Sat.Nov 09, 2024 - Fri.Nov 15, 2024

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6 Steps To Take When An E-commerce Delivery Goes Wrong

lateshipment

With heightened order volumes and tight shipping deadlines, it is natural for e-commerce businesses to expect high customer service inquiries and frustrations from delivery issues during the holiday season. But you can’t let these things slide as ensuring a seamless delivery experience is essential to keep customers happy and coming back. While delays and other delivery issues cannot be prevented, you can definitely have a well-prepared customer service strategy to ensure a smooth post-purchase

eCommerce 130
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563: Email Marketing Hacks To Drive Engagement and Sales

My Wife Quit Her Job

Today, we’re continuing with our 4-part series on how to create content to promote your business. In this episode, we talk about what it takes build an engaging email list that converts to sales. What You’ll Learn How to keep your open rate high How to drive sales with every send How to keep your subscriber engaged with your list Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years.

Marketing 156
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How a Content Marketing Agency Drives eCommerce Blog Success

Groove

Creating an effective eCommerce blogging strategy is a powerful way to attract new customers and drive sales. Not only does it present an opportunity to communicate your brand's key messages, but it also helps improve your website's search engine optimization. This increases the likelihood that potential customers will discover it. Thanks to these dual benefits, blog content marketing for eCommerce remains one of the most effective digital marketing avenues for brands to consider.

Blog 361
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The Power, Persuasion, & ROI of Ecommerce Video Content

Fastr

Online shopping today is nothing like looking for a needle in a haystack. It's more like searching through a million-needle haystack for one that catches the eye. It's a fierce battle of the brands: Who will stand out? And how? One answer to the latter: video content.

eCommerce 173
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Modernizing the Frontend Experience on Salesforce Commerce Cloud

Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

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If You’re Not Using Data Pipeline Management (DPM) For Security And IT, You Need To 

Forrester eCommerce

Data ingestion into the SIEM is too expensive. In fact, it’s so expensive that, “How do we reduce our SIEM ingest costs?” is one of the top inquiry questions I get from Forrester clients. And the problem is not new – security leaders have struggled with managing their SIEM budget for over a decade.

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CVS, 7-Eleven Turn up the Volume on Retail Media Audio Offerings

Retail TouchPoints

Both CVS and 7-Eleven are expanding their retail media offerings to include in-store audio: CVS has partnered with The Trade Desk and Vibenomics to develop a self-service programmatic audio offering, while 7-Eleven is expanding its partnership with Qsic to bring audio advertising to all 12,000 of its U.S. stores by the end of 2025. CVS Media Exchange Adds Programmatic Audio Advertisers on the CVS Media Exchange (CMX) can now reach CVS shoppers with 30 -second audio spots across 6,900 stores, wit

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Why Asking the Right Questions Matters for Choosing a Price Intelligence Provider

Wiser

In previous posts , we’ve explored various levels and capabilities of price tracking tools. But when you’re evaluating price intelligence solutions, understanding the methodology isn’t enough. You also need to ask the right questions to ensure your vendor delivers long-term value. From our conversations with customers, we’ve identified three key questions you should ask every potential provider: Who is responsible for providing the matching?

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AI Governance Software Spend Will See 30% CAGR from 2024 to 2030

Forrester eCommerce

The global commercial AI software governance market is poised for exceptional growth. Forrester forecasts that by 2030, spending on off-the-shelf AI governance software will more than quadruple, reaching $15.8 billion and capturing 7% of overall AI software spending.

Marketing 293
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New Web Design Tools, November 2024

Practical eCommerce

This month's rundown includes new video editors, page builders, whiteboards, drawing tools, testing platforms, and a selection of new fonts. The post New Web Design Tools, November 2024 appeared first on Practical Ecommerce.

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The Real Price of a Data Breach in Retail

Retail TouchPoints

Businesses today operate in a fast-moving cyber threat landscape. As digital operations become more complex and cybercriminals launch increasingly sophisticated phishing and malware attacks, data breaches have become common occurrences. In 2024 alone, several high-profile companies, including Dell, AT&T, Ticketmaster and Disney have suffered the consequences of a major breach.

Retail 277
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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BigCommerce Headless Websites Offer New Options for eCommerce Stores

Groove

With headless commerce, companies can build the front ends and back ends of their sites separately. This allows for greater flexibility while helping businesses scale their efforts faster and more efficiently. BigCommerce provides ample options for retailers interested in building headless eCommerce sites. BigCommerce headless setups offer support so that businesses can better navigate the system's complexities, even if they are new to this option.

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Use Skills-Based Talent Practices To Future-Proof Your Tech Organization

Forrester eCommerce

Tech leaders are being asked to do more with fewer resources available, which makes cultivating the right skills in the workforce essential.

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Unlock Global Growth With Targeted Payment Methods

FastSpring

As you work to expand your SaaS, software, mobile games, or other digital product business worldwide, having the right payment methods available to global customers is key to ensuring they all feel comfortable purchasing. But just knowing which payment methods you need to offer in each region can get really complicated really quickly, let alone how to implement them.

Payments 139
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How QR Codes Modernize Holiday Shopping Experiences

Retail TouchPoints

1WorldSync’s 2024 Consumer Product Content Benchmark report revealed that 64% of shoppers have scanned a QR code on a product while shopping in-store. With a quick click on a smartphone, these customers have accessed hidden content, exclusive deals and lightning-fast checkouts. The result? Static shelves are morphing into dynamic, interactive shopping hubs, bridging the physical-digital divide in retail.

