Forrester eCommerce
JUNE 17, 2024
In our most recent report on identity and measurement offerings from Google (Privacy Sandbox) and Apple (Private Click Measurement), we stumbled upon an ugly truth about data deprecation: Big tech will not solve this problem, and marketers shouldn’t wait any longer to test and identify practical in-market solutions.
My Wife Quit Her Job
JUNE 19, 2024
I am a lifelong student of business and after interviewing over 500 successful entrepreneurs on my podcast, what I’ve found most fascinating is not their successes but their failures. Surprisingly, a lot of the entrepreneurs I’ve interviewed have either gone bankrupt or almost lost it all at some point in their careers and we can learn from their mistakes.
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Fastr
JUNE 20, 2024
Whether your brand's sales burn brightest in the summer months or not, there are so many ways to leverage the season’s spirit to shine a different – and sunny – light on your products that pull summer-loving shoppers to your site. Leaning into summer-focused activities, color palettes, trends, and holidays like July 4th, Pride , or Labor Day ensures online shoppers can indulge in those long-awaited summer vibes not only outdoors, but also on their screens – and specifically on your pages.
Groove
JUNE 17, 2024
With HubSpot's Content Optimization System, or COS, users can create entire websites, blogs, landing pages and emails that are mobile-optimized out-of-box. These assets also integrate with HubSpot’s full suite of inbound marketing tools. Although HubSpot offers many pre-built templates and a basic Template Builder tool (no coding required), they also allow you to build templates using HubSpot Markup Language (HubL).
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Salsify
JUNE 20, 2024
Consumer food spending is at its highest level in more than four decades. According to the U.S. Department of Agriculture (USDA) , U.S. consumers spent 11.3% of their disposable personal income on food in 2022 — and prices are only rising. As a result, buyers are becoming more particular about what they purchase and comparing products.
Forrester eCommerce
JUNE 20, 2024
Buyers are in control of the revenue process — and B2B marketing, sales, and customer success teams need to align their approaches with that reality. Discover the Forrester Opportunity Lifecycle and how it can drive durable, long-term revenue growth.
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Retail TouchPoints
JUNE 21, 2024
In today’s global economy, the demand for sustainable business practices is rising, particularly in the retail industry. Consumers are increasingly aware and conscious of the social, environmental and human rights impacts of their purchases, prompting retailers to rethink their supply chain strategies. The recent EU-wide legislative changes also are affecting companies worldwide that trade with the EU.
Groove
JUNE 20, 2024
Are you planning to build an online business using Shopware software ? The rise in eCommerce in recent years has made this a lucrative time for online stores — and Shopware provides an excellent solution that allows you to do business with customers all over the globe! But how can you ensure that you’re making the most of this eCommerce platform? Partnering with a Shopware agentur or agency can bring more customers your way — boosting your revenue and brand reputation.
Forrester eCommerce
JUNE 20, 2024
Generative AI (GenAI) is an enabler for more automation — and is now getting embedded in many software vendors’ platforms with different names and labels such as AI agents, AI-led micro-automations, and autonomous workplace assistants (AWAs).
FastSpring
JUNE 20, 2024
Ready to join the ultimate gathering for tech enthusiasts and innovators? If so, join FastSpring at Turing Fest 2024! Look for the signage to the FastSpring Meeting Space, where there’s plenty of room to sit down and chat in person! Join us at the Edinburgh International Conference Centre in Edinburgh, Scotland on July 9 and 10 for an extraordinary event dedicated to all things technology and innovation.
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Retail TouchPoints
JUNE 21, 2024
Bob’s EMS Holdings, parent company of Bob’s Stores and Eastern Mountain Sports (EMS), has filed for Chapter 11 protection in the U.S. Bankruptcy Court in Delaware. The retailers, which operate approximately 50 stores and employ nearly 800 full- and part-time employees, generated $131.85 million in net revenue last year, according to CEO David Barton in documents filed with the court.
Groove
JUNE 20, 2024
In the middle of 2023, Shopware B2B was launched, an opportunity to engage with customizable functionalities that enable merchants to tailor each element to their specific needs. The Shopware B2B suite is a game changer for organizations, providing a powerful digital commercial platform designed to support and grow B2B companies. Since its launch, Shopware has provided some outstanding benefits to companies in the business to business sector.
Forrester eCommerce
JUNE 17, 2024
Imagine a species that’s inflexible, stuck on behaviors suited to their ecological niche but unable to adapt — one that is slow, unintelligent, and unaware of its surroundings. Now, dramatically change their environment. Sounds like a recipe for extinction, right? Well, that’s how legacy, monolithic banking systems are: inflexible, siloed, and product-centric; closed, batch-based, unintelligent, and security-challenged — relics of a bygone era.
