Thu.Jul 18, 2024

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Sometimes Less Is More For Cloud-Powered Innovation: How Utilities And Telcos Are Rationalizing Their Clouds

Forrester eCommerce

Our latest report highlights how these linear asset intensive industries, although relatively late to public cloud, are now eagerly pursuing its potential.

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10+ eCommerce SEO Strategies To Rank #1 on Google

Groove

With frequent algorithm changes, new search engine feature updates and conflicting advice, many e-tailers are unsure of where to start with an eCommerce SEO strategy. That’s why we’re pulling back the curtain on a few of our tried-and-true eCommerce SEO strategies that can drive serious results for your business. When people open a website, they want the page to populate as quickly as possible.

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Planning Season Is Coming. Use Forrester’s Planning Guides To Cut Through Complexity.

Forrester eCommerce

Our Planning Guides will steer you toward budgeting decisions that set you up for success in 2025. Get a preview of what to expect when the guides launch on August 1.

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GlassesUSA.com Leverages AI to Bring Online Eyewear Recommendations into Focus

Retail TouchPoints

GlassesUSA.com has long deployed a range of technologies, including computer vision and AR try-on technology, to streamline product discovery and provide better recommendations. Now the retailer has added its proprietary AI engine to facilitate online eyewear purchases with the “Pairfect Match AI” solution, which helps customers find frames suited to their unique facial structure and draws on the retailer’s stock of more than 10,000 frame styles.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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T&I EMEA 2024: Staying Resilient in a Fluid Technology and Threat Landscape

Forrester eCommerce

“Resilience” an oft quoted and reasonable ideal that technology professionals and by extension, the businesses they serve strive for. However as anyone that works in the tech industry knows, our digital systems are often anything but and security threats loom like the sword of Damocles.

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Solutions Designed for Retail Associates Need to Keep the Customer Experience in Mind

Retail TouchPoints

In an industry still struggling with a tight labor market, choosing which technology to arm store associates with becomes a critical decision. Today’s retail workers almost need to have superpowers — moving as fast as The Flash would be helpful given how many different tasks a retail worker performs each day — but adaptable, multi-purpose solutions can provide that extra burst of needed speed.

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Prime Day Sales Top $14 Billion, with More Products Sold Than Ever Before

Retail TouchPoints

Amazon ’s 10th annual Prime Day was its biggest ever, with record-breaking sales over the 48 -hour member sales event and more items sold than on any previous Prime Day, according to the company. Helping to drive these banner results were millions of new Prime members worldwide, with a record-breaking number of customers signing up for Prime in the three weeks prior to the start of the sale on July 16, 2024, according to Amazon.

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La saison de la planification budgétaire a commencé

Forrester eCommerce

Utilisez les Planning Guides Forrester pour éliminer la complexité. Une nouvelle saison de planification débute et nous avons des raisons de faire preuve d’un optimisme mesuré. L’économie mondiale reste solide malgré les inquiétudes persistantes liées à l’inflation.

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From Boomers to Gen Z: How FMCG Brands can Engage Specific Generations with Events and Experiences

Retail TouchPoints

It’s no secret that the FMCG industry is fiercely competitive. From laundry detergents to packaged foods, consumers have countless options available to them, and a strong brand is critical to cut through the noise. Events are one of the most powerful tools a brand can use to build emotional connections with its audiences, boost loyalty and ultimately drive sales.

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Die Budgetplanungsphase 2025 steht an

Forrester eCommerce

Forresters Planning Guides werden Ihnen helfen, Ihre Budgetentscheidungen so zu treffen, dass Sie 2025 erfolgreich sein können. Erhalten Sie eine Vorschau darauf, was Sie erwartet, wenn die Leitfäden am 1. August erscheinen.

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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John Deere Rejects Support for ‘External Social or Cultural Awareness’ and ‘Diversity Quotas’

Retail TouchPoints

John Deere has joined fellow rural-oriented brand Tractor Supply in cancelling support for both progressive causes and diversity, equity and inclusion (DEI) principles. In a statement on X , the retailer said it would be auditing “all company-mandated training materials and policies to ensure the absence of socially motivated messages, while being in compliance with federal, state and local laws.

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Prime Day 2024: How Retailers Competed With Amazon

Forrester eCommerce

Read key insights from Sucharita Kodali and Delilah Gonzalez on how major retailers competed with Amazon's Prime Day 2024 event.

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Petco Picks Five Below CEO as New Leader

Retail TouchPoints

Petco Health and Wellness Company has tapped retail industry veteran Joel Anderson as its new CEO. Anderson will take the reins from R. Michael Mohan, who has been serving as the interim CEO since the departure of Ron Coughlin in March 2024. Anderson was most recently CEO of Five Below , which has appointed Kenneth Bull as its interim President and CEO in the wake of Anderson’s departure.