Gifts 275
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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US holiday retail sales to reach $1 trillion

RetailDive

About a quarter of those sales will occur online this year, a Forrester report predicts.

Retail 132
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AppGen Is An Existential Threat To The Enterprise App Business

Forrester eCommerce

AI-powered enterprises will “build” software instead of “buy” it – and many applications in enterprise portfolios will consolidate onto low-code AppGen platforms.

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FastSpring Announces Partnership With Nexus to Help Game Publishers Quickly Succeed With D2C

FastSpring

FastSpring is proud to announce a partnership with Nexus , a leading platform for supporting content creators and monetizing games, where both companies have joined forces in order to help game publishers materially grow profits with their own creator-powered, custom designed, and hosted web shops. The companies have integrated FastSpring’s global localized payments and compliance platform with Nexus’ industry leading creator-powered web shops.

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Low Prices, Slow Deliveries: Amazon Beta Launches ‘Haul’ Ecommerce Site

Retail TouchPoints

Seeking to compete with ultra-low-price sites such as Shein and Temu , Amazon has introduced Amazon Haul , featuring maximum prices of $20 and one- to two-week shipping times. There have been rumors of the move for months, and now the new shop is officially rolling out in beta. It will be available to U.S. Amazon customers when they next update their Amazon Shopping app.

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5 Steps to Omnichannel E-Commerce Success

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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The Age of the AI Shopping Assistant and Chatbot | Salsify

Salsify

Throughout history, luxury has largely been defined by exclusivity: a tailor crafting styles to one’s exact measurements, a jeweler designing bespoke pieces for private clientele, or a sommelier curating rare bottles for the enjoyment of only their most discerning customers.

Customer 131
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AI Readiness Is Already High In Advanced Frontline Marketing Teams

Forrester eCommerce

Are you bullish on AI’s potential to transform the way frontline B2B marketers work? My research found that frontline marketing leaders in B2B organizations are very bullish.

B2B 284
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How retailers are making it harder to shop, just in time for the holidays

RetailDive

Thwarting customers, in stores or online, isn’t any way to make a sale.

Retail 132
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The House of Mouse: Inside Primark’s Mecca for All Things Disney and Marvel

Retail TouchPoints

Thematic retail stores and exclusive IP-focused product collections are hot in retail right now: Chinese lifestyle retailer Miniso has unveiled a series of themed character flagships around the world, while Camp has been known for its exclusive brand collaborations and entertainment-driven activations for Trolls , Frozen and more. Most recently, when fashion and accessories retailer Primark unveiled its 450 th store worldwide at the Florida Mall in Orlando, it announced it would have an entire f

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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Ecommerce Personalization: What Is Zero-Party Data? | Salsify

Salsify

First party, second party, third party — what do they all mean in the context of data? It’s difficult enough to get your head around these concepts, but when you throw zero-party data into the mix, it’s enough to make your head spin.

eCommerce 126
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The 5 Top Initiatives For B2C CMOs In 2025

Forrester eCommerce

With budgets set for 2025, CMOs are about to enter the new year with several critical initiatives. What’s bubbling to the top? Forrester’s Q4 B2C Marketing CMO Pulse Survey, 2024 provided a list of 17 initiatives and we asked respondents (127 US B2C marketing executives) to select up to three.

B2C 221
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CEOs say personalization is the key to success in music retail

RetailDive

The leaders of two of America’s top musical instrument retailers, Guitar Center and Sweetwater, say they’re trying to engage customers both online and in stores.

Retail 128
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Instacart Smart Carts to Roll into 5 Independent Grocery Chains’ Aisles

Retail TouchPoints

A number of local and independent grocers — including Bowman’s Market , Maurer’s Market IGA , Neiman’s Family Market , Queen’s Price Chopper and Soelbergs Market — are adopting Instacart ‘s AI-powered smart Caper Carts. Together the stores serve customers across eight states, including Idaho, Kansas, Michigan, Missouri, Montana, Oregon, Utah and Washington.

Marketing 288
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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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Dynamic Search Ads Tap Informational Queries

Practical eCommerce

DSA's can attract valuable top-of-funnel shoppers to nurture and convert into customers. The post Dynamic Search Ads Tap Informational Queries appeared first on Practical Ecommerce.

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Media Scale And Media Skill Collide In The Full-Funnel Agencies of The Future

Forrester eCommerce

Marketers are ready to move beyond choosing between full-service media generalists and channel specialists. Insights from our newly published media management services Wave shed light on what to look for when evaluating your current agency or looking for a provider.

Channel 221
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On pulls back on wholesale as Q3 sales surge more than 32%

RetailDive

The Swiss footwear brand said that opening flagship stores in China will help take advantage of its momentum in Asia.

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Citing Costs, Saks Fifth Avenue Dims the Lights on its Holiday Show

Retail TouchPoints

After more than 20 years, Saks Fifth Avenue is cancelling the renowned holiday light show at its Fifth Avenue flagship store. The light show has become something of a cultural fixture in Manhattan during the holiday season, serving as the perfect complement to Saks’ famed holiday window displays as well as the Rockefeller Center Christmas tree. Last year’s show, sponsored by Christian Dior, was the retailer’s most dynamic yet.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt