store Goal to 3,200 Locations

Retail TouchPoints

Tractor Supply Co. plans to open approximately 100 new stores in 2025 as it moves toward its eventual goal of operating 3,200 locations 200 more stores than its previous target as part of its Life Out Here 2030 strategic vision. The rural-oriented retailer, which currently operates 2,270 stores in 49 states, also revealed plans to: Enhance localization at individual stores; Explore B2B direct-sales opportunities with larger farms, SMBs and event spaces; Expand capabilities to grow share of wal

Supplies 237
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Influencers Are Remaking Product Discovery

Practical eCommerce

Influencers are no longer just trendsetters; they're remaking how consumers discover and choose products. The post Influencers Are Remaking Product Discovery appeared first on Practical Ecommerce.

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How Brands Can Turn Viral Moments into Lasting Consumer Loyalty

Retail TouchPoints

The way we shop is transforming, driven largely by millennials and Gen Z as they shift from active to passive shopping. Rather than actively seeking out products, younger consumers more frequently discover them through engaging, immersive content on social media platforms like TikTok and Instagram. Imagine scrolling through your feed and stumbling upon a slick advertisement showcasing a stylish, ostensibly high-end product a high-performance vacuum, perhaps, or a stylish doormat.

Consumer 167
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Activist firms demand Macy’s consider options for Bloomingdale’s

RetailDive

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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$2M Opportunity Gap Closed: How This FMCG Brand Optimized Store Level Sales with Wiser

Wiser

To compete effectively in the retail landscape, this FMCG brand sought a more data driven approach to retail sales. Switching from a competitor to Wiser, the brand aimed to enhance field workflow, integrate data (sales, authorizations, promotions), and implement custom reporting. However, they faced significant challenges in making store-level data actionable, prioritizing efforts around high-void and out-of-stock stores and improving visibility into critical data.

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McDonald’s Is Finally Bringing Back the Beloved Snack Wrap in 2025

RetailWire

McDonald's is giving the people what they want.

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Juicy Couture Returns to UK High Streets with Westfield Stratford Store

365 Retail

Juicy Couture has announced its return to physical retail in the UK with the opening of a 1,200 sq ft store at Westfield Stratford City. The new location brings fans a fresh opportunity to immerse themselves in the brands signature blend of casual glamour and bold design. The stores contemporary design reflects Juicy Coutures iconic aesthetic, integrating elements from its previous retail spaces with modern enhancements.

Fashion 65
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Google’s Site Reputation Abuse Policy, Explained

Practical eCommerce

Sites that publish unrelated third-party content abuse their reputation, per Google, and risk penalties. The post Googles Site Reputation Abuse Policy, Explained appeared first on Practical Ecommerce.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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LØCI Launches First Physical Store at Future Stores on Oxford Street

365 Retail

LCI , the urban-lux vegan trainer and apparel brand, has opened its first physical store at the experiential retail hub, Future Stores , located at 95 Oxford Street, London. The launch marks LCIs move into brick-and-mortar retail, enabling the brand to connect with a broader UK audience and enhance its physical presence. Known for its bio-leather and recycled ocean plastic trainers, LCI has gained a strong online following, with investment from high-profile celebrities like Leonardo DiCaprio and

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2025 Belongs to Data-Driven Retailers: Here’s How to Win

Dynamic Action

Summary As stated by BOF, retailers must use data-driven strategies to navigate economic uncertainty and changing customer values in 2025. To do this, retailers must have access to connected insights that combine competitor, business, and customer data in one place. EDITED’s Retail Intelligence Solution provides this unified view , ensuring retailers can evolve with the changing landscape through data-driven, contextualized decisions.

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Peloton’s new app is focused on strength training

RetailDive

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Black Friday delivers +18.5% weekly revenue boost for UK online retailers, according to Wunderkind’s data

365 Retail

Black Friday trading delivered improvements to web visits, ecommerce conversions and digital revenues in the lead-up to the discounting event, according to the latest data from Wunderkind , the leading AI-powered performance marketing and identity platform. Original data from Wunderkinds Marketing Pulse, which analysed over 39.5 million online shopping journeys, revealed that web visits increased by +19.8% in the week leading up to Black Friday (16 22 Nov 2024 vs 23 29 Nov 2024), as consumers

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Is Your Brand AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

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Foot Locker’s loyalty revamp shows early signs of success

RetailDive

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Target Revealed the First-Week Taylor Swift Book Numbers, and They’re Quite Impressive

RetailWire

Target and Taylor Swift paired for a unique collaboration.

Books 59
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Merrell taps Under Armour veteran as chief product officer

RetailDive

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Rituals Opens at The Liberty Romford

365 Retail

Rituals, the beauty and wellbeing brand, has officially opened a new store at The Liberty Romford , marking the beginning of a significant retail transformation at the shopping centre. The 1,162 sq ft store features the brands complete range of products, focusing on wellbeing across bath, body, and home. The store is positioned on Liberty Square, a prime location within The Liberty Romford, which is owned and operated by Redical.

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5 Steps to Omnichannel E-Commerce Success

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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After 2 quarters of cuts, Ulta raises guidance

RetailDive

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Select & Save launches Aldi price match scheme

TalkingRetail

Independent symbol group Select & Save has said it will be launching an Aldi price match in 2025, which will compare prices on three branded lines stocked at Aldi for four-week promotional periods.

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E.l.f. brings shopping to the speakeasy with Virtual Luxe Lounge

RetailDive

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Starbucks CEO Heralds 30-Second Rule Timesaver and Return of Customer Favorite

RetailWire

Starbucks CEO Brian Niccol says these new changes will make a big difference.

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Mastering E-commerce Strategies to Drive Growth in B2B Distribution

B2B distributors and wholesalers: this webinar is for you! Discover the game-changing potential of composable commerce—a flexible, modern approach to e-commerce—and explore the strategies and technologies transforming the B2B landscape. Learn how to create custom digital experiences for your business from the leaders at Orium , commercetools , and Contentful as they walk through real-world examples, providing actionable insights on how to future-proof your business, integrate new opportunities s

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From stress to success: How AI Agents redefined holiday customer support in 2024

RetailDive

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FDA ‘Actively Reviewing’ a Ban on Red Food Dye

RetailWire

The FDA may ban FD&C Red No. 3 in U.S. food production.

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Recognising Excellence: Why Entering the 2025 Retail VM & Display Awards Matters

365 Retail

The 2025 Retail Visual Merchandising and Display Awards are officially open for entries, offering an exceptional opportunity for retail professionals to celebrate their creative achievements and gain valuable industry recognition. Taking place on 12th March 2025 in London, next years event will continue its long-standing tradition of spotlighting the talent that shapes retail spaces into captivating experiences.

Retail 52
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McDonald’s Is Selling Double Cheeseburgers for Just 50 Cents, but You’ll Have To Hurry

RetailWire

McDonald's is selling 50-cent double cheeseburgers for a limited time.

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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.