Sat.Nov 03, 2018 - Fri.Nov 09, 2018

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Are private brands key to beating Amazon?

Steve Dennis

As Amazon continues to steal significant market share in most product categories, many retailers find themselves on their heels desperately seeking an antidote to the online behemoth’s growing dominance. Investing in the long tail , improving web site performance and reducing shipping time and pricing are tactics being pursued to neutralize the threat.

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Top 10 PayPal Alternatives: Best Solutions Revied (October 2018)

Ecommerce Platforms

PayPal was once one of the most revolutionary pieces of technology in the world. At that time there was not that much interest in PayPal alternatives. It not only allowed you to quickly send and accept money from friends and family, but it ensured that the money was far safer than many of the other options you could choose from. This came in huge once eBay emerged, considering both sellers and buyers were concerned about fraudulent activity.

PayPal 223
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Customer Retention Should be Ecommerce Marketing Priority #1: The Why, The How and The Return

BigCommerce

Did you know that customers who stick with your brand over time will spend 67% more than new customers?

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Predictions 2019: Transformation Goes Pragmatic

Forrester eCommerce

Our Predictions 2019 guide, “Transformation Goes Pragmatic,” is live. What do we mean by pragmatism? A sense of realism, practical steps, a desire for tangible outcomes. It’s a good description for what we are seeing in a market that carried ambitious strategies into 2018 but ran afoul of internal headwinds. Don’t get me wrong, the […].

Marketing 419
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Food Ecommerce: 9 Brands with Drool-Worthy Marketing

Optimizely

The online food market represents a massive opportunity for ecommerce brands. Forecasts for the future suggest that 70% of US shoppers could be buying groceries online by as early as 2022. Sounds exciting right? But let’s put that number in context within the overall food industry. Food ecommerce is expected to account for just 2.5% of total US food and beverage retail sales this year.

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The Future of Content Marketing: It’s Not What You Think

Kissmetrics

Have you heard the saying, “content is king?”. Well, of course, you have. But creating more content won’t necessarily get you more search traffic. You’ve heard people like me mention stats like the average piece of content that ranks on page one of Google contains 1,890 words. But that doesn’t mean writing in-depth content that is 1,890 words will automatically get you more search traffic.

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Predictions 2019: Automation Will Become Central To Business Strategy And Operations

Forrester eCommerce

Automation will be central to the next phase of digital transformation, driving new levels of customer value such as faster delivery of products, higher quality and dependability, deeper personalization, and greater convenience. Last year, Forrester predicted that automation would reach a tipping point — altering the workforce, augmenting employees, and driving new levels of customer value.

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How to Sell Online – The Ultimate Guide to Go From 0 to $$$

Ecommerce Platforms

Figuring out how to sell online all on your own can be intimidating. I mean, there's just so many questions; Where do you sell? How to convince people to buy? Where to market your products? How to actually receive money from people and process payments? How to handle credit card info? And so on. Don't worry, though, we're here to answer these questions for you, and help you learn how to sell online in an effective manner – aka in a way that convinces people to buy!

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Inbound vs Outbound Sales - How to Fill Your Pipeline

Groove

It’s time to start thinking differently about sales and marketing. Customers have changed, but many companies’ strategies have not. Plain and simple - many traditional sales and marketing techniques no longer work. The average person receives over 2,000 outbound marketing interruptions every day, the majority of which are either blocked or ignored. By switching to inbound marketing and sales, qualified customers will start coming directly to you, instead of the other way around.

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What Agencies Need to Know About Commerce-as-a-Service

BigCommerce

Commerce-as-a-Service (CaaS) allows your customers to avoid having to choose between their rich content and a robust ecommerce platform.

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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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Predictions 2019: Customer Experience Comes Under Fire

Forrester eCommerce

Let’s face it: 2018 was not a fabulous year for customer experience. On average, CX quality was flat, with Customer Experience Index (CX Index™) scores showing little movement for the third year in a row. And what little movement that did happen was toward the middle of our scale, where 62% of brands bunched up in […].

