Omnisend

APRIL 15, 2021

Reading Time: 6 minutes. Many things have changed over the past year, including how we shop. This includes how customers view and store owners use loyalty programs. Many brick-and-mortar stores have had to digitize their loyalty programs as more and more shoppers have switched to online shopping. Loyalty and rewards programs have become one of the trending add-ons for online stores looking to increase their number of new customers.

Omnichannel 78

Omnichannel Shipping Costs Social Media Reference 78

Omnisend

APRIL 15, 2021

Reading Time: 11 minutes. The best brands are built on a strong foundation of customer trust and mutually beneficial engagement. A prime way of reaching this crossroad is with customer engagement marketing and customer engagement strategies. Customer engagement can come in many forms, from contests on social media to openly addressing customer feedback.

Live Chat 78

Live Chat Customer Marketing Social Media 78

Forrester eCommerce

APRIL 14, 2021

The future fit challenge applies today, not just tomorrow CIOs and technology leaders have a core objective to develop and improve the technology foundations and innovation their firms need to win, serve, and retain customers. They must also enable their employees with the capabilities to achieve this customer obsession in an efficient and effective way. […].

Technology 468

Technology Improvements Customer Information 468

Groove

APRIL 14, 2021

When trying to improving your eCommerce SEO strategy, have you ever though to yourself what is domain authority? In this blog, we cover what it is and what businesses can do to improve their domain authority. What Is Domain Authority? Domain authority is a concept developed by Moz that predicts how likely a website is to rank on search engine results pages (SERPs).

Improvements 370

Improvements SEO Information Other 370

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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Electronics

Kissmetrics

APRIL 11, 2021

Are you interested in using SEO to build your brand ? Or do you want to use SEO to get more leads and sales? Most importantly do you want to avoid the common mistakes that hold back rankings? Well today, I thought I would do something a bit different. I wanted to break down how you can get a crash course in SEO. Best of all I wanted to do so without you having to spend a dollar.

SEO 363

SEO eCommerce Shopify Download 363

Retail TouchPoints

APRIL 12, 2021

A 17,000-square-foot outdoor turf field and running track, a rock-climbing wall, batting cages and golf hitting bays — these are just a handful of the features adding excitement to the new experiential retail concept — House of Sport from DICK’S Sporting Goods. The first-ever DICK’S House of Sport opened its doors on April 9 in the Rochester suburb of Victor, N.Y.

Sporting Goods 325

Sporting Goods Outdoor Retail Apparel 325

My Wife Quit Her Job

APRIL 11, 2021

Every since my daughter officially turned 13, I’ve been teaching her how to make money as a teen:) But I don’t want her to work at the mall or get a retail job. Instead, I want her to start a business to avoid trading time for money. Here’s my short list of business ideas for teens! First off, I don’t have anything against working in retail and doing odd jobs for money.

Retail 194

Retail Blog 194

Kissmetrics

APRIL 16, 2021

It doesn’t matter if you run a tiny mom-and-pop shop or a mega-billion dollar corporation; content marketing works. Just look at the way the content marketing industry has exploded in recent years. In this article, I’m not just going to sing the praises of content marketing. Instead, I’m going to take a deep dive into something that most people don’t talk about: a tiny slice of content marketing called H1 tags.

SEO 360

SEO Article Blog Download 360

Retail TouchPoints

APRIL 12, 2021

The low-code application development wave is absorbing more retailers — and rightfully so. Retailers face an ever-escalating need for customized and differentiated applications that can push innovation and keep customers engaged. Actually developing them, as retailers are well aware, usually requires significant time and a technical team that’s hard (read: expensive and slow) to come by.

Payment Services 306

Payment Services Retail Mobile Customer Experience 306

Forrester eCommerce

APRIL 12, 2021

How long does your organization retain customer, employee, and sensitive corporate data, and how do you go about disposing of it? In the absence of explicit regulatory mandates, when and how to delete different types of records and personal data can become a tug-of-war between line of business, legal, and security teams. There are consequences of improper deletion and disposal, as well as excessive retention.

