Kibo
JANUARY 17, 2022
From global giants like Netflix to niche brands like The Grass Roots Farmers’ Collective , it seems the whole world is keen to lose its head. But with so much hype around headless commerce, how do you know what the benefits and potential pitfalls are of adopting this exciting technology? . Here, we’ll explore what makes headless commerce an attractive option for many ecommerce brands and businesses.
Salsify
JANUARY 18, 2022
Brand trust increasingly influences modern consumers’ buying decisions. Edelman ’s “Trust Barometer Special Report: Brand Trust in 2020” uncovered that trust in a brand is second only to price when consumers decide to purchase or pass on a new brand. This is also aligned with Brightpearl ’s recent survey, which found that “trust is the new consumer currency.”.
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Fabric Blog
JANUARY 18, 2022
A 2018 DHL survey shows that 38% of e-commerce companies handle order fulfillment in-house, while 18% are likely to outsource this process. With increased customer orders containing more diverse SKUs , order fulfillment management has become challenging, requiring unique solutions.
Forrester eCommerce
JANUARY 19, 2022
Emotion is key to differentiated experiences that drive customer loyalty. But many companies get emotion wrong. Rather than designing experiences built on a broad spectrum of emotions, they equate emotion with delight. Contrary to popular belief, making customers feel content, happy, or delighted impacts loyalty less than making customers feel respected, understood, valued, or confident. […].
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Groove
JANUARY 19, 2022
Improving customer experience is a focal point for many online businesses. As the demand for frictionless shopping increases and consumer shopping habits constantly change, merchants must optimize their stores to accommodate shoppers at each stage of the eCommerce customer journey. Are you unfamiliar with this term? Or losing potential customers due to an inadequate user interface?
Kissmetrics
JANUARY 21, 2022
When you’re starting a website, the first thing on your mind probably isn’t structured vs. unstructured data and how it affects your website. However, the way your information is presented is important. Understanding the distinction and being able to use structured data on your pages can make a big difference to your success. Here’s what you need to know about structured data vs. unstructured data.
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Forrester eCommerce
JANUARY 19, 2022
In 2021, US-based social media platforms such as Facebook, Instagram, Snapchat, TikTok, and even Twitter piled on user shopping features, paving the way for 61% of US online adults under 25 years old saying that they’ve completed a purchase on a social network without leaving the website or app. Brands salivate at the opportunity to […].
Groove
JANUARY 21, 2022
What Is Webpage Speed? Webpage speed , or page load speed , is a term that refers to how quickly or how slowly an entire website or a specific webpage takes to load in its entirety. This takes into account every single piece of content on a page, like images, graphics, videos, text, CTA buttons, the navigation menu and the footer. Page load times vary depending on numerous aspects of a site, such as the size of files, the platform a website is hosted on, how a webpage is coded, the number of wid
Kissmetrics
JANUARY 19, 2022
Nearly half of all Google searchers are looking for local information. Whether they’re looking for products or services, they’re on Google, and, if you’re not, they’ll never find you. Therefore, any digital-savvy business needs to use local search marketing to ensure that prospective customers find them first. What is local search marketing? How is it different from local SEO?
Retail TouchPoints
JANUARY 20, 2022
Walmart is beefing up its ecommerce operations on several fronts via cross-border commerce, metaverse investments and a new executive. The retail giant announced that it is encouraging Indian retailers to join its U.S. marketplace, while CNBC has reported that the company plans to create its own cryptocurrency and collection of NFTs. The Wall Street Journal has reported that Tom Ward, currently SVP of Last Mile, will take over as President and CEO of U.S.
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Forrester eCommerce
JANUARY 18, 2022
Three unique factors shape the future of jobs in the Europe-5 (France, Germany, Italy, Spain, and the UK): The pandemic. Businesses grow revenues by digitalizing their work processes. More work is done remotely, and more routine tasks are automated. Automation is a lever for change to reduce process costs and increase innovation. The decline in […].
Groove
JANUARY 17, 2022
UI vs UX: What’s The Difference? Whether you’re an aspiring designer or a current designer that wants to design a user interface to optimize your website design for user experience , it’s important to first acknowledge the differences between the two. Before diving in, I want to remind you not to get hung up on the specific terminology as each term is being redefined in the design industry.
Kissmetrics
JANUARY 17, 2022
It’s getting harder than ever to connect with buyers and prospects on a personal level. The good news? It is easier to build real, human connections with your audience if you know what data and strategies to use. One of the most effective strategies to build a personal connection is personalized marketing. What exactly is personalized marketing, and what are the benefits ?
Retail TouchPoints
JANUARY 19, 2022
Forever 21 has named Winnie Park as CEO, effective immediately. She joins from Paper Source , where she served as CEO for six years and helped transform the retailer from a brick-and-mortar-focused company into a lifestyle brand with a digital platform spanning social media, digital content, online subscriptions and affiliate partnerships. Park also oversaw its sale to an affiliate of Barnes & Noble.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Forrester eCommerce
JANUARY 19, 2022
Use Agile Knowledge Management Practices To Combat Knowledge Loss In The Great Resignation It’s the fourth quarter, your team is down three points, and there’s less than two minutes to go. A victory is in the hands of the quarterback and coach, who have to execute a hurry-up offense to go the length of the […].
