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Online shopping has become the place people head to when they want to buy anything from food to furniture to cars. It’s fast, convenient, and often times less expensive than shopping in-store. Even though brick-and-mortar shopping sometimes falls short in this digital age, there are advantages to shopping in-store that ecommerce businesses can’t compete with.
As an e-commerce brand, your goal is to drive as much targeted traffic as you can to your store—most of which, ideally, should turn into paying customers. You can initiate this by going after paid traffic, which can bring in instant traffic. However, this does require a substantial budget and you need to get it.
If you are an eSeller looking to expand your business internationally, you need to be aware of the impact of Value Added Tax (VAT) on your business. For US businesses, VAT is similar to sales tax, with one significant difference: in the US, sales tax is charged at the point of sale, and as a result, resellers are exempt from paying VAT upon purchase.
My colleagues J.P. Gownder, Craig Le Clair, and I just published the results of a year-long study to answer the question “What happens when digital business systems and physical-world processes come together?” The answer: Atoms get their revenge. By that we mean that so much of our attention has been focused on digital business over […].
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Do you want more traffic? Well, who doesn’t? The reason you want more traffic is that you think more traffic equals more revenue. But here is what you’ll learn the hard way… as your traffic goes up, your revenue won’t increase at the same pace. And in many cases, as your traffic goes up, your revenue won’t increase one bit. In other words, if you get the wrong kind of traffic, you’ll find yourself spinning your wheels and becoming frustrated.
Are you looking to become wealthy? Do you aspire to be filthy rich? Well chances are you are going about it all wrong. Before you can give yourself a shot at making life changing money, you must first develop the proper mindset. Recently, I had a Facebook Messenger conversation with a reader seeking business advice. He currently works 3 jobs that together require 90 hours per week.
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Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
Are you looking to become wealthy? Do you aspire to be filthy rich? Well chances are you are going about it all wrong. Before you can give yourself a shot at making life changing money, you must first develop the proper mindset. Recently, I had a Facebook Messenger conversation with a reader seeking business advice. He currently works 3 jobs that together require 90 hours per week.
The excess of adtech and martech such as demand-side platforms (DSPs) and data management platforms (DMPs) gives marketers all the control and insights required to run efficient and effective media campaigns. The prospect of marketers owning their data and putting hands on keyboards for digital campaigns calls into question the real need for media agencies. […].
What is eCommerce Automation? eCommerce automation is a combination of software, processes and mindsets that allow businesses to remove manual action from the order lifecycle. From content distribution to process consolidation, eCommerce automation helps businesses save time and money. Furthermore, this approach reduces redundant tasks and manual workflows to help you focus on moving your business forward.
Customer loyalty is everything for ecommerce brands. Getting a buyer to make that second purchase is crucial, as loyal customers are worth up to 10X the value of their first purchase. But, if you don’t keep buyers engaged after their first purchase, it will be harder to get them to shop with you again. That’s where content marketing comes in. If you sell lower ticket items such as toothbrushes, you might not think that content is for you.
AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.
Mobile technologies, artificial intelligence, and predictive analytics at firms such as Amazon, Netflix, and Pandora anticipate customer needs and improve customers’ daily lives. These firms are setting new standards for personalized experiences, creating the expectation that any information, product, or service will be available in context in their moment of need to manage their personal […].
Today I’m thrilled to have my buddy James Clear back on the show. James’ most recent book, Atomic Habits, hit the New York Times bestseller list and the last time I checked, it was the #8 best selling book on all of Amazon. In today’s episode, we’re going to take it up a level and discuss how to build good habits and break bad ones when it comes to business.
According to Mobify’s 2018 Q4 Mobile Commerce Insights Report , mobile overall, showed continued growth with purchases made between Black Friday and Christmas. Somewhat surprising from Mobify’s findings was that the most frequent traffic source for mobile was email. According to Forbes, “retailers sent 3.5 billion emails on Black Friday, and another 4.1 billion on Cyber Monday – significant increases over the 3 billion and 3.3 billion, respectively, sent in 2017.” .
Charlie Hustle did something incredibly difficult: they created a t-shirt that became the symbol of a city. Specifically, Kansas City. The shirt with a simple KC heart design went viral when the Royals won the World Series in 2014, but the brand hasn’t slowed down since. Greg Moore, the Chief Operating Officer at Charlie Hustle, explained that one mega success is not enough for a sustainable business.
This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia
NoSQL is more than a decade old! Only a few years ago we were talking about how NoSQL was still maturing and its ecosystem still evolving. Today, NoSQL is used by more than half of large companies around the globe to support all kinds of workloads. Companies like its flexible, schemaless model, portability and lower […].
