This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Armed with the right set of tools, marketers can harness the power of data, ultimately leading to more successful optimization initiatives. The post A Contextual-Bandit Approach to Website Optimization appeared first on Dynamic Yield.
You can easily misinterpret web analytics data. Analytics ninjas go beyond the What to uncover the Why and How of taking your business to the next level. The post Why Most Marketers Fail at Web Analytics appeared first on Dynamic Yield.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Conversion optimization can be a very powerful process, but it’s easy to get carried away by the methodology. Here's how to choose the right optimization objective. The post Choosing the Right Conversion Optimization Objective appeared first on Dynamic Yield.
Conversion optimization can be a very powerful process, but it’s easy to get carried away by the methodology. Here's how to choose the right optimization objective. The post Choosing the Right Conversion Optimization Objective appeared first on Dynamic Yield.
Armed with the right set of tools, marketers can harness the power of data, ultimately leading to more successful optimization initiatives. The post A Contextual-Bandit Approach to Website Optimization appeared first on Dynamic Yield.
Armed with the right set of tools, marketers can harness the power of data, ultimately leading to more successful optimization initiatives. The post A Contextual-Bandit Approach to Website Optimization appeared first on Dynamic Yield.
You can easily misinterpret web analytics data. Analytics ninjas go beyond the What to uncover the Why and How of taking your business to the next level. The post Why Most Marketers Fail at Web Analytics appeared first on Dynamic Yield.
We organize all of the trending information in your field so you don't have to. Join 24,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content