Transform Your Ecommerce Site with a User-Centric Approach
BigCommerce
AUGUST 9, 2022
At the heart of the web lies one important thing that it couldn’t run without: the user.
BigCommerce
AUGUST 9, 2022
At the heart of the web lies one important thing that it couldn’t run without: the user.
Ecommerce Platforms
AUGUST 29, 2022
The best loyalty apps for Shopify are an excellent way for business leaders to improve the lifetime value of their customers. After all, returning customers are one of the most important assets an ecommerce company can have. Repeat customers are easier to sell to than new visitors on your ecommerce store, and they spend more too (up to 67% more ). Unfortunately, convincing clients to return to your business and keep spending their hard-earned cash isn’t always easy.
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RetailDive
AUGUST 29, 2022
Brands are relying on WebAR to transform their e-commerce sites into powerful AR commerce destinations.
Store Growers
AUGUST 5, 2022
Last Updated on August 5, 2022. If you’re using Google Ads, you will wonder at some point “how are my campaigns doing?”. You might know the big picture, whether the performance is good or bad. But to know whether things are really working inside of your Google Ads account, you need to look a lot closer. So in this article, I’ll guide you through how I conduct a Google Ads audit.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
SheerID
AUGUST 26, 2022
Learn about market segmentation and explore some of the common types of segmentation, and how different brands utilize it.
Forrester eCommerce
AUGUST 25, 2022
In 2020, Forrester’s Now Tech: Value Stream Management Tools, Q2 2020, report featured 12 vendors with a stand-alone or integrated VSM solution. Two years later, this market has nearly doubled: The Value Stream Management Landscape, Q3 2022, covers 22 fully featured VSM vendors. More vendors means more competition and more innovation, which is good for […].
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
BigCommerce
AUGUST 4, 2022
For Suzie Schleifer, CEO and owner of Stacked by Suzie, becoming an entrepreneur was never part of the plan.
My Wife Quit Her Job
AUGUST 8, 2022
Today, I’m thrilled to have Natalie Mounter on the show. Natalie is a member of both my courses and she runs TotallyDazzled.com which is a 7 figure business selling rhinestone accessories for weddings. She’s a regular at the Sellers Summit, one of my favorite people in the ecommerce space, a ball of energy and she really knows her stuff when it comes to marketing and sales.
Ecommerce Platforms
AUGUST 9, 2022
There’s one main reason to change languages on Shopify: your customers speak a different language than what’s offered by default. That default language is English, so you may find that your shoppers mainly speak German, French, or Chinese, making it essential to translate. Merchants also encounter the need to change languages on Shopify when they expand into other markets.
SheerID
AUGUST 22, 2022
BigCommerce merchants can now provide exclusive offers and discounts to valuable consumer communities like students, teachers, and the military to drive immediate sales Portland, OR—August 23, 2022 — SheerID, a global leader in identity marketing, has joined forces with BigCommerce (Nasdaq: BIGC) a leading Open SaaS ecommerce platform for fast-growing and established B2C […].
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Forrester eCommerce
AUGUST 29, 2022
Data-driven, actionable insights will be critical for weathering economic turbulence. Providing these insights ranks high among marketing operations teams’ priorities in the year ahead.
Retail TouchPoints
AUGUST 25, 2022
Black Friday and Cyber Monday (BFCM) are right around the corner, and many ecommerce brands are already planning for another uncertain year. Between inflation, increased marketing costs — especially paid ads — seasonal shipping costs surcharges and potential supply chain disruptions, finding every last opportunity to increase profits during the busiest time of the year is critical for brands.
GetElastic
AUGUST 3, 2022
So many trends have led to the explosion in API-first companies. One of the biggest is the rise of end users as buyers, particularly software developers. OpenView Ventures aptly calls this trend the “ end user era.” In response, product-led growth (PLG) has emerged as a go-to-market (GTM) motion at these SaaS software companies, which in turn have become some of the largest companies in enterprise software.
My Wife Quit Her Job
AUGUST 3, 2022
As the world’s largest online business-to-business trading platform, Alibaba has helped many businesses connect with suppliers and customers around the world. But it’s not the only option out there and there are many Alibaba alternatives. In fact, many Chinese suppliers can not be found on Alibaba and you’re severely limiting your options by relying on Alibaba for all of your product sourcing needs.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Ecommerce Platforms
AUGUST 18, 2022
In 2022, organizations will continue to face unprecedented hiring challenges. Not least because the pandemic has changed how we work. For instance, many businesses now operate on a hybrid basis. I.e., employees' time is split between the office and home. On top of that, unemployment has fallen to a record low of 3.6% in the US. As a result, many businesses have struggled to fill vacancies during the year's first quarter.
