Optimizely

NOVEMBER 20, 2018

Think about all the times you’ve had to make an expensive purchase. A new car, a house, a home theatre system, a washing machine, that $800 food processor that really can do it all… For most shoppers, these major purchases also tend to be one-off purchases. We don’t need multiple $800 food processors, much as we may love to chop and purée. But that doesn’t mean we aren’t tempted to splurge on high-cost items every once in a while.

Shipping Costs 220

Shipping Costs Multi-channel Recommendation Events 220

Kissmetrics

NOVEMBER 20, 2018

In the past, I broke down the most vital SEO strategy I learned , which came from a Google employee. This time, I thought I would do something similar and share the 7 biggest SEO lessons that I learned from a Google employee. Some of these things you may already know, but most you probably aren’t too familiar with. And of course, I am not telling you anything that would jeopardize my relationship with or the career of the Google employee.

SEO 273

SEO Mobile Games Article 273

RTP blog

NOVEMBER 20, 2018

By Alicia Esposito, Content Strategist Brian Solis, author and analyst for Altimeter Group, studies consumer behaviors and how they, coupled with disruptive technologies, impact the way brands do business. Brian sat down with Alicia Esposito, Content Strategist for Retail TouchPoints, to discuss his latest research on retail innovation and how they align with holiday strategy and planning.

eCommerce 150

eCommerce Mobile Reference Books 150

Forrester eCommerce

NOVEMBER 21, 2018

(CLICK FOR HIGH RES) The channel technology stack is a group of technologies that brands leverage to manage and improve their indirect sales process and partner programs. Often, the focus of channel technologies is to make difficult processes easier, automate workflows, measure multi-tier activities, and drive more efficient spending, coverage, and partner communication.

Channel 419

Channel Multi-channel Technology Management 419

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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Electronics

BigCommerce

NOVEMBER 19, 2018

SEO can be a huge driver of Cyber Monday and Black Friday ecommerce sales.

SEO 380

SEO eCommerce 380

Optimizely

NOVEMBER 22, 2018

Have you heard of a little event called Black Friday? Cyber Monday ring a bell? Other than being a day when normally level-headed people start brawling over a pair of Nike sneakers , it’s also when B2C marketers go a little crazy with the discounts in a bid to boost sales in the run-up to the holiday season. Every year, the discounts get bigger and the sales period gets longer.

Customer Loyalty 246

Customer Loyalty Customer Shipping Costs eCommerce 246

Forrester eCommerce

NOVEMBER 19, 2018

I remember a few years ago when, as enterprise architects, we sat around in the office of the VP of architecture and planned our data strategy on the whiteboard. Replace that clunky warehouse with a modern appliance? Check. Enterprise data model? Of course! The dreaded data governance plan? Yup, but our discussion was about IBM’s […].

Customer Data 382

Customer Data Information Management Customer 382

Groove

NOVEMBER 21, 2018

It's been projected that by 2021, the number of emails sent and received each day will grow to 320 billion. That is an almost inconceivable number of emails with the potential to drive sales for businesses. If you want to take advantage of email marketing, I have outlined four email marketing best practices that won't fall irrelevant any time soon. Use segmentation.

Marketing 165

Marketing Customer Consumer Other 165

RTP blog

NOVEMBER 21, 2018

Like the entire HQ2 selection process, the decision by Amazon to split its new headquarters between two cities, Arlington, Va. and Long Island City in Queens, N.Y., has gotten plenty of attention from business publications, media talking heads and politicians alike. While the move is anticipated to bring 50,000 jobs to the two metropolitan areas, the company’s drawn-out selection process has generated plenty of negative criticism directed at the e-Commerce giant.

eCommerce 150

eCommerce Food and Beverages Other Games 150

Ecommerce Platforms

NOVEMBER 20, 2018

This WP Engine review comprehensively evaluates its features and functionalities, including the overall WP Engine pricing. This should help you determine its relevance to your business. Let’s be honest. While the phenomenal growth the hosting industry has seen lately is largely beneficial, it also introduces a whole new complex twist. It’s essentially not single-faceted anymore.

