Groove

DECEMBER 11, 2024

Since the beginning of eCommerce, email marketing has been one of the most effective ways to reach customers, and this is still true even in today's crowded digital landscape. However, the biggest key to successful email marketing for eCommerce is building an email subscriber baseand this is often easier said than done. To help grow your eCommerce email list, let's take a look at some proven lead-generation tactics and powerful tools for email list growth.

eCommerce 304

eCommerce Social Media White Paper Seminar 304

Forrester eCommerce

DECEMBER 17, 2024

Global averages mask a great deal of nuance. Get an overview of our B2B marketing budget benchmark reports and find out how they can help you evaluate your marketing investment.

B2B 354

B2B Marketing Operations Customer 354

Retail TouchPoints

DECEMBER 31, 2024

Welcome to the world of retail returns, an expensive, cumbersome yet essential part of the industry. The number of returns is growing and managing them is critically important to maintaining margins and customer satisfaction. Consider these facts: total returns amounted to $743 billion in merchandise in 2023 and in 2022; approximately 16.5% of all purchased goods were returned to retailers.

Payment Services 295

Payment Services Shipping Costs Retail Shipping 295

My Wife Quit Her Job

DECEMBER 10, 2024

These days, relying on just one source of income is like putting all your eggs in one basketits risky. A side hustle isnt just about making extra cash; its about taking control of your financial future. Whether its paying off debt, saving for a dream, or creating a safety net, a side hustle gives you options. And the best part? You can start small, work on something you actually enjoy, and watch it grow.

eCommerce 156

eCommerce 156

Advertiser: ZoomInfo

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

Recommendation

UpSellIt

DECEMBER 2, 2024

Rising Customer Acquisition Costs for Ecommerce Retailers Customer acquisition costs (CAC) are on the rise, making it more challenging for ecommerce retailers to maintain profitability. CAC refers to the total expense that is involved in acquiring a new customer, which can include ad spend, marketing efforts, and sales strategies. With rising advertising expenses, increased competition, and the decline of third-party cookies, focusing solely on acquiring new traffic has become less sustainable a

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Shipping Costs Customer Recommendation eCommerce 129

Retail TouchPoints

DECEMBER 30, 2024

Convenience store chain Yesway is continuing its aggressive U.S. expansion by opening five new Allsups stores in New Mexico and Texas. In October 2024, the company announced the opening of eight new locations across New Mexico, Oklahoma and Texas within a six -month period. These new stores each span 6,277 square feet and operate 24 hours a day, offering a variety of private label products, including fresh bread, milk and eggs, as well as Allsups famous burritos.

Digital Currency 281

Digital Currency Cryptocurrencies Operations Customer 281

Fastr

DECEMBER 4, 2024

In every corner of the creative world, templates have long existed – and for good reason. They teach, guide, inspire, and accelerate the creative process. If your corner is the digital one, building and managing an ecommerce frontend, you're no stranger to these tools and templates. nor their limitations. If only you had a dollar for every time you wished you could get that brilliantly beautiful design from your head to your screen and site – without any creative compromises or unsolicited adjus

eCommerce 162

eCommerce Management 162

Forrester eCommerce

DECEMBER 20, 2024

This time of year is perfect for reflectionlooking back at the challenges and successes of 2024 while anticipating the opportunities and changes that 2025 will bring.

Customer 259

Customer 259

RetailWire

DECEMBER 25, 2024

Macy's is closing more stores than originally planned.

Retail 105

Retail 105

Groove

DECEMBER 3, 2024

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Michael Diesu from Revenue Roll In Episode 009 of eCommerce Masters, host Ethan Giffin (CEO of Groove Commerce), welcomes Michael Diesu from Revenue Roll to discuss cutting-edge retargeting strategies and data-driven marketing insights. Michael shares the journey from his roots in consulting at Accenture to co-founding Revenue Roll, a platform revolutionizing how businesses approach retargeting by using advanced

eCommerce 371

eCommerce BigCommerce Shopify WooCommerce 371

Speaker: Becky Parisotto

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

Fulfillment

Retail TouchPoints

DECEMBER 16, 2024

A key aspect of Tractor Supply Company s brand mission is providing legendary customer service. That means investing in technology that both directly and indirectly supports them as they browse and buy across channels. Whether customers decide to shop online, use the mobile app or are face to face with an associate, Tractor Supply offers a number of tools that enable inventory visibility, seamless service and fast checkout.

Payment Services 261

Payment Services Supplies Mobile Live Chat 261

Steve Dennis

DECEMBER 30, 2024

For the last several years, I’ve made a list of annual predictions for the retail industry, which I share here, on Forbes , and on my podcast. And then, in what can sometimes amount to an act of self-flagellation, I take account of how I did. So without further ado, let the grading of my baker’s dozen of prognostications begin! The bifurcation (polarization) of just about everything accelerates.

Retail 167

Retail Multi-channel Department Stores eCommerce 167

Salsify

DECEMBER 5, 2024

If you work in ecommerce, you know how deeply customers appreciate speed and convenience. That being said, many brands may be overlooking a simple way to provide it to their shoppers.

Customer Experience 132

Customer Experience Customer eCommerce eCommerce Marketing 132

Forrester eCommerce

DECEMBER 2, 2024

It's predictions season at Forrester. Read this blog to get a look at what won't happen in the year ahead in our 2025 anti-predictions.

