Sat.Mar 26, 2022 - Fri.Apr 01, 2022

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3 Top Ecommerce Personalization Trends | Salsify

Salsify

Whenever a customer visits your product page, they’re telling you a story — what they click, when they bounce, how they search — it all reveals a tremendous amount about their shopping habits.

eCommerce 147
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How To Build Successful Retail Partnerships: A Step-by-Step Guide | Salsify

Salsify

If you’ve worked in marketing for even a short while, it’s probably pretty clear why keeping your brand on good terms with retailers is so important.

Retail 148
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How Pricing Mistakes Could Be Hurting Your Profits

Wiser

Pricing strategy is one of the hottest topics in the retail world, and rightly so. Having the right strategy keeps companies competitive and profitable. But, with so much information on price optimization floating around out there, and countless tips on increasing your profit margins, it can be difficult to know which strategies will actually help your bottom line.

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Marketing Growth Will Accelerate In The Post-Pandemic Era

Forrester eCommerce

Marketing’s shift to digital and its rising importance in a rapidly changing world will lead to an acceleration in marketing investment over the next five years. But growth will vary significantly by industry.

Marketing 370
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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How Brands Can Navigate the Social Platform Ecommerce Boom

Retail TouchPoints

Navigating the past two years of digital changes has been a challenging yet invigorating time for brands and social media users alike. From the large spike of social platform users and increased time spent online to measurement fluctuations, everyone has developed new behaviors and preferences within the social space. 2020’s lockdowns forced brands to get creative with their digital presence as well as how they service their customers.

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BigCommerce 2021 Annual Report: Another Year of Digital Growth and Disruptive Innovation

BigCommerce

As the pandemic-accelerated growth of ecommerce continued into 2021, the world experienced yet another transformational year of digital growth, and…

More Trending

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Design Leaders Reveal How To Build Inclusive And Diverse Design Teams — And Why That Matters

Forrester eCommerce

Does your organization want to create inclusive experiences for your customers? Are you following an inclusive design process? If the answer to both questions is “yes,” great! But if you’re like most companies we speak with, you’re missing an essential component for creating inclusive experiences: an inclusive and diverse design team. Having such a team […].

Customer 370
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Lizzo Kickstarts New Inclusive Shapewear Brand With Help From Fabletics

Retail TouchPoints

Fabletics is partnering with Grammy Award-winning artist Lizzo to launch YITTY , a new shapewear brand. Lizzo has been developing the business for three years and will put an emphasis on inclusivity, with fits for all body types from size 6X to XS. YITTY aims to blur the lines of inner and outerwear with intentional-meets-functional designs and bold colors.

Fashion 299
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Make it Big Podcast: The Current and Future State of B2B Ecommerce

BigCommerce

Welcome to The Make it Big Podcast, a bi-weekly audio series about all things ecommerce by BigCommerce.

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The Comprehensive Guide To Selling Consumer Packaged Goods Online

Groove

Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. No matter whether you’re just getting started with your eCommerce store or are a mid-market or Enterprise business with years of eCommerce experience, the tactics discussed in this guide will help you when it comes to selling consumer packaged goods online.

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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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Web3 Isn’t Going To Fix The Shortcomings Of Today’s Web

Forrester eCommerce

Will Web3 deliver on its promise of allowing users to control their own data? Learn the three key tenets of the new vision.

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Inside Walmart’s Expanding Last Mile Strategy: Employee Empowerment, Automation and Sustainability

Retail TouchPoints

Consumers’ continued reliance on omnichannel fulfillment has created new opportunities for industry giants like Walmart to differentiate and gain market share. The retailer reported 5.6% comparable sales growth and growing market share in grocery during Q4 2021, and much of this success can be attributed to its robust last mile and fulfillment strategy.

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STRIVE Offers Free Resources to Market to the Military

SheerID

In honor of Military Appreciation Month, SheerID and Refuel are providing incentives and support to help brands reward the military community.

Marketing 158
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Increasing a Fashion Brand’s Revenue by 50% with SEO

Groove

Cutter and Buck is an active lifestyle fashion brand, headquartered in Seattle, Washington. The company primarily sells apparel through its eCommerce website, which was established in 2005. Ten years later in 2015, the B2C brand partnered with Groove Commerce to enhance its online presence and overall eCommerce strategy. Since then, we’ve been working to streamline the process of purchasing online while growing eCommerce revenue.

SEO 195
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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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There Is No Metaverse Today, But Be Prepared

Forrester eCommerce

Look Beyond The Hype To Uncover The Real Opportunities The metaverse has been a source of much promise, confusion, and speculation. Media headlines tout any extended reality (XR) experience as “the metaverse,” but it’s misleading: The metaverse doesn’t exist today; only a few precursors do. And we’re years away from the actualization of the internet’s […].

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IM Properties Launches Software for Secure Lockers at Mixed-Use Facilities

Retail TouchPoints

IM Properties has partnered with Parcel Pending to launch the Premier Parcel secure delivery locker concept for residential deliveries. The service will be powered by Premier Parcel, a new company owned by IM Properties, with the lockers located next door to Sendik’s at The Corners of Brookfield, a mixed-use facility in Brookfield, Wis. that combines retail, restaurant, residential and entertainment offerings.

