BigCommerce

FEBRUARY 6, 2020

Now, more than ever, quality shipping and handling has become not only fast — within two business days or even next-day delivery…

Shipping 362

Shipping Fulfillment 362

Optimizely

FEBRUARY 3, 2020

Your customer is already at the center of everything you do as a marketer. You think about how your customer will react to your product packaging, your website design, your email copy, your customer support experience, and so much more. It’s all built and designed to give them a warm and fuzzy feeling toward your brand. So if you eat, sleep, and breathe the customer experience, why don’t you have better data and insights into your customer behavior?

Customer Data 195

Customer Data Customer eCommerce Platforms Channel 195

ESW

FEBRUARY 5, 2020

Global markets offer considerable opportunities to DTC brands. Entering these markets is not without specific cross-border eCommerce challenges, however. Chief among them is the confusing web of laws and regulations that come with entering a foreign market. Companies can spend months caught up in them. It doesn’t have to be that way, though. Third-party BaaS experts can help eCommerce brands quickly and successfully enter new markets, avoiding all of the following pitfalls.

Payment Services 103

Payment Services Merchant Services Shipping Costs eCommerce 103

Forrester eCommerce

FEBRUARY 5, 2020

Hong Kong (China) is one of the most sophisticated life insurance markets in the world which has attracted hundreds and thousands of customers from mainland China and many other places. In recent years, the emergence of digital-only insurers and tech giants brought new elements to the insurance fertile land and challenges much old thinking. Let […].

Marketing 475

Marketing Other Customer 475

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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Electronics

Kissmetrics

FEBRUARY 4, 2020

If you want to get traffic from Google, how would you go about it? Chances are you are either going to leverage SEO or pay for some ads. But what if there was another way to get traffic from Google? A way that didn’t take as long as SEO and didn’t cost money like paid ads. And no, I’m not talking about Google News… there is actually an easier way. It’s so effective that it drove 18,800 visitors to my site in the last 3 months.

SEO 346

SEO Mobile Channel Other 346

BigCommerce

FEBRUARY 5, 2020

The world is getting smaller.

BigCommerce 475

BigCommerce 475

Forrester eCommerce

FEBRUARY 5, 2020

(coauthored with David Novitzky) Marketers use a wealth of consumer data for digital media buying, audience insights, targeting, measurement, and personalization. Unfortunately, this data dependency has put them in a precarious situation: The once abundant pool of consumer data is drying up thanks to privacy regulations, browser protections, and walled gardens’ unwillingness to share data […].

Marketing 453

Marketing Consumer B2C Management 453

Ecommerce Platforms

FEBRUARY 5, 2020

Ever since the company launched in 2006, Shopify has achieved some truly phenomenal things. More than just your average ecommerce platform , Shopify makes it easier to track the performance of your digital campaigns, upgrade your ecommerce solutions, and earn more conversations. As one of the fastest-growing SaaS services for online businesses, Shopify has turned the heads of countless entrepreneurs.

Shopify 195

Shopify Merchant Services Payment Services Shipping Costs 195

BigCommerce

FEBRUARY 4, 2020

The history of commerce is, in many ways, a history of the world.

eCommerce 344

eCommerce 344

My Wife Quit Her Job

FEBRUARY 5, 2020

I’m really happy to have Erich Hellstrom on the show. Erich is a digital marketing strategist for Chubbies, a men’s short shorts brand with a huge cult following. Erich is in charge of crafting the copy for Chubbies social, email, product and events. And even though Chubbies clothing isn’t really my style, I’m on their email list because it is hilarious and they do a fantastic job building a loyal brand.

Marketing 156

Marketing Clothing Books Events 156

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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

Operations

Forrester eCommerce

FEBRUARY 6, 2020

Narrator: Ladies and gentlemen, the story you are about to hear is true. Only the names have been changed to protect the innocent. Discernibly shaken protagonist: “. the whole project failed. We were at a milestone moment saying to ourselves, ‘what do we do?’ Our old system wasn’t scalable, and we couldn’t […].