Ecommerce Platforms
JANUARY 17, 2022
Are you an Amazon seller trying to optimize your pricing strategy? If that's you, perhaps, you want to see what Seller Snap can offer your business? Well, rest assured, you're in the right place. In this review, we’ll cover everything you need to know about Seller Snap – more specifically, how the product works, its key features, and its pricing. Hopefully, by the end of this Seller Snap review, you'll have all the info you need to decide whether this software is right for your Amazon business s
Kissmetrics
JANUARY 18, 2022
Good landing pages are the lifeblood of any digital marketing campaign. Without them, visitors don’t know what to do next. Where can they sign up? Where do they find the product from the ad they just clicked? Simply driving traffic to your homepage from a search engine, paid ads, or lead magnets won’t work. That makes landing pages critical for conversions.
Retail TouchPoints
JANUARY 16, 2022
A previous blog explored Corporate Social Responsibility (CSR) and the high importance both shoppers and employees put on the ability to align a company’s values and beliefs to their own. Retailers and CPG brands can use that strong desire to support like-minded businesses by developing CSR plans that resonate with their target audience, whether that’s a customer segment or a pool of key job candidates.
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
Forrester eCommerce
JANUARY 20, 2022
Netflix subscriber growth continues to slow. In its Q4, 2021 earnings interview tonight, company executives said it’s “tough to pinpoint” why customer acquisition hasn’t recovered to pre-pandemic levels. But the reality is that the streaming market has become saturated. This translates to more choice for consumers who are growing concerned with the aggregate costs of […].
My Wife Quit Her Job
JANUARY 18, 2022
We are all capable of accomplishing great things in life but we often don’t follow through. Sometimes, we psyche ourselves out. Sometimes, our motivations start to fade. Sometimes, we just can’t get started. 9 times out of 10, we don’t change not because we don’t have the ability to change. We fail because we get in our own way. Even though my wife and I eventually went on to create 2 million dollar businesses together, it required us to rewire our brain to make the necessary changes.
Kissmetrics
JANUARY 20, 2022
Global usage of social media, which was already high, exploded during the pandemic in 2020. In fact, as of 2021, 69 percent of North Americans used social media – and these numbers will likely continue to climb as new features and social media platforms are released. Other mediums, like radio and tv , saw a 4 percent decline in reach during the pandemic, highlighting the importance of using social media to reach your audience.
Retail TouchPoints
JANUARY 21, 2022
Against daunting odds, the 2022 Na tional Retail Federation Big Show once again brought retailers and suppliers face to face IRL from Jan. 16-18 at New York City’s Javits Center. The 112 th annual show featured 190 sessions, more than 300 speakers and 700+ exhibitors. Outgoing NRF Chairman Mike George, former President and CEO of Qurate Retail , drew a parallel between the event’s success and the performance of the retail industry over the past two years: “Retailers showed a willingness to embra
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Forrester eCommerce
JANUARY 21, 2022
If there was a book, movie, or a Netflix series on the US healthcare industry today it would aptly start with the Charles Dickens quote: “It was the best of times…” “COVID was an accelerator for us,” according to the SVP & CIO of Sentara Healthcare. Since the start of the pandemic, the transformation and […].
My Wife Quit Her Job
JANUARY 17, 2022
Trying to decide between Shopify vs Shopify Plus for your ecommerce business? This detailed comparison will help you choose. Shopify Plus is Shopify’s enterprise offering that is specifically tailored towards merchants making at least 7 figures in annual revenue. If your Shopify store is already making over $680k per month in revenue, it makes sense to upgrade to Shopify Plus just for the credit card processing savings alone.
Omnisend
JANUARY 18, 2022
Reading Time: 3 minutes. Omnisend is about to become the only email service provider on WooCommerce with the ability to add unique discount codes to emails. We’ve always offered integrations with other platforms to give our customers all the benefits of easy-to-use omnichannel features while continuing to use their preferred ecommerce platform. WooCommerce store owners could already integrate with Omnisend and benefit from our powerful, ecommerce-focused automation features.
Retail TouchPoints
JANUARY 18, 2022
Retailers frequently ask customers to enroll in a loyalty program at point of sale — especially during the holiday shopping season. In fact, 61% of consumers have joined a loyalty program to get discounts for holiday shopping. For retailers, the challenge isn’t getting consumers to enroll in loyalty programs, but keeping them enrolled and engaged after the holidays are over. .
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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.
Forrester eCommerce
JANUARY 20, 2022
What's the best way to spend your paid media advertising budget in 2022? Forrester Principal Analyst John Arnold shares the 10 best ideas.
lateshipment
JANUARY 17, 2022
The Current State of Delivery Experiences. Did you know that 1-in-3 customers abandon a brand after just one incident involving poor delivery experiences? Therefore, it is important to deliver delight with every shipment and exceed your customers’ expectations. However, if you’re like any other e-commerce business, you’re unwillingly neglecting what comes after the customer hits ‘buy’ — the post-purchase phase.
ecomdash
JANUARY 19, 2022
Want better sales and conversions? Take a note out of these big box retailers' pages, and learn how to create kits that drive sales. The post How To Market Kits To Drive Purchases appeared first on Ecomdash.
Retail TouchPoints
JANUARY 20, 2022
Mobile solution provider Vibes has launched Mobile Wallet as a Channel, a platform designed to help retailers use native mobile wallet apps, Apple Wallet and Google Pay to deliver personalized mobile experiences for marketing and loyalty purposes. The solution builds on Vibes’ existing dynamic mobile offering with the addition of features that add real-time capabilities.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
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