Retail TouchPoints
MAY 5, 2023
Forecasts predict retail media ad spend will grow to $61.15 billion in 2024 , making it the most dynamic and influential advertising marketplace that could benefit from revenue boosts and first-party data. From 2021 to 2022, the retail media space gained significant traction but forced retailers to turn to out-of-the-box solutions without set goals to solve their unique problems and meet their custom goals.
Forrester eCommerce
MAY 1, 2023
Cybersecurity threats continue to plague organizations, multiplying like Mogwai in the 1984 hit movie “Gremlins” (just don’t feed them after midnight). Forrester data shows that almost three-quarters of organizations reported one or more data breaches in the past 12 months.
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Fastr
MAY 4, 2023
The Importance of the Digital Experience In Beauty & Cosmetics The beauty and cosmetics industry is visual by nature. It’s no coincidence that the most influential brands often have the greatest use of imagery, as visuals often serve as the essence of the product for beauty and cosmetics brands. This is accentuated in digital mediums, where other senses are limited.
My Wife Quit Her Job
MAY 1, 2023
Today, I’m thrilled to have Michael Drew as a guest on the show. Michael is the founder of PromoteABook.com, where he assists authors in launching their books onto the New York Times Bestseller list. He has successfully launched 124 consecutive books onto national bestseller lists and has over a thousand number-one Amazon titles to his credit.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Forrester eCommerce
MAY 5, 2023
Digital impacts all companies — regardless of industry, size, and location. But the value that digital brings differs by organization, and so does the focus of any digital activities. Forrester analyzed the profiles of 85 digital leaders working for large global organizations across different countries and industries.
Retail TouchPoints
MAY 1, 2023
As a number of Adidas ’ high-profile celebrity partnerships fizzle out — or in the case of its collaboration with Kanye West, a.k.a. Ye, go up in flames — the company is shifting its strategy to make sports the focal point of its U.S. business, according to the Wall Street Journal. “We have to be focusing on sports — that’s where the root of Adidas is,” said Adidas North American President Rupert Campbell in an interview with WSJ.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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My Wife Quit Her Job
MAY 4, 2023
Welcome to Family First Fridays, a new segment of the podcast in honor of my book, The Family First Entrepreneur. In these solo episodes, I present to you my personal thoughts about family, entrepreneurship, and life. Today, I outline exactly what I would do if I were to start an e-commerce business today from complete scratch. What You’ll Learn The best ecommerce business models The exact steps that I would take to start an online store this year What to avoid in ecommerce Other Resources
Forrester eCommerce
MAY 2, 2023
RSAC 2023 is a wrap! The Forrester security and risk team had 11 attendees at the RSA Conference last week. We really enjoyed meeting with clients and colleagues old and new — and now we’re *exhausted.* It’s no mystery why; as a team, we collectively participated in over 230 meetings and took more than 1.
Retail TouchPoints
MAY 5, 2023
Sephora has appointed Zena Srivatsa Arnold as Chief Marketing Officer (CMO) of its U.S. division, succeeding former CMO Deborah Yeh who transitioned to the role of Global Chief Purpose Officer in January. Srivatsa Arnold comes to Sephora from PepsiCo , where she led the marketing teams for carbonated soft drinks, driving growth by targeting younger consumers.
Groove
MAY 1, 2023
Download this downloadable.PDF eBook to learn why BigCommerce is the leading platform for B2B eCommerce retailers in 2023.
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Ecommerce Platforms
MAY 2, 2023
The best ecommerce hosting platforms are essential to building a successful online store. While many online store builders do offer hosting as a built-in service, there are countless other platforms which require you to seek out your own hosting solution. Choosing the right option ensures you can provide your customers with the best possible browsing experience, complete with fast-loading pages, and exceptional security.
Forrester eCommerce
MAY 5, 2023
On Friday, May 5th 2023, The World Health Organization (WHO) declared an end to the COVID-19 emergency. While it will keep its status as a pandemic, this new declaration is a long-awaited milestone.
