Sat.Aug 05, 2023 - Fri.Aug 11, 2023

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Essential Ecommerce Metrics for Growth | Salsify

Salsify

How can you gauge if your ecommerce business is successful? The obvious answer is if you’re making money from it. But how can you be sure that you’re making as much money as you reasonably can? And that the money you’re spending on your business is giving you a good return?

eCommerce 147
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ECOM 101: What is Digital Experience Optimization?

Fastr

What does digital experience mean to you? When you’re browsing an online catalog or comparing brands, what leaps out to you most? Is it the speed with which pages load? Is it a search functionality that lets you find the product or the information you’re l ooking for with ease? Is it personalized recommendations or offers even once you’ve left a website?

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Meta vs. Amazon vs. TikTok: Building Your Cross-Channel Digital Strategy

ROI Revolution

Meta, Amazon, and TikTok are all strong ways to build sales in the digital world on their own – but finding an effective way to use them together can open the door for even more effective strategies. For businesses looking to grow in today’s ecommerce landscape, it’s important to utilize a combination of paid and retail media to: Reach a larger audience of shoppers Increase exposure to your brand Gain more opportunities for conversions Keep reading to uncover some actionable strategies tha

Channel 78
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Top 10 Amazon FBA Alternatives: Exploring Options for Success

Algopix

In the ever-evolving landscape of e-commerce, Amazon FBA (Fulfillment by Amazon) has been a popular choice for many online sellers. However, it’s crucial to explore alternatives that can offer similar benefits while addressing some of the limitations associated with Amazon FBA. This article dives into various Amazon FBA alternatives, providing insights into their functionalities, advantages, and potential drawbacks.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Unlocking the Golden Era: Opportunities Created for Small Businesses in the Online Space

Ecommerce Guru

Somewhat recently, the web has changed the manner in which we direct business, separating down hindrances and opening a universe […] The post Unlocking the Golden Era: Opportunities Created for Small Businesses in the Online Space appeared first on Ecommerce Guru.

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How To Boost Your Product Page Conversion Rate | Salsify

Salsify

The higher your conversion rate is, the more revenue you get. Easy, right? Regardless, your conversion rate might seem like an elusive ecommerce metric — but there are a number of strategies and tactics you can implement to boost rates across the digital shelf.

eCommerce 146

More Trending

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SEO & Content Marketing for the Beauty Industry

ROI Revolution

The beauty industry has become highly competitive as new brands enter the space, especially in the age of convenient online shopping and social media influencers. Buyers have a huge variety of products to choose from these days – so, how do make your brand stand out with marketing for the beauty industry? By implementing search engine optimization (SEO) techniques, you can grow your online presence and help your business flourish.

SEO 78
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What Retailers Should Know about Back to School 2023

ESW

Back to School 2023 spending is in full swing. Much like last year, families are shopping early and often to try and mitigate the financial hit that comes with making sure students are stocked with pocket folders, backpacks, laptops and extra-long twin dorm mattress sheets. For many brands and retailers, Back to School marks the beginning of peak shopping season.

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5 Social Media Tips for Effective Ecommerce Marketing

Ecommerce Guru

In the present computerized age, web-based entertainment has turned into a fundamental device for organizations, particularly for online business adventures. […] The post 5 Social Media Tips for Effective Ecommerce Marketing appeared first on Ecommerce Guru.

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Forrester’s 2023 Technology Strategy Impact Award Winner And Finalist For The Americas

Forrester eCommerce

Learn how our award winner, Falabella, and finalist Harvard Business School drive customer-obsessed transformation with their technology strategies.

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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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Is Redbubble Legit? A Full Review For Creators And Shoppers

My Wife Quit Her Job

RedBubble is a huge print on demand company that allows creators to upload their designs onto hundreds of products, like t-shirts, coffee mugs, phone cases, and more. But is RedBubble legit, and how does it work for creators and shoppers? Find out in this full Redbubble review. The post Is Redbubble Legit? A Full Review For Creators And Shoppers appeared first on MyWifeQuitHerJob.com.

eCommerce 295
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NRF Hot 25 List Spotlights Fastest-Growing Retailers

Retail TouchPoints

Mexican grocer Chedraui , Raley’s Supermarkets and Primark Stores have topped the National Retail Federation’s 2023 Hot 25 Retailers list, which ranks the fastest-growing retail companies in the U.S. The annual ranking is compiled by global marketing consultancy Kantar and is determined by comparing year-over-year increases in domestic sales (in the case of the 2023 list, this means 2021 versus 2022).

Retail 246
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More Than 50 Top Brands Announce Exclusive Back-to-School Offers for Students and Teachers With SheerID

SheerID

More Than 50 Top Brands Announce Exclusive Back-to-School Offers for Students and Teachers With SheerID

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How B2B Marketing, Sales, And Product Can Align To Drive Growth In 2024

Forrester eCommerce

Planning season is the perfect time for B2B revenue engine leaders to address common challenges, share functional insights and competencies, and build a customer-obsessed growth strategy.

B2B 369
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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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ECOM 101: What is Digital Experience Optimization?

Fastr

What does digital experience mean to you? When you’re browsing an online catalog or comparing brands, what leaps out to you most? Is it the speed with which pages load? Is it a search functionality that lets you find the product or the information you’re l ooking for with ease? Is it personalized recommendations or offers even once you’ve left a website?