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How Replenishment Emails Drive Real Ecommerce Results

Optimizely

We all know how annoying it is to run out of a product and make a mad dash to the store for a replacement. It’s the worst! Which is exactly why replenishment email campaigns are so great. Replenishment emails remind customers to stock up your product just before they are about to run out. Ideally, you provide a link to go straight to your website to complete the re-order in the nick of time.

eCommerce 186
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Increase eCommerce Traffic: 6 Steps to Success

Groove

Increasing your website traffic will lead to growth for your eCommerce store. As an eCommerce marketing agency , we help businesses everyday to evaluate the effectiveness of marketing efforts, learn more about their buyer personas and generate more revenue. That's why we've outlined six easy ways to increase visitors to your online store. How to Increase eCommerce Traffic.

eCommerce 174
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The WONE Backstory: How GRAYBOX Delivered a Unique Shopping Experience For High-End Fashion

BigCommerce

In business today, there are two essential choices. At GRAYBOX, the clients we work with typically fall into the latter.

Fashion 211
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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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Predictions 2019: Employee Experience Moves To Center Stage

Forrester eCommerce

Companies and executives are paying attention to employee experience as never before. There are good reasons for this attention. Chief among them is the historically low unemployment rate, which gives employees options that they are taking advantage of. Employees are quitting their jobs at the fastest rate since 2001.[i] What’s more, companies that care about […].

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233: Advanced Strategies To Recover Abandoned Carts With Ben Jabbawy

My Wife Quit Her Job

Today I’m excited to have Ben Jabbawy on the show. Ben is the founder of Privy and we randomly met at the Shopify Unite conference several years ago. At the time, I had no idea who this guy was and what he did. And likewise, I’m sure he’d never heard of the number 1 hankie vendor on the Internet. But we kept in touch and today, I’m a loyal user of Privy and he’s been a great email marketing resource for me.

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Inbound vs Outbound Sales - How to Fill Your Pipeline

Groove

It’s time to start thinking differently about sales and marketing. Customers have changed, but many companies’ strategies have not. Plain and simple - many traditional sales and marketing techniques no longer work. The average person receives over 2,000 outbound marketing interruptions every day, the majority of which are either blocked or ignored. By switching to inbound marketing and sales, qualified customers will start coming directly to you, instead of the other way around.

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Holiday Readiness Series: 3 Ways to Maximize Mobile Performance

RTP blog

By Jessica Bergmann, Salesforce Here’s how important the month of November is to the holiday season — by Cyber Monday, one-third of all holiday shopping will be complete. That’s a huge chunk of a multibillion dollar pie. In addition, more than 60% of traffic during the month of November will come from mobile, which means retailers must absolutely bring their mobile A game.

Mobile 150
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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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Predictions 2019: Cloud Computing Comes Of Age As The Foundation For Enterprise Digital Transformation

Forrester eCommerce

Last year, Forrester predicted that cloud computing would radically accelerate enterprise transformation everywhere. After a decade of powering small and medium business success — and giving disruptive companies the tools and technologies they needed to compete head on with the world’s largest firms — cloud was poised to drive significant enterprise change in the very firms being […].

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11 Customer Retention Tools for Exponential Growth

Bootstrapping Ecommerce

11 strategies you can use to improve customer retention! You’ll see why they work & services that can help you achieve customer retention for your business. The post 11 Customer Retention Tools for Exponential Growth appeared first on Bootstrapping Ecommerce.

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How to Increase eCommerce Traffic

Groove

Increasing your website traffic will lead to growth for your eCommerce store. As an eCommerce marketing agency , we help businesses everyday to evaluate the effectiveness of marketing efforts, learn more about their buyer personas and generate more revenue. That's why we've outlined six easy ways to increase visitors to your online store. 6 Ways to Drive Traffic to Your Online Store.

eCommerce 150
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What Drives Store Ops Success? RTP Editors Weigh In

RTP blog

This sixth annual Retail TouchPoints Store Operations Survey examines the top challenges omnichannel retailers face in shoring up their brick-and-mortar locations, and reveals the strategies and technology solutions they are using to meet those challenges. On top of the basics that have always been part of store operations, today’s stores now must offer online-level convenience, seamless channel integration and unique customer experiences.

