Sat.May 08, 2021 - Fri.May 14, 2021

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Cater to Your Customers’ Needs With Product Protection

BigCommerce

Ecommerce is having its moment. In 2020, it grew to $861B according to Digital Commerce 360.

Customer 475
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Employee Wellbeing Is A Shared Responsibility

Forrester eCommerce

I spent the early days of my career in the early 90’s studying manufacturing engineering at University then working in a ship repair yard. I was taught to weld by a gruff Geordie who handed me a visor, a live arc-welder and told me “don’t look into the light. You’ll go blind”. I didn’t. That […].

Shipping 528
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Private Label Products – How To Start A Brand & What To Sell

My Wife Quit Her Job

Selling your own private label products is by far the best way to create a strong, recognizable ecommerce brand. This post will teach you how to get started selling private label products online and how private and white labeling works. When it comes to creating your own private label brand, there’s a common misconception that you need to be a skilled product designer or an inventor in order to manufacture your own branded products.

eCommerce 177
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How to Use Google’s Disavow Tool For Better Rankings

Kissmetrics

Recently, I had a friend ask me for help because her website rankings were tanking. Always willing to lend a helping hand, I asked her what she had been doing to build links and improve SEO. Everything she was doing checked out OK. So, I fired up Ahrefs and took a look at her backlink profile. That’s when I saw it. Tons of spammy links were pointing to her site.

SEO 363
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Best Email Marketing Software For eCommerce Companies

Groove

Did you know that the number of global email users is expected to grow to 4.3 billion in 2023, according to Statista? That's half of the global population, which means that eCommerce email marketing is a huge opportunity for businesses capitalize on. No matter whether you own a smaller business and want to invest in your first email marketing software or own a larger corporation and want to switch from your current marketing software, our team is here to help.

eCommerce 344
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Ransomware: Survive By Outrunning The Guy Next To You

Forrester eCommerce

There are two people in a wood, and they run into a bear. The first person gets down on his knees to pray; the second person starts lacing up his boots. The first person asks the second person, “My dear friend, what are you doing? You can’t outrun a bear.” To which the second person […].

Customer 545

More Trending

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How to Get Facebook Leads Organically

Kissmetrics

Why would you want to take time and effort to attract organic Facebook leads when you could just pay for prospects? Organic leads are free, and there are plenty of ways to get started, even if you’re not sure how. Social media sites like Facebook provide several free tools to start building a community, including: Facebook groups stories posts. Facebook also provides an “insights” tool , allowing you to measure responsiveness, reach, and clicks.

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How Returns Drag Down Sustainability Efforts (and what Retailers can do About it)

Retail TouchPoints

It’s becoming increasingly clear that returns have costs that go well beyond the financial. Each year in the U.S., 5 billion pounds of returned goods end up in landfills and 15 million metric tons of carbon dioxide are emitted in the transportation of returns, according to research conducted by reverse logistics solution provider Optoro. Two trends are now converging to make the ecological problems of returns something that retailers can no longer ignore.

Retail 312
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Build A Culture Of Emotionally-Intelligent Employees To Boost Mental Health

Forrester eCommerce

Many companies get emotion wrong… Rather than designing experiences built on a broad spectrum of emotions, they equate emotion with delight. But real joy and real happiness can only exist in relation to all the emotions, they are a “boxed set.” We cannot just pick and choose our emotions. Anger isn’t joy, just as joy […].

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Keeper Review: Is This The Solution To Password Security?

Ecommerce Platforms

Password security is a big deal for individuals and businesses alike. But while some might get away with reusing their passwords (after all, over 23 million account holders still use the password ‘123456’), businesses can’t afford to treat their cybersecurity so casually. Keeping your business accounts and data secure is essential for both employees and customers.

Document 205
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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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5 AI Copywriting Tools to Make Writing Content Easier

Kissmetrics

Copywriting is hard. Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? Well, now it’s possible, thanks to AI copywriting tools powered by machine learning.

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Athlocity Launches Ecommerce Sites for Under Armour in the Middle East

Retail TouchPoints

Athlocity , which distributes Under Armour products in the Middle East through 30 brick-and-mortar locations, will add an ecommerce platform to its site through a collaboration with Emakina. The Under Armour-branded experience will be available through desktops, phones and tablets. The site will feature omnichannel capabilities including buy online, pick up in-store (BOPIS) and real-time inventory updates to improve the customer experience.

eCommerce 290
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Trust Is Your Business Imperative

Forrester eCommerce

Our society is coping with unprecedented challenges. Your customers, employees, and partners are all facing growing uncertainties and concerns, such as: income inequality and job insecurity, social unrest, and misinformation and disinformation. Meanwhile, systemic risks like climate change, pandemics, and global recessions have wrought significant health, safety, and financial impacts.

Customer 504
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How to Boost Affiliate Marketing with Gated Offers and FMTC

SheerID

Learn how integrating FMTC’s affiliate marketing platform with SheerID helps brands acquire more new customers through affiliate sites.

Marketing 183
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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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How to Merge Facebook Accounts

Kissmetrics

Merging Facebook accounts seems to be a convenient option for companies undergoing consolidation or acquisition. Unfortunately, merging accounts is not possible at the moment. However, marketers can request to merge Facebook accounts if they have an identical name or represent a similar product or service. Now, what if your accounts don’t fit these criteria?

