Kissmetrics
NOVEMBER 19, 2020
Do terms like “AI” and “machine learning” make you think of robots and science fiction? These technologies are being used everywhere, and the age of AI is already in full swing. AI and technology offer a solution to inefficiency. Deloitte has shown that 83 percent of early adopters of AI and cognitive technologies achieved either “moderate” or “substantial” benefits.
My Wife Quit Her Job
NOVEMBER 16, 2020
If you want to start an online store, you have to know where to find wholesale suppliers. Should you search on Google? Should you attend a tradeshow? Should you import from China? Where can you find drop ship suppliers, wholesalers or factories to manufacture your products? When my wife and I first started our online store, we had these exact same questions.
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Forrester eCommerce
NOVEMBER 18, 2020
It’s not that I’m not a gamer. I enjoy board games and card games: Trivial Pursuit, Settlers Of Catan, SET, Hive. I’m up to level 3056 in Two Dots. As a kid, I played Super Mario Land on my brother’s GameBoy and Sonic The Hedgehog on the family Sega Genesis. But I’ve never been one […].
Groove
NOVEMBER 19, 2020
Product pages are one of the last things that shoppers see before deciding whether to add an item to their carts. Convert more visitors into customers by optimizing your website with eCommerce product page best practices in mind. eCommerce Product Page Best Practices. Turn more visitors into customers and increase product page conversion with these 7 eCommerce product page best practices: Use a "Ready To Buy" Container.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Kissmetrics
NOVEMBER 17, 2020
You may have noticed some small changes to Ubersuggest recently, but now it is time for another major release. In the last few months, you have seen the application get faster, we are slowly (but surely) working on increasing data quality, and we have even made multiple updates to our Chrome Extension. But today, we are announcing a new feature that will make finding lucrative keywords even easier.
BigCommerce
NOVEMBER 19, 2020
It’s not often that widespread change happens overnight, but that’s how it felt for much of the U.S.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Groove
NOVEMBER 17, 2020
Klaviyo vs. Listrak. Investing in an eCommerce marketing tool helps businesses attract, engage and delight customers at every stage of the buyer's journey. Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. In this blog, we're comparing Klaviyo vs. Listrak to help you determine which platform is best for your eCommerce business.
Kissmetrics
NOVEMBER 16, 2020
If I told you that you could become a sucessful vlogger, would you believe me? Or do you think that there is too much competition? YouTube is saturated — 500 hours of video are uploaded to YouTube every minute. There are dozens of million-dollar YouTubers creating thousands of hours of video a year. How could you possibly break through the noise?
Retail TouchPoints
NOVEMBER 18, 2020
South American food retailer Grupo Éxito has renewed its DemandTec Price Optimization subscription. The solution helps Grupo Éxito identify shopper behavior trends in order to generate the right price recommendations and improve its assortment by defining product roles by zone and division. “Our multi-year relationship with DemandTec exemplifies how science-based optimization enables us to deliver prices that are more relevant for customers,” said Jorge Vallejot, Technology Director at Grupo Éxi
Forrester eCommerce
NOVEMBER 17, 2020
2020’s Remote Work Is The Exception No Business Wanted The sudden arrival of the COVID-19 pandemic has thrust every organization into a patchwork of unplanned workforce responses. Companies have had to quickly get as many of their personnel into a safe and productive work situation as possible, with most of them working remotely at least […].
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Ecommerce Platforms
NOVEMBER 16, 2020
The quest to discover the best ecommerce platform out there has been our ongoing goal here at ecommerce-platforms.com ever since the site was established. We invest real hours each week to test and examine each platform, all in an effort to find out how viable they are among the top ecommerce platforms in the market. We're doing all this testing so that you don't have to.
Kissmetrics
NOVEMBER 20, 2020
High-quality video content is a great way to showcase products professionally in an e-commerce store. AI Multiple, a digital B2B research firm, found that video content makes website visitors 64-85% more likely to buy a product , compared to static images. There are many ways to edit your videos for free. Free video editing software has become increasingly popular in recent years, and the perks of the programs are always evolving.
Retail TouchPoints
NOVEMBER 19, 2020
Retail solution provider Aptos has appointed software industry veteran Pete Sinisgalli as CEO. With the appointment, Sinisgalli leads the now combined Aptos and Revionics organization, following Aptos’ acquisition of the AI-powered price optimization company in September. Sinisgalli most recently served as Chairman of the Board for LLamasoft, which was acquired by Coupa Software in November 2020.
Forrester eCommerce
NOVEMBER 20, 2020
Improving the competencies of their people is a priority for many functional leaders, but too many take shortsighted approaches that are unlikely to achieve the desired results. Jeff Lash explains the mistakes many companies make and four Forrester tips on how to make upskilling more impactful.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
BigCommerce
NOVEMBER 18, 2020
Is it time to find an alternative to Volusion?
