November, 2021

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How Long Does SEO Take? What To Expect

Inflow Insights

If someone can’t remember the name of an actor in a TV show, they Google it. If someone has a strange symptom that they’re worried about, they Google it. And, if people are considering buying a good or service, the odds are high that they’ll Google that, too. Businesses who show up higher in search engine results pages (SERPs) have a decisive advantage in reaching potential customers.

SEO 156
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Your Biggest SEO Challenge For 2022

Kissmetrics

SEO isn’t new, it has been around for a while. Just think of it this way… Google was founded in 1998 and SEO existed before Google as it wasn’t the first search engine. At this point, we know the intention of search engines, in which they want to show the best results for people at the top. So, with all of their algorithm changes, what do you think is going to be the biggest challenge in 2022?

SEO 362
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Does a Wine’s Taste Represent the Next Frontier in Digital Personalization?

Retail TouchPoints

As consumers spend more time and money online, brands and retailers are feeling greater pressure to stand out. Advanced merchandising and more granular personalization can help, but executives may wonder how can they go the extra mile to show they really understand customers’ wants, needs and preferences. Katerina Axelsson believes taste could be one of the next frontiers for personalization, which is one of the reasons she founded Tastry.

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How Two Digital Brands Expanded Their Reach with Wish

BigCommerce

Expanding your online presence can seem daunting, but it doesn’t have to be.

Consumer 385
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Best Live Shopping Apps: Our Ultimate Round-Up

Ecommerce Platforms

Do you fancy shopping from the comfort of your own living room? Or, are you looking for your next business venture? Either way, it doesn't matter which side of the coin you fall on; our best live shopping apps round-up might be precisely what you're looking for. Described by Shopify as the future of eCommerce, live shopping apps provide a digitized, real-time shopping experience that consumers can enjoy from home.

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7 best practices for nailing your abandoned cart emails

Omnisend

Reading Time: 8 minutes. Picture this. You want to lure back shoppers who populate their online carts but don’t buy. So you create a workflow—leaning on some abandoned cart best practices—with a couple of emails and a sprinkling of SMS. Later, you get fancy by turning extra attention to those contemplating a top seller. After eight months, you’ve got an abandoned cart email automation that’s bringing in 27.67% of your email-generated revenue.

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5 Social Media Content Hacks to Skyrocket Your Growth

Kissmetrics

Feeling uninspired by your social media content lately? It happens more than we’d like to admit. With the competitive demands for new content, it can be challenging to constantly brainstorm fresh, unique ideas. To help break you from your creative slump, we’ve explored five social media content hacks that will completely reinvigorate your timeline and inspire new high-quality posts.

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Turn Innovation into Action: Top 10 Takeaways You’ll Get From #RIC21

Retail TouchPoints

The agenda for the virtual 2021 Retail Innovation Conference , taking place Nov. 16 and 17, has been designed to provide practical answers to the most pressing questions on retailers’ minds today. Curious about how consumer attitudes and behaviors are evolving? Check. Want the latest thinking on how brick-and-mortar stores can be reconfigured for a post-pandemic environment?

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How To Handle Client Feedback And Improve Your WordPress Business?

MakeWebBetter

As season sale is still ongoing… I hope you all have done a lot of online shopping? But wait… One second… Did you check the reviews and feedback before ordering your product? Customers are smart enough… Every time you buy an online product, the first thing that comes to your mind is client feedback and […]. The post How To Handle Client Feedback And Improve Your WordPress Business?

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What is Wix ADI? The Complete Guide

Ecommerce Platforms

Wix ADI is one of the most impressive website building solutions available right now. The AI system belongs to the Wix website builder. Wix is one of the most popular website building tools in the world today. Praised for an excellent combination of robust features and simplicity, Wix ADI ensures companies of all sizes can easily get started online with virtually no prior experience in website building.

