Omnisend

FEBRUARY 26, 2020

Digital marketers generally spend most of their time perfecting content, but spam filters can prevent readers from even seeing your messages. Many brands aren’t even aware of how many of their messages are being filtered out as spam. Fortunately, there are some easy ways to increase your delivery rate and make sure more emails reach Read more The post 11 Reasons Why Your Email Goes to Spam appeared first on Ecommerce Marketing Automation | Omnisend.

eCommerce Marketing 120

eCommerce Marketing eCommerce Marketing 120

BigCommerce

FEBRUARY 27, 2020

To shop with online retailers or visit a physical store — this is the choice every consumer faces when making…

Online Retail 428

Online Retail Consumer Retail eCommerce 428

Forrester eCommerce

FEBRUARY 26, 2020

To understand how Forrester’s predictions will unfold in the retail industry in 2020, my colleague Madeline Cyr and I interviewed experts within Forrester for our “Applying 2020 Predictions To Retail” series. To understand the CMO predictions for the year, we spoke with experts Keith Johnston and Nick Monroe. Madeline Cyr: CMO positions at retailers and […].

Retail 334

Retail Customer Experience Customer Marketing 334

Kissmetrics

FEBRUARY 25, 2020

There are a lot of tools out there and a ton of SEO reports. But when you use them, what happens? You get lost, right? Don’t worry, that’s normal (sadly). And maybe one day I will be able to fix that. But for now, the next best thing I can do is teach you how to grow your SEO traffic using Ubersuggest. This way, you know exactly what to do, even if you have never done any SEO.

SEO 338

SEO Blog Mobile Improvements 338

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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Electronics

Groove

FEBRUARY 24, 2020

Think about yourself as a consumer. How do you recognize a poorly-designed, overly-cluttered website? Would you purchase from a website that doesn't appear to be trustworthy? Now, consider your eCommerce website. Is the homepage designed well enough to gain consumer trust? Would you feel comfortable, as a consumer, entering your credit card information on that site?

eCommerce 279

eCommerce Mobile Customer Retention Information 279

BigCommerce

FEBRUARY 28, 2020

In 1885, Mark Twain published the Adventures of Huckleberry Finn. Grover Cleveland was inaugurated as president of the United States.

Marketing 404

Marketing eCommerce 404

lateshipment

FEBRUARY 26, 2020

Picture this : You’re a retailer based in Chicago, dealing in apparel and your loyal customer John has ordered a tux for his high-school reunion from your store. If anything, John’s like me, a last-minute shopper and he’d need his tux in exactly two days. You pick it, pack it, and ship it via an expedited service from your shipping partner.

Customer Experience 233

Customer Experience Customer Shipping Costs Shipping 233

Groove

FEBRUARY 25, 2020

There comes a point when you spend a great deal of time preparing for a website launch that everyone involved becomes eager to push it live. It's very easy to accidentally overlook small details necessary to launch your site. Overlooking the small details only leads to more problems for you to deal with later. That's why it's critical to follow a website launch checklist and double check that you've completed the essentials.

SEO 236

SEO Social Media Webinar Download 236

Optimizely

FEBRUARY 28, 2020

In the highly crowded and competitive athleisure market, brand differentiation is a massive challenge. The list of athleisure brands is lengthy and constantly growing, with names like Outdoor Voices, Lululemon, and Athleta leading the pack (among many, many others). With so many options available to consumers, entering the space may not be difficult, but succeeding is a serious challenge.

Outdoor 195

Outdoor Customer Experience Social Media Clothing 195

Forrester eCommerce

FEBRUARY 28, 2020

Designers joining Agile teams often complain about feeling like misfits. The importance of good design is mentioned in Agile principles, but designers are nowhere in the picture. The only individuals that Agile principles mention are business people and developers. How do you fit in, then, when you are a user experience, customer experience, service, or […].

Customer Experience 390

Customer Experience Customer 390

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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

Operations

BigCommerce

FEBRUARY 26, 2020

Businesses launching their first ecommerce site have a lot of concerns to juggle.

