Forrester eCommerce

JULY 28, 2024

Forrester has introduced two major innovations this year for technology leaders and practitioners: High Performance IT, and the IT Reference Capability Map. Now, I am pleased to announce we have brought them together in a unique assessment tool, Forrester’s High-Performance IT Capability Assessment.

Reference 259

Reference Technology Customer 259

Practical eCommerce

JULY 28, 2024

Marketers want third-party cookies, but privacy advocates shun them. Google compromised, in a sense. The post Google’s Cookie Reversal Raises Questions appeared first on Practical Ecommerce.

eCommerce 120

eCommerce Marketing 120

Forrester eCommerce

JULY 28, 2024

Erfahren Sie, warum die Vermengung von Customer Journeys mit Lebenszyklen, Prozessen oder Kampagnen Ihr Unternehmen daran hindert, die Kundenperspektive zu verstehen, die Erfahrungen Ihrer Kunden verschlechtert und den Erfolg Ihres Unternehmens untergräbt.

Customer 243

Customer Customer Experience 243

RetailWire

JULY 28, 2024

The urgency for discounts has grown as fast food sales have slowed and casual dining establishments have gained market share with their own value offers. Nonetheless, there are worries that continuous discounts might damage profits, similar to the issues experienced with Subway's former $5 footlong deal, which caused operational and financial difficulties.

Operations 119

Operations Marketing 119

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Marketing

Payoneer

JULY 28, 2024

En la actualidad, la gestión efectiva de las relaciones con los clientes se ha convertido en un factor crucial para el éxito de las empresas. En este contexto, el CRM ( Customer Relationship Management ) emerge como una herramienta esencial que permite a las empresas no solo captar y fidelizar clientes , sino también optimizar sus estrategias de marketing mediante el análisis detallado de datos.

Marketing 20

Marketing Social Media Management Blog 20

RetailWire

JULY 28, 2024

ChatGPT has teamed up with Synchron and the two have begun successfully implanting ChatGPT inside human's brains.

Technology 113

Technology 113

RetailWire

JULY 28, 2024

In an interesting revelation, it appears that OpenAI is doing what many might considerable futile; challenging Google at their own game. Google rose to prominence by developing its internet search engine that eventually became the most widely used of its kind. But now, things just might change.

Games 52

Games Technology 52

RetailWire

JULY 28, 2024

iOS 18 is set to release this fall and introduce a host of new features and enhancements. At its very foundation is the new Apple Intelligence that's available on iPhone 15 Pro models poised to offer personalized, context-aware assistance to help assist with organizing daily tasks.

Technology 40

Technology 40

RetailWire

JULY 28, 2024

Google teased its upcoming Pixel 9 series, which was set to include several models, such as a Pro version and a folding screen variant. The tech giant will reveal more details at its "Made by Google" event on August 13 at 10 a.m. PT, which will showcase advancements in Google AI, Android, Gemini, and the Pixel lineup. The event will be livestreamed without registration, with pre-orders available towards the end and the broadcast accessible afterward.

Events 40

Events Technology 40