Shipping 296
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398: I Doubled My Social Media Following in 6 Months With This Strategy. Here’s How With JK Molina

My Wife Quit Her Job

Today I have my buddy JK Molina on the show. JK is a Twitter expert and the owner of TweetHunter, a tool that allows you to manage and grow your Twitter account. Full disclosure: I was a Twitter skeptic before I met JK. But today, Twitter is one of the social media platforms that I value the most. In this episode, you’ll learn how JK helped me double my Twitter following to 15K followers in just 6 months and the practical applications of this platform.

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The Pros and Cons of Shopify vs Squarespace for Selling Online

Groove

Shopify and Squarespace are both popular and feature-rich tools for creating websites. The primary difference between the two services is what they were originally designed to accomplish - and what that means for each service offering today. Read on to learn which website creation and management tool is right for your needs when comparing Shopify vs Squarespace for eCommerce.

Shopify 195
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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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Is Inflation Driving US Retail Sales Growth?

Forrester eCommerce

As retail industry analysts, the key question for us is whether inflation is already driving US retail sales growth – or is the retail sales growth still volume-driven?

Retail 369
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Able Made Pop-Up at NYC’s 1 Hotel Supports Brands’ Purpose-Driven Missions

Retail TouchPoints

Responsible athleisure brand Able Made has launched a new immersive pop-up retail experience to promote its sustainable mission-driven message at 1 Hotel Central Park in New York City. Through the partnership with 1 Hotel — properties are inspired by nature and created using reclaimed materials — Able Made has found a pop-up home that aligns with its own values to afford an eco-friendly shopping destination.

Reference 287
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Google releases Retail Search tool to improve shopper discovery

RetailDive

The tech giant pitched the feature as a solution to search-based cart abandonment on e-commerce sites.

eCommerce 145
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B2B Email Marketing Strategies To Drive Engagement & Revenue

Groove

What is B2B Email Marketing? B2B email marketing is when businesses send emails to reach prospects, leads and customers. These prospects, leads and customers aren’t individual consumers, though. Rather, B2B eCommerce involves sending these emails to other businesses who may want to buy your company’s products or services. There are some B2B best practices to follow when it comes to creating and sending emails to other businesses.

B2B 195
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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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If You Have To Benchmark, Get Your Data From A Trusted Source

Forrester eCommerce

At some point, most tech execs will be asked to explain their organization’s cost structure. What are the macro-level IT and digital spend structures in my industry? How can we justify our IT cost allocation to the business? Are there any areas of opportunity in our IT staffing strategy that we can take advantage of? […].

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The Rise of Shopper Promiscuity Calls For a New Approach to Market Research and Marketing

Retail TouchPoints

Today’s shoppers are operating in a completely unrestrained informational environment, full of seemingly endless places to get input during the purchase journey. They aren’t bound by traditional constraints, and are gathering data far and wide to inform decisions with behaviors that no longer follow any established marketing models. We call this Shopper Promiscuity, with a propensity toward curiosity, experimentation, and risk-taking.

Marketing 279
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How to Handle Unused Shipping Labels

lateshipment

Understanding Shipping Labels. Shipping labels are an important part of any business’ package delivery process because when they’re damaged or missing, your parcels can probably get lost and ultimately hurt your customers’ delivery experience. In several instances e-commerce businesses, 3PLs, drop shippers, etc with huge shipping volume print ‘extra’ labels at times and use them on orders that more often than not get delivered.

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Five Below looks to triple store count by 2030

RetailDive

Coming off a year of strong sales growth, the discounter is looking to double its sales and add 1,000 new stores by the end of 2025.

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🚀Future-Proof Your Salesforce B2C Commerce: Modernization Strategies Inside!

Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.

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How ABM Technology Is Evolving The Modern Marketing Landscape

Forrester eCommerce

The landscape for Account Based Marketing (ABM) continues to evolve and mature, but what does it mean to do ABM? For some organizations, it is a subset of the business that focuses on a select few accounts, for others it is a set of tactics driven by tools and technologies.

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Exclusive Q&A: ‘It Just Felt So Lonely’ Being a Person of Color in Retail Leadership

Retail TouchPoints

Corporate awareness of diversity, equity and inclusion practices (DE&I) in retail has grown over the last few years, but within many companies actual progress has been slow or nonexistent. For Bumbershoot CEO and CMO Kimberly Minor — also President and Founder of Women of Color in Retail and President and CCO of Bandier — reflecting on a 25-year career in retail and branding as a woman of color has afforded great insights into the DE&I needs of the industry.

Retail 278
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ChannelAdvisor’s Commitment to Diversity, Equity and Inclusion

ChannelAdvisor

Without question, 2020 was a tough year. The pandemic affected our global workforce, and, like so many other organizations, we had to learn how to shift to a virtual format to protect our employees and their health. The pandemic wasn’t the only impactful event that changed our world. 2020: Our Time to Listen. For some, the murder of George Floyd opened their eyes to the racial unrest in the US and abroad.

Banking 104
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In historic vote, union prevails at Amazon warehouse in Staten Island, New York

RetailDive

At the e-retailer's warehouse in Bessemer, Alabama, an initial union vote tally Thursday seemed to favor the company, but the union will file challenges.

Retail 122
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.