February, 2019

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10 Tips On Importing Alibaba Wholesale Products From China

My Wife Quit Her Job

If you are looking to import Alibaba wholesale products from Asia, then this post will teach you how to use Alibaba the right way so you don’t get ripped off. But before you begin searching for Chinese suppliers, you need to be prepared. As a result, I highly recommend that you first… Know What You Want To Sell – Alibaba is not a good place to randomly brainstorm potential niches.

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Use Product Detail Page Views to Fuel Your Email Strategy

Optimizely

As marketers, sometimes we’re so busy collecting and analyzing the big picture customer data, it can be easy to get distracted. You might forget the small nuggets of information in your marketing platform can sometimes prove the most useful to your email campaigns. . Take my recent shopping behavior. It’s been cold and dark lately, so I’ve been planning my next vacation.

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Scaling Google Shopping To Multiple Countries

Store Growers

In theory, it’s pretty easy to scale your Google Shopping campaigns to multiple countries. All you need to do is provide the feed, specify where you want to advertise and Google does the rest. Unfortunately, it’s not always that easy. Because when you’re dealing with product feeds, the theory doesn’t always equal practice. But like the product feed, getting past any initial hurdles can really pay-off.

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6 Insider Hacks to Beat Twitter’s Algorithm For More Retweets and Followers

BigCommerce

If you’re a regular Twitter user, there’s a good chance you like to avoid some of the statistics that float…

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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

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Who Are You, Citizen Data Scientist?

Forrester eCommerce

Ugh. Everyone is talking about the citizen data scientist, but no one can define it (perhaps they know one when they see one). Here goes — the simplest definition of a citizen data scientist is: non-data scientist.

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17 Hidden Facebook Marketing Tools That Will Increase Your Engagement by 154%

Kissmetrics

Facebook engagement is easier and more valuable than you ever imagined. I found this out the hard way. At one point, I was spending hundreds of thousands of dollars a month on Facebook Ads. Sure, I was getting some huge successes. But I was also wasting a ton of money. For example, I once spent $400,000 on Facebook fan page likes. I still feel dumb for that one… The engagement just wasn’t there.

Marketing 279

More Trending

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244: Tim Schmoyer On How To Create A Successful YouTube Channel

My Wife Quit Her Job

Today, I’m really happy to have Tim Schmoyer on the show. Tim is someone who came highly recommended to me by Colin Jones who will be a future guest on this podcast. He is a veteran when it comes to audience growth on YouTube. And he specializes in helping YouTube creators spread their message to reach people online. His channel has over 400K subscribers and this interview comes at an opportune time because I’m actively trying to grow my new show, The 5 Minute Pitch.

Channel 224
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Why Every B2C Marketer Must Be an Artist

Optimizely

Creativity is an innate quality in most marketers. It’s what inspires our best ideas and keeps us going when campaigns don’t go as planned. Unfortunately, creativity doesn’t come on command. It has to be cultivated, inspired, and — surprisingly — organized. For something that is so important to our roles as marketers, it often goes undiscussed.

B2C 218
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How to Do Social Media Customer Service the Right Way

BigCommerce

Before the internet, a telephone call was the fastest and most effective method customers used to seek help from companies.

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Redefine “Digital Transformation” In The Era Of Technology-Driven Innovation

Forrester eCommerce

What does the term “Digital Transformation” mean to you? Is it about digital customer experiences? Digital operations? Transforming business models? Leveraging software ecosystems? Is it a floor wax? A dessert topping? “Digital Transformation” as a term loses meaning when it involves everything under the sun. Over the past few years, we’ve seen companies label anything and everything as “Digital Transformation”.

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The Evolving Retailers Fulfillment Strategy: Meeting Demands with Agility

Speaker: Becky Parisotto and John Vurdelja

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

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How to Build Backlinks in Less Than 1 Hour

Kissmetrics

I have a question for you…. How do you build links? If I had to bet, chances are you spend little to no time on link building. Why? Because it’s hard. But why should link building be hard? Most parts of SEO are much simpler and cost-effective. For example, if you want to write content… you just go and write it. It may not be great content, but nothing is stopping you starting, learning, and improving.

SEO 277
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Cohort Analysis: How to Study Cohorts for Actionable Insights

Canonicalized

Why are cohorts useful from a business perspective? How to perform a cohort analysis in a meaningful way? What types of data visualization work well? How to gain cutting-edge insights from studying user behavior? The post Cohort Analysis: How to Study Cohorts for Actionable Insights appeared first on Canonicalized.

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Shopify Pricing Plans: How To Save Money And Which Plan To Choose

My Wife Quit Her Job

When it comes to starting your own online store, Shopify is one of the best platforms out there. But the main problem with Shopify is that it can be hard to decide which Shopify pricing plan to go with or how much it costs when you factor in the cost of 3rd party apps. Right now, Shopify offers 5 pricing plans. Shopify Lite – $9/month. You probably didn’t even know about this plan because it’s hidden on their pricing page.

Shopify 201
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Marketing Unboxed: shopDisney Struggles to Inspire Marketing Magic

Optimizely

When you wish upon a star, your marketing dreams come true. At least, that’s the attitude we had going into this episode of Marketing Unboxed. After all, we were reviewing one of the pillars of American culture, shopDisney. The magic! The fireworks! The iconic stories and characters! Our expectations were high, but could shopDisney live up to the hype?

Marketing 210
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Modernizing the Frontend Experience on Salesforce Commerce Cloud

Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

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A Beginner’s Guide to Performance Marketing: Everything You Need to Know

BigCommerce

Performance Marketing is an online advertising strategy that is making a bigger mark in the digital marketing world year over…

Marketing 403
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Shopping For AI Talent? Beware Of Unicorns

Forrester eCommerce

At the dawn of big data, data scientists were the unicorn of the hour. Talk to any one of these rarities, and they would say there were only about 100 of them in the world. When executives woke up to the potential of big data, it was also at the same time we were dealing […].