Telecommunications 453

Telecommunications Customer Customer Data 453

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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

Operations

Ecommerce Platforms

APRIL 13, 2021

Every time you ship a product the packaging either gets thrown in the landfill or recycling bin. This means that your business creates waste on a regular basis, and it's even possible that those recyclable materials don't end up getting recycled or reused. Luckily, switching to sustainable packaging could lead to advantages for both you and your customers, not to mention a strong environmental impact.

Shipping Costs 211

Shipping Costs Shipping Shipping Products Customer 211

Kissmetrics

APRIL 12, 2021

Have you ever looked at a really successful brand or person – a celebrity, say, or a big company – and wondered, “How on earth do they do it?”. Apple is one of those brands for me. Almost everything the company puts out succeeds. The company has enjoyed almost unparalleled revenue growth from 2004 to 2020 — $8 billion to $2,274 billion. That’s astounding.

Marketing 356

Marketing Social Media PPC Customer 356

Retail TouchPoints

APRIL 16, 2021

Swarovski will opened its latest “Instant Wonder” store in New York City’s Rockefeller Center on April 17, continuing its rollout of the new concept designed to reflect the brand’s evolved direction and visual identity. The New York location, which joins Insta-worthy locations in Paris and Milan, is part of 28 Instant Wonder stores scheduled to open in key markets across the globe.

Jewelry 299

Jewelry Technology Marketing Retail 299

Forrester eCommerce

APRIL 14, 2021

The US Bureau of Labor Statistics on March 31 released its 2020 Occupational Employment Survey. We use this data for our estimates and forecast of US business and government spending on tech staff, utilizing both the data on tech jobs by industry and on average annual salaries for different tech positions. But the OES survey […].

Information 391

Information Technology Customer 391

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Improvements

Ecommerce Platforms

APRIL 16, 2021

If you’re a creative trying to generate an income from your passion, standing out isn’t easy. Thousands of sites are vying for the limited spots on Google's front page, and customers around the world are picky about who they reward their loyalty to. No matter what business website you’re running, there's one thing they all have in common: You need a beautifully designed website to showcase your work.

SEO 197

SEO Download Management WooCommerce 197

Kissmetrics

APRIL 13, 2021

When you think of SEO, you probably think of Google. It’s easy to understand why–Google is the most powerful search engine, period. However, Google isn’t the only search engine, not by a long shot. I’ll even go on record saying that some search engines can be more powerful than Google. (Gasp!) Not as big, no. Not as popular. But if you tap into other search engines, you can boost your search presence and conversions.

SEO 352

SEO Channel Food and Beverages Improvements 352

Retail TouchPoints

APRIL 12, 2021

Foot Locker will offer in-store shoppers a more flexible and convenient checkout experience with the deployment of new technology across its 2,000+ U.S. stores. The specialty athletic retailer has partnered with FreedomPay to deploy its Next Level Commerce platform across its domestic store network, giving customers the option to pay via contactless payment methods and digital wallets including PayPal/Venmo. “We are always looking for ways to create a more seamless customer experience,R

Payment Services 299

Payment Services PayPal Customer Experience Operations 299

Forrester eCommerce

APRIL 14, 2021

Interest rates are low. The Fed is dovish. Strong balance sheets exist across the titans of tech. What does it all mean? Well, you are seeing the open salvos in an arms race in industry-focused tech as this combination of financial factors make the technology market prime for consolidation. A shining example is Microsoft’s announcement of its intention to acquire Nuance Communications for $19.7 billion in an all-cash transaction.

Technology 366

Technology Marketing B2B Customer 366

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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

eCommerce

My Wife Quit Her Job

APRIL 14, 2021

Today I’m thrilled to have Aaron Rubin on the show. Aaron is the shipping expert on the Ecommerce Fuel forums. He runs his own 3PL or 3rd Party Logistics firm and warehouse software company called ShipHero. And he built a 7 figure online store at 19 years of age. In this episode, we do a deep dive into Aaron’s experiences with eCommerce along with every question that I could think of related to using 3PL to handle inventory for your shop.

Management 156

Management Shipping eCommerce 156

Kissmetrics

APRIL 14, 2021

Annually, 59 million Americans take on freelance projects, making up 36 percent of the workforce. This trend shows no signs of stopping. 73 percent of hiring managers plan to continue or boost their reliance on freelancers. Historically, freelancers have had a number of platforms to connect with potential employers, including Upwork and Fiverr. As the demand for freelance work increases, it stands to reason that the number of platforms mirrors this growth.

Social Media 318

Social Media Payments Payment Services Document 318

Retail TouchPoints

APRIL 16, 2021

Lamps Plus has promoted COO Clark Linstone to the role of President, effective immediately. In his new position, Linstone will maintain the responsibilities of COO while overseeing all business operations, stores and distribution center operations. He will continue to report to Founder and CEO Dennis Swanson. Linstone has been with Lamps Plus for more than 30 years.

Operations 296

Operations Management Retail 296

Forrester eCommerce

APRIL 15, 2021

When Dell Technologies completed it acquisition of EMC in 2016, it gained a sweetheart of an asset: VMware. More precisely, it gained 80% of VMware, making the software dynamo a mostly autonomous company in the Dell Technologies family of companies. Dell Technologies just announced the expected spin-out of that 80% ownership, making VMware a fully […].

Customer 335

Customer Technology Information Management 335

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

Fashion

UpSellIt

APRIL 14, 2021

Are you wondering how you can win over shoppers with tight purse strings? You’re not alone! Price sensitivity is a complex phenomenon that varies from person to person and is influenced by a variety of factors. Luckily, there are some excellent strategies that you can employ to convert price sensitive shoppers. Let’s take a closer look at what price sensitivity is and which strategies are right for you.

Shipping Costs 172

Shipping Costs Comparison Shopping Payment Services Shipping 172

Kissmetrics

APRIL 14, 2021

Launching a new Google Ads search campaign is an exhilarating process. Excitement, anxiety, fear, and hope are emotions that come to mind when I’m about to click the Enable button on a new campaign. If you are just getting started, you might be afraid of messing it up. I get it. The steps I’ll walk you through will ensure you’re depositing more money into your own bank account, rather than just funding Google’s empire.

X-cart 307

X-cart Recommendation Customer Other 307

Retail TouchPoints

APRIL 15, 2021

As COVID-19 vaccine rollouts continued and government checks generated more spending power, retail sales rose 17.7% YoY and 7.4% from February 2021 in March 2021 according to data from the National Retail Federation (NRF). The Census Bureau’s outlook was even rosier, with estimates putting monthly retail sales 27.7% higher YoY and 6.7% over the previous month.

Home Furnishings 290

Home Furnishings Sporting Goods Retail Electronics 290

Forrester eCommerce

APRIL 16, 2021

Customer advocacy content has high demand and impact, but B2B organizations need a more intentional, aligned approach to its planning, creation, and use.

Customer 362

Customer B2B 362

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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

Retail

Omnisend

APRIL 16, 2021

Reading Time: 9 minutes. Whether you’re a B2B or B2C marketer, the importance of generating an email list with list-building tools can’t be overstated. Email offers a lucrative opportunity to generate more sales. According to our Ecommerce Statistics Report 2020 , the already high conversion rate earned by email increased by 111% in 2020. With that being said, growing your list is about more than quantity—it’s critical to attract subscribers who are genuinely interested in your content and brand

Subscription 159

Subscription Shipping Costs Payment Services Shopify 159

Kissmetrics

APRIL 12, 2021

Backlinks refer to URL links from other websites that point back to your website. Yes, it’s all in the name. They are links back to your website. Backlinks are an important component of a successful SEO strategy. Nurturing a network of backlinks from various sources can improve your site’s relevancy and reputation with search engines. However, not every backlink is equal.

SEO 277

SEO Reference Improvements Games 277

Retail TouchPoints

APRIL 15, 2021

Both Target and Walmart have announced new investments in last mile delivery technologies, highlighting the growing importance of fulfillment in the post-COVID environment. Target is testing out a new localized delivery system via a pair-up of its new sortation center in Minnesota and its Shipt delivery service that it hopes will speed up delivery times.

Shipping Costs 285

Shipping Costs Fulfillment Shipping Technology 285

Forrester eCommerce

APRIL 13, 2021

Learn the key design principles to making your IT operating models more adaptive.

Operations 482

Operations Customer 482

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

Online Retail