How to Pitch Journalists and Get a Response: Practical Media Pitch Examples for Ecommerce Brands
BigCommerce
DECEMBER 8, 2017
There are five PR specialists for every one journalist. Add in all the non-PR agents sending pitches — like entrepreneurs, marketers, and ecommerce owners — and you can see why journalists are drowning in emails. Most of these emails are basically the same: “You should write about my company. It’s really cool. So what do you think?”. Unsurprisingly, response rates are abysmal.
Let's personalize your content