Omniconvert
MARCH 23, 2021
In 2021, when it comes to identifying the best eCommerce platforms, a lot of solutions come across our minds. Here are 5 of the best eCommerce platforms. The post Best Ecommerce Platforms appeared first on Omniconvert Ecommerce Growth Blog.
Retail TouchPoints
MARCH 24, 2021
A year of quick pivots for the retail industry, 2020 required brands to rapidly adjust their spaces to account for social distancing and the safety measures of consumers, staff and everyone in between. In order to lean into creating safer environments, we saw the rise of flexible fulfillment and contactless payments. This has accelerated the evolution of the role physical stores play, from a point-of-discovery to a point-of-pickup.
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Forrester eCommerce
MARCH 24, 2021
The future of insurance is here. That’s my view and I am sticking to it. Insurers can no longer wait on the sidelines. You must get in the game. What game you ask? The game for who wins the hearts and wallets of tomorrow’s insurance customer. Your competitors (think Amazon, Tesla, and Lemonade) give consumers […].
Optimizely
MARCH 26, 2021
Easter is just around the corner, and while we all may still be discouraged from holding large gatherings during the gradual rollout of the COVID-19 vaccine, you may want to tone down the Easter feast this year and opt for a simpler, albeit savory alternative. And I have just the thing that will always be a huge hit. The Charcuterie Trend. Charcuterie boards!
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Groove
MARCH 24, 2021
Elevate your HubSpot eCommerce strategy by utilizing all the tools and features that the platform has to offer. HubSpot has three primary features: the Marketing Hub, Sales Hub and Service Hub. In this blog, we're covering all things related to content marketing, which can be accessed through HubSpot's Marketing Hub ? one of the most beneficial tools that provides teams with 5x the power.
Kissmetrics
MARCH 22, 2021
Blogging has changed over the years. When I first started blogging, it wasn’t that competitive. You write an article… on pretty much anything… and you get some social shares. And then you would try to build links, but even if you weren’t great at link building you would still naturally generate more backlinks overtime. Just take a look at one of my first blog posts that I wrote on August 31, 2005.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Retail TouchPoints
MARCH 23, 2021
Verizon Media — a division of Verizon Communications that includes AOL and Yahoo — will launch Yahoo Shops , a combination marketplace and advertising solution. The Yahoo Shops marketplace will feature a personalized digital storefront. Users go through a brief onboarding where they indicate their tastes and preferences and are then presented with their “own digital mall” featuring brands that align with their interests.
BigCommerce
MARCH 22, 2021
Just about everyone working in marketing today will have heard about native advertising – and many are already using it.
Kissmetrics
MARCH 26, 2021
It’s a pay-to-play world. From social media to Google Ads , companies invest thousands of dollars a month into paid ads. However, there’s a lurking metric you might not be tracking: your PPC churn rate. When it comes to paid ads, most marketers and business owners track metrics like click-through rate (CTR), quality score, and cost per click (CPC).
Forrester eCommerce
MARCH 26, 2021
During the last 12 months, we’ve talked to many inventive people across companies who are working hard to keep the motivation of their colleagues and teammates high while everybody has to work from home and nobody can hit the office or the innovation lab to collaborate on innovations. Here are some of the top tips […].
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Retail TouchPoints
MARCH 24, 2021
The CBD industry has seen explosive growth in recent years, especially in the booming wellness sector. U.S. consumers spent an estimated $14.9 billion on CBD products in 2020, with that number projected to increase to $26.4 billion by 2025, according to research from New Frontier Data and Square. This growth trajectory is particularly impressive given the regulatory disconnects that the industry has to contend with.
Optimizely
MARCH 22, 2021
In this post, Alex Atzberger, CEO of Optimizely, shares why Optimizely acquired Zaius and what it means for Zaius and Optimizely customers. Every day, our team strives for the same goal: unlock digital potential. We set out to build the best and most modern Digital Experience Platform. In the last 12 months, we made progress. We acquired the experimentation category leader and then rebranded to Optimizely.
Kissmetrics
MARCH 25, 2021
Did you know there are more than 30 million small businesses in the United States alone? With a number like this, small business owners need a competitive edge. If you are building a business, chances are you’re looking for ways to get your leg up on the competition. To accomplish this, you’ll need a good marketing strategy and access to the best digital marketing tools.
Forrester eCommerce
MARCH 23, 2021
When we launched the most recent Forrester Analytics Business Technographics® Security Survey, it was summer of 2020. We’d been in quarantine for about three months, and firms had long since realized that they needed to digitally transform their businesses (and fast) in order to survive the new normal. That meant a lot of application development, as […].
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Retail TouchPoints
MARCH 22, 2021
Autonomous convenience store retailer Wundermart is expanding its operations, with plans to open more than 10,000 checkout-free stores in a partnership with contactless checkout company AiFi. Wundermart customers will be able to enter a location, make a purchase and exit without ever needing to scan individual items, while the store will collect the data needed to make the experience — and even the store’s operations — truly autonomous.
