Sat.Nov 02, 2024 - Fri.Nov 08, 2024

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TikTok Touts Results of IP Enforcement Efforts

Retail TouchPoints

Facing an impending (although not certain) ban in the U.S., as well as persistent regulatory scrutiny globally for everything from child privacy to forced labor, TikTok could use some positive news coverage. So to nudge things in the right direction, the social platform has shared details about its successes in protecting intellectual property rights on its Shop ecommerce platform.

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The Ultimate Guide to Product Feed Management for eCommerce Brands

Groove

Selling your merchandise across multiple channels is a great way to reach a wider audience of potential customers. However, it also makes things like managing inventory and product listings a lot more complicated. This is where an omnichannel product feed comes into the picture, and it's a must-have for any eCommerce store engaged in cross-channel selling.

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2024 Holiday Shipping Guide: Deadlines, Surcharges, and Smart Strategies for E-commerce Businesses in the US and Canada

lateshipment

The holiday season is almost here, just T-23 days as we are writing this article away from things getting really hectic. For e-commerce businesses, this means it’s time to prepare for the busiest time of the year. And remember, early preparation is key to ensuring a smooth holiday season. So, in this blog, we’ve covered a comprehensive holiday schedule in the form of information on shipping deadlines and peak season surcharges for the 2024 season.

eCommerce 130
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Structured Data Markup for Ecommerce Product Pages

Practical eCommerce

Structured data helps search engines understand a page's purpose and elevate its visibility in organic listings. The post Structured Data Markup for Ecommerce Product Pages appeared first on Practical Ecommerce.

eCommerce 100
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Omnichannel E-Commerce: Drive More Revenue at Less Cost

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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Wiser Use Case: How Wiser Helped an FMCG Brand Increase In-Store Training ROI by 77%

Wiser

In an industry as competitive as FMCG, effective in-store engagement is essential for driving brand advocacy and influencing consumer choices. One leading FMCG manufacturer recognized this and invested in training programs to empower store staff as brand advocates. However, the company faced significant challenges in tracking the effectiveness of these programs and ensuring their initiatives translated into increased product recommendations and customer loyalty.

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This Holiday Season, Gift Consumers Compelling Creative  

Forrester eCommerce

Advertising spend is big during the holiday season, but the key ingredient of persuasive advertising – compelling creative – is scarce.

Gifts 367

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About 200K veterans leave the military each year. Here’s why some choose retail careers.

RetailDive

Retail careers have much in common with the military, including striving for excellence in a people-led environment and tapping into teamwork to make it happen.

Retail 116
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Press Release: FastSpring Hires Head of Gaming to Help Game Publishers Embrace a D2C Future 

FastSpring

SANTA BARBARA, Calif. — FastSpring, a leading global payments platform for over 3,500 growth-stage companies including top video game publishers, has hired Chip Thurston as Head of Gaming. Thurston formerly served as Director of Product at Scopely and Monetization Lead at SciPlay. As the mobile direct-to-consumer (D2C) landscape continues to evolve through lawsuits and regulation changes happening around the world, Thurston will lead efforts to help enable mobile publishers through education, st

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Social Commerce Is Shaping the Shopping Habits of Every Generation | Salsfiy

Salsify

Social commerce, also known as social shopping , has permeated the fabric of social media, permanently changing the originally intended “social” element of each app.

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Omnichannel vs. Multichannel eCommerce: Key Differences to Know

Groove

For your eCommerce business to excel, you need a plan that helps you determine how you will develop online content and engage your users. Selecting the right strategy for business growth could be your key to achieving success. Omnichannel and multichannel eCommerce marketing tend to be the two dominant methods that internet retailers use to distribute content and determine how their content and platforms interact with each other.

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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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“AI Responsibly” With GenAI In Martech

Forrester eCommerce

Decades ago, the alcohol industry launched its ubiquitous “Drink responsibly” marketing campaign. In 2024, it’s time to “AI responsibly” in marketing technology (martech).

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Target Taps into Creator-Led Commerce with Linktree Partnership

Retail TouchPoints

Target is tapping into the $250 billion creator economy through a new partnership with Linktree, a tool that allows influencers and independent creators to seamlessly connect their social content to product revenue. Just in time for peak holiday shopping, Target is joining Linktree Shops, the company’s social commerce marketplace, which already features 35+ brands including Nike , Fanatics and Savage x Fenty.

