ESW

JUNE 15, 2020

Your DTC brand could be hemorrhaging sales if you aren’t helping customers find the products they need. A study by the Grocery Manufacturers Association written by Daniel Corsten and Thomas Gruen found that brands and resellers could gain $22 billion by recapturing the sales lost when consumers can’t find the product they’re looking for. When faced with out-of-stock products online, 60% of U.S. consumers bought a substitute from the same store, 15% went to a competitor, 10% to a retail store and

eCommerce 120

eCommerce SEO Consumer Recommendation 120

Ecommerce Platforms

JUNE 17, 2020

We believe that the best shipping software incorporates elements like steep carrier discounts, various shipping methods, and integrations with ecommerce platforms and marketplaces. If you're a small business owner, shipping software is essential for keeping customers happy. Regardless of your sales volume, shipping software tends to help maintain lower costs, link you up with fulfillment services, and keep up with trends of shipments getting to customers within a few days.

Shipping Costs 104

Shipping Costs Shipping eCommerce Merchant Services 104

Optimizely

JUNE 16, 2020

Customers are constantly signaling their intent to buy your products and some of these signals are more obvious that others. How many are hidden in plain sight and that you may be missing? . Start by Analyzing the entire customer journey. How well do you understand each major stage (and each substage) of your customers’ journeys? From category awareness, to product intent, to making their first purchase to becoming an advocate for your brand, having a firm understanding and consistent measureme

Social Media 273

Social Media Customer Data Recommendation Definition 273

Forrester eCommerce

JUNE 15, 2020

After releasing “The Forrester Wave™: Continuous Delivery And Release Automation, Q2 2020” earlier this month, it’s a good time to pause and reflect on (in the immortal words of the Grateful Dead) “what a long, strange trip it’s been.” We’re about 10 years into the DevOps journey. Industry progress is clear.

Operations 435

Operations Customer 435

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Electronics

Kissmetrics

JUNE 16, 2020

When I first got into the world of SEO, you could literally optimize your site for any term and rank at the top of Google within a month or two. But of course, that was ages ago. Now with Google’s ever-evolving algorithm , it takes more time and effort to get results. But what happens if you don’t have the luxury of time? Or you don’t have the financial resources to put in the effort that is truly needed.

SEO 363

SEO Article Mobile Improvements 363

Groove

JUNE 16, 2020

If you haven't worked at or with a digital eCommerce agency before, understanding what we do and how we do it often leads to a number of questions: How does an eCommerce marketing agency operate? What benefits can an agency offer? How much does an agency cost? Groove Commerce is committed to helping eCommerce businesses grow. To accomplish that, we believe every client needs to understand how an agency functions.

eCommerce 317

eCommerce eCommerce Marketing Recommendation Technology 317

Forrester eCommerce

JUNE 16, 2020

The T-Mobile DDoS Attack That Wasn’t Yesterday, the internet was atwitter with rumors of a massive distributed denial of service (DDoS) attack against major US carriers. You might have seen scary screenshots from one of the many so-called “pew-pew maps,” like this one: The U.S. is currently under a major DDoS attack. [link] pic.twitter.com/W5giIA2Inc — […].

Mobile 421

Mobile Customer 421

Optimizely

JUNE 18, 2020

The beauty industry is valued at $532 billion and expected to grow to over $800 billion by 2023. With a rapidly growing market, competition is fiercer than ever. Health and beauty brands need to find a way to compete, and fast. A major part of staying competitive (and candidly, simply keeping up with the times) is effectively leveraging customer data.

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Beauty and Health Multi-channel Recommendation Customer Data 273

BigCommerce

JUNE 15, 2020

One of the fastest growing trends in ecommerce today is paying over time in fixed monthly installments.

eCommerce 333

eCommerce 333

Retail TouchPoints

JUNE 15, 2020

Before COVID-19, the brick-and-mortar shopping differentiator for the consumer was the in-person experience: They could try on the goods, or just see them in context. They could lie down on that mattress. It wasn’t a problem if customers opened that dresser drawer and touched every handle in the display. But for the foreseeable future, shopping will be “ no contact.

Operations 317

Operations Small Business Retail Retail Technology 317

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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

Operations

Forrester eCommerce

JUNE 16, 2020

Even as B2B buyers increase their reliance on digital activities, tools, and routes, they crave deep, human connections. In fact, I would argue that empathetic and highly tailored interactions are now more valued than ever. In LinkedIn’s The State of Sales 2020 report, buyers rated active listening skills higher than relationship building and even projected […].

B2B 411

B2B Customer Marketing 411

Groove

JUNE 18, 2020

Before online shopping became completely ubiquitous, one of the most common sentiments among online retailers was to make the product feel as real to the user as possible. They aimed to provide an experience that is as close as possible to seeing and touching the real thing. This idea very much still holds true in today's fast-paced digital world. Every eCommerce retailer's goal is to sell their products online, and this is can be accomplished by understanding product photography basics and prov

eCommerce 207

eCommerce Recommendation Information Online Retail 207

My Wife Quit Her Job

JUNE 16, 2020

Today I’m really happy to have Joel Cherrico on the show. Not only was Joel a student in my Create A Profitable Online Store Course but he might have been student number 1. Joel is a potter and he hand creates amazing ceramics of which I have several pieces in my living room. As you know, selling art is probably one of the most difficult products to sell online because you have to create a following in order to command premium pricing.

Arts 257

Arts Books eCommerce Other 257

Retail TouchPoints

JUNE 15, 2020

In a move that is expected to add 1,200 new sellers to the retail giant’s platform this year alone, Walmart is opening the Walmart Marketplace to Shopify merchants. The integration is aimed at small and medium-sized businesses with product assortments that complement Walmart’s existing selection. Retailers that use Shopify will be able to seamlessly list their products on Walmart.com, giving Walmart customers access to a broader array of items.

eCommerce 302

eCommerce Shopify Fulfillment Retail 302

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Improvements

Forrester eCommerce

JUNE 15, 2020

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Banking 398

Banking Customer 398

Groove

JUNE 16, 2020

If you haven't worked at or with an eCommerce marketing agency before, understanding what we do and how we do it often leads to a number of questions: How does an agency operate? What benefits can an agency offer? How much does an agency cost? Groove Commerce is committed to helping eCommerce businesses grow. To accomplish that, we believe every client needs to understand how an agency functions.

eCommerce Marketing 195

eCommerce Marketing eCommerce Marketing Recommendation 195

lateshipment

JUNE 19, 2020

UPS delivers on time or you get your money back! The headline is concise when you read it on the UPS site. Like other major shipping carriers like FedEx and DHL , UPS too offers a refund of shipping charges if it delivers a parcel later than promised. However, like other shipping carriers, UPS is increasingly showing an unwillingness to provide refunds for deficient service.

Payment Services 211

Payment Services Shipping Costs Document Shipping 211

Retail TouchPoints

JUNE 18, 2020

With monetary and collaborative support from Walgreens and AT&T , Sesame Street Workshop has debuted five videos and related assets for its Caring for Each Other initiative, which provides resources featuring familiar Sesame Street characters to help families cope emotionally with the global pandemic and support frontline workers. Sesame Street Workshop launched the program in March as stay-at-home orders were issued, and it was expanded with assistance from Walgreens and AT&T in late Ap

Workshop 267

Workshop Gifts Games Other 267

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eCommerce

Forrester eCommerce

JUNE 17, 2020

The ancient Chinese curse “May you live in interesting times” might be neither ancient nor Chinese, but it’s wholly applicable to 2020. Words and phrases like “unprecedented” and “the new normal” are, well, the new normal as infection and social unrest sweep the globe. It’s easy to get swept up in the zeitgeist of revolution, […].

B2C 355

B2C Webinar Customer Experience Consumer 355

Steve Dennis

JUNE 18, 2020

Over the last few years I’ve gotten a fair amount of mileage out of my catch-phrase “Physical retail isn’t dead. Boring retail is.” And, accordingly, I’m often asked: “okay, so what’s the opposite of boring?” My tendency has been to say “remarkable”–if only because I wrote a whole book about this.

Books 176

Books Events Technology Retail 176

Inflow Insights

JUNE 17, 2020

Sometimes, in the digital advertising world, things just click. A customer testimonial sparks a wave of qualified buyers, a popular site stumbles across your product and provides a juicy backlink, or an exciting client–agency relationship is born with a clear strategy to achieve success. The following is a story about how Facebook and Instagram ads supercharged Seltzer Goods sales to record-breaking heights, and how the success was felt beyond both platforms.