Kissmetrics
NOVEMBER 16, 2020
As the most successful retailer in the world, it’s only natural for Walmart to have expanded into the e-commerce space. The Walmart Marketplace is among the fastest-growing e-commerce stores out there, so if you’re looking for an Amazon alternative, it’s a serious contender. But how do you make the most of Walmart Marketplace ? Well, let’s take a look, starting with how the platform operates.
Retail TouchPoints
NOVEMBER 19, 2020
An engaging welcome series on email, SMS and other marketing channels has become a must for any serious ecommerce retailer. It’s a brand’s big chance to make a warm, personal and memorable first impression, capturing the imagination of curious browsers and converting them into loyal followers. With 90% of today’s shoppers preferring a personalized approach , creating a welcome series that caters to individual needs or reacts to consumer behavior has become the new standard in online retail.
Forrester eCommerce
NOVEMBER 18, 2020
2020 has been a year of unprecedented political, social, economic, and healthcare disruption — and 2021 shows no signs of these trends slowing down. How should European consumer marketing leaders prepare for the coming year? They must get ready for a digital ecosystem with fewer third-party cookies and device identifiers, all while navigating an unpredictable […].
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
lateshipment
NOVEMBER 20, 2020
The Impact of Post-Purchase Interactions on Your Customer Lifetime Value. How important is the post-purchase experience? This post-purchase experience is just as (if not more) important than every other step in the customer journey. It’s the last touchpoint your customer will have with your brand, and if, God forbid, it goes haywire, it could be what your customers remember most about your brand.
Kissmetrics
NOVEMBER 17, 2020
It’s no secret: the world of PPC advertising is not for the faint-hearted. If you don’t know what you’re doing, you could end up throwing money down the drain. How can you increase the chances of the right people clicking on your ads? You need to learn how to write ad copy that converts. Thankfully, technological advancements like artificial intelligence (AI) are here to save the day.
Retail TouchPoints
NOVEMBER 19, 2020
Best Buy is partnering with Instacart to offer same-day delivery from nearly all its stores across the U.S. Through the new partnership, customers can access a selection of Best Buy’s electronics and tech products for same-day delivery, including select laptops, TVs, home office essentials, headphones, tablets, gaming, smart watches, streaming media players, small appliances and more.
Forrester eCommerce
NOVEMBER 18, 2020
Every year, more firms reach out to me to explain how they’re delivering their own brand of “digital transformation” to clients. When last I checked, I’m tracking over 170 vendors. Needless to say, some of these firms are much more adept at delivering effective transformation services than others. The simple truth is, almost every vendor […].
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Optimizely
NOVEMBER 16, 2020
We recently released a new whitepaper reviewing why channel-centric solutions are missing the mark for marketers wanting an omnichannel marketing strategy. Channel-centric solutions solve for one specific channel, like email, SMS, or web. While they might seem like the answer, because they allow you to mix and match, they ultimately result in a huge data disparity and are often difficult to manage.
Kissmetrics
NOVEMBER 19, 2020
Most of us have got a favorite non-profit, and usually with good reason. They might provide vital resources for your community or just be a cause close to your heart. Or they may have played an important role in your own life or that of a family member. Non-profits need to be visible in today’s digital age — but that takes time, money, and expertise.
Retail TouchPoints
NOVEMBER 19, 2020
SmartGift , which allows gift recipients to virtually “open” their gifts and exchange them for a preferred size, color or a completely different item in the same price range, is expanding into Canada and three major European markets. The SmartGift option is now available through VF Corporation’s Timberland Canada website as well as the UK, France and Germany sites for Pandora.
Forrester eCommerce
NOVEMBER 19, 2020
Bad puns in the title of this blog post aside (queue the rolling of the eyes, sigh, and slight smirk), we are pleased to announce that “The Forrester Wave™: Privileged Identity Management (PIM), Q4 2020” is now live. While PIM vendors have been adding new capabilities and improved user experience over the past two years, […].
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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.
BigCommerce
NOVEMBER 19, 2020
For many, the name Magento goes hand in hand with ecommerce.
Kissmetrics
NOVEMBER 16, 2020
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. A content management system—CMS for short—gives you the ability to publish content on the Internet. These systems make it possible for everyday users to build websites and post content without having to write code or learn programming languages.
Retail TouchPoints
NOVEMBER 17, 2020
Rockefeller Center has launched a new retail initiative, RC Capsule, bringing together retail, real estate and technology in a program that offers independent brands the ability to test brick-and-mortar concepts with pop-up spaces. The initiative allows brands to lease turnkey, pre-wired spaces for six-month terms and to work with Rockefeller Center on creating unique retail experiences.
Forrester eCommerce
NOVEMBER 16, 2020
Consider Spending Changes In Five Categories Post-COVID-19 The business effects of the COVID-19 pandemic will be with us for years. However, the consequences of the pandemic are not identical for all companies. Different industries, including insurance, face disparate consumer trends, resource availability, and revenue potential during the pandemic and its aftermath.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
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