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Everything You Don’t Know about eCommerce Ads

Groove

Organic traffic is critical to a successful marketing strategy, but your SEO efforts alone aren’t always enough to drive results. Supplementing with eCommerce ads helps increase your site traffic, click-through rates and conversions. In this guide, we’re breaking down the two most prominent avenues for eCommerce advertising: Google and social media. eCommerce Advertising With Google More than 80% of desktop searches happen on Google, so it's a logical place to start when advertising for eCommerc

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Where Shoppers Find 2024 Holiday Gift Inspiration | Salsify

Salsify

It’s not exactly breaking news that the holiday shopping season remains the most important time of the year for brands and retailers — with consistently growing potential year after year.

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Shoppers find better deals this year as Prime Day fuels record $14.2B across e-commerce

RetailDive

Consumers avoided big-ticket purchases, but steep discounts drew in back-to-school shoppers and others — and not just at Amazon.

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Over-restriction of vape flavours could set Scotland’s health agenda back, says SGF

TalkingRetail

The drive to make Scotland smoke-free risks being set back if too many restrictions are placed on the flavours available to vapers, the Scottish Grocers’ Federation (SGF) fears.

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New Ecommerce Tools: July 18, 2024

Practical eCommerce

This week: AI-powered shopping assistants, crowdfunding, social commerce, big data, livestream shopping, subscriptions, app development, and cross-border payments. The post New Ecommerce Tools: July 18, 2024 appeared first on Practical Ecommerce.

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Is Your Brand AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

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Bud Light Drops to No. 3 Beer Brand as It Fights To Recover From Boycott

RetailWire

Bud Light, once the U.S.’s longstanding beer sales leader, has dropped to No. 3 following a boycott of the brand that began last year.

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#BeautyTok: How the Beauty Sector has Nailed Social Media Marketing

365 Retail

If you want actual examples of social media shaping consumer interests, look no further than the beauty industry, or more specifically, the glossy world of #BeautyTok. The hashtag has 5.4 million posts on TikTok at the time of writing, allowing influencers to share tips and recommendations with newbies and enthusiasts alike. These digestible yet informative clips have given the sector a bold new look.

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Global Voices Report: Growing International Markets

ESW

Countries in the Asia-Pacific and Latin American regions are some of the fastest growing markets in the world. As technology and logistics advance and gain larger and larger footholds in these areas, brands and retailers have massive opportunities to win and retain enthusiastic shoppers. In this Global Voices report, we focus in on what shoppers in key markets said about their expectations and what brands can do to meet them.

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Bassett Furniture temporarily shuts down manufacturing facilities following cyberattack

RetailDive

Although customers can still place orders and purchase products, the furniture company’s ability to fulfill orders is currently impacted.

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Omnichannel E-Commerce: Drive More Revenue at Less Cost

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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Global Voices Report: The Sustainability Factor

ESW

Sustainability is a concern for shoppers around the world. As consumers consider making more responsible choices, your brand has the opportunity to appeal to these shoppers by demonstrating your own environmental initiatives and record. Dive deep into the data about what shoppers expect from brands and how sustainably minded customers spend their money.

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Allbirds names Salomon veteran VP of design

RetailDive

Jason Israel, previously global creative director of the sports equipment company, will report to Chief Design Officer Adrian Nyman.

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Global Voices Report: Omnichannel Commerce

ESW

Omnichannel shoppers use online and off-line channels to research products, make purchases and return items. To win and delight these shoppers, your brand needs to focus on making the entire customer journey seamless and efficient. Download the report to better understand what exactly modern consumers expect from brands like yours.

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Former Five Below CEO to take the reins at Petco

RetailDive

Joel Anderson, who exited the discount company Wednesday, has been appointed as the pet retailer’s next chief as it looks to reposition itself.

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Mastering E-commerce Strategies to Drive Growth in B2B Distribution

B2B distributors and wholesalers: this webinar is for you! Discover the game-changing potential of composable commerce—a flexible, modern approach to e-commerce—and explore the strategies and technologies transforming the B2B landscape. Learn how to create custom digital experiences for your business from the leaders at Orium , commercetools , and Contentful as they walk through real-world examples, providing actionable insights on how to future-proof your business, integrate new opportunities s

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Global Voices Report: Shipping and Returns

ESW

Giving your global shoppers an exceptional shipping and returns experience is one of the best ways to build loyalty in international markets. The data in this report shows what shoppers expect from your brand's shipping experience.

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Omnichannel analytics: digital shelf analytics and retail media

Profitero

A guide for brands to understand omnichannel analytics. How to leverage digital shelf analytics and retail media to drive brand growth strategies.

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Pacsun steps into men’s activewear category

RetailDive

The new collection follows last year’s brand expansion of women’s activewear, which included a dedicated storefront.

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Olive Garden Owner Darden Restaurants To Buy Chuy’s for $605M

RetailWire

The Tex-Mex chain restaurant will be added to Darden's large portfolio of brands.

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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.