Thu.Jul 18, 2024

article thumbnail

Sometimes Less Is More For Cloud-Powered Innovation: How Utilities And Telcos Are Rationalizing Their Clouds

Forrester eCommerce

Our latest report highlights how these linear asset intensive industries, although relatively late to public cloud, are now eagerly pursuing its potential.

409
409
article thumbnail

10+ eCommerce SEO Strategies To Rank #1 on Google

Groove

With frequent algorithm changes, new search engine feature updates and conflicting advice, many e-tailers are unsure of where to start with an eCommerce SEO strategy. That’s why we’re pulling back the curtain on a few of our tried-and-true eCommerce SEO strategies that can drive serious results for your business. When people open a website, they want the page to populate as quickly as possible.

SEO 362
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Planning Season Is Coming. Use Forrester’s Planning Guides To Cut Through Complexity.

Forrester eCommerce

Our Planning Guides will steer you toward budgeting decisions that set you up for success in 2025. Get a preview of what to expect when the guides launch on August 1.

article thumbnail

GlassesUSA.com Leverages AI to Bring Online Eyewear Recommendations into Focus

Retail TouchPoints

GlassesUSA.com has long deployed a range of technologies, including computer vision and AR try-on technology, to streamline product discovery and provide better recommendations. Now the retailer has added its proprietary AI engine to facilitate online eyewear purchases with the “Pairfect Match AI” solution, which helps customers find frames suited to their unique facial structure and draws on the retailer’s stock of more than 10,000 frame styles.

article thumbnail

How To Drive Retail Results With Integrated Tech And UX Design

Speaker: Jennifer Wright and Nick Barron

Navigating the complexities of e-commerce requires more than just the right technology - It demands a holistic strategy that aligns platform capabilities with customer- centric design and marketing. This webinar will provide a roadmap for building a robust e-commerce strategy, guiding you through key decisions from platform selection to creating user experiences that convert, and leverage digital marketing to reach and retail customers.

article thumbnail

T&I EMEA 2024: Staying Resilient in a Fluid Technology and Threat Landscape

Forrester eCommerce

“Resilience” an oft quoted and reasonable ideal that technology professionals and by extension, the businesses they serve strive for. However as anyone that works in the tech industry knows, our digital systems are often anything but and security threats loom like the sword of Damocles.

article thumbnail

Everything You Don’t Know about eCommerce Ads

Groove

Organic traffic is critical to a successful marketing strategy, but your SEO efforts alone aren’t always enough to drive results. Supplementing with eCommerce ads helps increase your site traffic, click-through rates and conversions. In this guide, we’re breaking down the two most prominent avenues for eCommerce advertising: Google and social media. eCommerce Advertising With Google More than 80% of desktop searches happen on Google, so it's a logical place to start when advertising for eCommerc

eCommerce 195

More Trending

article thumbnail

Starbucks Teams with Mercedes to Expand EV Charging Network

Retail TouchPoints

Starbucks is collaborating with Mercedes-Benz to bring the carmaker’s High-Power Charging stations to more than 100 coffee shops across the U.S. The first phase of the partnership includes co-located 400 kW electric vehicle (EV) chargers at Starbucks stores located along Interstate 5 — a critical West Coast travel corridor reaching from Canada to Mexico.

Travel 223
article thumbnail

La saison de la planification budgétaire a commencé

Forrester eCommerce

Utilisez les Planning Guides Forrester pour éliminer la complexité. Une nouvelle saison de planification débute et nous avons des raisons de faire preuve d’un optimisme mesuré. L’économie mondiale reste solide malgré les inquiétudes persistantes liées à l’inflation.

article thumbnail

John Deere Rejects Support for ‘External Social or Cultural Awareness’ and ‘Diversity Quotas’

Retail TouchPoints

John Deere has joined fellow rural-oriented brand Tractor Supply in cancelling support for both progressive causes and diversity, equity and inclusion (DEI) principles. In a statement on X , the retailer said it would be auditing “all company-mandated training materials and policies to ensure the absence of socially motivated messages, while being in compliance with federal, state and local laws.

Supplies 222
article thumbnail

Die Budgetplanungsphase 2025 steht an

Forrester eCommerce

Forresters Planning Guides werden Ihnen helfen, Ihre Budgetentscheidungen so zu treffen, dass Sie 2025 erfolgreich sein können. Erhalten Sie eine Vorschau darauf, was Sie erwartet, wenn die Leitfäden am 1. August erscheinen.

234
234
article thumbnail

4 Best Practices for Ensuring Success in International Markets Ahead of Peak Season

The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p

article thumbnail

Petco Picks Five Below CEO as New Leader

Retail TouchPoints

Petco Health and Wellness Company has tapped retail industry veteran Joel Anderson as its new CEO. Anderson will take the reins from R. Michael Mohan, who has been serving as the interim CEO since the departure of Ron Coughlin in March 2024. Anderson was most recently CEO of Five Below , which has appointed Kenneth Bull as its interim President and CEO in the wake of Anderson’s departure.

article thumbnail

Prime Day 2024: How Retailers Competed With Amazon

Forrester eCommerce

Read key insights from Sucharita Kodali and Delilah Gonzalez on how major retailers competed with Amazon's Prime Day 2024 event.

Retail 246
article thumbnail

Where Shoppers Find 2024 Holiday Gift Inspiration | Salsify

Salsify

It’s not exactly breaking news that the holiday shopping season remains the most important time of the year for brands and retailers — with consistently growing potential year after year.

