November, 2020

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The Best Way To Find Wholesale Suppliers, Vendors And Products For Your Online Store

My Wife Quit Her Job

If you want to start an online store, you have to know where to find wholesale suppliers. Should you search on Google? Should you attend a tradeshow? Should you import from China? Where can you find drop ship suppliers, wholesalers or factories to manufacture your products? When my wife and I first started our online store, we had these exact same questions.

Drop Ship 358
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The New Seller’s Guide to Retail Arbitrage on Amazon

SellBrite

Nate and Alysha Jackson used to be full-time public school teachers. Then they decided to start a side hustle with retail arbitrage on Amazon. They took $100, purchased items on clearance, and sold them on Amazon for a profit. And they kept on doing it. All their free time—weekends, days off, before school, and after school—was spent scouring retail stores, searching for discounted merchandise they could flip.

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Let’s Put Your Loyalty Data to Work

Optimizely

In an earlier article , we discussed how loyalty programs work and why brands should invest in them. We suggested that the key to a successful loyalty program is keeping customers engaged and emotionally connected. The argument for loyalty programs does not end here. By integrating your loyalty data into a CDP, you can enhance your segmentation strategy and make your customer data more useful and actionable.

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How to Start an Online Store: The Help You Need To Get Yours Up and Running

BigCommerce

There are currently 7.1 million online retailers in the world with 1.8 million in the United States alone.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Bots Kept Jeff From Buying A PS5, And Sandy Had To Hear About It

Forrester eCommerce

It’s not that I’m not a gamer. I enjoy board games and card games: Trivial Pursuit, Settlers Of Catan, SET, Hive. I’m up to level 3056 in Two Dots. As a kid, I played Super Mario Land on my brother’s GameBoy and Sonic The Hedgehog on the family Sega Genesis. But I’ve never been one […].

Games 540
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How to Create Hyperlocal Ad Campaigns

Kissmetrics

In these modern times of digital transformation, it may seem like most digital marketing strategies are designed for online businesses. So are there any digital marketing strategies for brick-and-mortar businesses? Yes, there are, and one of the most effective ones is hyperlocal marketing. What is Hyperlocal Marketing? As the name suggests, hyperlocal marketing is a marketing strategy that focuses on reaching customers in your vicinity.

Mobile 363

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Aetrex Worldwide Releases Voice-Enabled Foot Measuring Technology

Retail TouchPoints

Aetrex Worldwide has launched Albert 2, the next generation of the company’s 3D foot scanning technology. The omnichannel device is designed to be a fully integrated foot scanning system that can help shoppers find correctly fitting footwear and orthotics and provide an enhanced customer experience at retail. Customers step into the Albert 2, which can scan both feet in 20 seconds or less, to capture static and dynamic pressure as well as 3D measurements of the foot.

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How Much Does It Cost To Sell On Amazon Private Label (The Right Way)

My Wife Quit Her Job

If you are interested in selling private label products on Amazon, you need to know what you are getting into. This post will answer one of the most common questions I get asked, “how much does it cost to sell on Amazon with private label products?” First off, there is no “one size fits all” number in terms of startup expenses because there are so many variables involved.

Other 334
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Charting a New Path Forward: How to Plan Your Ecommerce Investments for the Future

BigCommerce

It’s not often that widespread change happens overnight, but that’s how it felt for much of the U.S.

eCommerce 441
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Black Friday “All Season Long?” Expect The Bots To Follow Suit.

Forrester eCommerce

I was scouring some of the Black Friday ads this week, and the trend seems to be less “Black Friday” than “Black November, and probably most of December too.” Best Buy is touting, ” Black Friday all season long.” Target offers weekly, “Black Friday Now” deals. Walmart? “Black Friday Deals for Days!

eCommerce 523
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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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The Best Luxury Marketing Strategies

Kissmetrics

Have you ever seen a Facebook ad for Chanel? Or an Instagram ad for Lamborghini? Me neither. That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Selling to high-end consumers requires a different approach. But that doesn’t mean popular digital channels are off-limits. SEO, PPC, even some social media sites can drive online sales for your luxury brand.

Marketing 363
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Klaviyo vs. Listrak: Comparing Platforms

Groove

Klaviyo vs. Listrak. Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. In this blog, we're comparing Klaviyo vs. Listrak to help you determine which platform is best for your eCommerce business.

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Is Black Friday Still Relevant in 2020?

Retail TouchPoints

There is no doubt that retailers have faced many struggles as a result of the pandemic. Brick-and-mortar stores were forced to shutter around the country, forcing retailers to amplify their ecommerce efforts, with varying levels of success. Many struggled to adapt, resulting in a record number of bankruptcies, and in some cases complete closures, including industry stalwarts like Neiman Marcus, Lord & Taylor and J.Crew.

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332: How Amanda Recovered Her Business After Getting Crushed By Covid-19

My Wife Quit Her Job

Today, I’m really happy to have Amanda Wittenborn back on the show. Amanda is a student in my Create Profitable Online Store Course, and back in episode 269, we talked about her 7 Figure commerce business selling party supplies online. In fact, she was on track for a record year until COVID-19 hit and she lost almost all of her sales overnight. In this episode, you’ll learn how Amanda pivoted her business and managed to grow her sales significantly despite the pandemic.