Management 167

Management eCommerce Platforms eCommerce Operations 167

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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

Operations

Forrester eCommerce

NOVEMBER 21, 2018

When my B2B clients on Forrester’s Customer Experience (CX) Council first start considering a customer success management (CSM) program to boost their retention and enrichment, I often hear that initial flash of concern: How do I scale the same CSM practices across my entire book of business? The answer is that the most successful CSM programs use tiered structures that balance people […].

Management 377

Management Customer B2B Books 377

Groove

NOVEMBER 19, 2018

Selecting the right eCommerce platform to use is key in building a business/brand online. It can be difficult deciding between the multitude of options available. Becoming a successful online retailer means understanding how eCommerce platforms work and how they can satisfy your business needs. Choosing the eCommerce platform that works well for your business it’s not a question of choosing between the bad and the good available options.

Magento 150

Magento eCommerce Volusion eCommerce Platforms 150

RTP blog

NOVEMBER 19, 2018

By Derek Dykens, Cisco Flu season is upon us and catching the bug is not all that has shoppers concerned this winter. Standing in long lines, not being able to find an associate to help or arriving to the store only to find a product out of stock are too often still a reality during the holiday season. It is no surprise that shoppers are in search of effortless experiences that provide much-needed transparency and can save them time.

Retail 150

Retail Customer Data Operations Customer Loyalty 150

Ecommerce Platforms

NOVEMBER 19, 2018

If you're at a stage with your e-commerce business where you need to expand- you're in the right place. We're going to explore a tool that'll help you do precisely that. So, with all that in mind, let's dive into this Yaguara review! Yaguara Review: Introduction. This software's only a few months old, but it was rigorously tested for months before its public launch.

eCommerce 156

eCommerce Subscription WooCommerce eCommerce Software 156

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Improvements

Forrester eCommerce

NOVEMBER 20, 2018

Transitioning your contact center to the cloud isn’t just for smaller businesses; it can help brands of all sizes boost agility and access to new features. In our new report, “The Forrester Wave™: Cloud Contact Centers, Q3 2018,” we identified the 11 most significant vendors in the space and evaluated them to help you select […].

Marketing 373

Marketing Customer 373

Groove

NOVEMBER 19, 2018

Selecting the right eCommerce platform to use is key in building a business/brand online. It can be difficult deciding between the multitude of options available. Becoming a successful online retailer means understanding how eCommerce platforms work and how they can satisfy your business needs. Choosing the eCommerce platform that works well for your business it’s not a question of choosing between the bad and the good available options.

Magento 150

Magento eCommerce Volusion eCommerce Platforms 150

GetElastic

NOVEMBER 19, 2018

For most commerce software engineers, dependency management includes upgrades and best practice suggests upgrading dependencies proactively. In order to ensure a smooth process and one that is maintained properly, it is best to have a well-defined policy and process. Why you need a policy and   process   All software depends on other software to accomplish useful tasks.

Document 149

Document Recommendation Blog Other 149

Inflow Insights

NOVEMBER 20, 2018

Recently we tested the presence of the Better Business Bureau’s seal on one of our retail client’s eCommerce sites. Specifically, we tested its impact on conversions. And we were very surprised by what we found. In an A/B test with and without the badge, the version without the badge resulted in a 5% lift in conversions. The version with the BBB badge had less conversions.

eCommerce 136

eCommerce Conversion Optimization Recommendation Consumer 136

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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

eCommerce

Forrester eCommerce

NOVEMBER 21, 2018

For years, Alphabet (Google’s parent company) has let its businesses build out their own healthcare solutions without imposing an overarching healthcare strategy. As a result, the company now has no less than six different businesses pursuing healthcare initiatives without a unifying objective.

