Sat.Sep 21, 2019 - Fri.Sep 27, 2019

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The Most Profitable Product Categories on Amazon

SellBrite

As one of the most popular online marketplaces available, Amazon offers sellers the opportunity to reach a wide and diverse audience. For customers, part of the appeal is the millions of products available for sale every day — across 36 Amazon product categories. From personal care items to the latest tech gadgets, customers are confident Amazon has what they need.

Toys 117
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Building an e-commerce platform from scratch

Retail Technology Review

By Ievgen Kustorovskyi, Head of Magento and specialist in eCommerce development, Ciklum. Building a custom e-commerce platform may seem like a daunting task and building one from scratch is not an easy task. These days, it’s increasingly becoming the preferred choice of online retailers who wish to take total control of their customer experience.

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#IRL Mania: The New Value Of A Retail Footprint For DTC Brands

RTP blog

By Mike Menkes, Analytic Partners While news of legacy retailers shuttering locations dominates the headlines, direct-to-consumer (DTC) brands like Casper, Allbirds and Rent the Runway are launching physical retail locations “In Real Life,” (IRL), and luring consumers with chic storefront design, enthusiastic salespeople and exciting products. Our extensive research and analyses attest to the omnichannel nature of retail.

Retail 150
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5 + 1 must read on behavioral economics

Forrester eCommerce

I’ve spent the past three weeks interviewing global financial institutions, fintech startups, and technology vendors to gain a broader perspective on how financial experiences will evolve in the coming years. Financial services firms and innovative startups of all stripes are all set on offering more holistic and personalized customer value propositions that support and sustain […].

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State of AI in Sales & Marketing 2025

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The 10 Best Storytelling Brands

Smile.io

Humans have been telling stories for as long as we’ve been around. Parents tell stories to help their kids fall asleep at night, coaches tell stories to inspire their teams to win the championship, and friends tell stories just to put a smile on your face. Why? Because people remember stories better than they remember most things. Stories make you feel something and allow you to be emotionally invested in the characters.

Jewelry 63
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Here’s How to Build an Online Brand That Sells

Payoneer

The importance of building a brand in today’s eCommerce marketplace cannot be overstated. According to Anshuman Jain, Partner Manager at Shopify Gold, Indian brands, especially those related to local specialties (e.g., handmade products, apparel, spices) are appealing to different cultures and geographies. This is especially true when the brand takes the time to learn about their target customers and demographics. ?.

Channel 20

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The Gateway To Gen Z Consumers (And How It Differs From Millennials)

RTP blog

By Zach Morrison, Tinuiti Millennials and Gen Z consumers have over $200 billion in buying power, but to effectively market to both generations it’s important to know how they differ from each other, including what they buy and how they shop. Gen Z: Shopping And Buying Behavior Generation Z ranges in age from 4 to 22 years old. They have never lived in a world without computers (a.k.a. instant access to vast information at all times).

Consumer 150
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Selling On Amazon Vs Ebay – Which Will Make You More Money?

My Wife Quit Her Job

A common question I often get asked is whether to start your ecommerce business selling on Amazon vs Ebay and which marketplace will make you more money. However, the answer isn’t clear cut and it depends on the nature of the products you sell. Over the years, my wife and I have sold on Amazon, Ebay as well as our own online store. And while we’ve been successful selling on all 3 platforms, there are distinct pros and cons with each.

eCommerce 166
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Thanksgiving Weekend Ecommerce To-Do List: 7 Ways to Prepare

ecomdash

Are you ready for the biggest online shopping weekend of the year? Read our 7 ecommerce tips for the Thanksgiving weekend, Black Friday, and Cyber Monday. The post Thanksgiving Weekend Ecommerce To-Do List: 7 Ways to Prepare appeared first on Ecomdash.

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BBVA Tops Forrester’s 2019 Global Mobile Banking App Reviews

Forrester eCommerce

Spain’s BBVA has come top in Forrester’s global mobile banking app reviews for the third year in succession. Over the past few months, a team of Forrester analysts and other researchers has reviewed the functionality and user experience of 54 leading mobile banking apps from around the world. We’ve published the results in a series […].

