October, 2020

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Small Business Ecommerce: Here’s What You Need to Know to Win

BigCommerce

In the modern retail market, nothing matters more than ecommerce.

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5 retail holiday predictions for 2020

RetailDive

In an unpredictable year it's hard to see what's on the immediate horizon — particularly when it comes to consumer spending habits.

Retail 143
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Predictions 2021: Technology And Customer Obsession Help Firms Emerge From Crisis Mode

Forrester eCommerce

It has never been more important for organizations to anticipate change, strengthen resilience, and become truly customer obsessed. Heading into 2021, technology — both new and existing — will help firms achieve these aims and emerge from the crisis on sound footing.

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How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

Kissmetrics

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. This means 62 percent of companies are unprepared. They don’t have the strategy, tactics, or tools they need to market their business well.

Marketing 363
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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AWS Q&A: How Retailers can Prepare Ecommerce Operations for COVID-Driven Uncertainty

Retail TouchPoints

This year’s surge in ecommerce has put strains on both supply chains and websites, and retailers now are guessing what challenges they will face as fall and winter bring the threat of a COVID-19 resurgence as well as the usual holiday rush. With ecommerce traffic unlikely to wane anytime soon, retailers need to harden their operations to prepare for a potential holiday rush.

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Unalike Holiday Email Campaigns 2020: The Who, How, and When

Omnisend

Reading Time: 4 minutes. This year, the holiday shopping season will expand beyond Gray November into October, resulting in an early and prolonged period that merely includes a few tentpole periods, like Black Friday week, instead of relying on them. With our mission to cut through the typical holiday B.S., we’ll provide you exactly what you need to know to plan your email campaigns for a successful season.

Download 190

More Trending

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8 Reasons You’re Getting High Traffic But Low Conversions in eCommerce Store

MakeWebBetter

Generating traffic but no sales? You’re not the only one. There are thousands of other merchants that are sailing on the same boat. And the worst part is they still don’t know the actual reason(s) behind it. The reason that is stopping your visitors from becoming paying customers? This leads you to perform Google searches […]. The post 8 Reasons You’re Getting High Traffic But Low Conversions in eCommerce Store appeared first on MakeWebBetter.

eCommerce 187
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Nintex’s Acquisition of K2 Signals Growth and Change for the DPA Market

Forrester eCommerce

This morning, digital process automation (DPA) vendor Nintex announced the acquisition of bitter cross-town rival K2. Ok, let’s be honest, they were never bitter rivals. More like sibling rivals. Both reside in the same neighborhood in Bellevue Washington, just one town over from Microsoft’s Redmond headquarters. Both have significant Microsoft DNA.

Marketing 541
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Best Web Hosting for WordPress

Kissmetrics

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. WordPress is the world’s most popular CMS platform. According to a 2020 study, 455 million sites worldwide are powered by WordPress. It’s what I use to manage my blog here at NeilPatel.com, as well as my other sites and ventures.

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IKEA Partners With Google Cloud to Enhance Omnichannel and Customer Service Capabilities

Retail TouchPoints

IKEA has partnered with Google Cloud to improve it technological capabilities, including the implementation of AI and machine learning tools, upgrading omnichannel capabilities and exploring new customer service offerings. The retailer already was using Google Cloud to help scale operations during the coronavirus pandemic and will continue looking into new possibilities.

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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Top Customer Service Considerations for Retailers in a Post-COVID World

RetailDive

Customer 357
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The Ultimate Guide to Ecommerce Website Maintenance

BigCommerce

It feels like there isn’t a single person alive who hasn’t bought something online.

eCommerce 542
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6 Ways to Optimize Your Holiday Workflows in 2020

Omnisend

Reading Time: 7 minutes. With the holidays fast approaching, there’s a lot of noise in the digital marketing space right now. Drowning in the endless sea of “best practices” and “easy tips and tricks,” you might be ready to give up on your holiday prep altogether. Right now, what you need are clear cut, no BS strategies that you can implement today, and not have to think twice about it–and that starts with automation.

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Europe Predictions 2021: Disruption And Opportunity For Technology Leaders

Forrester eCommerce

Every autumn at Forrester, we look ahead to predict how we think the world will unfold in the coming year. It’s that time again now. The art of prediction isn’t new, and as Europeans, we’ve excelled in it for centuries. Millenia even. Kings and queens, chieftains and war leaders would consult the wise, hoping for […].

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Best Marketing Automation Software

Kissmetrics

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Marketing campaigns get more complex by the day. Which… is great news for the consumer experience but a nightmare for you as a marketing manager handling thousands of moving parts (and countless employees) on a daily basis. To put it lightly, there’s a lot going on behind the scenes.

