Sat.Jan 25, 2020 - Fri.Jan 31, 2020

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What is an API? A Digestible Definition with API Examples for Ecommerce Owners

BigCommerce

You’ve probably heard the terms API, Public API, or Web API before.

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Competing With Amazon: How Amazon’s Top Ecommerce Competitors Survive and Thrive

BigCommerce

Amazon, launched by president and CEO Jeff Bezos in 1994 just outside of Seattle, Washington, is a global ecommerce giant.

eCommerce 375
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Building a customer centric ecommerce strategy and roadmap

GetElastic

This article is the first in our B2B Ecommerce: Mastering the Basics series. It’s our editorial focus to support B2B practitioners through various stages of their digital journey. This series includes topics on establishing a clear customer-centric ecommerce strategy, resource allocation, user experience, change management, technology selection, optimization and trends.

eCommerce 183
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Guess what? GDPR enforcement is on fire!

Forrester eCommerce

Yes, you read the title of this blog well: GDPR enforcement is on fire! Fines might not always be particularly high, but our analysis shows that – at least in terms of volume – Data Protection Authorities (DPAs) are rapidly increasing their GDPR enforcement activities. And, some interesting trends are also emerging, such as: As […].

Blog 536
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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How to Check if Google Manually Reviewed Your Site

Kissmetrics

Do you know how Google decides what website should be ranked number 1, 2, 3 and so on for any given keyword? Well, they have an algorithm for that. But as you know, algorithms aren’t perfect. That’s why Google continually tries to improve it. One way that they try to improve their algorithm is through Search Quality Raters. What’s a Search Quality Rater?

SEO 356
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Competing With Amazon: How Amazon’s Top Ecommerce Competitors Survive and Thrive

BigCommerce

Amazon, launched by president and CEO Jeff Bezos in 1994 just outside of Seattle, Washington, is a global ecommerce giant.

eCommerce 512

More Trending

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Children’s Data Privacy: What’s A Parent To Do?

Forrester eCommerce

Happy International Data Privacy Day! What kinds of conversations do you have with friends and family about privacy? Over the holidays and through the new year, I had the topic of children’s data privacy and device use come up multiple times. This included concerns about apps and internet-connected toys to technologies used the in classroom. […].

Toys 391
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298: Nate Lipton On How To Sell Cannabis CBD Products Online

My Wife Quit Her Job

Today I’m thrilled to have Nate Lipton on the show because he runs numerous ecommerce businesses in the cannabis space. For example, GrowersHouse.com is an 8 figure ecommerce store selling growing supplies and he recently launched a line of CBD products over at TruPotency.com. In any case, I have many students and readers who have been asking me questions on how to break into this space so we’re going to have Nate answer these questions directly.

Supplies 287
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Point Line Trend on… The Return of the Merchant

Optimizely

The relationship between a brand and a shopper takes many forms. From creating the spark of inspiration at Nike, to the philanthropic approach of Bombas and Toms, to the pragmatic utility of IKEA, there is no singular formula for a winning connection. However, trust is at the center of each of these relationships. Brands that serve as a trusted source will not simply attract shoppers, but also develop lasting and loyal relationships.

Apparel 195
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15 Tips for Valentine’s Day Email Marketing

Omnisend

Some people love Valentine’s Day. Others—not so much. But we can all agree that this is a great occasion for amazing sales. Merchants promote it and customers have no problem shopping for cheaper products as well. To realize how big of a shopping holiday Valentine’s Day has become (and how you can use it to increase your sales). The Read more The post 15 Tips for Valentine’s Day Email Marketing appeared first on Ecommerce Marketing Automation | Omnisend.

Marketing 203
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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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Super Bowl LIV Highlights The New Normal For Agencies

Forrester eCommerce

The Super Bowl is a perfect illustration of the trajectory of the advertising agency industry in transition, despite its cherished position as advertising’s premier event. Super Bowl Sunday remains one of the few mass media opportunities to gather a plurality of Americans, thus a vanguard advertising showcase for the industry. Whether it’s Amazon’s lighthearted “life […].

