Forrester eCommerce
JUNE 17, 2024
In our most recent report on identity and measurement offerings from Google (Privacy Sandbox) and Apple (Private Click Measurement), we stumbled upon an ugly truth about data deprecation: Big tech will not solve this problem, and marketers shouldn’t wait any longer to test and identify practical in-market solutions.
My Wife Quit Her Job
JUNE 19, 2024
I am a lifelong student of business and after interviewing over 500 successful entrepreneurs on my podcast, what I’ve found most fascinating is not their successes but their failures. Surprisingly, a lot of the entrepreneurs I’ve interviewed have either gone bankrupt or almost lost it all at some point in their careers and we can learn from their mistakes.
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Fastr
JUNE 20, 2024
Whether your brand's sales burn brightest in the summer months or not, there are so many ways to leverage the season’s spirit to shine a different – and sunny – light on your products that pull summer-loving shoppers to your site. Leaning into summer-focused activities, color palettes, trends, and holidays like July 4th, Pride , or Labor Day ensures online shoppers can indulge in those long-awaited summer vibes not only outdoors, but also on their screens – and specifically on your pages.
Groove
JUNE 17, 2024
With HubSpot's Content Optimization System, or COS, users can create entire websites, blogs, landing pages and emails that are mobile-optimized out-of-box. These assets also integrate with HubSpot’s full suite of inbound marketing tools. Although HubSpot offers many pre-built templates and a basic Template Builder tool (no coding required), they also allow you to build templates using HubSpot Markup Language (HubL).
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Salsify
JUNE 20, 2024
Consumer food spending is at its highest level in more than four decades. According to the U.S. Department of Agriculture (USDA) , U.S. consumers spent 11.3% of their disposable personal income on food in 2022 — and prices are only rising. As a result, buyers are becoming more particular about what they purchase and comparing products.
Forrester eCommerce
JUNE 20, 2024
Buyers are in control of the revenue process — and B2B marketing, sales, and customer success teams need to align their approaches with that reality. Discover the Forrester Opportunity Lifecycle and how it can drive durable, long-term revenue growth.
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Retail TouchPoints
JUNE 21, 2024
Bob’s EMS Holdings, parent company of Bob’s Stores and Eastern Mountain Sports (EMS), has filed for Chapter 11 protection in the U.S. Bankruptcy Court in Delaware. The retailers, which operate approximately 50 stores and employ nearly 800 full- and part-time employees, generated $131.85 million in net revenue last year, according to CEO David Barton in documents filed with the court.
Groove
JUNE 20, 2024
Are you planning to build an online business using Shopware software ? The rise in eCommerce in recent years has made this a lucrative time for online stores — and Shopware provides an excellent solution that allows you to do business with customers all over the globe! But how can you ensure that you’re making the most of this eCommerce platform? Partnering with a Shopware agentur or agency can bring more customers your way — boosting your revenue and brand reputation.
Forrester eCommerce
JUNE 17, 2024
Imagine a species that’s inflexible, stuck on behaviors suited to their ecological niche but unable to adapt — one that is slow, unintelligent, and unaware of its surroundings. Now, dramatically change their environment. Sounds like a recipe for extinction, right? Well, that’s how legacy, monolithic banking systems are: inflexible, siloed, and product-centric; closed, batch-based, unintelligent, and security-challenged — relics of a bygone era.
FastSpring
JUNE 20, 2024
Ready to join the ultimate gathering for tech enthusiasts and innovators? If so, join FastSpring at Turing Fest 2024! Look for the signage to the FastSpring Meeting Space, where there’s plenty of room to sit down and chat in person! Join us at the Edinburgh International Conference Centre in Edinburgh, Scotland on July 9 and 10 for an extraordinary event dedicated to all things technology and innovation.
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AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.
Retail TouchPoints
JUNE 18, 2024
It can be a bit jarring to start worrying about the holidays just as summer is powering up, and yet that’s exactly what many retailers are doing, particularly as the socio-economic environment continues to throw curveballs at commerce. “The global economy is still in flux,” said Rob Garf, VP and General Manager of Retail and Consumer Goods at Sales f orce at a recent media briefing.
Groove
JUNE 20, 2024
In the middle of 2023, Shopware B2B was launched, an opportunity to engage with customizable functionalities that enable merchants to tailor each element to their specific needs. The Shopware B2B suite is a game changer for organizations, providing a powerful digital commercial platform designed to support and grow B2B companies. Since its launch, Shopware has provided some outstanding benefits to companies in the business to business sector.
Forrester eCommerce
JUNE 20, 2024
Generative AI (GenAI) is an enabler for more automation — and is now getting embedded in many software vendors’ platforms with different names and labels such as AI agents, AI-led micro-automations, and autonomous workplace assistants (AWAs).
RetailDive
JUNE 21, 2024
The chains, in a “liquidity crisis” since their bank found them to be in default, require emergency funding to make payroll Friday.
