My Wife Quit Her Job
FEBRUARY 12, 2019
If you are looking to import Alibaba wholesale products from Asia, then this post will teach you how to use Alibaba the right way so you don’t get ripped off. But before you begin searching for Chinese suppliers, you need to be prepared. As a result, I highly recommend that you first… Know What You Want To Sell – Alibaba is not a good place to randomly brainstorm potential niches.
Optimizely
FEBRUARY 19, 2019
As marketers, sometimes we’re so busy collecting and analyzing the big picture customer data, it can be easy to get distracted. You might forget the small nuggets of information in your marketing platform can sometimes prove the most useful to your email campaigns. . Take my recent shopping behavior. It’s been cold and dark lately, so I’ve been planning my next vacation.
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Store Growers
FEBRUARY 13, 2019
In theory, it’s pretty easy to scale your Google Shopping campaigns to multiple countries. All you need to do is provide the feed, specify where you want to advertise and Google does the rest. Unfortunately, it’s not always that easy. Because when you’re dealing with product feeds, the theory doesn’t always equal practice. But like the product feed, getting past any initial hurdles can really pay-off.
Forrester eCommerce
FEBRUARY 8, 2019
Ugh. Everyone is talking about the citizen data scientist, but no one can define it (perhaps they know one when they see one). Here goes — the simplest definition of a citizen data scientist is: non-data scientist.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
BigCommerce
FEBRUARY 7, 2019
Performance Marketing is an online advertising strategy that is making a bigger mark in the digital marketing world year over…
Groove
FEBRUARY 21, 2019
Modern eCommerce businesses need tools to help them grow. However, the plethora of options can often become overwhelming. To help, we've outlined our favorite tried-and-true eCommerce marketing tools to help businesses achieve their goals. Whether you're looking for SEO tools or a marketing automation platform, we've got you covered. eCommerce Marketing Tools.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Optimizely
FEBRUARY 7, 2019
Creativity is an innate quality in most marketers. It’s what inspires our best ideas and keeps us going when campaigns don’t go as planned. Unfortunately, creativity doesn’t come on command. It has to be cultivated, inspired, and — surprisingly — organized. For something that is so important to our roles as marketers, it often goes undiscussed.
My Wife Quit Her Job
FEBRUARY 4, 2019
When it comes to starting your own online store, Shopify is one of the best platforms out there. But the main problem with Shopify is that it can be hard to decide which Shopify pricing plan to go with or how much it costs when you factor in the cost of 3rd party apps. Right now, Shopify offers 5 pricing plans. Shopify Lite – $9/month. You probably didn’t even know about this plan because it’s hidden on their pricing page.
Forrester eCommerce
FEBRUARY 11, 2019
What does the term “Digital Transformation” mean to you? Is it about digital customer experiences? Digital operations? Transforming business models? Leveraging software ecosystems? Is it a floor wax? A dessert topping? “Digital Transformation” as a term loses meaning when it involves everything under the sun. Over the past few years, we’ve seen companies label anything and everything as “Digital Transformation”.
BigCommerce
FEBRUARY 1, 2019
Before the internet, a telephone call was the fastest and most effective method customers used to seek help from companies.
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Canonicalized
FEBRUARY 27, 2019
Why are cohorts useful from a business perspective? How to perform a cohort analysis in a meaningful way? What types of data visualization work well? How to gain cutting-edge insights from studying user behavior? The post Cohort Analysis: How to Study Cohorts for Actionable Insights appeared first on Canonicalized.
Kissmetrics
FEBRUARY 12, 2019
I have a question for you…. How do you build links? If I had to bet, chances are you spend little to no time on link building. Why? Because it’s hard. But why should link building be hard? Most parts of SEO are much simpler and cost-effective. For example, if you want to write content… you just go and write it. It may not be great content, but nothing is stopping you starting, learning, and improving.
Optimizely
FEBRUARY 12, 2019
When you wish upon a star, your marketing dreams come true. At least, that’s the attitude we had going into this episode of Marketing Unboxed. After all, we were reviewing one of the pillars of American culture, shopDisney. The magic! The fireworks! The iconic stories and characters! Our expectations were high, but could shopDisney live up to the hype?
My Wife Quit Her Job
FEBRUARY 10, 2019
One of the best ways to grow your wealth is to start an online business. And the easiest way to get started in ecommerce is to resell existing products. Basically, you buy products at wholesale prices and then turn around and sell them for profit. There are no product development costs, no costs of manufacturing and most domestic wholesalers have minimum purchase requirements that are less than $300.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Forrester eCommerce
FEBRUARY 22, 2019
At the dawn of big data, data scientists were the unicorn of the hour. Talk to any one of these rarities, and they would say there were only about 100 of them in the world. When executives woke up to the potential of big data, it was also at the same time we were dealing […].
