Thu.Sep 05, 2024

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Optimized Landing Pages Reduce Ad Costs

Practical eCommerce

Algorithms on Google, Meta, and others evaluate an ad and its linked landing page, assigning a relevancy score that influences cost and performance. The post Optimized Landing Pages Reduce Ad Costs appeared first on Practical Ecommerce.

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Emerging Generative AI Model Helps Optimize Retail Merchandising Efforts

Retail TouchPoints

AI is the latest massively disruptive technology making waves for businesses everywhere. But it’s not quite new to retailers. They’ve been leveraging AI for a number of years in the form of chatbots, product recommendation engines, self-checkouts and many other use cases. However, with the advent of generative AI, things are changing quickly today. Even many tech-savvy retailers are struggling to keep up.

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Technology Leaders Deliver Significantly Stronger Business Outcomes With High-Performance IT

Forrester eCommerce

The data from Forrester’s High-Performance IT Survey, 2024, is in, and the results are clear: Businesses supported by high-performance IT shops achieve significantly stronger customer loyalty, engagements, and referrals. They also deliver better business outcomes and experience growth that is 1.8x faster than their peers.

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Asos Sells Majority Stake in Topshop, Topman as Turnaround Effort Continues

Retail TouchPoints

British online retailer Asos has agreed to sell a 75% stake in its Topshop and Topman brands to investment company Heartland for £135 million (approximately $180 million ), multiple sources report. The new joint venture would see Asos retain a 25% share of the business. The deal includes a pro-rata payment to Nordstrom to buy out its minority interest in the brands , which the department store acquired as part of a previous joint venture with Asos back in July 2021.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Amazon vs. Walmart: Revenue and Profit Comparison, 2010-2024

Forrester eCommerce

Forrester forecast analyst Jitender Miglani analyzes Amazon's year-over-year revenue growth in comparison to Walmart in this blog.

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Best Buy Teams up with NBCU to Help NFL Fans Gear up for New Season

Retail TouchPoints

As the NFL season kicks off tonight with defending Super Bowl champion the Kansas City Chiefs hosting the Baltimore Ravens, Best Buy wants viewers to know it has all the tech football fans will need this season. The retailer has teamed up with NBCUniversal for a series of exclusive ad spots that will run throughout the beginning of the season featuring Best Buy’s new “spokeshologram” Gram.

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More Trending

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Foot Locker Celebrates 50th Anniversary with an Eye to the Future

Retail TouchPoints

Foot Locker is kicking off a month-long celebration of its 50th anniversary as it gains momentum in its turnaround effort. The anniversary celebrations will include various in-person events and the debut of a limited-edition sneaker and apparel collection in collaboration with Nike , Adidas , New Balance , Puma and Converse. Despite a rough couple of years, Foot Locker remains a leading player in sneaker culture, a position it “intends to uphold for the next 50 years,” claimed the company in a s

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Volvo Announces New Technology Approach and Scales Back All-Electric Goal

RetailWire

At Volvo Cars' Capital Markets Day on Sept. 5, 2024, the company announced a significant shift in its technological approach by introducing the Volvo Cars Superset tech stack.

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Kohl’s Tries to Win Back Families with New Brand Platform Showcasing Diverse Assortment

Retail TouchPoints

Kohl’s is rebranding and using a new brand platform to reaffirm its commitment to families. The struggling retailer is focusing on “authenticity of the everyday moments that make life beautiful,” according to a company press release. The supporting brand platform, called “Where Families Come First,” will reaffirm this positioning by showcasing how Kohl’s diverse assortment — which features brands like Babies ‘R’ Us and Sephora — supports families during key life moments and milestones.

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Verizon To Acquire Frontier Communications in $20 Billion Deal

RetailWire

Verizon Communications Inc. has announced its intention to acquire Frontier Communications Parent Inc. in a $20 billion all-cash transaction, and the agreement is "definitive.

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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Luxury Brands Respond to Spending Slowdowns with M&A Activity and Gen Z-Friendly Branding

Retail TouchPoints

Following a record year in 2023, the luxury market is navigating a confluence of disruptions, from global conflicts and economic volatility to changing consumer expectations. After exceeding a record €1.5 trillion last year, the personal luxury goods market declined between 1% and 3% year-over-year, according to Bain & Company. “We are in a moment of great macroeconomic uncertainty at a global level,” explained Federica Levato, Senior Partner and co-author of the Worldwide Luxury Monitor fro

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New Ecommerce Tools: September 5, 2024

Practical eCommerce

This week: holiday selling, recommerce platforms, AI-powered sales assistants, payments, search optimization, and last-mile delivery management. The post New Ecommerce Tools: September 5, 2024 appeared first on Practical Ecommerce.

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Conducting In-Depth Ecommerce Competitor Analysis and Market Research | Salsify

Salsify

As the saying goes, “Keep your friends close and your enemies closer.” While we’re not talking about enemies here — we’re talking about your competitors — the same rule applies.