Customer 439

Customer 439

Omnisend

FEBRUARY 4, 2020

Sending out an email to your list of subscribers can feel like a little adventure. You carefully select the subject line, brainstorm the content and work hard to make your call to action that extra bit more appealing. But then, the numbers roll in and… it’s not what you expected. To make sure that doesn’t Read more The post Email List Cleaning – Give Your Email Marketing a Fresh Start appeared first on Ecommerce Marketing Automation | Omnisend.

Marketing 188

Marketing eCommerce Marketing eCommerce 188

Groove

FEBRUARY 7, 2020

There are several apps that can move order data and automatically push email addresses from Shopify over to HubSpot, but none of them track conversion activity and leverage the full power of HubSpot analytics. We knew something was missing from the marketplace when we couldn't find an application to fulfill our own needs. So we built our own. That's how the HubSpot & Shopify Integration was born.

Shopify 152

Shopify Shopping Carts Fulfillment eCommerce 152

GetElastic

FEBRUARY 4, 2020

Big data has been a clear focus and business case for some time now, with organizations making major strides in how they put data to use. Whether it is to better understand customers or business processes, data is a driving force in most digital transformations. Data is especially important when it comes to implementation of ecommerce platforms and new selling strategies, as data collection and how to use it should be the driving forces in what tools and vendors you choose to align with.

B2B 186

B2B EDI eCommerce B2C 186

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Improvements

Forrester eCommerce

FEBRUARY 2, 2020

If you missed my take on how Super Bowl LIV highlights the new normal agencies and advertisers face, you can read it here. There’s no shortage of media outlets pre-viewing and pre-releasing Super Bowl commercials. You can see the brands running ads during Super Bowl LIV at USA Today’s Ad Meter, Ag Age, Adweek, or […].

Marketing 416

Marketing 416

Inflow Insights

FEBRUARY 5, 2020

How can you make sure that you get a good ROI from SEO ? In this post, you’ll get a checklist of proven SEO best practices for eCommerce sites. We have directly tied these best practices to increased traffic, transactions, and/or revenue in documented case studies for our clients. Why This eCommerce SEO Checklist Leads to Sales. Together, the tactics on this checklist will help your online store continually become a better traffic and conversion generating machine.

SEO 176

SEO eCommerce Social Media Mobile 176

ecomdash

FEBRUARY 6, 2020

Do the risks of dropshipping outweigh its rewards? Here we explore the 5 biggest dropshipping risks, and how new and old ecommerce sellers can avoid them. The post What Are the Risks of Dropshipping — and How to Avoid Them appeared first on Ecomdash.

eCommerce 173

eCommerce Shipping Fulfillment Management 173

MakeWebBetter

FEBRUARY 2, 2020

Instagram app has been running on rails of success since 2010. According to Instagram, 1 billion people use Instagram every month and over 500 million people use Instagram Stories every day. If you are running your Facebook page successfully and now, it’s time to grow your target audience over Instagram with good Instagram Ads Tips […]. The post Top 5 Powerful Tips For Instagram Ads (#3 Always Work) appeared first on MakeWebBetter.

Social Media 167

Social Media PPC eCommerce Marketing 167

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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

eCommerce

Forrester eCommerce

FEBRUARY 3, 2020

Fifty percent. That’s the percentage of design professionals who say their company now uses a design system according to our 2019 State Of Design Team’s survey. And a whopping 74% of those companies say they use a design system more than two years ago. Over a third even have dedicated roles or teams to support […].