Magento 286

Magento eCommerce eCommerce Platforms 286

Groove

FEBRUARY 26, 2020

One question we get asked the most often is how to increase online sales fast. Increasing online sales can be a challenging task. However, following the proper steps will help put your eCommerce store on the path to success. 3 Steps To Increase Online Sales. Increase online sales by following these 3 essential steps: Gather CRM data. Talk to your salespeople.

Marketing 215

Marketing Information Recommendation eCommerce 215

Optimizely

FEBRUARY 25, 2020

In our continued commitment to helping growing brands develop their digital strategies, we released three powerful features centered around optimizing the customer journey. Most importantly, we introduced Omnichannel campaigns: a smarter way of ensuring that Marketers reach their customers with the right offers, at the right time, and through the right channel.

Omnichannel 195

Omnichannel Channel Recommendation Marketing 195

Forrester eCommerce

FEBRUARY 25, 2020

Augmented Reality (AR) has improved dramatically in the past 10 years. Ten years ago, AR was far too often gimmicky, unstable and disappointing to consumers. It surfaced simple information well, but fell short on animations. The digital content was more cartoon-ish or rough, and the tracking leaned towards being unstable (you needed perfect or steady […].

Improvements 386

Improvements Information Consumer Mobile 386

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Improvements

My Wife Quit Her Job

FEBRUARY 27, 2020

Today I’m thrilled to have Arri Bagah on the show. Arri and I both spoke at the Many Chat Conversations conference this past year. He is the founder of Conversmart which is a company that helps direct to consumer brands generate 6 figures in revenue per month using SMS marketing. In this episode, Arri and I go in depth on the best ways to implement SMS with an ecommerce store.

Marketing 156

Marketing Books eCommerce Consumer 156

Groove

FEBRUARY 27, 2020

It's 2020. Every marketer wants to have the best, most highly-optimized inbound marketing strategy. However, this isn't the case for every eCommerce brand. We're sharing 5 tactics to help ignite your site's performance and improve your strategy. Inbound Marketing Strategy Tips. Implement these 5 steps to ensure a successful inbound marketing strategy: Have a plan.

Marketing 211

Marketing Improvements SEO Recommendation 211

Ecommerce Platforms

FEBRUARY 24, 2020

Are you an e-commerce merchant, if so, have you ever heard of advanced search engines? If you nodded yes to the first question and said no to the latter, never fear. In this brief article, we're going to explain exactly what an advanced search engine is, how it could benefit you, and provide an example of a high-quality solution (hint – it's Doofinder ).

eCommerce 138

eCommerce eCommerce Platforms Merchant Services Magento 138

Forrester eCommerce

FEBRUARY 27, 2020

Flying taxies, concept cars, curved screens, and folded PCs are lighting up Las Vegas nights. This is a place where the world’s best tech gets unveiled. As intelligence will transform most verticals, including transportation, smart home, healthcare, and public services, emerging technologies such as 5G, the internet of things (IoT), and edge computing are forming […].

Technology 382

Technology Information Customer 382

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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

eCommerce

Wiser

FEBRUARY 25, 2020

There’s no way around it: minimum advertised price, or MAP, violations are not fun. And it’s not always easy to stop them, especially if you sell on hyper-competitive eCommerce marketplaces such as Amazon and Walmart. For example, say you enter an agreement with a retailer that they won’t advertise your product below a set price. You check in on the various marketplaces and see that your products are, in fact, listed below your MAP policy.

Information 148

Information Channel Supplies eCommerce 148

Groove

FEBRUARY 28, 2020

Every marketer wants to drive organic traffic by creating a 1-to-1 relationship with their brand. But how many post-it notes do you have to throw in the trash can before you arrive on this killer idea? With buyers' increased expectations from brands, creating a successful marketing strategy is more important than ever. Continue reading for some valuable tips for creating your content strategy framework.