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L Brands Spins Off Victoria’s Secret, Bath & Body Works into Two Companies

Retail TouchPoints

L Brands will separate Bath & Body Works and Victoria’s Secret into two independent, public companies. The company initially looked into selling Victoria’s Secret, which led to discussions with “multiple potential buyers,” but this move was ultimately rejected in favor of the separation. L Brands expects each retailer to benefit from having its own distinct strategic and management focus, enabling each to follow operational and growth priorities based on their specific operating and financia

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The Death And Life Of The Stand-Alone Solution

Forrester eCommerce

While automated malware analysis and network intrusion detection systems remained in our Divest category, three more technologies joined them this year: data loss prevention, managed security service providers, and security user behavior analytics. Why is this? Because these stand-alone technologies simply don’t cut it anymore. This isn’t to say these solutions are dead, mind you.

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7 Email Marketing Mistakes You’re Probably Making (& How to Avoid Them)

Omnisend

Reading Time: 10 minutes. Email marketing mistakes are a fact of life—especially for those who are just cutting their teeth on a new list. If you’ve been doing email marketing for any amount of time, you’re probably familiar with the anxiety of hitting ‘send.’ Unless you’re a robot, you’ve probably also realized, mortified, that you’ve sent out an email with a typo, broken image, or other common email mistakes.

Marketing 174
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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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How to Set Up Paid Ads for Multiple Business Locations

Kissmetrics

If you’re a fast-growing business with a franchise in multiple locations or a virtual business looking to attract customers from different regions, optimizing your advertising campaigns for a variety of locations can help increase your reach. In this guide, we’ll explore why you should set up ads for multiple locations, what the best strategies are to accomplish that, and how to further optimize the process to expand your reach and convert more visitors.

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An Opulent Space Fit for $7,000 Perfume: Welcome to the Amaffi Perfume House Flagship in New York

Retail TouchPoints

You read that right — luxurious scents priced at upwards of $7,000 are part of the ultra-luxe offering from the high-end Amaffi Perfume House , which opened its doors on New York’s iconic Billionaire’s Row on 57 th Street in April 2021. A relative newcomer, Amaffi was founded just six years ago in Switzerland and operates stores in London and Moscow, in addition to the New York flagship.

Arts 278
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Trust Must Be The Foundation Of Your Employee Wellbeing Programme

Forrester eCommerce

New data from the UK Office Of National Statistics (ONS) shows that one in five adults in Britain experienced depressive symptoms in early 2021, more than double the proportion before the pandemic. Young adults are coping with a significant increase of mental health issues. Financial concerns, managing children in the household, and disabilities are some […].

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How Gamification Marketing Can Increase Engagement On Your WooCommerce Store

MakeWebBetter

Gamification is the application of game-like elements for non-gaming activities. In simple words, it is the process of making otherwise boring activities fun. Gamification works effectively because of our psychological tendency to play games. We are naturally inclined to learn, compete, achieve, and express in a game-like setup. People are more willing to participate in […].

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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15 Useful Clubhouse Tools to Help Your Marketing

Kissmetrics

Clubhouse is an interesting app that acts as a combination of podcasting, Facebook Messenger, and Snapchat mixed into one. This audio-based platform is growing dramatically. In fact, the app has more than 228,000 reviews and a 4.9-star rating on the App Store. If you’re looking for a unique way to reach a highly targeted audience through the use of audio, this could be your avenue.

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Jewelry Retailers: Prepare Your Curbs, not Your Cases, for 2021

Retail TouchPoints

While certain ecommerce verticals saw mind-boggling sales increases in 2020, luxury goods, including jewelry, enjoyed more modest revenue boosts, according to Signifyd Ecommerce Pulse data. And maybe that’s to be expected. After all, in the midst of a pandemic, with most everyone spending a lot more time at home and almost no time out on the town, bling was not at the top of many shopping lists.

Jewelry 269
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Five Productivity Obstacles Sales Organizations Need To Overcome

Forrester eCommerce

Improving reps' productivity is one of the top objectives of our sales leader clients. The first step to achieving this is to truly understand the key productivity obstacles today’s sales teams face.

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354: 0 To 1 Million In 6 Months Selling Overlanding Gear With Andrew Youderian

My Wife Quit Her Job

Today I have my buddy Andrew Youderian back on the show for the 5th time. Andrew is the founder of the Ecommerce Fuel community and he’s also the brainchild of ECF Capital where he invests in e-commerce companies as well. Andrew just completed a 6-month project where he launched Overlander.com and he grew it to nearly a 1 million dollar run rate within that time frame.

eCommerce 156
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🚀Future-Proof Your Salesforce B2C Commerce: Modernization Strategies Inside!

Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.

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How to Use Blockchain in Marketing Data Security

Kissmetrics

The boom of Bitcoin has made blockchain technology a trending topic. However, it wasn’t always viewed in the most favorable light. When cryptocurrencies emerged, it was primarily used for seedy transactions on the dark web. Luckily, sentiment and use have changed. More people see the value of investing in Bitcoin, and companies are warming up to the idea of using its technology in business.

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Hive Mind at Work: 6 Tanger Outlets to Host Rooftop Beehives

Retail TouchPoints

Tanger Outlets will do its part to keep the planet livable by installing urban beehives on the roofs of six of its U.S. locations by the end of June, in partnership with Alvéole. At each site, the shopping mall operator will curate center-specific workshops designed to educate retailers, shoppers and communities about the benefits of urban beehives, along with its commitment to sustainability.

Workshop 264
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The Power Of Fences

Forrester eCommerce

Employees are looking to their companies to meet new emotional needs. But what is the role of a company in the emotional lives of its employees? At Forrester, we are letting our values govern how we show up for our employees.

Customer 467
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Ecommerce Business Plan – What’s Most Important To Remember?

ecomdash

Running your store without an ecommerce business plan is like going on a treasure hunt without a map. Business plans minimize risk and maximize profit. The post Ecommerce Business Plan – What’s Most Important To Remember? appeared first on Ecomdash.

eCommerce 148
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.