Sat.Sep 21, 2024 - Fri.Sep 27, 2024

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Avoiding Digital Imperialism In Age Of AI

Forrester eCommerce

As artificial intelligence (AI) becomes a key driver of economic growth, it presents both opportunities and challenges. To ensure AI benefits society, employees, customer and organizations, it’s crucial to prevent a scenario where the concentration of power in the tech sector leads to a new form of digital dominance.

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TikTok Beefs Up Search Ads Offering Just in Time for Holiday Shopping

Retail TouchPoints

For several years now, consumers’ search behavior has been trending away from generic search engines and toward platforms like Amazon and social media sites. TikTok has noted this trend on its platform, where it says 57% of users utilize its search functionality and 23% search for something within 30 seconds of opening the TikTok app. Image courtesy TikTok Now TikTok has introduced a new way for brands to capitalize on this trend, with a new Search Ads offering that will allow brands to place th

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How to Compare SEO of Competing URLs

Practical eCommerce

Only Google knows most ranking signals, although some are public. Examples include keyword usage, content structure, and backlinks. The post How to Compare SEO of Competing URLs appeared first on Practical Ecommerce.

SEO 98
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No, not all companies are abandoning diversity, equity and inclusion. Here’s why.

RetailDive

Amid a high-profile backlash, many businesses are scrutinizing their policies. But the vast majority end up sticking with DEI, in part because it’s key to growth.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

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What Makes a Great Google Ads Agency? More Than Management

Groove

With over 81 percent of the search market share controlled by Google, getting your brand featured prominently on Google pages can greatly improve your visibility and brand awareness. However, competition is fierce as businesses across industries strive to get their ads featured. In this competitive market, it’s tremendously important to select the right agency to help your business develop its ad campaigns.

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How Accurate Were Our Predictions For 2024?

Forrester eCommerce

As we prepare to launch our 2025 predictions, we look back on some of the ones we made a year ago. Find out how we did, and get a first peek at what our forthcoming predictions will cover.

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More Trending

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LK Bennett Opens New Flagship Store in Knightsbridge

365 Retail

LK Bennett has opened a new flagship store in the heart of West London’s luxury retail district. Located on the prestigious Brompton Road , this opening marks a significant chapter for the brand as it continues to re-establish its position in the competitive landscape of high-end British fashion. The Knightsbridge store is expected to become a flagship location for the brand, alongside its New Bond Street outlet.

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How Facebook Advertising Agencies Fail: 3 Big Mistakes to Watch For

Groove

Facebook is the biggest social network in the world, boasting more than 3 billion users as of April 2024. With such an enormous pool of potential customers at their fingertips, eCommerce businesses can't afford to ignore advertising on the platform. Many companies rely on a Facebook advertising agency to run their campaigns, but some agencies make critical errors that cost significant amounts of time and money.

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CrowdStrike Holds Its Fal.Con Conference As It Tries To Move On From July 19

Forrester eCommerce

Last week, CrowdStrike held its yearly user conference, Fal.Con, in Las Vegas. The conference comes just two short months after CrowdStrike issued a config update that took down 8.5 million Windows endpoints, which disrupted air travel, hospitals, and media outlets while impacting many other industries.

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Kay Jewelers to Reinvigorate Stores with Dedicated Customization Spaces

Retail TouchPoints

Through the remainder of 2024 and into 2025, Kay Jewelers plans to enhance its retail store design and customer experience. The retailer will add dedicated customization and collaboration areas in stores that are designed to provide personal, full-service experiences and are capable of hosting wedding parties, friend groups and “any other consumers looking to create memories that last,” according to a company press release.

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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a

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Prada Beauty Celebrates Launch on LOOKFANTASTIC with Luxury Pop-Up Tour Across the UK

365 Retail

To celebrate the exciting launch of Prada Beauty on LOOKFANTASTIC , the brand is embarking on a nationwide tour with a luxury, interactive pop-up experience. Designed in collaboration with Prada Fashion, this tour promises a fully immersive experience that blends Prada’s signature style with their highly anticipated beauty line. Traveling to four major UK cities, the pop-up invites consumers to explore Prada Beauty in an engaging and experiential environment.