Events 371
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Amazon FBA – A 2020 Guide To Selling Private Label Products

My Wife Quit Her Job

This detailed guide will teach you how to start an Amazon FBA business selling private label products step by step. Here’s what you will learn. How to find a profitable product to sell on Amazon. How to setup your first Amazon listing the correct way. How to optimize your listings for maximum conversions. How to get early exposure for your products.

eCommerce 257
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How CDP Marketing Powers Your Brand

Optimizely

Today’s ecommerce market is growing incredibly fast, as we all know. It’s never been easier to create an ecommerce business in every product category. As a result, the industry has become much more competitive, giving shoppers more options than ever before. It’s just a fact: your competition is always just 1 click away on Amazon, Google, or elsewhere.

Marketing 195
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Best Practices for Acquiring New Customers via PPC Advertising

Omnisend

For eCommerce businesses to expand operations, customer acquisition is a must. While using email segmentation can help to increase CLV and sales, a company can only grow so much with a stagnant customer base. Pay-per-click (PPC) adverts are a prime tactic for bringing new shoppers into the fold. Here, retailers will learn the best practices Read more The post Best Practices for Acquiring New Customers via PPC Advertising appeared first on Ecommerce Marketing Automation | Omnisend.

PPC 201
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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As Bad Bots Evolve, Bot Management Solutions Evolve To Fight Them

Forrester eCommerce

One of my favorite things about covering the bot management market is that bots are not just a security issue. Sure, it’s common for bots to conduct credential stuffing attacks with a bunch of stolen usernames and passwords, but that just scratches the surface of the bot problem. Attackers also use bots to perform reconnaissance […].

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289: Nate Lipton On How To Sell Cannabis CBD Products Online

My Wife Quit Her Job

Today I’m thrilled to have Nate Lipton on the show because he runs numerous ecommerce businesses in the cannabis space. For example, GrowersHouse.com is an 8 figure ecommerce store selling growing supplies and he recently launched a line of CBD products over at TruPotency.com. In any case, I have many students and readers who have been asking me questions on how to break into this space so we’re going to have Nate answer these questions directly.

Supplies 156
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WordPress.com vs WordPress.org: Which do you need?

Ecommerce Platforms

WordPress is easily the most popular way to build a website. Whether you’re new to the concept of building your own eCommerce website, or you’ve been blogging and building sites for Google for a while now, you’ve probably heard of WordPress, and how valuable it can be. More than 75 million websites are powered by WordPress today – making it the largest CMS (content management system) in the world.

Blog 160
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3 Things Marketers Can Learn From Super Bowl Advertising

Sailthru

Marketing guru Seth Godin frequently talks about what he calls the TV-Industrial Complex: the glory time of television commercials when buying ads lead to more distribution for the product, allowing the company to sell more products, which in turn lead to the company making more profits, which then again allowed them to buy more ads. And so on. The TV-Industrial Complex is no more, but there’s an exception to the rule: Super Bowl advertising.

Marketing 162
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Omnichannel E-Commerce: Drive More Revenue at Less Cost

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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If Your Sales Are Down, Don’t Blame Coronavirus Yet

Forrester eCommerce

Since its origination in Wuhan, China, the coronavirus has spread to 20 countries to date and retailers around the world are worried. As the virus spreads and a travel ban affecting over 50 million Chinese residents goes into place, US retailers are busily analyzing what this means for their sales. Impact On US Retail: Likely […].

Travel 334
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How to Use Trigger Emailing for Ecommerce

Omnisend

Trigger emails consistently outperform regular marketing emails, but they only make up 5% of most companies’ overall email volume. With regular email automation sequences, you’re always left with questions: Do your customers want to hear from you? What do they want you to send them? When should you email them? There is a ton of Read more The post How to Use Trigger Emailing for Ecommerce appeared first on Ecommerce Marketing Automation | Omnisend.

eCommerce 144
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How to Start an Email Newsletter: An Extensive Guide

A Better Lemonade Stand

Want to start email marketing but aren't sure how? We dive into the best practices, newsletter design, which software to use, how to build a list & more! The post How to Start an Email Newsletter: An Extensive Guide appeared first on A Better Lemonade Stand.

