June, 2022

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7 Underhyped Trends to Level Up Your Ecommerce Business

BigCommerce

Needless to say, ecommerce is an industry of endless change.

eCommerce 419
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8fig Review: Ecommerce Funding for the Modern Business

Ecommerce Platforms

Ecommerce funding often starts by reaching into your finances, then maybe contacting friends and family, maybe crowdfunding, regular banks, or venture capitalists. It’s a seemingly endless process of pleading for support, when all you want to do is run your business. Luckily, we’ve discovered a way to obtain continuous cashflow for your online store, without all the hassles.

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5 Types of Online Shoppers – what they need and how you convert them

Omniconvert

Discover the 5 types of online shoppers you attract, identify the most valuable segments, and learn how to convert each type. The post 5 Types of Online Shoppers – what they need and how you convert them appeared first on Omniconvert Ecommerce Growth Blog.

Blog 146
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Put Your Computer Vision Models In “The Matrix” With Synthetic Data

Forrester eCommerce

As artificial intelligence charges forward on many fronts, computer vision continues to be one of, if not the most, critical method of connecting the real and digital worlds. Computer vision is now well out of niche implementations and use-cases and has mass-market appeal across industries and applications. Despite its usefulness, computer vision is hamstrung by […].

Marketing 370
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Influencers: A Secret Weapon for Tackling Supply Chain Challenges

Retail TouchPoints

With supply chain challenges rampant worldwide, many brands and retailers are focusing on consistent, even proactive, communication to address the demand side of the equation. But Lindsay Jerutis, GM for ShopStyle Collective , believes that marketing and social teams are overlooking a significant opportunity: using influencers to sway product demand and respond to product availability challenges.

Supplies 363
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Case Study: Increasing One Athleisure Brand's Email Revenue 28%

Groove

The Challenge: Prior to working with Groove Commerce, this Athleisure client was in the midst of internal transitions when their full-time email resource left the company. This client was looking for partner who could not only replace this now-gone resource, but provide the value of a complete email marketing team. The client specifically required a partner who could manage email design, strategy and marketing execution on Klaviyo.

More Trending

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411: From 0 To $140M Selling Boutique Clothing – The Story Of PinkLily With Tori Gerbig

My Wife Quit Her Job

Today I’m thrilled to have Tori Gerbig on the show. Tori runs a $140 million business selling clothing and boutique fashion over at PinkLily.com. What’s amazing about Tori’s story is that she grew up in a working-class family in Kentucky and started with nothing. She didn’t take any funding and bootstrapped her business completely from the ground up.

Clothing 296
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The Best Podcast Hosting Platforms in 2022

Ecommerce Platforms

The best podcast hosting platforms ensure you can take your audio content online quickly and earn a dedicated following in no time. Podcasting platforms like Buzzsprout or Anchor work by giving you access to a convenient range of tools for reaching your target audience. The question is, which platform is best? These days, podcasting is rapidly growing in popularity, with around 80 million Americans listening to their favorite podcast on a weekly basis.

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Lessons in B2B growth strategy that are literally out of this world 

Forrester eCommerce

I recently had the honor of taking on an exciting stretch project at Forrester, helping to create and launch our inaugural coverage of the spacetech sector. On paper this appeared to be quite a shift away from my regular day job covering Account-based marketing (ABM) in the B2B marketing practice. However, Space was my gateway […].

B2B 370
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Axonify Acquires Nudge to Enhance Frontline Training and Communication Capabilities

Retail TouchPoints

Employee training and communications software provider Axonify has acquired Nudge , an employee communication and execution platform. This combined company will aim to simplify frontline team enablement and offer best-in-class tools for frontline-devoted organizations. Financial terms of the deal were not disclosed. Axonify and Nudge will work together to deliver an integrated approach to learning, engagement and execution that leverages Axonify’s adaptive microlearning methodology with Nudge’s

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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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What Is Klaviyo One?

Groove

Enterprise eCommerce businesses are constantly looking for the most cost-effective and efficient way to store, contact, and analyze customer information. For years, Klaviyo has offered industry-leading email and SMS functionality. Building upon that strong foundation comes their brand new enterprise-level offering, Klaviyo One. You may be asking yourself “Is Klaviyo One right for my business?

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2022 Global Ecommerce Report: Fashion and Apparel

BigCommerce

Technological advances, a fading pandemic and returning confidence in the supply chain stand to make 2022 a banner year for…

Apparel 379
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410: How To Start A 7 Figure Clothing Brand From Scratch With Raphael Schneider

My Wife Quit Her Job

Today, I have my friend Raphael Schneider on the show and he runs a successful men’s clothing brand. Now men’s clothing is one of the most challenging niches to sell into but Raphael has managed to create an impressive 7-figure high-end men’s brand over at Fort Belvedere by leveraging the power of YouTube. In fact, Raphael is so popular that I can’t hang out with him without being randomly accosted by people on the street wanting to take pictures with him.

Clothing 296
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Shopify vs Wix vs WordPress (June 2022)

Ecommerce Platforms

Suppose you’re looking for the best website and ecommerce solution for your online business this year. In that case, you're practically spoiled for choice. Dozens of contestants are vying to be dubbed the best of the best, yet the ideal solution for one might not be the same for the next. So, in this article, we're looking at three of the most popular website builders and ecommerce platforms on the market: Shopify , Wix , and WordPress.

Shopify 211
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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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Actionable Insights and Metrics That Unlock Channel Sales Growth

Forrester eCommerce

Importance Of Channel Sales Metrics Today, actionable insights are the backbone of channel sales organizations. Collecting the right data and transforming it into actionable insights enables channel sales leaders to spot risks, find opportunities for growth, and make smarter decisions. In other words, tracking the right metrics could mean the difference between hitting your channel […].