Marketing 363
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The Secret of Progressive Web Apps: Boosting Google Rankings Via Better Customer Experiences

Retail TouchPoints

At its heart, a progressive web app (PWA) is a website that functions like a native app on a shoppers’ device. Although simple in concept, PWAs have the potential to massively improve a retailer’s operations, from shortening website load times to boosting natural Google search ranking, according to the Progressi v e Web Apps: The Best Kept Tech ‘Secret’ In Retail session at the 2020 Retail Innovation Conference.

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Nisa launches Express format for smaller stores

TalkingRetail

Nisa has unveiled its new Nisa Express format aimed at stores up to 1,000sq ft. The new format was launched at the wholesaler’s 2020 Nisa Expo, which is taking place online today and tomorrow after the group’s usual trade show at Stoneleigh in Warwickshire was cancelled earlier this year due to the pandemic. There are.

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Meet Your Customers Where They Are This Holiday Season

BigCommerce

The holidays are fast-approaching and this year’s unique challenges are having us take a trip back to the drawing board.

Customer 432
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Omnichannel E-Commerce: Drive More Revenue at Less Cost

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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Can retailers reinvent holiday cheer in a pandemic?

RetailDive

Mall Santas, tree lighting, Macy's Thanksgiving Day parade — retailers have to rethink every cornerstone of the holiday season, without losing the joy.

Retail 143
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Predictions 2021: Customer Insights Practices Continue To Evolve

Forrester eCommerce

Firms have gotten better at acting on customer insights. So, what will customer insights leaders do in 2021 to ensure that this improved understanding moves the needle on CX? Something new and different. Learn why in our customer insights predictions for 2021.

Customer 529
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The Top 10 Marketing Certifications That are Worth the Money

Kissmetrics

When it comes to digital marketing, knowledge is power. Marketers with industry experience know how to develop a paid social media strategy, which keywords to choose, and how to write magnetic content that converts. To everyone else, these people must seem superhuman! But…I know their secret. The truth is these marketers aren’t lucky or gifted.

Marketing 363
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Bed Bath & Beyond Posts First Sales Increase In Nearly Four Years

Retail TouchPoints

Bed Bath & Beyond achieved a 6% sales increase in Q2 2020, its first growth since Q4 2016, driven by an 89% jump in ecommerce sales. The online growth offset a 12% decline in same-store sales, bringing net sales to $2.7 billion. The retailer credited the improvements to its expansion of omnichannel offerings such as buy online, pick up in-store (BOPIS) and curbside pickup during the pandemic.

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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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Convenience retailers step into free meals row with support for local school children

TalkingRetail

Convenience retailers are showing their commitment to communities – by stepping in to provide free school meals for local school children. Many retailers have pledged their support for Marcus Rashford’s food poverty campaign and are taking practical action to help children in their communities as half-term starts. They have stepped in to offer free food.

Retail 136
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3 Google Ads Strategies to Drive More Sales this Holiday Season

BigCommerce

We’ve all heard the 2020 “un” words: unprecedented, unexpected, unpredictable.

PPC 500
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17 retailers that could go bankrupt as the COVID-19 era wears on

RetailDive

The industry is approaching a record for filings this year, and others are still vulnerable as the economy, pandemic and retail evolution take their toll.

Retail 145
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Predictions 2021: It’s All About Empathy, Digital, And Virtualizing Customer Care

Forrester eCommerce

The purpose of customer service is no longer just to alleviate run-of-the-mill inconveniences; it is to provide fundamental and necessary services for consumers devastated by the COVID-19 pandemic. Learn how customer service will evolve in 2021.

Customer 518
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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

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The Best Conference Call Services (In-Depth Review)

Kissmetrics

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Just a decade ago, conference calls were challenging to set up and manage. But today, I can click a few buttons and hop on a call with my entire team in a matter of seconds from the comfort of my home while my teammates stay safely in theirs.

Webinar 363
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Holiday Success Recipe: Strategically Target Discounts, Focus on Fulfillment , Amp Up Agility

Retail TouchPoints

The 2020 holiday season will be dominated by uncertainty, a sharp contrast to the relatively steady growth in spending and ecommerce traffic that retailers enjoyed over the past several years. Retailers will have to forge ahead without reliable historic data to guide them — but looking at the events of the past six months and results from recent surveys can help center their perspective.

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Nisa boss Ken Towle says group in ‘good shape’ as Covid shakes up convenience

TalkingRetail

Nisa has emerged strongly from the early phases of the coronavirus pandemic and is well-placed to capitalise on the changing shopper habits that have emerged out of lockdown, according to boss Ken Towle. Speaking as Nisa launched its virtual Nisa Expo 2020 for retailers and suppliers, Towle told TalkingRetail.com: “The year 2020 has involved a.

Retail 135
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How to Name a Business: You Only Get One Chance to Make a First Impression 

BigCommerce

It’s tough to succeed as a small business.

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4 Best Practices for Ensuring Success in International Markets Ahead of Peak Season

The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p