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Post-holiday blues are setting in for many consumers who have received less than satisfactory gifts this season. The disappointment amplifies when they attempt to make returns, only to be confronted with unexpected return fees.
Two separate surveys of U.S. ecommerce shoppers report similar findings: free shipping is a priority. The post Charts: Shipping Priorities of Online Consumers appeared first on Practical Ecommerce.
In today’s ever-evolving ecommerce landscape, the battle for consumer attention and loyalty rages on. Among the many factors that influence shoppers’ decisions, one stands out as a game-changer: high-quality product imagery. This insight takes center stage in our Baby Boomers & e-commerce: Understanding Generational Sentiment study, a survey of more than 1,000 consumers.
Thriving in the ever-evolving world of e-commerce demands an unwavering commitment to operational excellence and an acute focus on customer satisfaction. In this relentless pursuit, Amazon sellers find a powerful ally in the form of Amazon Prep Services. This comprehensive guide endeavors to unravel the intricate tapestry of these services, providing sellers with an extensive arsenal of knowledge and strategies to not only navigate the complexities of the Amazon marketplace but to flourish and a
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
In logistics, staying ahead means embracing technology. Even if that means making financial investments, these usually pay off, resulting in streamlined operations, lower overhead, and improved staff satisfaction.
In logistics, staying ahead means embracing technology. Even if that means making financial investments, these usually pay off, resulting in streamlined operations, lower overhead, and improved staff satisfaction.
Amazon's new minimum inventory fee and AI-optimization tool foretell industry-wide optimization models to lower stock levels and shipping costs. The post New FBA Tool Points to Future of Inventory Management appeared first on Practical Ecommerce.
Content often inspires us to do something, to think or feel something which resonates with how people perceive brands and marketing messages. Contextual audiences work the same way, looking at who shares a common interest to create targetable audiences of any composition at scale on the open web. There is no need for data beyond what is on the page, contained in the text, images or sentiment.
Consumer packaged goods (CPG) companies are obsessed with two things: maximizing revenue and minimizing operational expenses. The same could be true of all for-profit organizations, but the CPG industry is unique in its unrelenting pace of new product launches designed to woo or wow an audience that has grown accustomed to constant change. However, due in part to pandemic-related workforce disruptions and supply chain challenges, new CPG product introductions declined by 16% over the past four y
In this episode, I uncover the truth about PayPal, all the fees, the hidden charges, and how you can save money with your credit card processing with your online store. In the event that your PayPal account is currently limited or banned, I will teach you how to get your money back and how to prevent your account from getting limited. What You’ll Learn How much Paypal really costs Why Paypal limits accounts How to pay less for credit card processing Sponsors SellersSummit.com – The S
AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.
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Rob Gonzalez is Salsify's chief marketing officer (CMO) and co-founder. His team drives market strategy, pipeline management, corporate marketing, retail network development, and strategic alliances. Previously, Gonzalez ran product management and marketing for Cambridge Semantics, another Boston-area startup.
Preliminary data for the period from Nov. 1 to Dec. 24 showed a 3.1% year-over-year increase in both online and in-store retail sales, according to the Mastercard SpendingPulse , which measures sales across all forms of payment and is not adjusted for inflation. The data also excludes automotive sales. In September 2023 , Mastercard had forecast a 3.7% increase for this period.
The intention of searchers drives Google's organic rankings more than keywords alone. The post AI Tools for SEO Keyword Intent appeared first on Practical Ecommerce.
This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia
Danger! Obstacles Ahead! Customer experience (CX) has been a professional competency for two decades, and “Prove CX ROI” is still our CX clients’ top priority! Forrester’s data shows that 86% of CX professionals are building (or rebuilding) their business cases.
Returns totaled $743 billion in 2023, amounting to 14.5% of all retail sales, according to a report from the National Retail Federation and Appriss Retail. This means that for every $1 billion in sales, the average retailer incurred $145 million in merchandise returns. As is typically the case, online sales saw a higher return rate in 2023 at 17.6% compared to 10.02% for pure brick-and-mortar returns (excluding online orders that were returned in-store).
Optimizing a site for search engines is complicated. Here are helpful primers for getting started. The post My Top SEO Tutorials for Beginners appeared first on Practical Ecommerce.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.
In this blog, I look at digitizing an employee experience for both the benefits of sustainability and accessibility. While digitization is relatively easy with a broad technology landscape, making changes for sustainability or accessibility is much harder to do.
The retail and branding expert discusses the state of the consumer, the habits companies should leave behind in 2023 and what lies ahead in the new year.
People have been saying “Retail is dead” for several years now. The problem is it simply isn’t true. Multinational athletic apparel retailer Lululemon recently announced its net revenue increased 20% (on a constant dollar basis) to $2.2 billion for the second quarter of 2023 compared to the same period the prior year. Comparable store sales increased 9%, and the company’s gross margin increased to 58.8%.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Dutch digital artist, Jeroen van der Most, has been confirmed as a keynote speaker for day 2 of ISE 2024 (30 January – 2 February 2024). Known for his innovative approach to art, Jeroen has been at the forefront of integrating data, algorithms, and artificial intelligence into his creative endeavours since 2010. Jeroen has had art projects commissioned for organisations including Amnesty International, NVIDIA, NH hotels, Sogeti, and Nike – Footlocker.
The Container Store has promoted two executives as it continues to focus on strengthening its “Custom Spaces” business. Lindy Rawlinson, formerly EVP of Ecommerce and Digital Marketing has been promoted to Chief Digital Officer; and Jennifer Pape formerly of VP of Stores has been elevated to SVP of Stores. Both Rawlinson and Pape will report directly to CEO and President Satish Malhotra.
This installment includes new services for social commerce, buy-now-pay-later options, generative AI, video email, analytics, website builders, and more. The post Ecommerce Product Releases: December 25, 2023 appeared first on Practical Ecommerce.
Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.
The beer industry is undergoing what appears to be a significant transformation. Current trends suggest that the industry's U.S. shipments will fall to their lowest level in a quarter-century by the end of the year.
RIS takes a look back at the year, outlining which companies faced shut-downs or massive transformations, where workforce innovation is happening, and the state of labor industry-wide.
In the expansive and ever-evolving world of e-commerce, Amazon stands as a formidable platform, offering sellers an array of sophisticated tools to fortify their advertising endeavors. Among these tools, the Sponsored Display Video Creative feature has emerged as a transformative asset, holding the potential to reshape the trajectory of advertising strategies.
October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
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