BigCommerce
FEBRUARY 4, 2019
If you’re a regular Twitter user, there’s a good chance you like to avoid some of the statistics that float…
Ecommerce Platforms
FEBRUARY 18, 2019
AWeber and Mailchimp are the leading giants in the world of email marketing. AWeber vs Mailchimp which is which? While you can’t go wrong with either, it is likely that one email service provider will serve your needs better. This is why it is crucial to be clear about your goals before you get started. After all, you will be using the service for a long time.
Kissmetrics
FEBRUARY 19, 2019
Don’t you hate how it takes forever to get results when it comes to SEO? Everyone says it takes 6 months to a year and even in some cases many years to see results. Well, I have some bad news and some good news for you. Let’s start with the bad news…. SEO is a long-term strategy. It’s not about doing it for a few months and forgetting about it. And if you stop focusing on it eventually your competitors will outrank you.
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
Optimizely
FEBRUARY 28, 2019
When it comes down to it, our lives as marketers revolve around technology. Building new email flows, optimizing our next campaign across channels, acquiring the next customer—all are dependent on finding the perfect tool that enables us to do our job efficiently. To add to this pressure, it’s also part of our jobs to stay on top of the latest tech that might be more effective—both in terms of productivity and cost—than the platforms we’re currently using.
My Wife Quit Her Job
FEBRUARY 13, 2019
Today, I’m really happy to have Tim Schmoyer on the show. Tim is someone who came highly recommended to me by Colin Jones who will be a future guest on this podcast. He is a veteran when it comes to audience growth on YouTube. And he specializes in helping YouTube creators spread their message to reach people online. His channel has over 400K subscribers and this interview comes at an opportune time because I’m actively trying to grow my new show, The 5 Minute Pitch.
Forrester eCommerce
FEBRUARY 4, 2019
Consumers really don’t like your chatbot. It’s not exactly a relationship built to last – a few clicks here, a few sentences there – but Forrester Analytics shows us very clearly that, to consumers, your chatbot isn’t exactly “swipe right” material. That’s unfortunate, because using a chatbot for customer service can be incredibly effective when […].
BigCommerce
FEBRUARY 14, 2019
Walmart describes itself as the largest multi-channel retailer and provides sellers with an opportunity to get their products in front…
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Ecommerce Platforms
FEBRUARY 12, 2019
If you're looking for tools to help you run an e-commerce store, there's a good chance you've come across SEMrush. As you trawl through their website, it'll make you wonder which (if any) of the SEMrush pricing plans are for you? If this is a question you need answers to, you're in the right place. We're going to break everything down for you here in the article.
Kissmetrics
FEBRUARY 26, 2019
I started young. At the ripe age of 15 and a half, I started my first online business. Can you guess what it was? It was a job board. I created it because I couldn’t find a high paying job at that young of an age. Heck, I struggled to find even a low paying job! As you probably can guess, it failed and, eventually, I went on to do other stuff. From creating an ad agency to a few software companies… the list goes on and on.
Optimizely
FEBRUARY 6, 2019
Must be creative. This simple phrase is arguably the most common qualification requirement of a marketer. Creativity is at the core of everything marketers do. However, you need more than that. You need to be organized, thoughtful, and use data to guide your creative decision-making. In order to thrive in 2019, top B2C marketers need to be both right AND left-brained: Left brain marketing involves digging into your customer data to harness key insights and areas of opportunity.
My Wife Quit Her Job
FEBRUARY 18, 2019
When it comes to starting a successful ecommerce business, you have to know how to get reviews on Amazon. Not only do reviews provide social proof for your listing, but there’s a strong correlation between the number of positive reviews and your conversion rate on Amazon. As you can see from the graph above, the conversion rate doubles once you reach 50 reviews.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
Forrester eCommerce
FEBRUARY 12, 2019
Back in August of last year, I asked for good examples of augmented reality (AR), virtual reality, and mixed reality (MR), all together known as extended reality. Unsurprisingly, I saw plenty of examples of the type my original post complained about: visually stunning but almost entirely useless for anything other than showing off. Then there […].
BigCommerce
FEBRUARY 22, 2019
Search engine optimization (SEO) is an art where anybody can dabble in the basics.
Ecommerce Platforms
FEBRUARY 20, 2019
If you've ever tried to sell books online, you know that it can be difficult to find quality on-demand printing options. Some of them are only in it for the money and don't really help you out with anything else like marketing. Others provide low-quality prints that end up having no chance of being sold. In this Lulu xPress review, we'll explore what looks like a reputable and supportive print on demand option for your books.
Omnisend
FEBRUARY 25, 2019
At one point or another, every small business needs a tool to help with email marketing. With a market that’s so saturated, it can be quite difficult to weed through all of the tools to find the best one. But you’re a small business owner, you don’t have time for all that. So I’ve provided Read more The post The 9 Best Small Business Email Marketing Software for 2019 appeared first on Ecommerce Marketing Automation | Omnisend.
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The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p
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