Gifts 127
article thumbnail

Shoppers find better deals this year as Prime Day fuels record $14.2B across e-commerce

RetailDive

Consumers avoided big-ticket purchases, but steep discounts drew in back-to-school shoppers and others — and not just at Amazon.

eCommerce 129
article thumbnail

A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

article thumbnail

Over-restriction of vape flavours could set Scotland’s health agenda back, says SGF

TalkingRetail

The drive to make Scotland smoke-free risks being set back if too many restrictions are placed on the flavours available to vapers, the Scottish Grocers’ Federation (SGF) fears.

Retail 98
article thumbnail

#BeautyTok: How the Beauty Sector has Nailed Social Media Marketing

365 Retail

If you want actual examples of social media shaping consumer interests, look no further than the beauty industry, or more specifically, the glossy world of #BeautyTok. The hashtag has 5.4 million posts on TikTok at the time of writing, allowing influencers to share tips and recommendations with newbies and enthusiasts alike. These digestible yet informative clips have given the sector a bold new look.

article thumbnail

Bud Light Drops to No. 3 Beer Brand as It Fights To Recover From Boycott

RetailWire

Bud Light, once the U.S.’s longstanding beer sales leader, has dropped to No. 3 following a boycott of the brand that began last year.

article thumbnail

Bassett Furniture temporarily shuts down manufacturing facilities following cyberattack

RetailDive

Although customers can still place orders and purchase products, the furniture company’s ability to fulfill orders is currently impacted.

article thumbnail

Loyalty 101: How To Turn Browsers Into Buyers For Lasting Engagement

Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes

Say goodbye to one-size-fits-all retail, and say hello to experiences that keep your customers coming back for more! Customer loyalty isn’t just earned - it’s cultivated through meaningful engagement with the help of data. This webinar will take you behind the scenes of how top retailers turn customer data into personalized experiences that drive engagement and retention.

article thumbnail

Global Voices Report: Growing International Markets

ESW

Countries in the Asia-Pacific and Latin American regions are some of the fastest growing markets in the world. As technology and logistics advance and gain larger and larger footholds in these areas, brands and retailers have massive opportunities to win and retain enthusiastic shoppers. In this Global Voices report, we focus in on what shoppers in key markets said about their expectations and what brands can do to meet them.

article thumbnail

New Ecommerce Tools: July 18, 2024

Practical eCommerce

This week: AI-powered shopping assistants, crowdfunding, social commerce, big data, livestream shopping, subscriptions, app development, and cross-border payments. The post New Ecommerce Tools: July 18, 2024 appeared first on Practical Ecommerce.

article thumbnail

Global Voices Report: The Sustainability Factor

ESW

Sustainability is a concern for shoppers around the world. As consumers consider making more responsible choices, your brand has the opportunity to appeal to these shoppers by demonstrating your own environmental initiatives and record. Dive deep into the data about what shoppers expect from brands and how sustainably minded customers spend their money.

article thumbnail

Former Five Below CEO to take the reins at Petco

RetailDive

Joel Anderson, who exited the discount company Wednesday, has been appointed as the pet retailer’s next chief as it looks to reposition itself.

Retail 94
article thumbnail

Optimizing Frontend Delivery in Composable Commerce: The Buy vs Build Decision

article thumbnail

Global Voices Report: Omnichannel Commerce

ESW

Omnichannel shoppers use online and off-line channels to research products, make purchases and return items. To win and delight these shoppers, your brand needs to focus on making the entire customer journey seamless and efficient. Download the report to better understand what exactly modern consumers expect from brands like yours.

article thumbnail

Pacsun steps into men’s activewear category

RetailDive

The new collection follows last year’s brand expansion of women’s activewear, which included a dedicated storefront.

102
102
article thumbnail

Global Voices Report: Shipping and Returns

ESW

Giving your global shoppers an exceptional shipping and returns experience is one of the best ways to build loyalty in international markets. The data in this report shows what shoppers expect from your brand's shipping experience.

article thumbnail

VF sells Supreme for $1.5B

RetailDive

Luxury eyewear company EssilorLuxottica agreed to buy the brand, and the deal is expected to close at the end of the year.

103
103
article thumbnail

Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

article thumbnail

Omnichannel analytics: digital shelf analytics and retail media

Profitero

A guide for brands to understand omnichannel analytics. How to leverage digital shelf analytics and retail media to drive brand growth strategies.

article thumbnail

Olive Garden Owner Darden Restaurants To Buy Chuy’s for $605M

RetailWire

The Tex-Mex chain restaurant will be added to Darden's large portfolio of brands.

115
115
article thumbnail

Selfridges Launches 40ft Climbing Column for Summer

365 Retail

Today Selfridges unveils a custom-built Climbing Column on Edwards Mews outside the London store, open for six weeks. The Gorp Girls community, a grassroots group championing women in the outdoors, are the first to scale the 40ft column. Designed in reference to the world-famous Oxford Street store façade, the column is radical in design and bookable for groups of up to six people at a time.

Outdoor 69
article thumbnail

KFC Announces Brand Partnership With Jamaican Olympic Athlete

RetailWire

KFC is sponsoring Jaydon Hibbert, a triple-jump Olympic athlete.

119
119
article thumbnail

Composable Commerce Reference Architecture 2024 Edition

Achieve more with your commerce with the help of Orium’s Composable Commerce Reference Architecture 2024 Edition. Presented in partnership with commercetools, Contentstack, and Google Cloud, this edition is packed with new insights and practical examples to help you navigate changes in digital commerce and construct an adaptable tech stack optimized for efficiency and scalability.