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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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The 2019 Ecommerce Holiday Readiness Checklist: Technical and Marketing Preparedness — from Local to Global

BigCommerce

Some might say that the holidays are a goldmine opportunity for businesses that sell online.

Marketing 395
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How I Ranked For 636,363 Keywords Using This Simple Hack

Kissmetrics

When I started doing SEO on NeilPatel.com I used this advanced formula. to rank for 477,000 keywords. Over time, my traffic started to flatline and I wasn’t ranking for many more keywords, even though I was continually creating more content. But then I figured out a simple hack that took me from 477,000 keywords to 636,363 keywords as you can see in the image above.

SEO 264
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The Empowered Marketer: Strategic Streetwear With Chip Neff of Legends

Optimizely

How do you know whether performance apparel will hold up? When it’s backed by names like Steve Nash, Baker Mayfield, and Matt Barnes, you can usually assume you’re in good hands, which is exactly why Legends has been a fan favorite since Chip Neff founded the activewear brand in 2018. But getting celebrity athletes behind your brand takes more than just striking a deal and hoping for the best.

Marketing 150
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Financial Service Firms Need To Stop Thinking Like Retailers On Personalization

Forrester eCommerce

Many financial services firms say that they are already delivering on personalization and view improving their personalization capabilities and technology further as a top priority. But financial services companies’ current personalization efforts are nowhere near the level necessary to engage increasingly demanding customers. And most are thinking like retailers when it comes to personalization — […].

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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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Alibaba vs AliExpress: How They Compare for Merchants and Consumers

Ecommerce Platforms

You might call Alibaba the Amazon of China. The reason for this is because both of the ecommerce giants have been battling it out for market share all over the world, especially as Alibaba Group has successfully moved into Amazon's territory with consumer sales through AliExpress. But that's not the comparison we're talking about in this article. It's all about Alibaba vs AliExpress, both of which are managed under the same company and are becoming mainstays in the supplying and manufacturing in

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72 Hour Dropshipping Business

A Better Lemonade Stand

When starting an ecommerce business, you can meticulously plan out every detail but too often that leads to paralysis by analysis. Sometimes, the best way is to just give yourself an insane deadline and roll up your sleeves. In this post we gave ourselves just a few days to come up with a product idea, find a supplier, craft a brand, build a store and make nearly $1,000 in sales.

eCommerce 131
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The evolving impact of IoT on the web

GetElastic

With the continuous evolution of technology and the changing demands of people and businesses, a lot of innovative technologies have come and merged to make people’s lives easier. One of the tech options that is revolutionizing the world is the proliferation of IoT solutions. The web has impacted each sphere of people’s lives. Furthermore, almost every individual is dependent on the internet in one way or the other. .

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Chief Data Officers Rule, And Deliver Results

Forrester eCommerce

The CDO role has now crossed the chasm! It’s hard to have missed the news that data is important these days. Leaders recognize that they are sitting on a wealth of data. But it’s not enough to stockpile it. They know they need to put it to use, to derive insights from it to drive […].

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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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Square Payroll Review and Pricing for 2019: The Easy Way to Get Paid?

Ecommerce Platforms

Whether you're a business owner or a customer, there's a good chance you've heard of Square. After all, Square is one of the best-known brands in the world for mobile point of sale systems, state-of-the-art inventory management, and payment processing. Heck, you can even get your hands on a loan or merchant advance from Square if you need some additional money to take advantage of new opportunities in your business.

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How Upselling Techniques Increase Revenue Without Acquiring New Customers?

MakeWebBetter

Are you generating a filthy amount of money or trying to revive your almost dead return? There are some upselling techniques that’ll help you in both conditions to increase your revenue. But it depends on what your business objectives are? Are you focusing on customer acquisition or trying to improve the customer experience of the […]. The post How Upselling Techniques Increase Revenue Without Acquiring New Customers?

