3 Ways to Benefit from the Inevitable Social Commerce Boom
Retail TouchPoints
JULY 6, 2022
Although social commerce sales in the U.S. are currently a mere one-tenth the size of China’s market, it is gaining traction nationwide. And if the staggering growth in China is any indication, we’ll likely see an explosion in consumer adoption — and revenue creation — over the next five years. To capitalize on this growing opportunity, brands, retailers and even grocers are sharpening their social media strategies and placing authentic content creation at the center of everything they do.
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