BigCommerce
MARCH 21, 2021
If you run a search for product marketing on Google N-Gram to scan its mentions in literature, you’ll quickly realize…
Kissmetrics
MARCH 23, 2021
Google Search Campaigns are one of the most popular forms of online advertising. If you’ve always wanted to run a Google Search Campaign of your own but didn’t know how this article will help you get started. Even if you don’t know what a Google Search Network ad is, know more than enough to run a profitable Search Campaign of your own. Let’s begin!
Forrester eCommerce
MARCH 23, 2021
Last year, companies compressed multiyear timelines for technology integration and innovation into a few months as the pandemic pushed office workers into fully remote work environments. As the dust settles from this flurry of reactive, but necessary, activity, it’s time for security and risk (S&R) pros to take stock and streamline operations for longer-term strategic […].
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
Retail TouchPoints
MARCH 26, 2021
The fundamental shift in retail toward blended digital commerce has created several hurdles for retailers still clinging to traditional blueprints. At a time when brand interactions bridge both digital and physical shopping, it is increasingly important for retailers to leverage technology to improve customer experiences and create value. Here are a few examples of how technology enhances customer experience and strengthens brand value.
My Wife Quit Her Job
MARCH 22, 2021
The post will teach you how to get free press for your online business by using Help A Reporter Out (HARO). It was written by Dawn LaFontaine, a successful student in my Create A Profitable Online Store course. Most business owners want free press for their business, but they don’t know how to get it. The world of journalism can seem mysterious to people who are unfamiliar with it.
Kissmetrics
MARCH 24, 2021
Remote work is going from an occasional perk to the norm. As long as you have a computer and internet connection, you can perform your job anytime, anywhere. For marketers, creating promotional materials, meeting clients, and completing projects from home, hotel, coffee shop, library—basically anywhere with an internet connection. While working remotely has many benefits, employees who regularly worked in the office may have a difficult time making the transition to exclusively working this way.
Forrester eCommerce
MARCH 24, 2021
Distributed ledger technology (AKA blockchain) is catalyzing a long-term shift of trust in distributed business environments worldwide. Chained data blocks make assets traceable, cryptography enables trusted ownership, and consensus algorithms realize distributed business consistency. In the meantime, the critical challenges brought by COVID-19 pandemic further exacerbated the need to prioritize blockchain adoption.
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Retail TouchPoints
MARCH 22, 2021
Williams-Sonoma plans to refocus on brick-and-mortar sales as the U.S. emerges from the pandemic, CEO Laura Alber told CNBC. Alber expects a strong recovery for in-store sales as the nation recovers, and the retailer plans to ride some of its strongest annual growth in nearly two decades. Sales declined at Williams-Sonoma in Q1 2020 due to the initial lockdown, but the following three quarters generated positive sales growth.
Ecommerce Platforms
MARCH 23, 2021
If you’re looking for an ecommerce solution and scratching your head over which one's best for your online store, you’re in the right place. . We’ve taken three of the most popular ecommerce platforms on the market: Wix , Shopify and Squarespace , and taken our microscope to them. So, hopefully, by the end of this comparison, you'll have a better idea of which (if any) of these web builders meet your needs.
Kissmetrics
MARCH 24, 2021
The advent of P2P file-sharing and streaming services changed music forever. If you only read the headlines, you might think the industry is on shaky ground. Google the phrase “Napster killed the music industry,” and you’ll see 242,000 results. Does that mean music marketing is dead? Actually, the reality is very different. In fact, the music industry is growing at a healthy rate and has been every year since 2013.
Forrester eCommerce
MARCH 26, 2021
Every month, we estimate how the retail economies of 30 major US metropolitan areas are recovering from COVID-19. By aggregating numerous metrics (across retail sales, local economic indicators, and virus spread), our model predicts that these metropolitan areas will face differing levels of COVID-19 disruption. This month, we added a new variable to our retail […].
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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.
Retail TouchPoints
MARCH 26, 2021
JCPenney parent company Simon Property Group has entered a deal with Authentic Brands Group (ABG) to add products from some of the company’s recent acquisitions, including Forever 21 and Juicy Couture , to JCPenney’s merchandise assortment, according to CNBC. The move, which will include products sold both in-store and online, is part of an effort to rebuild JCPenney in 2021 as the basis for returning to solid growth in 2022.
My Wife Quit Her Job
MARCH 24, 2021
Today, I have a very special guest on the show, my cousin Victor. Victor has started many companies in the past, but AddADay.com is the first e-commerce company he’s created that sells massage guns. His products can be found at REI, Dicks and every Target store nationwide. In this episode, we’re going to talk about how he launched his business.
Kissmetrics
MARCH 23, 2021
“Got skills? Sell ’em.”. This mantra has seen millions of freelancers turn to the internet and become location-independent. That’s not all. Over the last decade, service marketplaces have sprung up and distributed how we work and live. For instance, Airbnb , a marketplace for vacation rentals, has over four million hosts who have welcomed over 800 million guests.
Forrester eCommerce
MARCH 23, 2021
In late 2020, Forrester fielded a Business Technographics survey in two key Southeast Asian markets to understand the current state of digital transformation and cloud adoption. This first blog looks at the state of digital transformation in Malaysia. Only 46% of firms in Malaysia are on a digital transformation journey A minority of firms in […].
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
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