Supplies 296
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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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How To Quickly Build An Email List That Generates Ecommerce Sales

BigCommerce

With dozens of social media channels to choose from, including Facebook, Instagram, Snapchat, Messenger and SMS, why should you focus…

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The DevOps Hypothesis Is Sound – Introducing The 2020 State of Modern Technology Operations survey

Forrester eCommerce

This year, I led my first custom survey research for Forrester, the 2020 State of Modern Technology Operations survey. We selected a random panel of 268 digital and IT professionals with day to day responsibility for operating digital systems. (We did *not* rule out developers, as long as they also had runtime responsibilities). We also […].

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How Using Emotional Marketing in Content Can Help Drive Way More Sales

Kissmetrics

Whether you care to admit it or not, the decisions you make today will be driven by your emotions. In emotional marketing, we talk a lot about using psychological triggers to get customers to click, convert, engage, etc. “By leveraging common psychological triggers all people have,” you might hear, “you can drive more sales.”. While it may feel like we make decisions with our minds, using logic and reasoning, the “mental triggers” we hear about are tied more to emotion than anything else.

Marketing 363
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Bigcommerce Enterprise Features To Increase Revenue

Groove

Are you considering migrating eCommerce platforms? Position your business for growth by aligning your eCommerce platform choices with your unique business goals. In this blog, we're sharing 5 features of BigCommerce Enterprise that help both B2B and D2C eCommerce stores create a seamless shopping experience and drive more revenue. Bigcommerce Enterprise Features To Increase Revenue.

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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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Identifying the ‘Faces’ Behind Faceless Online Transactions

Retail TouchPoints

Consumer preference for online shopping continues to rise, as more purchases are being made online than in stores with each passing year. In 2019 , the total market share of online U.S. retail sales surpassed general merchandise sales for the first time in history. And as a result of the coronavirus pandemic, this trend is only increasing. According to McKinsey , ecommerce sales in apparel, department stores and beauty products have increased by nearly 10%, on average, since the onset of the pan

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329: Sam Oh On How To Do YouTube SEO And Rank In Search

My Wife Quit Her Job

Today, I’m thrilled to have Sam Oh on the show. Sam is the director of product education at Ahrefs and if you’ve ever checked out the Ahrefs YouTube channel, you’ve probably seen Sam dropping knowledge bombs on SEO. I love his style and he’s turned the Ahrefs YouTube channel into a powerhouse with over 150K subscribers in a relatively short time.

SEO 296
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BigCommerce vs Shopify vs Shopify Plus: Which Ecommerce Platform is Right for You?

BigCommerce

Selecting the right ecommerce platform for your business isn’t a decision you can make quickly.

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Trust In The Age Of The Customer

Forrester eCommerce

One of the best parts of being a Forrester analyst is having the time, space, and data to wrestle with abstract, complex concepts that inevitably influence business today and in the near future. For the past several months, I’ve been chipping away at a topic that is on the minds of leaders in just about […].

Customer 493
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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How to Tell if You’re Shadowbanned on Social Media

Kissmetrics

Suddenly you notice that none of your social media activity seems to be showing up at all. It’s like you don’t even exist on the site… Weird! Is it a bug? Every website suffers from them sometimes, and the interactive features can often be the first to go haywire. Server maintenance could also be the culprit. But another possibility is that you might have been “shadowbanned” (previously called ghostbanned).

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Website Design Before & After: Transitioning To BigCommerce

Groove

B2B eCommerce businesses require a platform that allows for a positive user experience, taking into consideration factors like fast site speed and mobile optimization. When this client turned to Groove to switch platforms, we were happy to help. Continue reading this case study to see the website design before & after for our client, Curtain Call, and how we updated their eCommerce store to improve the customer experience.

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Retail Ecommerce Ventures Seeks to Add Stein Mart to its Growing Portfolio

Retail TouchPoints

Retail Ecommerce Ventures placed a $4 million stalking horse bid for the intellectual property of Stein Mart through a majority-owned subsidiary called Stein Mart Online. The assets available for sale include the Stein Mart brand as well as its private label brands, domain names, social media assets and customer data. Retail Ecommerce Ventures has acquired the intellectual property of multiple retailers in recent years, including Modell’s Sporting Goods , Dressbarn and Pier 1 Imports.

eCommerce 310
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6 of the Best Ecommerce Platforms and Solutions 2020: Wix vs Shopify vs Volusion vs BigCommerce vs Big Cartel vs 3dcart vs Ecwid

Ecommerce Platforms

The quest to discover the best ecommerce platform out there has been our ongoing goal here at ecommerce-platforms.com ever since the site was established. We invest real hours each week to test and examine each platform, all in an effort to find out how viable they are among the top ecommerce platforms in the market. We're doing all this testing so that you don't have to.

3dcart 272
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Volusion Alternatives That May Be a Better Fit for Your Business

BigCommerce

Is it time to find an alternative to Volusion?

Volusion 418
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Why YOU Should Care About Sustainability

Forrester eCommerce

Whether you are a producer of enterprise technology or a consumer of it, if you have sent an email, bought a cell phone, or ordered a nice little gift online, you should care.

Gifts 488
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How to Become a Successful Vlogger

Kissmetrics

If I told you that you could become a sucessful vlogger, would you believe me? Or do you think that there is too much competition? YouTube is saturated — 500 hours of video are uploaded to YouTube every minute. There are dozens of million-dollar YouTubers creating thousands of hours of video a year. How could you possibly break through the noise?

Blog 363
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How KegWorks Enhanced Their Website Design With BigCommerce

Groove

When the KegWorks team became frustrated with the costs and poor functionality of Magento 1, they turned to Groove Commerce for help migrating eCommerce platforms. Their migration decision has helped position KegWorks for growth, and the recently launched BigCommerce website design has improved the overall user experience. Launching KegWorks' BigCommerce Website Design.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!