UpSellIt
JUNE 17, 2024
In the ever-evolving ecommerce landscape, conversion rate optimization solutions have become the norm for the majority of brands. However, some choose to go with in-house solutions and plug-ins in an attempt to cut costs, only to find out that this strategy ends up being more expensive in the long run. Juggling multiple plug-ins that don’t integrate smoothly can ultimately result in lost conversions.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Retail TouchPoints
JUNE 18, 2024
It can be a bit jarring to start worrying about the holidays just as summer is powering up, and yet that’s exactly what many retailers are doing, particularly as the socio-economic environment continues to throw curveballs at commerce. “The global economy is still in flux,” said Rob Garf, VP and General Manager of Retail and Consumer Goods at Sales f orce at a recent media briefing.
Groove
JUNE 20, 2024
Shopware development helps launch eCommerce business easily Shopware development is one of many tools available to help eCommerce businesses launch, build, and grow. Yet, it offers some key features and elements that enhance the way companies achieve their objectives. One of the most important elements of building a successful business online is the ability to create a website that’s optimized, efficient, and offers the backend features to achieve results.
Forrester eCommerce
JUNE 17, 2024
US consumer perceptions of CX quality are now at their lowest point since the inception of the Forrester Customer Experience Index (CX Index™). Read a few of the key takeaways from our just-launched report.
Practical eCommerce
JUNE 21, 2024
In 2012, Natalie Mounter was a new mom looking to work from home. Other moms had the same goal. The post Stay-at-home Moms Drive Totally Dazzled appeared first on Practical Ecommerce.
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
Retail TouchPoints
JUNE 17, 2024
TikTok has unveiled two new generative AI tools that will help creators and brands make influencer content at scale that include digital avatars and AI-enabled translation dubbing. The social platform also has created an advisory board to help facilitate future gen AI development at the company and discuss responsible use. The new tools join a suite of gen AI-enabled ad solutions, under the banner name Symphony, unveiled in May at the annual TikTok World event.
Groove
JUNE 20, 2024
Enlisting the support of a Shopware partner helps wide-reaching e-commerce operations attain customer satisfaction goals. Approximately 34 percent of consumers make at least one purchase weekly, and e-commerce is expected to grow by nearly 9 percent this year alone. Although upstart brands and platforms enjoy seemingly unlimited online sales potential, there is an elephant in the room.
Forrester eCommerce
JUNE 18, 2024
Scores for Canadian companies are at their lowest point since Forrester’s Customer Experience Index (CX Index™) began. Read a few of the key findings from our Canada rankings report.
RetailDive
JUNE 21, 2024
The chains, in a “liquidity crisis” since their bank found them to be in default, require emergency funding to make payroll Friday.
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Retail TouchPoints
JUNE 21, 2024
Starbucks customers who are traveling often seek out the familiar green-and-white mermaid logo in or near hotels where they’re staying, so it makes sense that the coffee giant and Marriott Bonvoy are connecting their loyalty reward programs. Members that link their accounts can earn double Starbucks Star points during their stays at participating Marriott hotels and can earn 100 Marriott Bonvoy points when they make three qualifying transactions during designated weeks throughout the year (the f
Groove
JUNE 20, 2024
Many factors contribute to the success of an online store. You need high-quality images and great product descriptions. You'll want to provide your customers with multiple payment options, and free shipping is always a plus. Even so, no online business can afford to forget the importance of SEO. Over 40% of e-commerce traffic comes from Google. This means that a Shopware site that isn't optimized could lose out on a significant number of visitors and sales.
Forrester eCommerce
JUNE 18, 2024
Last week, Splunk held its annual user conference – conf – in Las Vegas with over 4,000 customers, partners, and sponsors in attendance. While this was the 15th.conf, it was the first ever as a Cisco company. The tagline “the Splunk you love, only better” was ubiquitous throughout the conference.
Practical eCommerce
JUNE 19, 2024
"Keyword stuffing" is a discarded optimization tactic. Leaked Google documents suggest otherwise. The post Keyword Density Matters in SEO appeared first on Practical Ecommerce.
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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.
Retail TouchPoints
JUNE 17, 2024
People think about food an average of 226 times a day, according to research by Albertsons. Even accounting for food’s essential nature, that’s a lot of thoughts — but when you factor in everything that goes into the planning, shopping and preparing of all of the day’s meals, it starts to make a lot of sense. Albertsons’ Jill Pavlovich at CommerceNext.
Groove
JUNE 17, 2024
Introduction The eCommerce tech stack is the foundation of any successful online business. Choosing the right tech stack for your eCommerce store is crucial for ensuring a seamless user experience, scalability, and integration with other essential business processes. This comprehensive guide will provide an in-depth analysis of the key factor that impacts eCommerce merchants, including eCommerce technology stack, and explore the challenges associated with different approaches.
Forrester eCommerce
JUNE 18, 2024
Forrester has launched an updated experience for The Forrester Wave. Read this blog to learn about the new upgrades that allow users to easily customize and compare vendors included in Wave reports.
Dynamic Action
JUNE 20, 2024
Summary With traditional retail silos, product teams often do not have access to crucial customer data when in the planning phase of building an assortment. By bringing customer segmentation data into your planning process, you can proactively create a more customer-centric strategy rather than reacting to this data after all of the work has been done.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
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