B2C 158

B2C Shipping Costs Social Media Channel 158

Retail TouchPoints

JUNE 19, 2020

Retail is no stranger to supply chain disruption. For several years, retailers have grappled with the challenge of operating physical stores while scaling their e-Commerce businesses. At the same time, they have started to embrace sustainability in their operations while satisfying consumer demand for hyper-personalization, flexible fulfilment options and other innovations.

Supplies 247

Supplies Retail eCommerce Fulfillment 247

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

Fashion

Forrester eCommerce

JUNE 15, 2020

A Flash-Point Week For Facial Recognition Last week, IBM, Amazon, and Microsoft came out and made some big announcements on how they intend to halt or ban the use of facial recognition technology for law enforcement. At a time when privacy and civil rights dominate the zeitgeist, these values-based decisions will force much-needed dialogue on the ethics of facial recognition […].

Marketing 344

Marketing Technology Customer Experience B2C 344

Ecommerce Platforms

JUNE 19, 2020

Shopify is easily one of the best-known ecommerce tools on the market. Virtually everyone considering building their own online store has considered Shopify at some point. After all, it comes with everything you need to get started, from tools to help you master Google, to its own app store. However, while Shopify powers over a million businesses worldwide, and has a great community as a result, there are still aspects of the platform that people aren’t fully familiar with.

Shopify 138

Shopify Merchant Services Download Payment Services 138

Steve Dennis

JUNE 16, 2020

The following is an excerpt from Chapter 4 (“The Collapse of the Middle”) of my new book. Last week, nearly a year later, I went back to the mall that is referenced below. Sadly, nothing has changed. I guess the Austin area is immune from the forces of digital disruption and seismic shifts in consumer behavior. I recently visited a once-vibrant regional mall in an affluent suburb of a major Texas city.

Books 148

Books Technology Retail Consumer 148

Retail TouchPoints

JUNE 17, 2020

Even before COVID-19 destabilized household budgets for millions of people, the market for buy now/pay later solutions was projected to be on track for a compound annual growth rate (CAGR) of 28% worldwide through 2023, according to PYMTS.com. One online retailer that implemented a buy now/pay later solution as the COVID-19 shutdowns began, I AM BECOMING (IAB MFG), saw a 54% increase in Average Order Volume (AOV) and a 50% increase in its add-to-cart rate since implementing the ViaBill solution

Apparel 232

Apparel Retail Online Retail Consumer 232

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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

Retail

Forrester eCommerce

JUNE 18, 2020

Infections are in the rise in more than 20 US states, and at least a dozen have experienced new record rates of infections. And the US isn’t alone; China and Brazil are experiencing a rise, too. Officials say the chance of a second wave is high. Over the last few months, we’ve been providing advice […].

Management 341

Management Customer 341

MakeWebBetter

JUNE 17, 2020

Paid ads have an 11.38% CTR on Google (Sparktoro, 2019) And so the marketers are investing a lot on paid searches each year. Many marketers are already reaping the benefits from the high CTRs of their paid searches. But! Are high CTRs always good? The benefits enjoyed by marketers for high CTR is only temporary […]. The post 13 Proven Ways To Improve CTR Through PPC Conversion Rate Optimization appeared first on MakeWebBetter.

PPC 139

PPC Improvements Marketing eCommerce 139

Omnisend

JUNE 16, 2020

Reading Time: 4 minutes. On average, only 18% of promotional ecommerce emails are opened, meaning that the other 82% go unread, left gathering dust in the inbox archives. But that does not have to be the case. Resending email campaigns, or remailing, can help you improve this situation by up to 30%, making it a powerful addition to your email marketing toolkit.

Improvements 138

Improvements Marketing Apparel Fashion 138

Retail TouchPoints

JUNE 18, 2020

With non-essential retailers weighing whether to reopen their doors, many will have to work around official occupancy limits — many of which are required by state and local governments. Wisconsin, for example, has issued orders that allow non-essential businesses to reopen, but restrict their capacity to just five customers at a time. Walmart stores are allowing in only five customers for every 1,000 square feet , or about 20% of a store’s capacity, at a time.

Improvements 225

Improvements Outdoor Customer Experience Customer 225

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

Online Retail