Omnisend
DECEMBER 14, 2023
Reading Time: 9 minutes Many marketers believe that multichannel selling is only for big retailers and that small retailers can’t afford it. It’s not true. Selling on multiple channels need not cost a fortune if you do it right. In fact, selling on multiple channels should bring in more value than the cost you’ll incur on setting up those retail channels.
RIS News
DECEMBER 13, 2023
In this article, we'll explore how to make the most of the first-party data you've collected over the holiday period.
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Salsify
DECEMBER 14, 2023
Here’s why fostering brand loyalty among your customers is so important for your success, including some best practices to make it happen.
Algopix
DECEMBER 10, 2023
Welcome to the dynamic and lucrative world of Amazon FBA (Fulfillment by Amazon), where sellers can harness the power of the e-commerce giant to streamline operations and catapult their business to new heights. If you’re gearing up for your inaugural FBA shipment, you’re standing at the threshold of an exciting journey. In this all-encompassing guide, we’ll meticulously guide you through every step of the process, from initial preparations to the creation of your shipment.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
RetailDive
DECEMBER 11, 2023
Prepare for the 2023 holiday season with expert strategies for effective order fulfillment. Discover how to meet high demand, handle order spikes, and optimize your supply chain to ensure customer satisfaction and avoid holiday anxiety.
ESW
DECEMBER 11, 2023
Ecommerce brands have countless revenue-generating operations to manage, from product selection to promotions and sales. Other operations, such as payment and transaction processing, are essential but can take time away from value-added activities. Many global ecommerce businesses turn to a Merchant of Record (MOR) to take on the heavy lifting associated with global commerce.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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RetailDive
DECEMBER 12, 2023
These retailers have borrowed heavily, delivered soft performance, seen substantial leadership turnover or operate in a heavily discretionary sector. Can they turn themselves around?
Retail TouchPoints
DECEMBER 11, 2023
Thanks to its versatility and appeal, video content lies at the core of most inbound marketing campaigns nowadays. From boosting sales to increasing brand awareness and educating audiences about your app, video allows you to accomplish most marketing goals like no other type of media. The problem is, with so many options out there, how can you know which kind of video would be the best fit for your app?
Forrester eCommerce
DECEMBER 12, 2023
Last week, Amazon.com VP and CTO Werner Vogels closed out re:Invent 2023 with his keynote address on “The Frugal Architect” This wasn’t the first time, Vogels introduced this topic. In fact, it was a theme he originally introduced in 2012 that revolves around architecting with cost in mind.
My Wife Quit Her Job
DECEMBER 12, 2023
Today, I’m thrilled to have Jerry Kozak on the show. Jerry is the founder of Ann Arbor Tees, a world class full service print and embroidery company in Ann Arbor, Michigan that does over eight figures per year in sales. But thanks to sites like Temu and Shein, his business has been cut in half this past year. In this episode, we talk about the effects of companies like Temu and Shein and what you can do about it.
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Fastr
DECEMBER 14, 2023
Are your digital experiences looking a little stale? Time to sprinkle some spice onto your static designs to demand attention, enhance your shopping experiences, and flex your brand's personality. Watch the full replay of our latest Design Lab for unique insights into animations and how to effectively apply them to your designs.
Retail TouchPoints
DECEMBER 13, 2023
After years of lockdowns and digital-driven behaviors, consumers’ actions have shown how crucial the store experience is to how they shop and interact with brands. So it’s no surprise that 47% of executives believe that store design and experience have become more critical to their brand strategy over the past year, according to Retail TouchPoints research.
Forrester eCommerce
DECEMBER 14, 2023
Generative AI will not just disrupt — it will shatter markets, industries, and economies in waves over the next 10 to 15 years. We sense this, but why and how will this happen? We think that generative AI drives the cost of knowledge activation to zero and creates a virtual knowledge loop that increases what is known in the world by more people. We are launching deep research into this topic and invite you to join us.