Fashion 284
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562: US Sellers Rejoice! The Govt Just Destroyed Temu And Shein

My Wife Quit Her Job

In this episode, I cover the new de minimus rules that level the playing field with Temu, why your favorite bargain finds might disappear and the surprising winners in this e-commerce shakeup. What You’ll Learn How Temu Has Been Able To Dominate Ecommerce In The US The new changes to the deminimus rules Why these changes hurt Temu and Shein Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years.

eCommerce 156
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Product Feed Management for eCommerce Success with Feedonomics - EP007

Groove

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Matt Dornfeld from Feedonomics.com In this engaging episode, Matt Dornfeld, Senior Director of Global Partnerships at Feedonomics, joins host Ethan Giffin to explore the intricacies of omni-channel eCommerce, data management, and evolving marketing strategies. Dornfeld shares his journey from Scubana to BigCommerce, where he helped drive the acquisition of Feedonomics, ultimately overseeing global partnerships.

eCommerce 357
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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

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New Research — Content Management Systems: Landscape & Trends

Forrester eCommerce

According to Forrester’s Marketing Survey, 2024, 69% of global B2C decision-makers increased their investment in content management technology, up from 59% who did so in 2023. Web content management software growth now outpaces the growth of the broader software market and is poised to reach $15.3 billion (total addressable market) by 2028.

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AI, Video and Immersive Engagement Drive Next-Gen Commerce Experiences

Retail TouchPoints

What’s powering next-gen commerce experiences? It’s a profound and weighty question to ask, especially with so many technologies evolving so quickly. During the Retail Innovation Conference & Expo, executives from ShopSimon (formerly Shop Premium Outlets), Rebag and Sune shared their answers by delving into the technologies and strategies driving their companies’ priorities.

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Branded Return and Exchange Portal: What Makes One And How It Works

lateshipment

A high return rate is a concern for any e-commerce business. However, most brands still don’t have a proper returns system in place to optimize the final leg of the post-purchase loop. In most cases, customers who initiate returns didn’t expect things to go this way in the first place, thus, the key is to NOT make the returns process even more stressful for them.

eCommerce 130
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Mastering eCommerce Feed Management to Boost Your Sales

Groove

More than ever before, eCommerce businesses are relying on optimized product feeds to ensure that accurate, compelling information is readily available across multiple platforms. Product feed optimization can increase sales and visibility while creating a simpler, faster shopping experience for customers. Without proper data feed management, it may be tough to keep up with competitors in today’s challenging digital market.

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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a

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Building the Future with AI at the Edge: Critical Architecture Decisions for Success

Forrester eCommerce

Edge intelligence marks a pivotal shift in AI, bringing processing and decision-making closer to where it matters most: the point of value creation. By moving AI and analytics to the edge, businesses enhance responsiveness, reduce latency, and enable applications to function independently—even when cloud connectivity is limited or non-existent.

Customer 259
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Hy-Vee Improves Supply Chain, Inventory and Forecasting Operations with Integrated Solutions

Retail TouchPoints

Supermarket chain Hy-Vee has optimized its distribution and transportation network with the help of three solutions from Manhattan Associates : the solution providers’ Warehouse Management System (WMS), Transportation Management System (TMS) and Demand Forecasting and Inventory Optimization (DFIO) module. Employee-owned Hy-Vee, which operates more than 570 stores across nine Midwestern states, now runs its inbound and outbound transportation on the Manhattan TMS, helping ensure maximum cube

Supplies 289
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Shopping Trends: Why Shopping Shifted to an Ambient Action | Salsify

Salsify

Since the first online transaction occurred in 1994 — a Sting CD sold by a Swarthmore College student named David Kohn, per Vice — shopping has been losing its “get up and go.

eCommerce 119
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How to Improve Your eCommerce Abandoned Cart Email Conversion Rate

Groove

On average, 70 percent of all carts are abandoned by online shoppers before they complete their purchases. This means that if stores can improve abandoned cart email conversions by even a small margin, there are substantial profits to be made. While stores can use several different strategies to improve shopping cart conversions , an abandoned cart email series remains one of the most effective options.

