Bryan Eisenberg
APRIL 25, 2016
Birth of the Shopping Cart. The first rolling shopping cart was created by a Piggly Wiggly owner in Oklahoma City. Once a regular basket got too heavy, customers headed straight for the check-out line. This robbed stores of incremental sales. So in 1936, that store owner introduced a rolling cart to make shopping easier. In CRO terms, he reduced the friction of shopping to increase average order size.
GetElastic
APRIL 28, 2016
Extreme personalization, sometimes referred to as marketing to a customer segment of one, is the holy grail of the multi-channel world. Extreme personalization comes down to one simple reality: customers expect your company to know who they are — no matter what method or touchpoint they are using. Instore, online, through Facebook or on a phone, customers want to receive a consistent, high-quality experience from your brand.
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Forrester Omnichannel
APRIL 27, 2016
Note: If you're a Forrester client, you can jump straight to the full report here. The other day, I stopped by my bank's ATM to get some cash. After entering my card and PIN and while waiting for my money ( during which I was a captive audience ), I was presented with an ad for a new service from the bank. Unfortunately, the ad's call-to-action was a message telling me to call the bank's 1-800 number to find out more.
Webbula
APRIL 7, 2016
Email health starts here. Because your email list has a direct impact on performance and deliverability of your campaign, it is essential to develop a better understanding of your email.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Dynamic Yield
APRIL 21, 2016
How to Add Flavor to Personalized Product Recommendations. The post Tastes Differ appeared first on Dynamic Yield.
Retalon
APRIL 25, 2016
The post Safety Stock Optimizer appeared first on Retalon.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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GetElastic
APRIL 15, 2016
The Chief Marketing Officer (CMO) is on the frontline of digital marketing and delivering digital experiences. Over the past decade, CMOs have gone from being a cost center, siloed within their own organization, to being a full-blown digital player, charged with P&L and caring for the entire customer lifecycle. CMOs have gone full digital, hiring marketing technologists, data analysts, and “growth hackers” in addition to the usual creative types.
GetElastic
APRIL 10, 2016
Adobe Summit has wrapped up in Las Vegas, and while George Clooney and Donny Osmond were great as keynote speakers, there was one theme discussed among the thousands of attendees above all others, a thought that you just couldn’t shake: The digital “experience” is radically transforming business as we know it. Adobe says that the Experience Business represents a new era in commerce — or a wave as Adobe calls it — that’s about creating an exceptional customer experience at every touchpoint.
GetElastic
APRIL 5, 2016
I was talking to a client the other day about why they choose Adobe Experience Manager (AEM) for their business. This particular company initially purchased AEM shortly after it was purchased by Adobe, back in 2010. He said that one of the reasons they’d chosen it, after comparing it to a number of other options, was because he trusted Adobe to continue to invest in the product and innovate with it.
Webbula
APRIL 27, 2016
It’s time clean out the closets! Spring cleaning leaves us feeling refreshed, renewed, and optimistic — like anything is possible. Clearing out the “junk” from your email list can have.
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Webbula
APRIL 20, 2016
Good email practices not only drive sales and foster positive customer relationships. They also help you stay out of trouble. Poor sending habits can result in loss of productivity, legal.
Dynamic Yield
APRIL 12, 2016
The post Dynamic Yield Webinar: Introducing A New User Interface appeared first on Dynamic Yield.
Dynamic Yield
APRIL 30, 2016
Learn how a leading online retailer used personalization to drive retention, promote discovery, and increase sales. The post Optimizing SEM traffic with personalization: A Juniqe.de case study appeared first on Dynamic Yield.
Dynamic Yield
APRIL 30, 2016
Learn how a leading online retailer used personalization to drive retention, promote discovery, and increase sales. The post Juniqe Boosts SEM Revenue by 20% With Real-Time Personalization (Case Study) appeared first on Dynamic Yield.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Dynamic Yield
APRIL 23, 2016
Liad Agmon highlights the key trends, questions, and perspectives shaping online personalization. The post Dynamic Yield’s CEO Liad Agmon on the Future of Personalization appeared first on Dynamic Yield.
Dynamic Yield
APRIL 24, 2016
Liad Agmon highlights the key trends, questions, and perspectives shaping online personalization. The post Dynamic Yield’s CEO Liad Agmon on the Future of Personalization appeared first on Dynamic Yield.
Dynamic Yield
APRIL 13, 2016
Lead nurturing is the process of educating and developing relationships with qualified sales leads who have not yet made the decision to buy. The next step after lead generation, the end-goal of lead nurturing is to convert these prospects into paying customers. According to Hubspot, less than 10% of inbound leads are ready to make […]. The post Lead Nurturing appeared first on Dynamic Yield.
Dynamic Yield
APRIL 10, 2016
What is Lead Generation? Lead generation in marketing (often referred to as “Lead Gen”) is the process of attracting and converting prospects to your business and getting them on the journey to eventually buying (source). It’s the initiation of a relationship with someone who has demonstrated interest in your product or service. Generating leads enables […].
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
Dynamic Yield
APRIL 20, 2016
The post The Marketer’s Guide to Data-driven Conversion Optimization appeared first on Dynamic Yield.
Dynamic Yield
APRIL 12, 2016
The post Dynamic Yield Webinar: Introducing A New User Interface appeared first on Dynamic Yield.
Dynamic Yield
APRIL 12, 2016
The post Dynamic Yield Webinar: Introducing A New User Interface appeared first on Dynamic Yield.
Dynamic Yield
APRIL 12, 2016
The post Dynamic Yield Webinar: Introducing A New User Interface appeared first on Dynamic Yield.
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Dynamic Yield
APRIL 16, 2016
The post Download The Product Recommendations eBook appeared first on Dynamic Yield.
Dynamic Yield
APRIL 12, 2016
The post Webinar Thank You Page appeared first on Dynamic Yield.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
Dynamic Yield
APRIL 12, 2016
The post Webinar Thank You Page appeared first on Dynamic Yield.
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