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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Our analysis of 229 million BFCM emails shows that less is more

Omnisend

Reading Time: 12 minutes. The Black Friday-Cyber Monday mega sales weekend, known as BFCM or Cyber 5, is increasingly popular for customers—but also increasingly difficult for merchants. In 2020, Shopify store owners made a whopping $5.1 billion in sales between Black Friday and Cyber Monday. This is up from $2.9 billion during BFCM 2019, an amazing 76% increase in sales worldwide.

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Remarkable Or Invisible

Steve Dennis

There was a time, not all that long ago, when being very good–or even slightly better than average–worked pretty darn well. When most consumers didn’t have easy access to just about anything they wanted from just about anywhere in the world just about anytime they wanted it, we could win, grow and keep customers based upon a good location, our well trained salesforce, a long-standing reputation in the community or carefully chosen products presented artfully in our specialty sh

Books 158
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How Backlinks from Different Page Locations Are Worth More (Or Less): Not All Backlinks Are Created Equal

Kissmetrics

If you want to get found online, you need a strong backlink profile. The problem? Not all backlinks are created equal. Links from high-quality, relevant sites are far more valuable than links from random sites in another industry. Links from spam sites can actually hurt your website. How do you make the most of your backlinks? You need to pay close attention to the factors that impact backlink value.

SEO 340
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State of the In-Store Experience: 4 Key Takeaways

Retail TouchPoints

Retail has become a tale of two realities. On the one hand, retail sales trended upward in August 2021 , with specific economic stimulus measures apparently to credit. We know, based on our State of the In-Store Experience 2021 Report , that there remains strong consumer demand for brick-and-mortar retail experiences. On the other hand, some major retailers have filed for bankruptcy in 2021.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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How To Manage WooCommerce Contacts With Nimble CRM?

MakeWebBetter

Every customer to your WooCommerce store is a business contact. These contacts are a crucial part of your online store business. Business contacts include details — first name, second name, email address, phone number, address, date of interaction, date of birth, purchased services or product, sale amount, order Id, etc. Overall, a single contact involves […].

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10+ Best Online Course Platforms Reviewed and Compared for 2021

Ecommerce Platforms

If you're looking for a way to sell your online courses effectively, then you're in the right place! What you need is one of the following best online course platforms of 2021. But hold your horses ??. Before we tell you all about them – and why we think the lineup listed here is the absolute first league of what's available – let's first discuss who these best online course platforms are meant for , and what to look for when picking your ideal one.

Payments 211
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Pricing Tools Explained: Which Option Solves Your Pricing Challenges?

Wiser

The world of pricing can be a little complicated. Not only do you have to manage a long list of products, but you have to compete with the Amazons and Walmarts of the world. You have to satisfy demanding customers who expect the best price at all times and be agile enough to change your prices on the fly if the market requires it. As a result, a massive industry of pricing-related tools has emerged.

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SheerID to Verify NASCAR Military and Veteran Discounts For 2022 Racing Season

SheerID

SheerID helps NASCAR verify military and veterans for a promotional campaign providing exclusive ticket discounts for select NASCAR races throughout the 2022 race season.

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Drive More E-Commerce Revenue with Omnichannel Selling

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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How to Turn Instagram Followers into Instagram Sales

Kissmetrics

We’ve all seen those awe-inspiring accounts where it seems like Instagrammers are raking in serious cash just by posting selfies of themselves traveling. Unfortunately, it’s not as easy as it looks to drive Instagram followers to buy. The reality is that it’s a gradual process. Don’t get me wrong – the platform is great for generating sales , lowering cost-per-purchase, and driving traffic.

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$400 Million Funding Round Pushes Wholesale Marketplace Faire’s Value to $12.4B

Retail TouchPoints

Online B2B wholesale marketplace Faire has closed a $400 million Series G funding round, its third in the last year. With this latest round, which pushes the company’s total funding to date above $1 billion , Faire is now valued at $12.4 billion. This round comes just five months after the close of Faire’s Series F and the company’s expansion into 15 markets across the UK and Europe — a region that has grown by more than 10X for the company since its initial launch there in March 2021.

