Sat.Feb 22, 2020 - Fri.Feb 28, 2020

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11 Reasons Why Your Email Goes to Spam

Omnisend

Digital marketers generally spend most of their time perfecting content, but spam filters can prevent readers from even seeing your messages. Many brands aren’t even aware of how many of their messages are being filtered out as spam. Fortunately, there are some easy ways to increase your delivery rate and make sure more emails reach Read more The post 11 Reasons Why Your Email Goes to Spam appeared first on Ecommerce Marketing Automation | Omnisend.

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16 Online Shopping Statistics: How Many People Shop Online?

BigCommerce

To shop with online retailers or visit a physical store — this is the choice every consumer faces when making…

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Future Of Retail 2020: Retail CMOs Must Invest In Total Brand Experience

Forrester eCommerce

To understand how Forrester’s predictions will unfold in the retail industry in 2020, my colleague Madeline Cyr and I interviewed experts within Forrester for our “Applying 2020 Predictions To Retail” series. To understand the CMO predictions for the year, we spoke with experts Keith Johnston and Nick Monroe. Madeline Cyr: CMO positions at retailers and […].

Retail 334
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A Step-by-Step Guide to Growing Your SEO Traffic Using Ubersuggest

Kissmetrics

There are a lot of tools out there and a ton of SEO reports. But when you use them, what happens? You get lost, right? Don’t worry, that’s normal (sadly). And maybe one day I will be able to fix that. But for now, the next best thing I can do is teach you how to grow your SEO traffic using Ubersuggest. This way, you know exactly what to do, even if you have never done any SEO.

SEO 338
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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

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eCommerce Homepage Best Practices To Increase Conversions

Groove

Think about yourself as a consumer. How do you recognize a poorly-designed, overly-cluttered website? Would you purchase from a website that doesn't appear to be trustworthy? Now, consider your eCommerce website. Is the homepage designed well enough to gain consumer trust? Would you feel comfortable, as a consumer, entering your credit card information on that site?

eCommerce 262
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Crafting a Compelling Ecommerce Content Marketing Strategy in 2020

BigCommerce

In 1885, Mark Twain published the Adventures of Huckleberry Finn. Grover Cleveland was inaugurated as president of the United States.

Marketing 404

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Proactively Resolving Delivery Issues: The Key to Stellar Customer Experience in The Last Mile

lateshipment

Picture this : You’re a retailer based in Chicago, dealing in apparel and your loyal customer John has ordered a tux for his high-school reunion from your store. If anything, John’s like me, a last-minute shopper and he’d need his tux in exactly two days. You pick it, pack it, and ship it via an expedited service from your shipping partner.

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Double Check These 4 Things Before A Website Launch

Groove

There comes a point when you spend a great deal of time preparing for a website launch that everyone involved becomes eager to push it live. It's very easy to accidentally overlook small details necessary to launch your site. Overlooking the small details only leads to more problems for you to deal with later. That's why it's critical to follow a website launch checklist and double check that you've completed the essentials.

SEO 226
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Magento Enterprise: Is It the Right Choice for Your Ecommerce Business?

BigCommerce

Businesses launching their first ecommerce site have a lot of concerns to juggle.

Magento 286
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Q&A On CX Measurement And ROI

Forrester eCommerce

I recently cohosted the webinar How To Prove The ROI Of CX with Ben Brown, a senior consultant from Forrester’s Total Economic Impact™ (TEI) team. Ben creates ROI models for a living, so he was the perfect partner in crime for this webinar. Participants asked us questions about customer experience (CX) measurement, business cases, and […].

Webinar 397
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The Evolving Retailers Fulfillment Strategy: Meeting Demands with Agility

Speaker: Becky Parisotto and John Vurdelja

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

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A 2-Step Framework for Thriving in a Competitive Vertical

Optimizely

In the highly crowded and competitive athleisure market, brand differentiation is a massive challenge. The list of athleisure brands is lengthy and constantly growing, with names like Outdoor Voices, Lululemon, and Athleta leading the pack (among many, many others). With so many options available to consumers, entering the space may not be difficult, but succeeding is a serious challenge.

Outdoor 195
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3 Steps To Increase Online Sales

Groove

One question we get asked the most often is how to increase online sales fast. Increasing online sales can be a challenging task. However, following the proper steps will help put your eCommerce store on the path to success. 3 Steps To Increase Online Sales. Increase online sales by following these 3 essential steps: Gather CRM data. Talk to your salespeople.

Marketing 210
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293: Arri Bagah On How To Do SMS Marketing The Right Way

My Wife Quit Her Job

Today I’m thrilled to have Arri Bagah on the show. Arri and I both spoke at the Many Chat Conversations conference this past year. He is the founder of Conversmart which is a company that helps direct to consumer brands generate 6 figures in revenue per month using SMS marketing. In this episode, Arri and I go in depth on the best ways to implement SMS with an ecommerce store.

Marketing 156
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Strategic Design Is Finally Recognized In Agile Frameworks

Forrester eCommerce

Designers joining Agile teams often complain about feeling like misfits. The importance of good design is mentioned in Agile principles, but designers are nowhere in the picture. The only individuals that Agile principles mention are business people and developers. How do you fit in, then, when you are a user experience, customer experience, service, or […].

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Modernizing the Frontend Experience on Salesforce Commerce Cloud

Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

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The 2020 Way to Convert Shoppers

Optimizely

In our continued commitment to helping growing brands develop their digital strategies, we released three powerful features centered around optimizing the customer journey. Most importantly, we introduced Omnichannel campaigns: a smarter way of ensuring that Marketers reach their customers with the right offers, at the right time, and through the right channel.