Speaker: Ethan Woolley, Director at Kharon
This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia
Retail TouchPoints
JUNE 17, 2024
TikTok has unveiled two new generative AI tools that will help creators and brands make influencer content at scale that include digital avatars and AI-enabled translation dubbing. The social platform also has created an advisory board to help facilitate future gen AI development at the company and discuss responsible use. The new tools join a suite of gen AI-enabled ad solutions, under the banner name Symphony, unveiled in May at the annual TikTok World event.
Groove
JUNE 20, 2024
Shopware development helps launch eCommerce business easily Shopware development is one of many tools available to help eCommerce businesses launch, build, and grow. Yet, it offers some key features and elements that enhance the way companies achieve their objectives. One of the most important elements of building a successful business online is the ability to create a website that’s optimized, efficient, and offers the backend features to achieve results.
Forrester eCommerce
JUNE 17, 2024
US consumer perceptions of CX quality are now at their lowest point since the inception of the Forrester Customer Experience Index (CX Index™). Read a few of the key takeaways from our just-launched report.
UpSellIt
JUNE 17, 2024
In the ever-evolving ecommerce landscape, conversion rate optimization solutions have become the norm for the majority of brands. However, some choose to go with in-house solutions and plug-ins in an attempt to cut costs, only to find out that this strategy ends up being more expensive in the long run. Juggling multiple plug-ins that don’t integrate smoothly can ultimately result in lost conversions.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.
Retail TouchPoints
JUNE 21, 2024
Starbucks customers who are traveling often seek out the familiar green-and-white mermaid logo in or near hotels where they’re staying, so it makes sense that the coffee giant and Marriott Bonvoy are connecting their loyalty reward programs. Members that link their accounts can earn double Starbucks Star points during their stays at participating Marriott hotels and can earn 100 Marriott Bonvoy points when they make three qualifying transactions during designated weeks throughout the year (the f
Groove
JUNE 20, 2024
Enlisting the support of a Shopware partner helps wide-reaching e-commerce operations attain customer satisfaction goals. Approximately 34 percent of consumers make at least one purchase weekly, and e-commerce is expected to grow by nearly 9 percent this year alone. Although upstart brands and platforms enjoy seemingly unlimited online sales potential, there is an elephant in the room.
Forrester eCommerce
JUNE 18, 2024
Scores for Canadian companies are at their lowest point since Forrester’s Customer Experience Index (CX Index™) began. Read a few of the key findings from our Canada rankings report.
RetailDive
JUNE 21, 2024
Nearly two-thirds of respondents said they had changed behaviors as a result of higher prices, according to a recent survey.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Retail TouchPoints
JUNE 17, 2024
People think about food an average of 226 times a day, according to research by Albertsons. Even accounting for food’s essential nature, that’s a lot of thoughts — but when you factor in everything that goes into the planning, shopping and preparing of all of the day’s meals, it starts to make a lot of sense. Albertsons’ Jill Pavlovich at CommerceNext.
Groove
JUNE 20, 2024
Many factors contribute to the success of an online store. You need high-quality images and great product descriptions. You'll want to provide your customers with multiple payment options, and free shipping is always a plus. Even so, no online business can afford to forget the importance of SEO. Over 40% of e-commerce traffic comes from Google. This means that a Shopware site that isn't optimized could lose out on a significant number of visitors and sales.
Forrester eCommerce
JUNE 18, 2024
Last week, Splunk held its annual user conference – conf – in Las Vegas with over 4,000 customers, partners, and sponsors in attendance. While this was the 15th.conf, it was the first ever as a Cisco company. The tagline “the Splunk you love, only better” was ubiquitous throughout the conference.
RetailDive
JUNE 20, 2024
The new tool, dubbed Store Companion, is designed to answer on-the-job process questions and support store operations.
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Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.
Retail TouchPoints
JUNE 17, 2024
Instacart has made advertisements on YouTube shoppable for CPG companies, leveraging its first-party data about consumers to identify and reach high-intent shoppers and receive closed-loop measurement on their campaigns. Consumers viewing these ads can click directly to an Instacart product page to buy the featured items for same-day delivery. Clorox and Publicis Media are the first two participants in the YouTube pilot program, which extends Instacart’s broader retail media collaboration with G
Groove
JUNE 17, 2024
Introduction The eCommerce tech stack is the foundation of any successful online business. Choosing the right tech stack for your eCommerce store is crucial for ensuring a seamless user experience, scalability, and integration with other essential business processes. This comprehensive guide will provide an in-depth analysis of the key factor that impacts eCommerce merchants, including eCommerce technology stack, and explore the challenges associated with different approaches.
Forrester eCommerce
JUNE 18, 2024
Forrester has launched an updated experience for The Forrester Wave. Read this blog to learn about the new upgrades that allow users to easily customize and compare vendors included in Wave reports.
Practical eCommerce
JUNE 17, 2024
Tracking the changes to Google's search algorithm takes work. These four tools can help. The post How to Monitor Google’s Updates appeared first on Practical Ecommerce.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
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