My Wife Quit Her Job
DECEMBER 11, 2023
Finding small-town business ideas is about identifying a gap in the community and offering a great product or service. Doing business in small towns offers unique benefits like lower costs, affordable land, less competition, and, most importantly 一 a supportive community. In this post, I’ll share 35 small town business ideas that have the potential to provide great returns in the long term.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Fabric
DECEMBER 15, 2023
Welcome to our recap of fabric’s recent LinkedIn Live event, where Jon Reily, Bounteous’ SVP of Commerce & Loyalty, joined Lori Howitt, fabric’s Senior Solutions Consultant, to discuss how retailers can meet the needs of customers in this age of instant gratification. In this blog post, we’ve compiled a list of key takeaways from this insightful discussion, focusing on how retailers can navigate the instant gratification economy, deliver true omnichannel experiences, and leverage innov
Retail TouchPoints
DECEMBER 13, 2023
Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. A well-designed store can create a memorable brand experience that strengthens customer loyalty. This is crucial considering a recent Publicis Sapient report on customer loyalty , based on a survey of over 8,000 consumers across six countries, revealed that 52% of global consumers report having slight to no brand loyal
Forrester eCommerce
DECEMBER 11, 2023
There are five key ways that marketing’s role changes when making the shift to buying groups and opportunities. Find out what they are in this week’s Saying Goodbye to MQLs blog.
Wiser
DECEMBER 11, 2023
Store audits play a pivotal role in ensuring the retail experience is consistently high quality, and that your brand is represented the way you intend. They aid in the monitoring of product availability, pricing accuracy, promotional execution, and overall store cleanliness. Regular audits can be instrumental in identifying areas for improvement and in implementing necessary changes.
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
Omnisend
DECEMBER 15, 2023
Reading Time: 10 minutes Most businesses think brand and product advertising are the same thing. But the truth is they are poles apart. Product advertising focuses on what you offer, while brand advertising focuses on who you are as a brand. So if you’re looking for ways to advertise your products and create demand, look no further. This detailed guide will cover everything about product advertising: the benefits, the many types, real examples, and step-by-step strategies.
Retail TouchPoints
DECEMBER 15, 2023
Gen Z and Gen Alpha are becoming avid podcast listeners, making them a hot target for media brands and producers. In fact, 30% of Gen Z and 23% of Gen Alpha individuals listen to podcasts every week , according to Edison Research. To better engage with this growing “Gen Zalpha” listener base, Claire’s is partnering with podcast and audio entertainment production studio Audio Up Media on a series of new scripted audio shows.
Forrester eCommerce
DECEMBER 15, 2023
Tasks And Responsibilities To Activate And Evolve Journey Centricity Need a menu of tasks that CX teams can assume to steer a journey-centric transformation? Find it in our new report! Embracing journey centricity often takes years.
Salsify
DECEMBER 12, 2023
Download the report, 'The Forrester Wave™: Product Information Management, Q4 2023 Report,' and explore why Salsify was named a 'Leader.
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
RetailDive
DECEMBER 15, 2023
The iconic department store could thrive as a smaller, more focused retailer, but a potential buyout would make a transformation unlikely, analysts say.
Retail TouchPoints
DECEMBER 14, 2023
The National Retail Federation (NRF) has introduced the Center for Retail Sustainability , designed to help retailers generate economic value while also creating benefits for the environment, communities and societies. Initial efforts will focus on leveraging consumer insights around sustainability products and practices, and improving supply chain traceability.
Forrester eCommerce
DECEMBER 12, 2023
Since this is an emerging category of technologies, there’s always new innovations and trends to keep track of. My colleagues and I got together to create a list of the most important trends to follow across edge and IoT.
Practical eCommerce
DECEMBER 15, 2023
Selling lotions for razor burns along bikini lines is a booming business. The name is memorable too. The post Bushbalm Normalizes Bikini-line Skincare appeared first on Practical Ecommerce.
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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.
Omnisend
DECEMBER 13, 2023
Reading Time: 13 minutes The use of email, SMS, and push message marketing by brands is not new. How they are used in the continuing evolution of BFCM is the more interesting part, as it often sheds light on how brands approach the next twelve months. About this year’s BFCM period, a few questions needed investigation. How early would brands begin their BFCM marketing and would it match consumers’ shopping habits?
Retail TouchPoints
DECEMBER 12, 2023
According to this recent consumer survey from McKinsey, the holiday shopping period will be longer than in previous years — beginning earlier and ending later — with some portion of consumers starting earlier in order to beat expected approaching-holiday price increases while others will wait till later, expecting to benefit from holiday-eve promotions.
Forrester eCommerce
DECEMBER 12, 2023
The emergence of CS&T platforms ushers in a new era of upskilling and training focused not on point-in-time test prep but on continual learning, where practitioners go up against the latest attacker techniques individually or as a team to test technical skills, refine documented processes, and improve communication. They’re also using these platforms to acquire emerging skills, like prompt engineering, which are offered by many of the platforms in this evaluation.
Practical eCommerce
DECEMBER 10, 2023
Emotions drive most purchase decisions, not product specs or features. The post The Key to Successful Advertising appeared first on Practical Ecommerce.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
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