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Groove Commerce CEO Shares eCommerce Insights on Management Blueprint Podcast

Groove

We're excited to announce that our Founder and CEO, Ethan Giffin, recently appeared on the Management Blueprint Podcast hosted by Steve Preda. In this insightful episode, Ethan shared valuable perspectives on scaling eCommerce businesses and discussed Groove Commerce's innovative approaches to helping brands succeed online. Key Highlights from the Podcast: The eCommerce Scorecard : Ethan introduced our proprietary framework for measuring and improving eCommerce performance.

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Concerned about AI gathering business data? Check your phone.

Forrester eCommerce

We’ve been talking a lot about the security challenges with Artificial Intelligence (AI) at Forrester, specifically Generative AI. We’ve researched the buzz on AI PC’s and think 2025 is when they’ll start to gain adoption. But what about mobile?

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Big Lots Looks to Bolster Lagging Sales with New Affiliate Program

Retail TouchPoints

Big Lots is moving full steam ahead despite its recent bankruptcy filing and sale. In addition to bringing back its “Black Friday Fridays” weekly holiday deals , the retailer is launching a new affiliate program to “build on its organic and grassroots popularity with bargain-savvy creators and publishers on social media and beyond.” Big Lots Fights its Way Back Big Lots has struggled to find its footing since the pandemic, with recent factors such as high inflation and interest rates continuing

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4 Best Practices for Ensuring Success in International Markets Ahead of Peak Season

The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p

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Ports on the Brink: USMX Strike Threatens America’s Cargo Lifeline

RetailWire

Dockworkers across ports from Maine to Texas are poised to strike early Tuesday, threatening what could be one of the most economically disruptive labor actions in decades.

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Space NK to Open New Store at centre:mk This November

365 Retail

Space NK has selected centre:mk for its next debut as the brand continues to expand in strategic locations across the UK and Ireland. Set to open on Silbury Arcade at the end of November 2024, the 1,721 sq ft store will offer an expansive selection of makeup and skincare products. Customers will be able to buy over 100 of the worlds most coveted beauty brands, including Tatcha, Drunk Elephant, NARS, Rare Beauty, Hourglass, Kosas, Olaplex, Ultra Violette, Sol De Janeiro, Diptyque, Milk Makeup, Gl

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Lessons From MAICON 2024 To Accelerate Your AI Success

Forrester eCommerce

MAICON 2024 insights and inspiration are still resonating. Learn three key lessons that set marketers up for success in an uncertain future.

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Retailers Focus on Early Sales, Expanded Assortments to Win Holiday 2024

Retail TouchPoints

With the unofficial start to the holiday shopping season ( Amazon ’s Fall Prime Day Oct. 8 and 9) just around the corner, and consumer confidence wobbly at best, Amazon isn’t the only retailer hoping to capture some early holiday spending next month. Target , Walmart , Best Buy , Big Lots and Michaels all have announced plans for early season sales set to take place well before the traditional Black Friday kickoff to holiday shopping.

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A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

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Flyla and SheerID Partner to Bring Seamless Student Verification and Specialized Fares to Airlines

SheerID

SheerID and Flyla Join Forces to Offer Verified Student Flight Discounts, Empowering Airlines to Confidently Deliver Exclusive Fare Programs Directly to Students.

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The Creative Retail Awards Crown the Very Best in Retail, Leisure and Hospitality Design at Their 2024 Awards

365 Retail

The creative sector was partying last week after the announcement of the winners of the Creative Retail Awards 2024. At a crucial time for the industry, The Creative Retail Awards is the ultimate celebration of innovation and excellence in retail, leisure and hospitality design. It allows retailers and creatives from around the world to compete for glory in a range of categories, culminating in a glittering awards presentation in London, a global hub for the creative industries.

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My Take On The Year Ahead For Sales Tech After Attending Three Key Events

Forrester eCommerce

This blog provides takeaways from Dreamforce, INBOUND, and CloudWorld that clients can use to get a perspective on each vendor’s vision for the coming year.

Events 243
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American Eagle’s Suit Against Amazon Puts ‘Dupe Culture’ in the Spotlight

Retail TouchPoints

American Eagle has filed a lawsuit against Amazon , claiming the ecommerce giant has used and manipulated trademark branding for its Aerie and Offline by Aerie lines to deceive online shoppers. The retailer is seeking a tripling of its actual damages, punitive damages and demanding that Amazon cease further infringements, according to CNBC. In the lawsuit, which was filed in a Manhattan federal court earlier this week, AEO claimed Amazon participated in “flagrant, unauthorized use” of the Aerie

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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.

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Chic Elegance at Le Diner en Blanc Toronto

Canadian Special Events

Last Thursday, the iconic Le Dîner en Blanc transformed Fort York National Historic Site —Garrison Common —into a stunning sea of white. This global picnic phenomenon, which began in Paris, welcomed 1,000 guests to enjoy dinner à la française, where good conversation and champagne were in abundance. Guests are guided by their Table Leader to the secret location.

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The Cotswold Company Opens 10th UK Store in Stamford

365 Retail

The Cotswold Company , the digitally-led premium handcrafted furniture and homeware brand, has announced the opening of its 10th UK store, located in Stamford. Founded in 1996, The Cotswold Company specialises in thoughtfully designed, carefully crafted furniture and accessories, leveraging a digital-led omni-channel model. Working alongside specialist manufacturers and using traditional woodworking techniques, the brand’s products are built to last.

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Forrester’s Green Consumer Segmentation For 2025

Forrester eCommerce

A year ago, we predicted that the number of green consumers would stay constant in 2024, despite climate chaos and backlash. Despite evidence of accelerated weather-related disasters and a desire among many consumers to act sustainably, we predicted that inflation and the cost of living would heavily influence buying decisions.

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JFK Retail Revamp to Bring Flavors and Feel of NYC to Terminal 6

Retail TouchPoints

JFK Millennium Partners (JMP) will work with Avolta company retailers Dufry and Hudson to operate duty-free, travel and specialty retail stores in more than 28,000 square feet of space in the new state-of-the-art Terminal 6 at JFK Airport, scheduled to open in early 2026. Products, food and beverage sourced from local New York City businesses and entrepreneurs will be available alongside a curated mix of luxury brands, perfumes and cosmetics, spirits, jewelry and accessories.

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Loyalty 101: How To Turn Browsers Into Buyers For Lasting Engagement

Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes

Say goodbye to one-size-fits-all retail, and say hello to experiences that keep your customers coming back for more! Customer loyalty isn’t just earned - it’s cultivated through meaningful engagement with the help of data. This webinar will take you behind the scenes of how top retailers turn customer data into personalized experiences that drive engagement and retention.

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Carl’s Jr. Introduces ‘Ghost Burger’ for Those Who Have Been Ghosted

RetailWire

Carl's Jr. is honoring all who have been ghosted or who have ghosted someone by introducing a "Ghost Burger" for a limited time at all locations.

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Just Eat Partners with Boots to Launch Delivery of Health and Beauty Products Across the UK

365 Retail

Just Eat has announced a new partnership with Boots , allowing customers to order a wide range of health and beauty items for on-demand delivery. The partnership will initially launch with 50 Boots stores across major UK cities, including London, Birmingham, Manchester, Leeds, Glasgow, and Edinburgh, providing customers access to over 1,000 products.

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Who Is Your CISO? Understand Their Background To Reduce Risk And Bolster Trust

Forrester eCommerce

One of the three principles of High-performance IT (HPIT) is to build trust on a foundation of security, privacy and resilience. As a CIO, executing your strategy will be much easier if you unleash the talent of the person who plays an outsized role in building a trusted business: your Chief Information Security Officer (CISO).

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Halloween On-Demand: Spirit Halloween Taps Uber for Scary-Fast Delivery

Retail TouchPoints

Halloween fans across the U.S. and Canada can now have everything they need from Spirit Halloween delivered via Uber Eats , Postmates and the Uber app. The seasonal retailer’s partnership with Uber Technologies will offer speedy delivery from Spirit Halloween’s record-breaking 1,525 temporary locations , including costumes and accessories, décor and even animatronics.

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How to Navigate Revenue and Expense Management: Competitive Insights for Financial Success

Speaker: Hilary Akhaabi, PhD - Founder, Chief Financial & Operations Officer at Go Africa Global

In the fast-paced world of corporate finance, staying ahead of the curve is crucial for sustainable growth and profitability. This exclusive webinar with leading expert Hilary Akhaabi, PhD, will teach you practical ways to navigate complex financial landscapes and enhance your company's revenue management capabilities. Whether you're aiming to refine your financial strategies or seeking innovative solutions to drive performance, this new session is for you!