B2B 323
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How To Add Delivery Pincode Checker Form To Your WooCommerce Store

MakeWebBetter

Shipping services are the lifeblood of online stores, and their management is the toughest job for merchants. The store online themselves provide the shipping services, or they hire shipping companies to do their work. It is a costly service. The cost is furthered if you provide free shipping and fulfill cash on delivery orders. Add […]. The post How To Add Delivery Pincode Checker Form To Your WooCommerce Store appeared first on MakeWebBetter.

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Packlane Review – Everything You Need to Know

Ecommerce Platforms

There are multiple ways for online sellers to keep their brand at the forefront of their customer's minds, including social media, blogging, email and SMS marketing, loyalty programs, and more. However, a common oversight is to ignore the importance of branded, custom packaging. It's a chance for customers to physically see your brand's aesthetic- often for the first time if you don’t have a physical retail outlet.

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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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How to pick the right email template for your business

Email Audience

Are you starting out with email marketing or rather revamping your strategy? Choosing the right email templates is a big deal, it directly influences your email marketing results and effectiveness. So how to pick the right email template for your business? Here is a mini-guide on selecting the right email template that fits perfectly with your marketing efforts.

Events 133
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Leading Brands Celebrate Veterans Day With Amazing Deals

SheerID

Leading brands honor and recognize active-military and veterans with exclusive deals available through SheerID.

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How to Use Google Trends in Marketing

Kissmetrics

As marketers, our job is to capitalize on what’s popular in the “here and now.” One great way to figure out what is popular is with Google Trends. This tool identifies current and existing trends in search marketing. You can then take what you’ve learned and apply it to any (and all) of your marketing strategies. This article will help you understand how to use Google Trends and the specific steps you can take to maximize your efforts.

Marketing 335
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Casper Appoints New CEO in Leadup to Acquisition by Durational Capital Management

Retail TouchPoints

Casper Sleep has entered into a definitive agreement to be acquired by Durational Capital Management LP , which will take the mattress retailer private. Additionally, Co-Founder and CEO Philip Krim has left the company, with President and Chief Commercial Officer Emilie Arel stepping into the position. Durational Capital will pay $6.90 for each outstanding Casper share, a 94% premium over the closing price on Nov. 12, 2021.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

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LiveIntent fosters a supportive and engaging pet community

Liveintent

For many of us, our four-legged friends are as much a part of our family as the humans in their lives. This is why we’ve not only cultivated a community for LiveIntent pet owners and animal lovers alike, but we also offer several benefits and perks for our employees’ furry companions. Keeping our pets healthy. LiveIntent helps keep pets healthy and happy by providing access to pet insurance through Nationwide.

Arts 127
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Shopify vs Joomla (Nov 2021): Which Ecommerce Platform is Better?

Ecommerce Platforms

If you're looking to launch an online store, then you're probably in the process of researching different eCommerce solutions. There are tons of options out there, two of them being Shopify and Joomla. Although each solution enables you to build an online store, they're very different frameworks. That said, let's dig into this Shopify vs Joomla review.

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Blockbuster is trapped in brand limbo. Will it ever get out?

RetailDive

Whether as a joke, a nostalgic trip back to the '90s or as shorthand for the love of movies, the dead chain's name still resonates with many. Except perhaps the brand's owner.

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UK leads Europe for shopper footfall in October

365 Retail

The UK led the way for shopper footfall among the major European economies in October in an encouraging sign for retailers ahead of Christmas, figures show. Total UK footfall was down by 13.7% in October compared with two years ago – adjusted to avoid the impact of the pandemic – with a 3.2 percentage point improvement from September, according to BRC-Sensormatic IQ data.

Supplies 129
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4 Best Practices for Ensuring Success in International Markets Ahead of Peak Season

The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p