SEO 205

SEO Blog Improvements Recommendation 205

Omniconvert

FEBRUARY 25, 2020

Modern technologies are fast-growing and there is no question that everything dependent on modern technologies needs to keep pace when. The post Sneak peek inside our eBook: 164 eCommerce Growth Ideas for 2020 appeared first on ECOMMERCE GROWTH Blog.

eCommerce 147

eCommerce Technology Blog Management 147

Forrester eCommerce

FEBRUARY 26, 2020

Cliché, but true: digital transformation takes more than a village. Forrester’s 2019 Services Survey revealed that working with services providers to accelerate transformation is the top transformation action they’re taking this year. Despite the importance of and significant investments in these relationships, the realized value is failing to meet expectations for providers and customers alike […].

Customer 370

Customer 370

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

Fashion

MakeWebBetter

FEBRUARY 28, 2020

What is the one thing that every entrepreneur seeks upon setting up an eCommerce store or any online business for that matter? Certainly, it is eCommerce Marketing! Marketing is one of the most crucial steps towards the success of the new establishment as well as the existing business giants. Every business into marketing activities follows […]. The post eCommerce CRO: Things You Must Know For A Better Business!

eCommerce 143

eCommerce eCommerce Marketing Marketing Conversion Optimization 143

Groove

FEBRUARY 26, 2020

One question we get asked the most often is how to increase online sales fast. Increasing online sales can be a challenging task. However, following the proper steps will help put your eCommerce store on the path to success. 3 Steps To Increase Online Sales. Increase online sales by following these 3 essential steps: Gather CRM data. Talk to your salespeople.

Marketing 201

Marketing Information Recommendation eCommerce 201

Omniconvert

FEBRUARY 27, 2020

Call Amazon greedy, call it smart, call it data-driven… call it however you want. The fact is, Amazon is BIG. The post Why Shopify is the real Amazon contender appeared first on ECOMMERCE GROWTH Blog.

Shopify 146

Shopify Blog eCommerce 146

Forrester eCommerce

FEBRUARY 25, 2020

Ask three people what they mean by “value,” and you’ll get five definitions. Unfortunately, that lack of clarity means that your stakeholders and colleagues won’t understand the different concepts behind value and will talk at cross-purposes, which wastes time and energy, holding back your organization from making the changes it direly needs. When discussing value […].

Definition 359

Definition Customer 359

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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

Retail

SellBrite

FEBRUARY 25, 2020

The two most popular places to sell your goods: Amazon and eBay. These household names collectively made billions of dollars. And for seasoned sellers who want a cut of the pie, they’re the go-to online marketplaces for novice and seasoned sellers. But which should you be selling on: Amazon or eBay? We put them head-to-head in multiple categories to see which one fared better.

Shipping Costs 137

Shipping Costs Multi-channel Shipping Subscription 137

A Better Lemonade Stand

FEBRUARY 25, 2020

Start your own jewelry business and sell your jewelry products online! This guide will walk you through how to source products & get your store set up. The post How to Sell Jewelry Online: Everything You Need to Know to Start a Jewelry Business appeared first on A Better Lemonade Stand.

Jewelry 145

Jewelry 145

MakeWebBetter

FEBRUARY 26, 2020

Dating the perfect match isn’t something in your hands, all destiny! But, Dating the Right Customer is. This is 2020, and you can’t ensure, the person will fall for you in one go! It takes efforts to make him think as you do. Likewise, in marketing, looking for conversions in one go is hard. To […]. The post 12 Most Effective eCommerce Email Marketing Campaign Ideas appeared first on MakeWebBetter.

eCommerce 132

eCommerce Marketing Customer WooCommerce 132

Forrester eCommerce

FEBRUARY 25, 2020

The COVID-19 outbreak is taking a toll on the global luxury industry that is heavily dependent on the spending of Chinese shoppers at home and abroad. In spite of difficulties, leading luxury brands responded quickly to the crisis and took positive initiatives in brand communication, customer engagement and digital marketing. Best Practice 1: Increase Brand […].

Marketing 356

Marketing Customer Customer Experience B2C 356

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

Online Retail