By Arnaud Cazaledes, Samsung SDS America Pop-up stores are one of the hottest trends in retail today, and for good reason. These short-term physical locations are being used across industries to drive sales and take advantage of seasonal (e.g. holiday themed) or event-related (e.g., a concert) selling opportunities. To help demonstrate the ubiquity of the trend, consider the fact that everyone from Sharper Image to Penguin Publishing to IKEA to Kanye West has tried their hand at pop-up stores.
When the first electronic mail was sent back in 1971, the historic moment sparked a revolution that would change the way how we not only communicate but also how we build businesses. It has become an essential tool in the marketing sector, where marketers fully utilize this channel as a direct and cost-effective method to Read more The post How to Measure Email Marketing Campaign Performance appeared first on Ecommerce Marketing Automation | Omnisend.
Soylent started out as a phenomenon among tech bros and quickly went mainstream as a nutritionally balanced meal replacement. The brand offers to take the thinking out of your meal planning with plant-based protein, but is their marketing as efficient and effective as their shake-based meals? We ordered Soylent Cafe, a caffeinated breakfast version of the original Soylent drink, to find out.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.
The largest healthcare event, the Healthcare Information and Management Systems Society’s (HIMSS) conference, highlights the key themes that will be most influential for the industry in the coming year. Big names in healthcare, tech giants and startups alike present their newest innovations and fight for attention on and off the exhibit floor. This year there was a strong focus how innovative technologies can empower patients and create actionable […].
Amazon is taking major steps to silence one of the long-held criticisms against its marketplace: the prevalence of counterfeit products. In late February, the e-Commerce giant launched Project Zero , a set of three tools combining Amazon’s machine learning capabilities with retailers’ knowledge of their own brands to detect fake products before a purchase is made.
Are you looking for a free open source ecommerce platform to launch your online store? If that’s the case, then PrestaShop might be the solution for you. In this PrestaShop review, we’ll look at its features and answer the burning questions you have about this solution. Sounds good? Let’s get started. PrestaShop Review: Overview. PrestaShop is an ecommerce platform that uses the self-hosted or open source option.
In this second video installment, discover how headless commerce can deliver frictionless customer experiences fast – for companies like Carnival with individualistic customer requirements. For the full feature video interview, check out: Transactions to interactions: how Carnival is disrupting the travel industry. The post Guest digital transformation with Carnival Corporation: Part 2 [video] appeared first on Get Elastic Ecommerce Blog.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Last month, our featured research focused on building the foundation of an insights-driven business. This month, it’s time to start renovating, quickly. While every house needs a strong foundation, you also need to know when to start renovating to future-proof its value. Three ways to future-proof your insights capabilities? Commercialize data, adopt a cloud-enabled data […].
Today’s consumer goods market is crowded, with both well-established players and new disruptors vying for greater customer share. Amidst all this activity, large retailers like Target and Best Buy are reviewing hundreds if not thousands of suppliers for any given category as they make choices about what to order and how to optimize their supply chain.
Cover all your bases and make sure you don’t forget any important detail of your launch with this ecommerce website launch checklist! The post Ecommerce Launch Checklist: 38 Things to Review Before You Go Live appeared first on A Better Lemonade Stand.
Fighting fraud isn’t easy. It’s time-consuming, it’s challenging, and it’s expensive. Taking an artificial intelligence (AI) approach seems like a better strategy. After all, AI can quickly analyze extensive amounts of customer data to identify emerging fraud patterns. By incorporating this insight into fraud risk scoring algorithms in near real-time, businesses can lower their risk of falling victim to fraud.
Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.
Once again ShopTalk proved itself to be the must-attend retail event of the year. The 4th annual conference was both bursting with people and content, having grown to more than 8,000 attendees, five tracks and a solid number of prominent main-stage speakers across four action-packed days. Most presentations and panels that I attended were strong. Yet a few speakers unfortunately hit speed bumps when their talks veered into shameless self-promotion, parroted trite expressions (“we put the c
Interested in trying out Spocket to source high-quality dropshipping products from the USA & EU? Check out this Spocket Review first. The post Spocket Spotlight: Sell High-Quality Dropshipping Products from the US & EU appeared first on A Better Lemonade Stand.
Last week the Get Elastic team flew to Miami for an interview with John Padgett, Chief Experience and Innovation Officer at Carnival. (Stay tuned for the three-part video series). Visca & Padgett. Padgett and Sal Visca, CTO at Elastic Path spent the afternoon discussing a plethora of topics, such as: the digital guest transformation, how an API-first commerce platform enables frictionless transactions, IoT-enabled experiences and how innovation requires change management.
October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
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