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359

SellBrite

NOVEMBER 23, 2018

Ecommerce SEO sucks. Building backlinks, particularly. You’re competing against the big guys, like Amazon and eBay, and everyone knows and trusts them. Furthermore, how often do you see pages linking to ecommerce brands? You’d probably see more quick wins by throwing a little more cash at a Facebook Ads campaign. Plus, as a brand manager, you’ve probably got better things to spend your time on.

eCommerce 134

eCommerce SEO Article Merchant Services 134

A Better Lemonade Stand

NOVEMBER 19, 2018

We’ve rounded up 75 print-on-demand product ideas that exist on the market right now, so entrepreneurs can stock their stores with them. The post 75 Print-on-Demand Product Ideas: Your Guide to Creating Every Type of Custom Product Possible appeared first on A Better Lemonade Stand.

Customer 134

Customer Marketing 134

Bootstrapping Ecommerce

NOVEMBER 20, 2018

New to branding? This is what companies of all sizes can do to maintain brand consistency in the current market environment. The post How to Maintain Brand Consistency Across All Mediums appeared first on Bootstrapping Ecommerce.

eCommerce 125

eCommerce Marketing 125

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

Fashion

Forrester eCommerce

NOVEMBER 19, 2018

Too many firms are heavily focused only on what their customers are looking for today. This makes sense if you are struggling to address these current, tactical needs. But if you are meeting these needs, your focus needs to shift to: Your customers’ needs evolution. Your customers’ ultimate objectives — beyond what they use you for. […].

Customer 358

Customer Information Technology 358

ecomdash

NOVEMBER 19, 2018

Selling vintage clothing is a booming business right now. In fact, it’s reported that resale grew 24 times faster than retail between 2017 and 2018. Additionally, the overall resale market is likely to reach $41 billion by 2022. If you’re considering trying the resale market, now is the time to do it – and vintage clothing is the way to go. Within the next decade, it’s expected that American closets will consist of at least 33% of used and vintage apparel.

Clothing 122

Clothing Shipping Costs Apparel Shipping Labels 122

A Better Lemonade Stand

NOVEMBER 22, 2018

Ready to save some cash on the best tools in the ecommerce industry? We’ve rounded up all of the best ecommerce Black Friday deals for 2018! The post The Best Black Friday & Cyber Monday Deals for Ecommerce Merchants? 2018 appeared first on A Better Lemonade Stand.

eCommerce 121

eCommerce 121

Retail Technology Review

NOVEMBER 20, 2018

Retailers are all chasing a personalisation dream, aiming to tailor in-store and online propositions to ensure their customers feel like they’ve received relevant, impactful, and delightful experiences.

Retail 107

Retail Customer Internet Retail Supplies 107

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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

Retail

Forrester eCommerce

NOVEMBER 18, 2018

There we were. a round table of CX leaders from across Southeast Asia, senior executives with years of experience running large, successful teams and chipping away at the journey to turn our organizations into customer-obsessed enterprises. We shared our recent wins and successes and learned from each other how to go faster, […].

Other 348

Other Customer Customer Experience Management 348

Ecommerce Platforms

NOVEMBER 23, 2018

This Unbounce review explores its primary features, the corresponding functionalities, overall pricing plans, plus the type of users the platform is built for. If you’re reading this, you’ve probably tried out landing pages before. And so have many marketers and most ecommerce businesses. Now get this- only about 22% of businesses are happy with their consequent conversion rates.

Customer 99

Customer Mobile Other Marketing 99

Steve Dennis

NOVEMBER 21, 2018

I suspect hardly anyone is surprised when an ailing retailer announces plans to shutter locations en masse. Across the last several years we’ve seen dozens of once mighty chains close hundreds of stores in hopes of staving off a trip to the retail graveyard. Last week, having already closed some 120 stores in a bid to shrink to prosperity, Macy’s announced that it plans to eventually reduce the size of many of its under-performing stores.

eCommerce 98

eCommerce Retail Article Other 98

Canonicalized

NOVEMBER 18, 2018

Cycle plots are commonly used to show trend and seasonality in time-series data for day-of-week patterns, hour-of-day, month-of-year, quarter-of-year, and so on. To learn more about them, I recommend having a glance at this paper by Naomi Robbins. There’s also a whitepaper from Andy Cotgreave about ways to visualize time on Tableau.com. It’s quite a […].

Recommendation 93

Recommendation 93

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

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