Fri.May 31, 2024

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Data-Driven Insights And AI: Informing And Automating Complex Decisions

Forrester eCommerce

I recently attended the CCC Intelligent Solutions (CCIS) conference in Atlanta, where it showcased its data and AI-enabled capabilities in auto claim administration to its stakeholders—insurers, OEM players, ecosystem partners, and industry analysts.

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Rakuten Launches Paid Membership Program Focused on Designer Brands

Retail TouchPoints

This fall, online marketplace Rakuten will debut the platform’s first paid membership offering: Rakuten+. The program is structured to connect designer brands with Rakuten’s most highly engaged, loyal and active shoppers, who will earn at least 10% cash back on participating brands and retailers year-round. Rakuten did not provide any information on how much membership in the paid program would cost.

Fashion 272
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How Rowan Curran Helped Forrester Stake A Bold Claim In GenAI Research

Forrester eCommerce

Senior Analyst Rowan Curran returned to Forrester at just the right time. Here, he reflects on what led him to Forrester, lessons learned in the public sector, and the wild ride that is generative AI.

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Why Retailers are Prioritizing Human-Machine Collaboration over Full Warehouse Automation

Retail TouchPoints

Integrating advanced technology into retail operations is becoming increasingly crucial as market demands evolve. Consumers now expect next-day delivery, click-and-collect, swift returns and near-flawless accuracy as the new norm. To meet these growing demands, retailers are turning to advanced technologies that enhance efficiency, optimize productivity and navigate the volatility of the current labor market.

Retail 261
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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2024 B2C Marketing Priorities And Challenges

Forrester eCommerce

B2C marketing decision-makers have many conflicting short- and long-term priorities while facing increasingly tough challenges. Welcome to marketing, right? Improving brand perception and customer experience (CX) while achieving a positive ROI is a particularly daunting task in 2024 because: A turbulent economy makes it tough to improve marketing’s ROI.

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Tastemade Turns ‘Viewers into Doers’ with New Shoppable TV Activation

Retail TouchPoints

Lifestyle media company Tastemade has partnered with Shopsense AI to cook up shoppable TV experiences for its U.S. audiences. The partnership will debut with Tastemade’s new series, Kitchen Glow Up , with viewers able to shop items for their kitchens, pantries and cooking spaces in real time, from every episode, via a dedicated page on shop.tastemade.com.

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More Trending

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Dollar General Beefs Up Retail Media Offering with Criteo Integration

Retail TouchPoints

Dollar General has teamed up with Criteo to enhance its retail media offerings with onsite sponsored ads as well as plans to add additional ad formats later in the year. While the majority of Dollar General purchases happen in stores, the company receives a significant amount of web traffic from customers who build their lists online before making their weekly purchases.

Retail 259
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Innovating to Parity

Steve Dennis

One reason meaningful transformation can be so hard is that up to a certain point, change isn’t transformation—it’s merely keeping up. What used to distinguish a brand’s performance a few years ago is now often a requirement or has already become completely uninteresting or largely irrelevant. When I first began working in e-commerce in the late 1990s, standard product delivery times were about a week.

eCommerce 158
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Instant Pot Brands names new chief commercial officer

RetailDive

The kitchen appliance brand also announced a leader of marketing, e-commerce and consumer care as it carves a path post-bankruptcy.

eCommerce 106
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Retailer 2BigFeet Shifts to DTC

Practical eCommerce

For years Brandon Eley's online shoe company prospered by reselling prominent brands. But the profit margins narrowed as did the sources for large footwear sizes. The post Retailer 2BigFeet Shifts to DTC appeared first on Practical Ecommerce.

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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Bark taps former exec for chief DTC officer

RetailDive

Meghan Knoll, who was previously the CEO of Cat Person, will return to the pet retailer to oversee its DTC efforts.

Retail 104
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Old El Paso launches new street food-inspired soft taco kits

TalkingRetail

The Street Vibes range includes the brand’s first ever two-person meal kit, offering street-style soft tacos in two variteties. Street Vibes will include soft taco kits, sauces, and spice mixes.

Retail 52
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How to Get Started with Ecommerce Conversion Rate Optimization

eCommerce CEO

All ecommerce sites need conversions. Without them, you’ve just got a site that might be great-looking and even fun to visit but absolutely no use.

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Seabrook reveals new on-pack promo

TalkingRetail

Seabrook has launched a new promotion called Seabrook Seaside Adventures that will see ten shoppers win a UK seaside break in one of six seaside locations - Blackpool, Isle of Wight, Scotland, Scarborough, Cornwall and Wales.

Retail 52
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Workforce Management Solutions: A Day in the Life of a Fully Optimized Store Employee

iQmetrix

iQmetrix’s workforce management partners integrate seamlessly with our retail management system, creating a great experience for your store associates (and ultimately the customer)—here’s how.

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The Flying Kestrel speed car is back

TalkingRetail

Kestrel Beer has announced that its land speed record car, The Flying Kestrel, is returning to the track with the aim of reaching 200mph.

Retail 52