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Wolverine Worldwide CEO Departs Following Disappointing Quarterly Results

Retail TouchPoints

Wolverine Worldwide ’s Board of Directors has terminated President and CEO Brendan Hoffman and he has formally stepped down as a director of the company. The announcement coincides with the footwear manufacturer’s Q2 financial results, which saw a 17.4% revenue drop year-over-year. Christopher E. Hufnagel, who has served as President of the company since June, will take the helm as CEO and serve on the Board.

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What is Order Management? The Enterprise Retailer’s Guide to Processing, Fulfillment, and More

Fabric

E-commerce is here to stay. The digital marketplace continues to reshape the retail landscape, offering unparalleled convenience and access to a global customer base. In 2022, US e-commerce sales topped $1 trillion , while global e-commerce sales soared past $5.7 trillion. According to Insider Intelligence, 24% of retail purchases are expected to take place online by 2026.

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SAP To Raise On-Premise Annual Support Fees After Cutting On-Prem Innovation

Forrester eCommerce

Continuing the latest trend in price increases by major enterprise software vendors, SAP announced on July 26, 2023, that they will increase the annual support fees for SAP support agreements by roughly 5.0% (by local CPI rates, capped to 5%).

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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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FASTR Frontend: The Accessibility Panel

Fastr

In this short video tutorial , you'll get a glimpse into Fastr Frontend's Accessibility Panel. This feature in the Fastr Frontend platform simplifies your team's effort to stay on top of your ecommerce site's digital accessibility.

eCommerce 130
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J.Crew Pulls in Retail Heavyweight to Lead Madewell

Retail TouchPoints

J.Crew Group has appointed former Intermix and Ann Taylor executive Adrienne Lazarus as President of Madewell , effective September 2023. Lazarus will report to J.Crew Group CEO Libby Wadle. Throughout her more than 30 -year career, Lazarus has led high-growth, well-established brands in the luxury and contemporary space, including vertical, multi-brand and direct-to-consumer retail.

Retail 246
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UpSellit Recognized as 2023 Fastest Growing Private Company by Inc. 5000

UpSellIt

UpSellit has officially been named a 2023 Inc. 5000 Fastest Growing Private Company! Amazingly, this is our sixth time earning recognition on the Inc. 5000 list. Each year, Inc. features private companies with proven track records as problem solvers, business accelerators, and thought leaders. We are so grateful to our team for the continuous hard work and dedication to success that enables us to earn such wonderful recognition.

Toys 125
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Post-Quantum Security: Have You Started Your Journey?

Forrester eCommerce

The European Policy Centre recently published a quantum cybersecurity agenda for Europe in July 2023. This is yet another example of raising awareness and issuing calls to action for post-quantum security preparations. This follows the World Economic Forum and Deloitte issuing a perspective on transitioning to a quantum-secure economy in 2022.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Fastr Frontend: The Accessibility Panel

Fastr

In this short video tutorial, you'll get a glimpse into Fastr Frontend's Accessibility Panel. This feature in the Fastr Frontend platform simplifies your team's effort to stay on top of your ecommerce site's digital accessibility.

eCommerce 130
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As Mobile Sales Surge, Retailers Double Down on the App Experience

Retail TouchPoints

Insider Intelligence predicts that mobile commerce sales will account for 43.4% of total U.S. retail ecommerce sales — and 6.5% of all U.S. retail sales — in 2023. Although standard m-commerce sites offer ease and convenience, more consumers are spending more time in mobile apps, especially those that offer seamless and immersive brand experiences. In fact, a survey of more than 600 consumers found that nearly 90% have at least one mobile shopping app installed on their phone, and half of those

Mobile 246
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Amazon to reduce its private label offering

RetailDive

The company plans to ultimately cut its in-house product offerings to less than 20 brands, reports say

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Forrester’s 2023 Enterprise Architecture Awards Winner And Finalists For The Americas

Forrester eCommerce

Learn how our winner, U.S. Bank, and finalists Rockwell Automation and Takeda Pharmaceuticals have used outcome-driven enterprise architecture for business success.

Banking 366
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🚀Future-Proof Your Salesforce B2C Commerce: Modernization Strategies Inside!

Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.

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Sleep.8 Launches First Outlet Store in Portugal

365 Retail

Sleep.8, a leading provider of high-quality sleep products, has announced the opening of its first outlet store in Portugal. Located at Rua António Martins Soares Leite, this outlet store marks a significant milestone for the brand as it introduces its unique concept to the Portuguese market. The Sleep.8 Outlet Store in Portugal presents an opportunity for customers to access reduced-price, unused stock from end-of-line and overproduction inventory.

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The Convergence of AI and Composable Architecture in Ecommerce

Retail TouchPoints

With the help of ChatGPT and Bard, the hype around generative AI has soared over the past few months, with experts shouting daily from the mountaintops about its potential to revolutionize the retail industry. From generating product descriptions and dynamic pricing to improving data quality and automating redundant tasks, AI has been monikered as the magical fix-it-all technology that promises to slash time-to-market, quadruple employee productivity and deliver larger-than-life customer experie

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The Weekly Closeout: Instant Brands lands $30M in financing and student loans may squeeze luxury shoppers

RetailDive

The bankrupt Instant Pot owner received a commitment in new term loan financing while affordable luxury may take a hit as student loans come due.

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Hyperscalers, It’s Time To FOCUS

Forrester eCommerce

In late June, at FinOps X, the annual event hosted by FinOps Foundation, a big topic was the open source project FinOps Open Cost & Usage Specification (FOCUS), which aims to standardize the billing construct and presentation of cloud cost data. This is a BIG DEAL.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.