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5 Steps For A Successful Inbound Marketing Strategy

Groove

It's 2020. Every marketer wants to have the best, most highly-optimized inbound marketing strategy. However, this isn't the case for every eCommerce brand. We're sharing 5 tactics to help ignite your site's performance and improve your strategy. Inbound Marketing Strategy Tips. Implement these 5 steps to ensure a successful inbound marketing strategy: Have a plan.

Marketing 207
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Can You Prevent MAP Violations with a Trap Buy Program?

Wiser

There’s no way around it: minimum advertised price, or MAP, violations are not fun. And it’s not always easy to stop them, especially if you sell on hyper-competitive eCommerce marketplaces such as Amazon and Walmart. For example, say you enter an agreement with a retailer that they won’t advertise your product below a set price. You check in on the various marketplaces and see that your products are, in fact, listed below your MAP policy.

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Ten Years In Augmented Reality: We’ve Come A Long Way [Wannaby]

Forrester eCommerce

Augmented Reality (AR) has improved dramatically in the past 10 years. Ten years ago, AR was far too often gimmicky, unstable and disappointing to consumers. It surfaced simple information well, but fell short on animations. The digital content was more cartoon-ish or rough, and the tracking leaned towards being unstable (you needed perfect or steady […].

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Sneak peek inside our eBook: 164 eCommerce Growth Ideas for 2020

Omniconvert

Modern technologies are fast-growing and there is no question that everything dependent on modern technologies needs to keep pace when. The post Sneak peek inside our eBook: 164 eCommerce Growth Ideas for 2020 appeared first on ECOMMERCE GROWTH Blog.

eCommerce 147
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How To Create A Killer Content Strategy Framework

Groove

Every marketer wants to drive organic traffic by creating a 1-to-1 relationship with their brand. But how many post-it notes do you have to throw in the trash can before you arrive on this killer idea? With buyers' increased expectations from brands, creating a successful marketing strategy is more important than ever. Continue reading for some valuable tips for creating your content strategy framework.

SEO 202
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How to Sell Jewelry Online: Everything You Need to Know to Start a Jewelry Business

A Better Lemonade Stand

Start your own jewelry business and sell your jewelry products online! This guide will walk you through how to source products & get your store set up. The post How to Sell Jewelry Online: Everything You Need to Know to Start a Jewelry Business appeared first on A Better Lemonade Stand.

Jewelry 147
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The Supporting Information Technology Stack To Unveil The Artificial Intelligence Of Things — Reflection from CES 2020

Forrester eCommerce

Flying taxies, concept cars, curved screens, and folded PCs are lighting up Las Vegas nights. This is a place where the world’s best tech gets unveiled. As intelligence will transform most verticals, including transportation, smart home, healthcare, and public services, emerging technologies such as 5G, the internet of things (IoT), and edge computing are forming […].

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10 Ways to Leverage Buyer Signals and Drive Revenue

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

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Why Shopify is the real Amazon contender

Omniconvert

Call Amazon greedy, call it smart, call it data-driven… call it however you want. The fact is, Amazon is BIG. The post Why Shopify is the real Amazon contender appeared first on ECOMMERCE GROWTH Blog.

Shopify 146
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3 Steps To Increase Online Sales

Groove

One question we get asked the most often is how to increase online sales fast. Increasing online sales can be a challenging task. However, following the proper steps will help put your eCommerce store on the path to success. 3 Steps To Increase Online Sales. Increase online sales by following these 3 essential steps: Gather CRM data. Talk to your salespeople.

Marketing 199
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eCommerce CRO: Things You Must Know For A Better Business!

MakeWebBetter

What is the one thing that every entrepreneur seeks upon setting up an eCommerce store or any online business for that matter? Certainly, it is eCommerce Marketing! Marketing is one of the most crucial steps towards the success of the new establishment as well as the existing business giants. Every business into marketing activities follows […]. The post eCommerce CRO: Things You Must Know For A Better Business!

eCommerce 143
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Digital Services 2020: Time For A Reality Check

Forrester eCommerce

Cliché, but true: digital transformation takes more than a village. Forrester’s 2019 Services Survey revealed that working with services providers to accelerate transformation is the top transformation action they’re taking this year. Despite the importance of and significant investments in these relationships, the realized value is failing to meet expectations for providers and customers alike […].

Customer 370
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Selling on Amazon vs. eBay: Which Is Better For You?

SellBrite

The two most popular places to sell your goods: Amazon and eBay. These household names collectively made billions of dollars. And for seasoned sellers who want a cut of the pie, they’re the go-to online marketplaces for novice and seasoned sellers. But which should you be selling on: Amazon or eBay? We put them head-to-head in multiple categories to see which one fared better.

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How to sell on Instagram: eCommerce tips

TradeGecko

Technically speaking, it’s not difficult to use Instagram to sell products.

eCommerce 139
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Why You Need an Advanced Search Engine for Your Ecommerce Store

Ecommerce Platforms

Are you an e-commerce merchant, if so, have you ever heard of advanced search engines? If you nodded yes to the first question and said no to the latter, never fear. In this brief article, we're going to explain exactly what an advanced search engine is, how it could benefit you, and provide an example of a high-quality solution (hint – it's Doofinder ).

eCommerce 138
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Unpacking “Value” As A Key Concept For Organizations

Forrester eCommerce

Ask three people what they mean by “value,” and you’ll get five definitions. Unfortunately, that lack of clarity means that your stakeholders and colleagues won’t understand the different concepts behind value and will talk at cross-purposes, which wastes time and energy, holding back your organization from making the changes it direly needs. When discussing value […].

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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.