Channel 370
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WWD: Sephora CEO Leaving After Less Than Two Years

Retail TouchPoints

Martin Brok, CEO and President of Sephora , is reportedly leaving the company at the end of June after a tenure of less than two years. He will be replaced by his predecessor, Chris de Lapuente, Chairman and CEO of the Selective Retailing division of LVMH Moet Hennessy Louis Vuitton , Sephora’s parent company. According to an internal release obtained by WWD , Brok’s departure is “due to a divergence of views.”.

POS 343
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The Merchant’s Guide to Modern eCommerce Platforms

Groove

What is a Modernized eCommerce Platform? Traditional eCommerce platforms are typically hosted on-premise. SaaS platforms differentiate from that model by hosting content remotely on behalf of eCommerce merchants (think BigCommerce or Shopify). On-premise platforms require a physical server that hosts and maintains a platform (think Magento). Though on-premise hosting has historically been the most common eCommerce deployment method, SaaS is the modernized solution that we encourage all merchants

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4 Ways to Boost Your Average Order Value

BigCommerce

Persuading a customer to make a purchase is like making the winning goal in a long, drawn-out game.

Games 361
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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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Top 4 Ways To Start Reselling On Amazon: The Complete Guide

My Wife Quit Her Job

If you’re looking to make a quick buck on a limited budget, reselling on Amazon might be the right business model for you. You can start selling on Amazon part-time while keeping your day job and then transition to a full time seller once your business gains traction. The best part about reselling on Amazon is that you can run your business from the comforts of home.

Marketing 296
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GemPages Review: Is It Worth The Hype?

Ecommerce Platforms

Sometimes it feels like Shopify store owners have to wear a hundred different hats. At times, you have to be a salesperson; at other points, an SEO specialist, but to get things up and running, you need to be a web designer. Your store design is vitally important to the success of your online business, as it it's is one of the most powerful tools in your belt to stand out from the crowd and deliver a branded, unique user experience.

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What’s New In EMEA Mobile Banking

Forrester eCommerce

Mobile banking apps are a crucial component of the overall banking experience. To identify mobile banking best practices, we reviewed the mobile apps of 13 EMEA banking brands in March and April of 2022 for both functionality and user experience.

Banking 370
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Moving into the Metaverse: Growing Swath of Brands Test Out Virtual Experiences

Retail TouchPoints

Editor’s Note: Be sure to check out Part 1 of this series focusing on evolving consumer perceptions of the metaverse. If the first quarter of this year was consumed with existential questioning — What exactly is the metaverse? Do we need to be a part of it? — Q2 appears to be the moment of action, when companies that answered “yes” to the second question have started to make their moves.

Games 342
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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How Mobile Payments Are Taking Over eCommerce

Groove

The new way of purchasing goods and services is through Mobile Payments whether you are shopping online or in-store. As millions of users start to use mobile payments each year, it is projected that 4.8 billion people will be completing transactions through mobile payments by 2025. The United States has seen the largest growth from 29% of users using mobile payments in 2019 to 43% in 2021.

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How to Build an Effective Marketing Calendar with BigCommerce

BigCommerce

Regardless of the size of your business or your marketing team, having a well-thought-out marketing strategy is essential for generating…

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408: A Strategy That Gives 10X Better Returns Than Email With Adam Turner

My Wife Quit Her Job

Today I’m thrilled to have Adam Turner on the show. Adam is the CEO of Postscript, the text messaging provider I use for all of my businesses. When I first installed Postscript in my store, I was a little skeptical about sending texts to my customers. But since then, it’s become a top 5 revenue source for Bumblebee Linens. In this episode, we talk about the ins and outs of SMS marketing from someone who lives and breathes it.

Marketing 296
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A Quick Hopps Review: What You Need to Know

Ecommerce Platforms

It's no exaggeration to say that SaaS or ‘software as a service', has become an everyday essential for doing business. From sales and marketing to accounting and finance, it’s hard not to join the SaaS bandwagon. With the incredible growth of these platforms, there's an increasing need for businesses to adopt these technologies. Yet little is mentioned about how teams can learn and implement this software to work best for their business. .

Live Chat 206
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Three Ideas To Make Your Messaging A Hit With Buyers

Forrester eCommerce

Enticing plot, captivating characters, and spellbinding world-building are all examples of what may come to mind when thinking about what we love most in a good television show. These elements are carefully crafted by screenwriters in the writer’s room, who meet and brainstorm how to deliver the most engaging experience. B2B marketers could learn a thing or two from these writers, especially when it comes to building and enabling effective messaging.

B2B 370
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How the Fashion Industry Can Pave the Way for a Sustainable Future

Retail TouchPoints

For decades, there have been continued debates surrounding sustainability and the fashion industry’s position in implementing and maintaining a sustainable value chain, where renewable resources from the environment can be continually used and human rights are protected. Focus and blame generally turn to the manufacturing, production and distribution parts of the chain, but other aspects are not usually at the forefront of the mind, especially when it comes to the consumer standpoint.

Fashion 336
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How Strobels Supply Increased Google Ads Revenue by 185%

Groove

Strobels Supply Inc. is an Industrial Supply Distribution and Liquid Paint Application company that was established in 1940 as a family-run business. Strobels partnered with Groove Commerce originally for a website redesign and later transitioned into paid media management. Our goal was to find solutions to increase revenue with a modest Google ads paid media budget.

Supplies 195
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4 Value-Added Services to Enhance Your Post-Purchase Experience

BigCommerce

While many ecommerce brands focus the majority of their attention on the purchase funnel and optimizing for conversion, a key…

eCommerce 326
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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!