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4 Best Practices for Ensuring Success in International Markets Ahead of Peak Season

The opportunity for e-commerce merchants in international markets is immense. Data indicates that when international options are available at checkout, merchants see up to 20-60% higher cart conversion and a 128% higher gross merchandise value (GMV) than domestic orders. However, while the opportunities are significant, so are the risks. Without careful planning and strategic partnerships, merchants may face challenges, including high shipping costs, complex customs regulations, and unexpected p

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European Digital Identity: Insights For The Bold And The Ambitious

Forrester eCommerce

In the grand tapestry of the European identity landscape, a new regulation —most audacious in its ambition— has emerged to enable digital identification across the continent. The regulation known as eIDAS 2.0 seeks to introduce a universal digital identity wallet, a concept heralded with much aplomb since 2008.

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Wayfair COO Steps Down as Retailer Strengthens Internal Integration

Retail TouchPoints

Thomas Netzer, COO of Wayfair , will step down from his role at the end of 2024 after six years with the furniture retailer. As part of this shift, Wayfair will further integrate customer- and supplier-focused activities with supply chain capabilities under the leadership of current Chief Commercial Officer Jon Blotner, who joined Wayfair in 2016. On Jan. 1, 2025, Blotner will assume the role of President, Commercial and Operations, overseeing these combined functions as part of an integrated or

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Etsy focuses on personalized gifts in sprawling holiday campaign

RetailDive

Waldo, of “Where’s Waldo?” fame, travels the world but only feels seen upon returning home and receiving a thoughtful gift in the platform’s campaign.

Gifts 127
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Looking for a BigCommerce Alternative? Here Are Your Best Options

Groove

People know that location is everything when you set up a brick-and-mortar business. If you build an online store, you want to pay similarly close attention to your foundation. Choosing the right eCommerce platform for a store can have a major impact on your business operations and the long-term prosperity of your company. BigCommerce has emerged as a popular choice for online retailers, thanks to its wealth of features and capabilities.

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A Blueprint for B2B Commerce

In the B2B space, digital expectations are higher than ever. Consumer platforms have made online experiences incredibly user-friendly and efficient, adding pressure for businesses to follow suit to meet the expectations of the modern B2B buyer. Take inspiration from B2C commerce strategies and adapt them for B2B digital interactions. Learn to create engaging and well-crafted consumer shopping experiences with insights and tools from Orium’s report, A Blueprint to B2B Commerce.

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Fueling The Consumer’s Healthcare Journey – Focusing On Ease And Individualized Care Will Accelerate Trust

Forrester eCommerce

Opaque experiences and complex jargon have eroded consumer confidence and incentivized some to leave brands behind. However, consumers will choose healthcare organizations that emphasize their needs and increasingly gather and rely on their feedback to deliver value.

Consumer 195
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Maverik to Rebrand Kum & Go Convenience Stores

Retail TouchPoints

Maverik , which purchased the Iowa-based Kum & Go c-store chain from Krause Group in April 2023 for an undisclosed amount, will reportedly rebrand all its stores to eliminate the sophomorically amusing banner name. In a statement to the Des Moines Register , a company spokesperson said Maverik is “in the process of rebranding Kum & Go stores, with the intent to unify our entire combined footprint under the Maverik brand.

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Under Armour plots ‘most significant’ marketing to date as it works to win back shoppers

RetailDive

“I don’t believe the consumer’s mad at us, we just have to give them a reason to want to engage with us again,” CEO Kevin Plank said on a call with analysts.

Marketing 119
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BigCommerce vs. WooCommerce: Features, Pricing, and More

Groove

Choosing the right eCommerce platform for your business is an important decision. There are a lot of options on the market today, each with its own unique set of features, pros, and cons. But two popular platforms worth considering are BigCommerce and WooCommerce. In this BigCommerce vs. WooCommerce comparison, we'll go over everything you need to know about these two options, including their pricing, features, and scalability.

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Innovation Fest: Summer of AI

Join Bloomreach at Innovation Fest: Summer 2024, a virtual event, to explore the future of personalized marketing and merchandising! Along with the company’s top product experts, CEO Raj De Datta will provide an exclusive look at the company’s latest AI innovations reshaping the omnichannel experience. Don’t miss out on this exciting opportunity to connect with fellow industry leaders and explore the latest trends in retail technology.