Marketing 151
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Nir Eyal interview: The power to become “indistractable”

Omniconvert

In this week’s episode of Growth Interviews, we invite you to join our conversation with Nir Eyal, Wall Street Journal. The post Nir Eyal interview: The power to become “indistractable” appeared first on ECOMMERCE GROWTH Blog.

Blog 143
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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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It’s Time To Dust Off Your Pandemic Plans

Forrester eCommerce

During the past week, despite the significant efforts of the Chinese government (including the near lockdown of the city of Wuhan and a travel ban affecting more than 50 million people), the spread of the coronavirus continues. So far there are over 4440 infections and 106 deaths with infections now emerging in several other countries. In fact, […].

Travel 326
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Square Appointments Review (2020)

Ecommerce Platforms

Health clinics, salons, restaurants, and other service professionals rejoice. Square, one of the market leaders in POS (Point of Sale) systems for modern businesses, has released a focused solution for companies requiring appointments and bookings. Finally, there’s a new and improved ways to handle your appointment scheduling, from one of the most well-renowned and customizable POS companies in the marketplace.

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5 Effective Tips to Create a Customer-First Brand

Wiser

There’s a difference between words and actions. This is very apparent in customer relationships. It’s one thing to say, as a business, that the customer comes first. It’s another to actually act that way and truly put the customer first. However, a customer-first approach is a must-have in retail. There is too much competition, choice, and convenience.

Customer 128
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Tracking the coronavirus and its eCommerce impact

Profitero

We’ve seen this before — a massive widespread illness sending the world into a frenzy and quickly impacting demand for medical equipment and supplies. Before it was the Bird Flu, now it’s the “coronavirus.” . The coronavirus is a deadly type of common virus that has affected more than 7,700 people throughout the world, and counting. The majority of those infected are located in China; however, the virus, and the mass hysteria it has caused, has spread into countries across the globe, such as Fra

eCommerce 127
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Is Your Brand AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

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FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

CVS Is Taking Its HealthHUB Digital Retail Innovation To Market Across 1,500 Of Its Pharmacies CVS’s HealthHUB, debuting at three store locations in Houston, Texas, transforms over 20 percent of a brick-and-mortar CVS into dedicated health services, offering patients access to new durable medical equipment (DME) and supplies, digital tools, on-demand health kiosks, and new […].

Marketing 321
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Zhenhub – Warehousing & Fulfillment: Everything You Need to Know

Ecommerce Platforms

Have you heard of ZhenHub? If not, and you're handling your own logistics systems, then listen up because ZhenHub could make your life a heck of a lot easier. Intrigued? Continue reading this review to find out more! Whos's ZhenHub? What Do They Do? Thanks to services like ZhenHub gone are the days where you're forced to waste time and effort with endless: Spreadsheets.

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Gift Cards Vs Reward Cards: The Differences [Infographic]

MakeWebBetter

Gift Cards Vs Loyalty Reward Cards? Are they not the same? Gift Cards & Reward Cards… Both sway in the delighted customers. And both these terms are used interchangeably. But, they ain’t the same! It is definitely a typical misconception among peoples that the Gift Card Program is equivalent to Reward Card Programs. And also that […]. The post Gift Cards Vs Reward Cards: The Differences [Infographic] appeared first on MakeWebBetter.

Gifts 125
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Why Companies Using BaaS Are Shortening Time to Market

ESW

For eCommerce brands, it’s important to regularly create and launch new products. Developing a diverse selection of products is one of the best ways that companies can grow, writes eCommerce marketer Andrew Maffettone. Most brands can’t survive on a single product alone. The quicker your time to market and the better your products are, the more successful your eCommerce brand will be.

Marketing 120
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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt