Thu.Aug 01, 2024

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Align Budget Planning To Accelerate Performance In 2025

Forrester eCommerce

Business and technology leaders are gearing up to spend in the coming year. Making the most of modest budget hikes will take cross-functional collaboration, a willingness to part with outdated tech, and strategic experimentation with (and beyond) AI.

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Family Dollar Seeks to Optimize Customer-Centric Assortments

Retail TouchPoints

Family Dollar has partnered with First Insight to refine its merchandise assortment strategy using the solution’s predictive analytics and actionable data. The deployment is designed to reduce the risk of markdowns and stock shortages while also limiting the impact of underperforming products. “Listening to our customer and inspiring her with everyday essentials and must-have items of the season is at the core of everything we do,” said Bonita Price, SVP of Merchandising at Family Dollar in a st

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Announcing the Modern Application Development Services Vendor Landscape, Q3 2024

Forrester eCommerce

Modern Application Development Services Defined Clients want more autonomy to better control their own innovation and development capabilities to build modern and up-to-date custom applications.

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Mercari Connects U.S. Marketplace to Sellers in Japan, Opens First Store in LA

Retail TouchPoints

Peer-to-peer resale marketplace Mercari has opened its U.S. platform to sellers from Japan and also has opened its first-ever physical store, on Melrose Avenue in Los Angeles. The Mercari on Melrose store offers an engaging resale and community experience where shoppers can discover a variety of unique fashion items available on Mercari.com, including a curated collection of products from Japan that will be on display throughout the month of August.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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B2B CMOs Don’t Expect 2025 Growth To Come From Budget Increases

Forrester eCommerce

B2B marketing leaders ae no strangers to stretching budgets. As they head into a new planning cycle, our research will help them know where to focus for optimal results.

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Walmart Realm Debuts Gamified Virtual Dorm Rooms

Retail TouchPoints

Walmart Realm , the virtual experience that the retailer introduced in May 2024 , has expanded into dorm room decoration just in time for the back-to-school season. College students can explore and shop five virtual immersive dorm rooms inspired by social trends and curated by popular digital creators. Each dorm contains a mini-game, native social content from Walmart creators and hidden surprises.

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More Trending

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The ‘Real Genius’ of Using AI to Combat Sweepstakes Fraud

Retail TouchPoints

In the 1985 sci-fi comedy Real Genius , we meet Lazlo Hollyfeld, a former engineering student who spends his days trying to game a Frito-Lay prize giveaway that advertises: “enter as many times as you want, no purchase necessary.” Ultimately, he sends 1,650,000 entries, calculating that this will guarantee him “32.6% of the prizes.” At the end of the film, the main characters share a good laugh watching Lazlo drive off in a brand new RV packed with winnings.

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Invest, Experiment, And Scale Back: Budget Priorities For CISOs In 2025

Forrester eCommerce

The majority of security technology decision-makers anticipate further budget increases in 2025. Learn three key areas for CISOs to focus on in the year ahead in this preview of our 2025 Budget Planning Guide for security leaders.

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How To Advance Data Quality and Organizational Governance | Salsify

Salsify

When an organization wants to sell across markets and continents, disparate local data management strategies aren’t going to cut it. Instead, organizations need strong data governance to streamline operations, grow a global presence, and better serve retailers and customers.

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Popular Wisdom About CMO Representation And Tenure Is Wrong

Forrester eCommerce

There’s a heated debate about the apparently short shelf-life and dwindling representation of chief marketing officers. The prevailing wisdom is that marketing leadership positions are shrinking in scope and lack endurance.

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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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Crocs expects a big end-of-year bounce at HeyDude

RetailDive

The company said new stores and wholesale deals will boost the struggling DTC brand. Meanwhile its namesake approached $1 billion in Q2 revenue.

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Announcing The Forrester Wave™: Adobe Services, Q3 2024

Forrester eCommerce

Time flies. For the third time, I’ve published the global Adobe services Wave. We began covering this important market in 2020 and witnessed a surge in demand for digital experience services in 2022 during the COVID pandemic peak.

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Amazon’s checkout technology is getting an AI upgrade

RetailDive

Just Walk Out is rolling out an advanced AI model that the company says will make its system more accurate and efficient and less costly to implement.

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Tech Leaders Target Scale And Enhanced Productivity With 2025 Budgets

Forrester eCommerce

Technology architecture leaders see positive economic signs heading into the 2025 budget planning season. Find out how you can optimize your budget in the year ahead to fund new technology investment and experimentation.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Etsy to launch paid buyer membership program

RetailDive

Etsy Insider, which comes as Q2 sales rise 3%, includes benefits like free domestic shipping on “millions” of items — at no cost to sellers.

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Make The Right Tech Budget Decisions Now To Succeed With AI In 2025

Forrester eCommerce

Technology leaders find themselves at a crossroads this budget planning season. Get pragmatic advice on where to spend your tech budget in 2025 to achieve better business outcomes.

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Domino’s Pizza CEO Slams Competition’s ‘Value Meals,’ but Is He Right?

RetailWire

Domino's CEO may have a point about the value meal claims.

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Two Bipartisan (Yet Controversial) Bills To Protect Children Online Pass The U.S. Senate

Forrester eCommerce

In overwhelming (and very rare) bipartisan agreement, the United States Senate passed two bills that tackle children’s online safety: the Kids Online Safety Act (KOSA) and the Children’s and Teens Online Privacy Protection Act (COPPA 2.0). This is a big deal because the Senate hasn’t passed internet protections for kids in decades.

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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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Wayfair revenue down 1.7% in Q2 as category remains challenged

RetailDive

But the online home goods retailer was able to narrow its losses and CEO Niraj Shah said a turnaround in the sector could be on the horizon.

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Announcing The Forrester Wave: End-User Experience Management™, Q3 2024

Forrester eCommerce

We are thrilled to release our third-ever end-user experience management (EUEM) Wave: The Forrester Wave™: End-User Experience Management, Q3 2024. We looked at the top eight vendors in the market today and evaluated them across 34 criteria. Why is EUEM so important? The answer lies in a three-letter acronym: DEX, or digital employee experience.

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McDonald’s Rolls Out Largest Burger Ever, Clocking in at More Than 1,000 Calories

RetailWire

The jumbo-sized McDonald's burger is the chain's latest attempt to boost sales.

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Automation Builders, Achtung! Vermeiden Sie bei der Automatisierung durch Agents die RPA-Fehler

Forrester eCommerce

Wenn Roboter für die Prozessautomatisierung durch KI-Agents ersetzt werden, führt dies dann zu einer unüberschaubaren Anzahl von KI-Agents mit sich überschneidenden Funktionalitäten? Erhalten Sie vier Tipps, um dieses Problem zu vermeiden.

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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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New and Classic Books on Web Accessibility

Practical eCommerce

An accessible ecommerce site is good for sales and essential for legality. Here's our selection of eight new and timeless books on accessibility, UX, more. The post New and Classic Books on Web Accessibility appeared first on Practical Ecommerce.

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Customer Experience Leaders Are In Dire Straits — Invest To Overhaul Core CX Competencies

Forrester eCommerce

Getting customer experience back on track will require doubling down on what matters most to customers. Explore a few of our recommendations for 2025.

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AI Dominates the Conversation During Meta’s Q2 Earnings Call

RetailWire

Meta's CEO Mark Zuckerberg announced the company's latest AI ambitions during the Q2 earnings call on Wednesday.

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Gear Up for Cyber Weekend 2024: Your Ultimate Preparation Guide

FastSpring

Cyber Weekend is the pinnacle of the ecommerce calendar — a marathon where preparation is the key to success. At FastSpring, we believe it’s never too early to start preparing for this peak sales season to ensure a smooth and profitable experience. Here’s your comprehensive guide to gearing up for Cyber Weekend 2024. 9 Tips for Preparing Great Cyber Weekend Support 1.

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🚀Future-Proof Your Salesforce B2C Commerce: Modernization Strategies Inside!

Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.

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UNIQLO Continues Expansion Plans With Canada

RetailWire

In continuation with their recently developed plans, UNIQLO is expanding its presence in Canada with the opening of four new stores this fall, located in Toronto, Mississauga, Brampton, and Langley.

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Primark hires COO to head up supply chain

RetailDive

Nigel Jones aims to help the Ireland-based retailer expand its footprint and make its supply chain greener.

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Kohl’s Reveals Its First Babies“R”Us Sections

RetailWire

Kohl’s has revealed a first look at its new Babies“R”Us sections coming to 200 total stores by this fall.

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Government aims to bring forward DRS implementation

TalkingRetail

The UK government has said that it would like to bring forward the implementation of a Deposit Return Scheme (DRS) for drinks containers ahead of the October 2027 deadline. The previous government had put back the date of implementation from 2025.

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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.