Wiser
AUGUST 8, 2022
Retailers modify prices, costs, discounts, and more every single day. All these little pricing changes are integral if they want their eCommerce businesses to stay relevant. From a brand manufacturer perspective, however, these daily price changes can be a cause for concern. This is because price is directly correlated with brand value. Whether we as consumers acknowledge it or not, price definitely impacts our opinion of a product.
Forrester eCommerce
AUGUST 25, 2022
In times defined by extraordinary political and social instability, customers, employees, and partners increasingly turn to businesses they can believe in, and that give them confidence in their future actions based on a clear set of values.
Retail TouchPoints
AUGUST 23, 2022
Bath & Body Works has launched its loyalty program nationwide at the retailer’s 1,750+ locations following testing in select markets. The personal care and home fragrance retailer also debuted its My Bath & Body Works App, which allows shoppers to earn rewards points through any channel and provides exclusive content. Additionally, the in-app wallet stores rewards points, offers and gift cards to provide a convenient experience to customers.
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
Practical eCommerce
AUGUST 1, 2022
This month's installment of ecommerce content ideas includes back-to-school suggestions, "ultimate guides," "Shut up and take my money," and more. The post 5 Content Marketing Ideas for September 2022 appeared first on Practical Ecommerce.
RetailDive
AUGUST 1, 2022
The department store in Maryland is sparsely merchandised and low on traffic. Senior Reporter Ben Unglesbee takes a look inside to see how retail has changed since the heyday of malls.
SheerID
AUGUST 3, 2022
Learn more about how your business can leverage zero-party data to improve customer retention.
365 Retail
AUGUST 23, 2022
It is a great time to be a consumer – never before has there been so much online choice. One of the consequences of the pandemic is that ecommerce growth has been explosive. A report from McKinsey shows that the peak three months of Covid-19 saw the US e-commerce market gaining ten years’ worth of growth. Although this is terrific news for the economy, it presents time-critical challenges for brands who want to compete in this expanding sector.
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Forrester eCommerce
AUGUST 4, 2022
The 2022 AIOps NowTech generated a wealth of data that has been captured in the AIOps Data Overview, Q2 2022 report about AIOps software vendor capabilities. Three items from the overview report; digital experience, OpenTelemetry, and audit trails are highlighted in this blog. Read the full data overview report to learn more about the other capabilities that it covers.
Retail TouchPoints
AUGUST 5, 2022
Digital transformation is on pretty much every retailer’s to-do list these days. If it wasn’t deemed a priority before the pandemic, it most certainly is now with digital behaviors bred in lockdown now firmly entrenched. But like most buzzwords, there are many misconceptions about what digital transformation is, which is why Samir Desai, Chief Digital and Technology Officer at Abercrombie & Fitch Co. said he always starts off conversations on the topic by first defining what digital transfor
Frooition
AUGUST 26, 2022
The cost of living crisis caused by rising energy costs and the subsequent squeeze on household budgets will hit online retail businesses hard this winter. Not only will people have less money to spend on little luxuries and everyday essentials, but the cost of doing business will also soar as suppliers pass on ever-increasing expenses to their clients.
RetailDive
AUGUST 11, 2022
The retailer entered bankruptcy in 2018. It has been stuck there ever since, as the company and its creditors pursued claims of “rank” self-dealing.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
ChannelAdvisor
AUGUST 25, 2022
You hear it over and over again: “Diversify your channel mix” and “reach shoppers wherever they are.” But sometimes, that’s easier said than done. Joining new marketplaces comes with a number of challenges, from lack of channel-specific expertise to thinning profit margins. Plus, the e-commerce landscape is more competitive than ever. Yet, challenges like these shouldn’t stand in your way to multi-marketplace bliss.
365 Retail
AUGUST 5, 2022
Successful businesses are established and supported by various factors. A solid business plan, idea, and funds help form the company’s foundation. The processes and tools used to deliver this service and a solid team of employees help develop the company’s backbone. These factors combined help to keep a company operating as an efficient business.
Forrester eCommerce
AUGUST 30, 2022
Tech Execs: It Is Time To Take The Lead, Break Boundaries & Build The Future In today’s turbulent social and economic times, more is expected of business executives than ever before. But according to our research, most organizations have yet to unlock the full potential of technology. In fact, only 20% of organizations are currently […].
Retail TouchPoints
AUGUST 9, 2022
Crate & Barrel Holdings Inc. (CBH) is digging deeper into sustainability via corporate responsibility and responsible design across its Crate & Barrel , CB2 , Crate & Kids and Hudson Grace brands. The company shared its plans for a holistic approach as multiple retail businesses, particularly in the home and interiors categories, increase their eco efforts.
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The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p
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