My Wife Quit Her Job
MARCH 25, 2019
Looking back, one of the biggest challenges of starting our ecommerce store was the lack of support. For example in 2007… We had no one to talk to. We had no one to share our experiences with. We had no one to compare strategies with. And to make things worse, most people doubted that we would ever be able to replace my wife’s 6 figure income selling handkerchiefs online.
BigCommerce
MARCH 29, 2019
Understanding the motivations behind your buyers, how they interact with your ecommerce site, and where they are in terms of…
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Optimizely
MARCH 14, 2019
Customer loyalty is everything for ecommerce brands. Getting a buyer to make that second purchase is crucial, as loyal customers are worth up to 10X the value of their first purchase. But, if you don’t keep buyers engaged after their first purchase, it will be harder to get them to shop with you again. That’s where content marketing comes in. If you sell lower ticket items such as toothbrushes, you might not think that content is for you.
Forrester eCommerce
MARCH 22, 2019
Microsoft has announced support for macOS in its rebranded Microsoft Defender ATP product, taking this product from being an offering that could be considered an add-on for hardening its own operating system to a multiplatform security solution. While this is an early release, it is a clear signal of the investment Microsoft is making to […].
Advertisement
October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Groove
MARCH 29, 2019
Executive Summary. How do you make your business stand out on one of the most highly emailed weeks of the year? How do you introduce a new product upgrade to legacy customers, trial users and new prospects? Final Draft, the world's #1 screenwriting software, challenged our team to answer both of these with a goal of surpassing revenue from their 2016 launch of Final Draft 10.
Kissmetrics
MARCH 19, 2019
I started content marketing in the early days. So early that when I first met the WordPress founder, he had just raised $1.1 million for WordPress. Fast forward to today and WordPress is worth over a billion dollars. Similarly, when I first started with content marketing, there were less than 30 million blogs that existed and now there are over a billion.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
|
BigCommerce
MARCH 26, 2019
Today, we are excited to announce additional headless heads for ecommerce brands of all sizes as a CMS-agnostic headless checkout…
Optimizely
MARCH 27, 2019
This is a guest post from D Branding. Is RedBull the best energy drink? It doesn’t really matter if it’s the best since it’s been the biggest brand in the energy drinks category for 20 years. Why? Because RedBull has built a great brand. What do we mean by that? In 2014, AdAge Magazine wrote about RedBull: “Having a better brand is better than having a better product.” Trader Joe’s won the second year in a row as the American’s favorite grocery retailer on the Dunn
Forrester eCommerce
MARCH 25, 2019
When was the last time you answered a phone call from a phone number you didn’t recognize or opened an email from an unfamiliar sender? Like, never? Same here. The sad truth about most modern marketing tactics is that they’re too cheap and too easy. When anyone can do it, everyone will — which also […].
Groove
MARCH 14, 2019
What is eCommerce Automation? eCommerce automation is a combination of software, processes and mindsets that allow businesses to remove manual action from the order lifecycle. From content distribution to process consolidation, eCommerce automation helps businesses save time and money. Furthermore, this approach reduces redundant tasks and manual workflows to help you focus on moving your business forward.
Advertisement
Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Kissmetrics
MARCH 12, 2019
Do you want more traffic? Well, who doesn’t? The reason you want more traffic is that you think more traffic equals more revenue. But here is what you’ll learn the hard way… as your traffic goes up, your revenue won’t increase at the same pace. And in many cases, as your traffic goes up, your revenue won’t increase one bit. In other words, if you get the wrong kind of traffic, you’ll find yourself spinning your wheels and becoming frustrated.
Ecommerce Platforms
MARCH 8, 2019
So you want to sell courses online? Maybe you have a knack for Adobe Illustrator or like the idea of making money by teaching people photography. One of the great things about the Internet today is that you can take a look at your current skill set and potentially monetize it by becoming an instructor online. But how do you go about building a website and selling these online courses?
BigCommerce
MARCH 19, 2019
Today, Instagram publicly announced their closed beta for checkout on Instagram in partnership with select ecommerce platforms including BigCommerce.
Optimizely
MARCH 21, 2019
Email list fatigue is almost inevitable, even if you’re an email marketing magician. Even if you’re sending captivating emails with loads of creative, well-researched content and great graphics, you may reach a point where some customers feel overwhelmed and stop engaging with your messages. Do you know the signs? The first step towards avoiding email list fatigue is to know when it is happening so you can take action.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Forrester eCommerce
MARCH 11, 2019
My colleagues J.P. Gownder, Craig Le Clair, and I just published the results of a year-long study to answer the question “What happens when digital business systems and physical-world processes come together?” The answer: Atoms get their revenge. By that we mean that so much of our attention has been focused on digital business over […].
Groove
MARCH 19, 2019
If you haven't worked at or with an eCommerce marketing agency before, understanding what we do and how we do it often leads to a number of questions: How does an agency operate? What benefits can an agency offer? How much does an agency cost? Our agency is committed to helping eCommerce businesses grow. To accomplish that, we believe every client needs to understand how an agency functions.