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How to Think About SEO

Kissmetrics

Don’t you hate how it takes forever to get results when it comes to SEO? Everyone says it takes 6 months to a year and even in some cases many years to see results. Well, I have some bad news and some good news for you. Let’s start with the bad news…. SEO is a long-term strategy. It’s not about doing it for a few months and forgetting about it. And if you stop focusing on it eventually your competitors will outrank you.

SEO 272
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Aweber vs Mailchimp: Which is Better for Email Marketing (February 2019)

Ecommerce Platforms

AWeber and Mailchimp are the leading giants in the world of email marketing. AWeber vs Mailchimp which is which? While you can’t go wrong with either, it is likely that one email service provider will serve your needs better. This is why it is crucial to be clear about your goals before you get started. After all, you will be using the service for a long time.

Marketing 188
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Resale Certificates | How To Save On Sales Tax For Your Business

My Wife Quit Her Job

One of the best ways to grow your wealth is to start an online business. And the easiest way to get started in ecommerce is to resell existing products. Basically, you buy products at wholesale prices and then turn around and sell them for profit. There are no product development costs, no costs of manufacturing and most domestic wholesalers have minimum purchase requirements that are less than $300.

eCommerce 185
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INFOGRAPHIC: How Marketers Plan to Analyze, Buy, and Use Tech in 2019

Optimizely

When it comes down to it, our lives as marketers revolve around technology. Building new email flows, optimizing our next campaign across channels, acquiring the next customer—all are dependent on finding the perfect tool that enables us to do our job efficiently. To add to this pressure, it’s also part of our jobs to stay on top of the latest tech that might be more effective—both in terms of productivity and cost—than the platforms we’re currently using.

B2C 207
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The Top 10 SEO Myths: Don’t Fall Into These Often Repeated Traps

BigCommerce

Search engine optimization (SEO) is an art where anybody can dabble in the basics.

SEO 389
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Forrester’s Latest Infographic: Consumers Don’t Believe the Chatbot Hype

Forrester eCommerce

Consumers really don’t like your chatbot. It’s not exactly a relationship built to last – a few clicks here, a few sentences there – but Forrester Analytics shows us very clearly that, to consumers, your chatbot isn’t exactly “swipe right” material. That’s unfortunate, because using a chatbot for customer service can be incredibly effective when […].

Consumer 392
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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If I Had to Start All Over Again, I Would…

Kissmetrics

I started young. At the ripe age of 15 and a half, I started my first online business. Can you guess what it was? It was a job board. I created it because I couldn’t find a high paying job at that young of an age. Heck, I struggled to find even a low paying job! As you probably can guess, it failed and, eventually, I went on to do other stuff. From creating an ad agency to a few software companies… the list goes on and on.

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SEMrush Pricing Plans: Pro, Guru, Business, Enterprise – Which One is Best for You?

Ecommerce Platforms

If you're looking for tools to help you run an e-commerce store, there's a good chance you've come across SEMrush. As you trawl through their website, it'll make you wonder which (if any) of the SEMrush pricing plans are for you? If this is a question you need answers to, you're in the right place. We're going to break everything down for you here in the article.

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How To Get Reviews On Amazon – White, Grey And Black Hat Techniques

My Wife Quit Her Job

When it comes to starting a successful ecommerce business, you have to know how to get reviews on Amazon. Not only do reviews provide social proof for your listing, but there’s a strong correlation between the number of positive reviews and your conversion rate on Amazon. As you can see from the graph above, the conversion rate doubles once you reach 50 reviews.

eCommerce 174
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WHITEPAPER: How to Transform Into a Creative Marketing Artist

Optimizely

Must be creative. This simple phrase is arguably the most common qualification requirement of a marketer. Creativity is at the core of everything marketers do. However, you need more than that. You need to be organized, thoughtful, and use data to guide your creative decision-making. In order to thrive in 2019, top B2C marketers need to be both right AND left-brained: Left brain marketing involves digging into your customer data to harness key insights and areas of opportunity.

Marketing 199
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5 Steps to Omnichannel E-Commerce Success

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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Amazon Statistics You Should Know: Opportunities to Make the Most of America’s Top Online Marketplace

BigCommerce

In the world of ecommerce, Amazon is a tool that online sellers simply cannot afford to ignore.

eCommerce 366
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Augmented Reality, Virtual Reality, And Mixed Reality Do Bring Value To Industry

Forrester eCommerce

Back in August of last year, I asked for good examples of augmented reality (AR), virtual reality, and mixed reality (MR), all together known as extended reality. Unsurprisingly, I saw plenty of examples of the type my original post complained about: visually stunning but almost entirely useless for anything other than showing off. Then there […].

Other 392
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Headless Commerce: What Is It & How Can It Help?

Groove

What is Headless Commerce? Headless Commerce allows you to present a backend product catalog without the design constraints of a traditional eCommerce platform. With this approach, you can take full control over the aesthetics and presentation of your products. In this scenario, developers decouple the front-end (or "head") template or theme from back-end data.

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The 9 Best Small Business Email Marketing Software for 2019

Omnisend

At one point or another, every small business needs a tool to help with email marketing. With a market that’s so saturated, it can be quite difficult to weed through all of the tools to find the best one. But you’re a small business owner, you don’t have time for all that. So I’ve provided Read more The post The 9 Best Small Business Email Marketing Software for 2019 appeared first on Ecommerce Marketing Automation | Omnisend.

Marketing 167
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10 Ways to Leverage Buyer Signals and Drive Revenue

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.