Blog 370

Blog B2C Customer Marketing 370

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Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

B2C

RetailWire

DECEMBER 24, 2024

Wendy's is closing several locations before the year is over.

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Groove

DECEMBER 7, 2024

With the prevalence of social media, businesses are constantly feeding unique and engaging content to their audiences through a variety of channels and consumers are beginning to expect this from brands. The emergence of the latest content marketing trends, including AI-driven personalization and the use of video across platforms, has further shaped how customers and brands interact at every step of the buyers journey.

eCommerce 315

eCommerce Marketing Social Media White Paper 315

Retail TouchPoints

DECEMBER 6, 2024

More than two-thirds ( 67% ) of American adults with an income of $100,000 or more are parents, representing a lot of spending power. And now, as a whole new demographic ( Gen Z ) ventures further into parenthood, brands and retailers need to adapt their strategies to reflect this cohorts behaviors, priorities and even beliefs. That is why Carters, the baby and childrens retailer behind Carters, OshKosh BGosh, Little Planet and Skip Hop , recently implemented a fresh direction and approach that

Apparel 282

Apparel Fashion Social Media Consumer 282

Fastr

DECEMBER 12, 2024

Even those who've retired from poking around shops or roaming malls adopting a strictly online-only shopping method still want a taste of that immersive element of brick-and-mortar browsing, but it's a craving no static website can satiate. The good news: Online shopping does not have to be a cold and clinical activity thanks to tools and tech that enable brands to build dynamic, animated, and interactive digital content.

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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Electronics

My Wife Quit Her Job

DECEMBER 4, 2024

In this episode, I’m going to break down why the aliexpress dropshipping business model is essentially dead. I’ll break down what happened, why it happened and what it means for you. What You’ll Learn The new deminimus legislation Why this affects China dropshipping Why the new rules kill this business model Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years.

Books 156

Books Blog eCommerce 156

Forrester eCommerce

DECEMBER 16, 2024

Theres a school of thought that writes most sustainability efforts off as annoying virtue signaling: Consumers with time and disposable income choose to pay a green premium for products that make them feel good, and companies plant trees and recycle coffee cups to make those customers like them.

Consumer 352

Consumer Customer 352

Salsify

DECEMBER 17, 2024

Artificial intelligence (AI) shopping assistants are reshaping the ecommerce experience. Heres how brands can deliver value.

eCommerce 123

eCommerce 123

Groove

DECEMBER 12, 2024

SEO optimization for BigCommerce can make or break your business. Incorporating the major SEO trends of 2024including mobile-first indexing (and ensuring that your site benefits from mobile-first SEO), working to appeal to Googles experience, expertise, authoritativeness, and trustworthiness (E-E-A-T) framework, and prioritizing Core Web Vitalscan help set you up for success in your eCommerce business.

BigCommerce 262

BigCommerce SEO Mobile Improvements 262

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Improvements

Retail TouchPoints

DECEMBER 16, 2024

The retail sector faces significant challenges in achieving sustainability. Industries such as fashion, for example, face significant customer stakeholder pressure as well as complex, decentralized supply chains with the heavy burden of Scope 3 emissions (approximately 96% of the sector’s total). For home and retailing brands, 98% of emissions are within Scope 3.

Supplies 249

Supplies Fashion Management Operations 249

Fastr

DECEMBER 19, 2024

Good ol Figma an old friend to many ecommerce brands and a key part of their digital content and frontend creation process. Your designers, marketers, merchandisers, copywriters, and other creative team members would likely agree: It's familiar, powerful, organized, collaborative, and it gets the job done. We wouldn't argue that, but we would specify this: Figma gets the design ideation job done.

eCommerce 173

eCommerce Other Marketing 173

RetailWire

DECEMBER 26, 2024

The pet food recall was voluntary.

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Forrester eCommerce

DECEMBER 2, 2024

According to Forrester’s Business Privacy Survey 2024, 46% of privacy decision-makers in Asia Pacific (APAC) reported full compliance with GDPR. However, compliance with the EU’s GDPR alone isn’t sufficient in APAC, where local regulations may impose additional or different requirements.

B2C 482

B2C Marketing 482

Advertiser: ZoomInfo

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

Marketing

Salsify

DECEMBER 19, 2024

The numbers are in: Customers will pay more for products from brands they trust. That is, 87% of them, according to Salsifys upcoming 2025 Consumer Research report.

Consumer 119

Consumer Customer eCommerce 119

Groove

DECEMBER 5, 2024

HubSpot is well-known among business owners, entrepreneurs, and marketing professionals. As an all-in-one solution for inbound marketing, sales, and customer service, it checks a lot of boxes, but you may not recognize the full extent of what it has to offer. In this post, we'll dive into the biggest HubSpot pros and cons, breaking down its capabilities, the most significant limitations, and how it might support your company's goals.

eCommerce 287

eCommerce B2B Marketing Management 287

Retail TouchPoints

DECEMBER 3, 2024

Like most retailers of a certain age, The Paper Store debuted in brick-and-mortar — in this case a modest family-run newsstand in Maynard, Mass. that opened in 1964. And while the retailer has embraced ecommerce, its focus hasn’t wavered from providing an experiential, discovery-oriented in-person shopping experience for a wide range of product categories including apparel, décor, beauty and gifts.

POS 271

POS Gifts Operations Arts 271

RetailDive

DECEMBER 20, 2024

The move comes as the company lays off over 500 employees at its corporate headquarters.

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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

eCommerce