Kissmetrics
MARCH 26, 2019
As a child, I did everything that most kids did. I played outside with friends, I watched a lot of TV, I loved eating cereal for breakfast, and I went to school. My childhood wasn’t too much different than yours. But there was one thing that was a bit unique. I grew up watching Bloomberg before I went to school. Now, I don’t want you to think I was some child prodigy because I wasn’t.
My Wife Quit Her Job
MARCH 11, 2019
Are you looking to become wealthy? Do you aspire to be filthy rich? Well chances are you are going about it all wrong. Before you can give yourself a shot at making life changing money, you must first develop the proper mindset. Recently, I had a Facebook Messenger conversation with a reader seeking business advice. He currently works 3 jobs that together require 90 hours per week.
Advertisement
Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
BigCommerce
MARCH 27, 2019
Over the last two decades, social media has become an integral part of people’s lives—and a crucial way for brands…
Optimizely
MARCH 22, 2019
We work hard to help marketers thrive every day at Zaius, but sometimes it’s nice to have that effort recognized. . That’s why we’re so excited to share that Zaius won the award for Best Customer Relationship Management Platform (CRM) at last night’s Marketing Technology Awards 2019. Put on by ClickZ , the award ceremony celebrated a number of top technology brands in marketing, including Salesforce, Seismic, Adobe, and more.
Forrester eCommerce
MARCH 26, 2019
Apple and Goldman Sachs are partnering to deliver a new credit card. The industry seems to be quick to dismiss the partnership, especially the rewards program – but we think they’re missing the bigger picture. There’s an awful lot more at stake here than credit card rewards. The bigger concern for digital banks, traditional banks, […].
Ecommerce Platforms
MARCH 4, 2019
You've seen (or maybe heard about) the entrepreneurs on Shark Tank. Half of them walk in front of the sharks talking about the hundreds of thousands, or even millions of dollars they have spent on their startup, only to be in a situation where they need more money from the billionaire investors to keep their dreams alive. It may give you a sinking sensation in your stomach, knowing that you would never be able to gather together that type of money or have the collateral to backup that sort of lo
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Kissmetrics
MARCH 5, 2019
When you look at the chart above, what do you see? A site that gets a ton of traffic, right? I am a marketer, so I should be somewhat decent at getting traffic… or so you would hope. But here is the thing, just because I am decent at marketing doesn’t mean my Google traffic keeps climbing up and to the right. Just like you, I face challenges. I have ups and downs, I can also get penalized, and I have to continually battle algorithm updates.
Bryan Eisenberg
MARCH 7, 2019
Amazon almost killed Best Buy. Then Best Buy learned to Be a little more Like Amazon and it is doing great. You too can Be Like Amazon while not being like Amazon. Any business, retail or services, online or brick and mortar can learn from these principles. Build relationships, help people buy instead of focusing on selling them, understand your employees & customers’ motivation.
BigCommerce
MARCH 8, 2019
People love t-shirts. They can make your entire outfit pop, help you make a statement, or be a conversation starter.
Optimizely
MARCH 19, 2019
When it comes to ad attribution across channels like Facebook, Instagram, and Google, many marketers only look at cost-per-click (CPC). They get excited by the number of clicks on their ads, invest more in the channels that led to the most clicks, and consider their job done. But do you know how many of those clicks actually led to revenue? Up to 98% of visitors to your site will not buy on their first visit , so lots of clicks on an ad does not mean that your marketing campaigns are a success.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
Forrester eCommerce
MARCH 4, 2019
Last April, we outlined how the “Tech Titans” (Amazon, Google, and Microsoft) were poised to change the cybersecurity landscape by introducing a new model for enterprises to consume cyber security solutions. Security has long been delivered as siloed solutions located on-premise. These solutions were hard to buy, hard to use, and existed in siloes. Security […].
Ecommerce Platforms
MARCH 25, 2019
Is this the year you’re going to redesign your ecommerce website? If it’s been a few years since you have, then you need to know that a lot has changed. It almost goes without saying that a modern ecommerce site has to be designed for mobile first, as most that I work with now get 70% or more of their traffic from mobile devices. However that’s just a starting point—there are a lot of subtleties to consider if you want to your site to convert users into customers.
My Wife Quit Her Job
MARCH 4, 2019
One of the biggest challenges with running an ecommerce business is finding an efficient and inexpensive way to deliver your goods to the end customer. Unlike digital products which can be delivered via download or email, a physical product must be shipped using a carrier like USPS, FedEx or UPS. But just because you sell physical products online does not mean that you have to store your own inventory and ship out your own products.
Omnisend
MARCH 18, 2019
The average US millennial spends more than eleven hours a day consuming media. They’re well versed in moving from one app to another and are ambivalent about which platforms they perform actions on. As a result, there are more and more digital spaces becoming vital sales channels. Nearly 25% of business owners are selling through Read more The post How to Make Social Commerce the Key to Unlocking Customer Loyalty appeared first on Ecommerce Marketing Automation | Omnisend.
Advertisement
The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p
Expert insights. Personalized for you.
257 
Let's personalize your content