Mobile 150
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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Predictions 2019: This Is The Year to Invest in Humans, As Backlash Against Chatbots and AI Begins

Forrester eCommerce

For some time, the burning question has been: Will robots replace humans? While the proliferation of robotic process automation (RPA) has reduced headcount in the back office, it’s a different story for customer service and sales. In a Forrester survey, 46% of companies said sales and marketing are leading the investment in and adoption of […].

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BigCommerce Enterprise Review and Everything You Need to Know

Ecommerce Platforms

It's a very exciting time at present for BigCommerce. In the summer of this year, they expanded their offices into Europe after successfully raising $64 million. Additionally, they've joined the Amazon Marketplace Developer council to aid Amazon Pro Sellers, as well as announcing integrations such as Chase Pay, We Pay and Instagram shopping. Alongside this their Enterprise package, which was launched in 2015 has seen significant growth.

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Foundations of Commerce: Grit before Glitz

GetElastic

The race to get a product or service in front of a customer, or the desire for a customer to want or need a product or service has been running for thousands of years. Around 2700 BC, China mastered the ability to create silk from silkworm protein fibers. Sitting on this monopoly (the emperors of China refused to share the secret of silk production), China traded silk with other countries, creating a luxury “brand.” Demand for silk was so high that it became a catalyst for new trade

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How To Deliver Outstanding Black Friday/Cyber Monday Customer Service While Stopping Fraud

RTP blog

By Rafael Lourenco, ClearSale E-Commerce customer service and fraud screening programs can both get overwhelmed during holiday sales peaks, sometimes in ways that affect each other. Slow order approvals and automatic false declines can ruin your customers’ experience, while rushed approvals or under-trained customer service can allow fraudsters to bypass your security measures.

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🚀Future-Proof Your Salesforce B2C Commerce: Modernization Strategies Inside!

Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.

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Predictions 2019: The Internet Of Things

Forrester eCommerce

Business stakeholders and CIOs in both B2B and B2C environments are planning and deploying IoT solutions to power digital transformation initiatives to revolutionize customer relationships, enhance operations, and differentiate products. IoT deployment momentum brings challenges. Firms must identify strategies and methods to secure, manage, and support the rapidly growing number of smart, connected IoT devices […].

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Why You Shouldn’t Split Test During an eCommerce Redesign

Inflow Insights

If you’re seeing mediocre performance and customer complaints on your eCommerce site (or you’re simply envying a competitor’s flashy new site), you might be tempted to start over. . Trash the old site and come up with something brand new. Because new has to be better, right? Not necessarily. In this post, we’ll explain the risks and costs of massive redesigns, along with our recommendation for how to proceed.

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Finding Drop Shipping Companies & Suppliers (+FREE Directory)

A Better Lemonade Stand

For the majority of new ecommerce entrepreneurs, finding reputable drop shipping suppliers can be a daunting process, littered with scams and dead ends. This post will show you how to find drop shipping suppliers, what to look for in a supplier and how to evaluate them, plus a free dropshipper’s directory. The post Finding Drop Shipping Companies & Suppliers (+FREE Directory) appeared first on A Better Lemonade Stand.

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233: Advanced Strategies To Recover Abandoned Carts With Ben Jabbawy

My Wife Quit Her Job

Today I’m excited to have Ben Jabbawy on the show. Ben is the founder of Privy and we randomly met at the Shopify Unite conference several years ago. At the time, I had no idea who this guy was and what he did. And likewise, I’m sure he’d never heard of the number 1 hankie vendor on the Internet. But we kept in touch and today, I’m a loyal user of Privy and he’s been a great email marketing resource for me.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.