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274: Joel Runyon On How To Monetize A Blog With Subscription Services

My Wife Quit Her Job

Today, I’m thrilled to have my buddy Joel Runyon on the show. Joel is an athlete, entrepreneur and the founder of ImpossibleHQ.com, a company dedicated to helping people push their limits and do impossible things. From this blog, Joel has spawned many other businesses which include a paleo meal plan subscription service at UltimateMealPlans.com and an iPhone app called Move Well which helps you move better, get stronger and prevent injuries.

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Three Critical Metrics You Should Expect From A Vulnerability Risk Management Solution

Forrester eCommerce

Many vulnerability risk management (VRM) solutions are limited and fail to provide meaningful metrics about the health of your VRM program. One example is the use of counting metrics such as the number of vulnerabilities identified in your organization. Counting stats don’t have any real value because they fail to provide context. These vulnerabilities could […].

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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AI and machine learning: What’s the Difference?

GetElastic

Artificial intelligence (AI) and machine learning are offering ecommerce practitioners many benefits, from chatbots to multichannel customer support to online store features like a virtual fitting room – all allowing capabilities to provide exceptional shopping experiences. Therefore, to stay competitive in today’s market, you need to view AI and machine learning features as something you should invest in.

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How to Be Successful at Entrepreneurship and at Life

A Better Lemonade Stand

By incorporating these tactics into your daily life, you’ll likely begin to feel more successful and experience more entrepreneurial success. The post How to Be Successful at Entrepreneurship and at Life appeared first on A Better Lemonade Stand.

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Are Concept Stores Keeping Physical Stores Alive?

Retail Technology Review

It’s no secret that physical high street stores are struggling to survive. As online shopping continues to rise, the number of physical stores being closed down is also growing at an alarming rate. This has led to a lot of concern over how long physical stores can last in this new digital era.

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The [Amazon] Doctor is in: Amazon Launches “Amazon Care” For Employees

Forrester eCommerce

Amazon has gone live with Amazon Care, its new pilot healthcare service offering for employees. The offering includes both virtual and in-person care, delivering telemedicine via app, chat and remote video, as well as follow-up visits in person and prescription drug delivery through a courier directly at an employee’s home or office. The traditional care […].

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🚀Future-Proof Your Salesforce B2C Commerce: Modernization Strategies Inside!

Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.

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Help Wanted: why 2019 holiday hiring should start now

GetElastic

With the busiest months of the year coming up, it’s time to start preparing for the holidays. Consumers spent $500 billion online with U.S. merchants in 2018, up 15% from the year before. So, you may be thinking of ways to boost the digital assets on your ecommerce site, like hosting a mobile experience or reimagining site structure and design. But what about those non-digital assets?

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2019 PERIODIC TABLE OF EMAIL OPTIMIZATION & DELIVERABILITY | Presented by Marketing Land and Third Door Media Inc.

Webbula

Email Geeks! If you had the chance to make it up to Boston last week for the Martech Conference, then you would have come across the handy Periodic Table of. The post 2019 PERIODIC TABLE OF EMAIL OPTIMIZATION & DELIVERABILITY | Presented by Marketing Land and Third Door Media Inc. appeared first on Webbula.

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How to Collect Customer Data and Improve Shopper Experience

retailnext

In today’s world, collecting data and basing decisions on the calculated data is critical to success, especially in the retail market. Retailers depend directly on consumers for their business growth, which has placed shopper experience and customer satisfaction at the top of the priority list, making customer and market research very important. The introduction of big data in retail allows retailers to curate more relevant, valuable and enjoyable experiences for their shoppers since customer da

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Run Your Business At The Speed Of Thought

Forrester eCommerce

Whether you model your data and analytics practice around an insights-driven strategy or are transitioning your business to run on algorithms, these visions have greater implications than our technology heritage has prepared us for. The factory model for assembly line delivery assumed machines don’t think. And, process optimization had the effect of turning humans into […].

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.