Customer Experience 386

Customer Experience Customer 386

BigCommerce

FEBRUARY 4, 2020

The history of commerce is, in many ways, a history of the world.

eCommerce 196

eCommerce 196

Omnisend

FEBRUARY 6, 2020

35% of email recipients open emails based solely on the subject lines. 7 out of 10 customers mark messages as spam based on information seen without opening the email. A subject line and the preheader are like Batman and Robin – this inseparable duo works together and is a crucial element for your email campaign Read more The post The Secret Power of Email Preheader: DOs and DON’Ts appeared first on Ecommerce Marketing Automation | Omnisend.

eCommerce Marketing 133

eCommerce Marketing Information eCommerce Marketing 133

MakeWebBetter

FEBRUARY 4, 2020

Boost your business with the fine art of reward points this Valentine’s Day! Valentine’s Celebration extends to week-long events from rose day to Valentine’s Day. But, it doesn’t end there. The month of February is considered the month of Love, Romance & Giftings. Couples, friends, and even singles celebrate these days in their own ways. […]. The post 5 Ways To Influence Buyers This Valentine’s Season With Reward Points appeared first on MakeWebBetter.

Arts 128

Arts Gifts Events Customer Loyalty 128

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

Fashion

Forrester eCommerce

FEBRUARY 6, 2020

Marketers, we have a personalization problem. No, it’s not your vision — most of you aspire to deliver more anticipatory and individualized experiences — it’s your execution. Across industries, marketers struggle to create memorable, or even useful, moments with their customers. For example, only 5% of US consumers say that email offers are well timed […].

Marketing 381

Marketing Consumer Customer B2C 381

TradeGecko

FEBRUARY 6, 2020

Given the recent outbreak of the Novel Coronavirus (nCoV), authorities have advised their citizens to avoid traveling to China, along with international airlines suspending or altering their flights. With the global rise in fear and uncertainty, what kind of impact should businesses with suppliers based in China expect?

Supplies 125

Supplies Travel Management 125

Retail Technology Review

FEBRUARY 5, 2020

As we move into a new decade, technology is continuing to make big changes in the way eCommerce businesses engage with their customers. To keep up with the changing demands of consumers, Ciaran Bollard, CEO at Kooomo, the Enterprise Cloud Commerce Platform, has put together a list of the ten key eCommerce trends that online retailers should be aware of: .

eCommerce 126

eCommerce Online Retail Technology Consumer 126

Wiser

FEBRUARY 4, 2020

In simple terms, the goal of any business is to make money. Buyer personas help achieve that goal. But what are buyer personas and how can you create better personas that make your business more money? Let’s find out. Buyer Persona Definition. Buyer personas are detailed representations of your ideal customers. Personas explore the who, what, where, when, and why of your target customers.

B2C 120

B2C B2B Information Social Media 120

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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

Retail

Forrester eCommerce

FEBRUARY 5, 2020

Some organizations need a little help with data literacy – getting their feet on the ground. Maybe they can’t seem to move the bar in terms of using data to make decisions. Or they sense their employees struggle to understand; they’re not so self-assured when it comes to data. Others lack resources and talent needed […].

Other 364

Other Customer 364

Omniconvert

FEBRUARY 7, 2020

Customer retention is one of the most important areas of marketing to acquire as a skill – it can help. The post How Do the Best Companies Retain Customers? appeared first on ECOMMERCE GROWTH Blog.

Customer Retention 117

Customer Retention Customer Blog eCommerce 117

Ecommerce Platforms

FEBRUARY 5, 2020

You’ve decided to set up an e-commerce store; now you need to run it efficiently and become a winning part of the e-commerce community. Which app are you going to use to find those top-notch products? How best to choose? These are the questions this Modalyst vs Dropified review aims to answer. There are dozens of plugins out there. But rest assured, you need to look no further.

Shipping Costs 104

Shipping Costs eCommerce Live Chat WooCommerce 104

Liveintent

FEBRUARY 3, 2020

Email Template Best Practices You’ll Fall in Love With. It’s February and Valentine’s Day is right around the corner. It’s a time devoted to sharing the love and here at LiveIntent we love email, especially email templates. So from the bottom of our hearts, we’d like to share these email template best practices with you! Be Mobile Responsive .

Mobile 116

Mobile Recommendation Blog Consumer 116

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

Online Retail