Webbula
SEPTEMBER 10, 2019
Trendline and Webbula The last quarter of the year is the busiest and most competitive time for email marketers. To ensure your email campaigns are reaching the inbox and your. The post Q4 Email Deliverability | Finish the Game Strong With These 5 Tips appeared first on Webbula.
Omnisend
SEPTEMBER 16, 2019
Creating a great customer retention strategy is an uneasy yet crucial task for online businesses. One-time buyers and dormant customers have become a headache for most marketers: You have already spent a lot of money on customer acquisition, and now what? For months and months, those customers are stuck in the funnel and go nowhere. Read more The post 9 Customer Retention Strategies That Actually Work appeared first on Ecommerce Marketing Automation | Omnisend.
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Ecommerce Platforms
SEPTEMBER 16, 2019
Do you need to launch an ultra practical online business? It all starts with a pre-meditated ecommerce business plan. At first glance, this feels like a superficial blueprint for most starters. But here's the deal. You need an executive summary of everything you're about to do in order to convert your objectives into actual results. From the onset, you must put your thoughts on paper.
RTP blog
SEPTEMBER 20, 2019
By Stefan Midford, Capango Artificial Intelligence (AI) is completely disrupting every major industry, including retail. From robotic inventory analysis to cashierless checkout lines, major retailers across the country are deploying artificial intelligence technology and automation to create better customer experiences, improve efficiency and drive sales.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
SellBrite
SEPTEMBER 6, 2019
The logic is so simple, it’s almost circular: before someone buys from you, they must know about you. Here enters the metric known as “brand awareness,” something marketers everywhere are striving towards and at which every CFO is rolling their eyes. In ecommerce, where it is often difficult to truly differentiate purely on product features, we often have to fight for mind share and an emotional connection.
FastSpring
SEPTEMBER 10, 2019
Picture this. You’re checking your credit card statement and see a charge that you don’t recognize. What do you do? You file a complaint with your bank, of course. This is called a “chargeback”, and if you’re an e-commerce merchant, they can cost your business—big time. Heartland Payment systems estimate that around 0.01% of all transactions end in a chargeback. 0.01% doesn’t seem like much, right?
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RTP blog
SEPTEMBER 27, 2019
By Mike Menkes, Analytic Partners While news of legacy retailers shuttering locations dominates the headlines, direct-to-consumer (DTC) brands like Casper, Allbirds and Rent the Runway are launching physical retail locations “In Real Life,” (IRL), and luring consumers with chic storefront design, enthusiastic salespeople and exciting products. Our extensive research and analyses attest to the omnichannel nature of retail.
My Wife Quit Her Job
SEPTEMBER 24, 2019
A common question I often get asked is whether to start your ecommerce business selling on Amazon vs Ebay and which marketplace will make you more money. However, the answer isn’t clear cut and it depends on the nature of the products you sell. Over the years, my wife and I have sold on Amazon, Ebay as well as our own online store. And while we’ve been successful selling on all 3 platforms, there are distinct pros and cons with each.
GetElastic
SEPTEMBER 9, 2019
Chatbots are HOT. Gartner predicts chatbots will power 85% of customer service interactions by next year, and 31% of marketers believe that virtual personal assistants will have more impact than any other AI technology. Analyzing over 20 years of live chat transcripts, LivePerson found 69% of chats and calls could be handled quickly by bots, and Nielsen found 56% of online shoppers say they prefer to resolve issues through messaging apps than call customer service.
Forrester eCommerce
SEPTEMBER 2, 2019
5G and Industrie 4.0 are a very powerful combination. Together, they can lift and shift the manufacturing sector to a much higher level of digitization, in particular by maximizing the mobility, flexibility, and versatility of production. 5G in the industrial manufacturing context offers opportunities beyond factory automation, as it also covers process automation, human/machine interfaces, […].
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AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.
GetElastic
SEPTEMBER 16, 2019
Value is emotional, largely unconscious and we as consumers can be influenced by surprising things. Today we look at several case studies on value perception that you may consider testing on your own site and promotional campaigns. Try charm pricing — with caution. You’re undoubtedly aware of charm pricing — the oldest pricing tactic in the book — where marking a $2 item $19.99 or $20 at $19.99 feels like a lower price.
Retail Technology Review
SEPTEMBER 24, 2019
By Ievgen Kustorovskyi, Head of Magento and specialist in eCommerce development, Ciklum. Building a custom e-commerce platform may seem like a daunting task and building one from scratch is not an easy task. These days, it’s increasingly becoming the preferred choice of online retailers who wish to take total control of their customer experience.
SellBrite
SEPTEMBER 3, 2019
In 2011, Justin Dube, a motorcycle enthusiast, lost his job as a convenience store manager and was struggling to make ends meet, so he started a side business dismantling motorcycles and selling the parts on eBay. He made his first sale on the same day he posted his first listing, and by 2012, he was shipping more than $5,300 worth of parts to people worldwide each month.
RTP blog
SEPTEMBER 30, 2019
By Sanjeev Sularia, Intelligence Node According to the OECD, in 2018 $509 billion worth of counterfeit goods were sold globally. This not only damages brands’ reputations, but also weakens consumer trust and ultimately hurts the e-Commerce industry as a whole. Unfortunately, many online retailers do not have the knowledge or tools to filter counterfeit products for every single item sold on their sites.
Speaker: Ethan Woolley, Director at Kharon
This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia
BigCommerce
SEPTEMBER 24, 2019
Some might say that the holidays are a goldmine opportunity for businesses that sell online.
Forrester eCommerce
SEPTEMBER 12, 2019
Let’s face it, digital transformation efforts frequently over-promise and under-deliver. Many “transformations” fail to deliver on expectations simply because they are not really transformative. Upgrading digital experiences and creating new mobile apps delivers a level of differentiation that is short-lived. At the speed of digital business, competitors quickly match or exceed your efforts.
Kissmetrics
SEPTEMBER 17, 2019
In case you missed it, Google has just changed up the rules for link building. It used to be that when people link to you, the link would either be a dofollow link or a nofollow link. Well, that’s now changed. They are now introducing 2 more link types that will affect SEOs. Now before we get into the 2 new link types, make sure you read the whole post.
My Wife Quit Her Job
SEPTEMBER 9, 2019
I’m probably the last person you’d ever expect to be good at sales and marketing. Growing up, I was shy and I studied a lot. I was a straight A student, captain of the math team and I took the SATs in the 4th grade so I could attend “nerd” camp. Prior to quitting and going all in on my businesses, I was a hardware engineering director where I stared at a computer monitor all day long looking at squiggly green lines like the picture below.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.
Optimizely
SEPTEMBER 3, 2019
After nearly 20 episodes, countless emails, endless targeted ads, and lots of fun unboxings, the first season of Marketing Unboxed has come to an end. It’s been fantastic going on this marketing journey with all of you, examining the marketing of top ecommerce brands. And we’ll be back soon with a whole new season of brands to unbox! However, we’re not quite done yet.
RTP blog
SEPTEMBER 18, 2019
Only two months after opening its first Table at Crate restaurant in a Chicago store , Crate & Barrel could open as many as 15 full-service restaurants within other stores, according to CEO Neela Montgomery. This expansion is yet another example of retailers leveraging restaurants as a part of their overall brand experience. While Montgomery hasn’t offered a timeline for the restaurant openings, she revealed that the first concept turned a profit in only its second month of operation.
BigCommerce
SEPTEMBER 3, 2019
Fifty milliseconds — that’s how long it takes for website visitors to form an opinion on your online store.
Forrester eCommerce
SEPTEMBER 24, 2019
Spain’s BBVA has come top in Forrester’s global mobile banking app reviews for the third year in succession. Over the past few months, a team of Forrester analysts and other researchers has reviewed the functionality and user experience of 54 leading mobile banking apps from around the world. We’ve published the results in a series […].
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Kissmetrics
SEPTEMBER 3, 2019
I’ve been an SEO for roughly 17 years now. And one thing that has remained constant, no matter how much you know about SEO, there is just too much to do. So much so, that most SEOs don’t even optimize their own websites anymore. And if they do, you’ll find that their site doesn’t rank for many competitive terms. Why? Because it is a lot of work! That’s why I’m excited to announce Ubersuggest 6.0.
My Wife Quit Her Job
SEPTEMBER 2, 2019
If your Facebook feed is anything like mine, you probably see a lot of ads for get rich quick schemes that promise massive wealth in a short period of time. Here’s the thing. These ads probably convert! After all, it’s human nature. Whenever you want to learn a new skill or achieve an important goal in your life, your first instinct is to look for the easiest way out and the quickest way to get there.
Ecommerce Platforms
SEPTEMBER 30, 2019
The future is here! Ok, drop everything for a moment and listen to this. Imagine a free ecommerce application that could drastically improve your online store’s user experience and SEO ranking as well. A revolutionary system that is so flexible that it can comfortably run on any ecommerce backend. A bit of a stretch, you think? Yes, I know how that sounds because I’ve been there too.
Optimizely
SEPTEMBER 5, 2019
You may have seen our video series, Marketing Unboxed , where we buy products from your favorite brands, evaluate their marketing strategy along the way, and rate them on a scale of 0 to 5 praise hands ?? based on how well they nail the customer experience. So what are we really evaluating with Marketing Unboxed? While it is somewhat about clever copywriting and a nice-looking website, what it really comes down to is how customer-centric the brand is.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
BigCommerce
SEPTEMBER 9, 2019
Hemp-derived CBD products: you can’t avoid them anymore.
Forrester eCommerce
SEPTEMBER 5, 2019
The world of data protection — once considered a static and back-office service — is changing considerably. There’s been a lot of momentum in this marketplace over the past few years, especially with new approaches and models that serve enterprise requirements. Multiple business imperatives have affected this industry, including business leaders who expect I&O pros […].
Kissmetrics
SEPTEMBER 10, 2019
Google makes over 3,200 algorithm changes per year. That’s a lot of changes. Just think about that for a minute… and let that sink in. It’s roughly 9 changes per day. So how can you beat this gigantic company at their own game and rank high? Especially when you consider that they generate over $100 billion+ per year in ad revenue? You could follow their advice on how to rank well but that won’t do much for you.
My Wife Quit Her Job
SEPTEMBER 16, 2019
If you are looking to sign up for BigCommerce, you need to be aware of how BigCommerce pricing compares to other shopping carts on the market. Even though their pricing plans seem straightforward at first glance, there are a few pricing gotchas that you need to be aware of that we’ll cover in this post. You’ll learn… How much BigCommerce costs for your specific ecommerce store based on revenue.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
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