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Mastering the Holiday Rush: Key Insights for Brands and Retailers

Wiser

The holiday season is a critical period for brands and retailers, marked by spikes in consumer demand and increased pressure to meet expectations. Success hinges not only on the ability to deliver but also on preparing strategically for the challenges that arise, particularly around shipping. Wiser’s latest report uncovers valuable insights into the trends shaping this peak shopping period.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Technics Launches SC-CX700 Speaker and SL-1300G Turntable

RetailWire

Technics has unveiled two major new products that cater to both audiophiles and style-conscious consumers.

Consumer 105
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Birkenstock program members spend 25% more than other consumers

RetailDive

The footwear company is looking to expand its brick-and-mortar footprint and grow its online membership to create lifelong customers.

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Podcast – Interview with Scott Voigt, Founder and CEO, FullStory

Digital Doughnut

Part of our special series of episodes of the c-suite podcast that was recorded in partnership with the European PR Agency Tyto and their own Without Borders podcast, this interview is with Scott Voigt, Founder and CEO, FullStory.

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Chipotle and Spirit Team Up for Costume Collection Launch in Time for Halloween

RetailWire

Chipotle is the first restaurant brand to create meme-inspired costumes with Spirit Halloween.

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Is Your Brand AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

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5 Key Findings from The State of B2B Content for Growth Marketing

Digital Doughnut

B2B marketers are trying harder than ever to get a decent return on their content investment. Based on a survey of 350 B2B organizations, a new research report from Demand Exchange and London Research looks at the state of content marketing maturity and how marketers can drive more successful outcomes.

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Walmart expands marketplace offerings with StockX sneaker deal

RetailDive

The big box retailer executive Manish Joneja said the broadened assortment should draw more buyers.

Retail 116
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Applebees Kicks off NFL Partnership With 50 Cent Boneless Wings and Bucket Cocktails

RetailWire

How can fans go wrong with 50 cent wings and $10 bucket cocktails?

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Customer Loyalty Analytics Guide

Smile.io

One common goal in every ecommerce industry is to acquire and retain loyal customers. Customer loyalty is important to fuel the growth of a business, and a common retention strategy ecommerce businesses use is loyalty and reward programs. A loyalty program can be optimized differently in every industry. However, there is one aspect every good loyalty program should offer— analytics.

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Omnichannel E-Commerce: Drive More Revenue at Less Cost

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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Kohl’s launches family-focused brand platform

RetailDive

The department store wants to highlight authentic moments with families to showcase its wide-ranging product assortment.

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Soho Welcomes New Retail Openings Including Astrid & Miyu, Jimmy Fairly, and Barbour

365 Retail

Shaftesbury Capital has announced the arrival of several new retail stores in Soho, adding to the area’s vibrant shopping landscape. Foubert’s Place has welcomed contemporary jeweller Astrid & Miyu and cult eyewear brand Jimmy Fairly , while Barbour has opened a new location on Carnaby Street, enhancing the variety of lifestyle and fashion retailers in the area.

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DTC rug brand Ernesta opens second showroom

RetailDive

The company has opened a location in Bethesda, Maryland, in an area that has increasingly become popular for other DTC brands opening stores.

Other 97
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FSA warns c-stores and consumers of potentially deadly fake vodka

TalkingRetail

The FSA (Food Standards Agency) has been made aware of the production and distribution of counterfeit vodka labelled as Glen’s Vodka. Genuine Glen’s Vodka is widely sold in convenience stores across the UK.

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Mastering E-commerce Strategies to Drive Growth in B2B Distribution

B2B distributors and wholesalers: this webinar is for you! Discover the game-changing potential of composable commerce—a flexible, modern approach to e-commerce—and explore the strategies and technologies transforming the B2B landscape. Learn how to create custom digital experiences for your business from the leaders at Orium , commercetools , and Contentful as they walk through real-world examples, providing actionable insights on how to future-proof your business, integrate new opportunities s

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A Beginner’s Guide to Bingo

365 Retail

What is bingo? Dating back centuries, bingo is a game of chance that’s easy to play but no less exciting for its simplicity. The earliest form of the game originated in Italy in the 16th century as an extension of the country’s National Lottery, but it was not until the early 1900s that it became a popular pastime across Europe and the United States of America.

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Nisa retailer teams up with council to tackle antisocial behaviour in Walsall

TalkingRetail

Nisa retailer Harjit Singh, MADL's Community Champion of the Year 2023, is on a mission to reduce antisocial behaviour in the Walsall area in collaboration with Walsall Council and RG8 Security.

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Managing Protesters, Activists, and Violent Individuals: Key Strategies

Canadian Special Events

photo: paddy-o-sullivan Addressing the specific risk posed by protesters, activists, and violent individuals at events requires a nuanced and proactive approach. Event organizers must anticipate potential disruptions and have robust strategies in place to ensure attendees’ safety and maintain the event’s integrity. Pre-Event Intelligence Gathering: Risk Assessment: Conduct thorough assessments to identify potential risks associated with the event’s theme, speakers, or location.

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Illicit vapes seized from Rochdale shops by police and Trading Standards

TalkingRetail

Rochdale’s Neighbourhood Team are continuing to target illicit vapes, illegal products, and unlicensed premises with days of action with partner agencies within the community.

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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.