Retail TouchPoints
MAY 4, 2023
Oh great, another screen I need to market on, said no brand manager ever. And yet 2023 may be remembered by C-suite marketing teams everywhere as the year when the not-very-exciting category of digital signage became supercharged thanks to two key elements: retail media networks and first-person data. With the expansion of retail media networks (RMNs), retailers have introduced an array of new state-of-the-art digital screens closer to the point of purchase, thus creating myriad opportunities fo
Fabric
MAY 2, 2023
At fabric, one of our guiding ethos is, “We work and build as if we are customers.” We pride ourselves on working as if our customers are sitting at the table with us, and we are only happy when our customers are happy. As part of that commitment, we regularly analyze how we can make our product experience more intuitive. Recently, we revisited the names for a specific group of fabric’s product modules within the Copilot experience – PIM, XM, OMS, CDP, and Member.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Fastr
MAY 2, 2023
Designers need time to ideate - sometimes on their own, sometimes with others. Designers also need critiques. Honest evaluations of their work and an objective assessment of whether it meets the needs of the project or campaign. And most designers also need inspiration, often found through lived experiences, personal interactions, and seeing the work and thought processes of other designers.
Forrester eCommerce
MAY 5, 2023
“On the internet, nobody knows you are a dog” is an oft quoted maxim from the 90s attributed to Peter Steiner. First appearing in The New Yorker, this meme illustrates the difficulty of establishing identity and, by extension, validating claims on the internet. Over three decades later, we still face the same challenges.
Retail TouchPoints
MAY 4, 2023
Amazon and Uber have entered into a partnership that will integrate Uber Eats directly into Amazon Echo devices, letting shoppers track their orders hands-free. Alexa will provide timely updates on critical points in the delivery process, such as when an order is being prepared through when the order has been delivered. Shoppers can set how often they want to receive updates, as well as which devices they want Alexa to use to make announcements.
Fabric
MAY 2, 2023
We live in an analytics-oriented business world. Organizations spend billions to ensure that every single data point facilitates informed decisions. In fact, Gartner projects that by 2024, 75% of organizations will have deployed multiple data hubs to drive mission-critical data and analytics sharing and governance. However, the massive increase in overall data and data diversity requires new compute and storage technologies.
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
Omnisend
MAY 3, 2023
Reading Time: 11 minutes Are you looking for an effective way to reach out to your target audience and promote your brand? Look no further than email marketing campaigns. With their high ROI and versatility, email campaigns have become a staple for businesses of all sizes. From welcome messages and newsletter emails to cart recovery and win-back sequences, there are various types of email campaigns that can help increase your engagement and conversions.
Forrester eCommerce
MAY 3, 2023
Organizations that prioritize internal criteria for making tech decisions often miss the mark. Discover how embracing customer obsession can turn your B2B tech strategy into a revenue-generating powerhouse at this year’s B2B Summit North America.
Retail TouchPoints
MAY 3, 2023
As sustainability has become increasingly urgent in higher-level executive discussions, store design teams have had to face a new creative reality: that they need to integrate sustainability into every facet of their work, from the raw materials that go into the products they choose to the use of greenery and natural light in the finished designs. Results from Retail TouchPoints’ most recent Store Design and Experience Survey reaffirm this shift: while a little more than one-third of respondents
Fabric
MAY 2, 2023
At fabric, one of our guiding ethos is, “We work and build as if we are customers.” We pride ourselves on working as if our customers are sitting at the table with us, and we are only happy when our customers are happy. As part of that commitment, we regularly analyze how we can make our product experience more intuitive. Recently, we revisited the names for a specific group of fabric’s product modules within the Copilot experience – PIM, XM, OMS, CDP, and Member.
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Ecommerce Platforms
MAY 5, 2023
The best Ebay dropshipping suppliers offer would-be retailers a fantastic way to boost their sales and unlock new revenue. You can choose from a huge variety of products to sell, taking advantage of low prices, and a convenient third-party fulfillment method. With Ebay dropshipping, there’s no need to worry about purchasing and managing huge amounts of inventory.
Forrester eCommerce
MAY 3, 2023
I’ve seen an alarming number of posts on LinkedIn and Mastodon reminding people not to input company and consumer data into ChatGPT. It’s an important reminder but one that also highlights the need for this blog post: There’s no way of knowing what happens to that data.
Retail TouchPoints
MAY 1, 2023
During this Retail Innovation Conference & Expo sneak peek, Erica Vallecorsa sits down with Kiri Masters, author and Head of Retail Marketplace Strategy at Acadia. Kiri will be leading our Marketplaces Track, and will present on the past, present and future of marketplaces. Listen in to get her thoughts on new challenges, new opportunities and new imperatives for brands.
Fabric
MAY 2, 2023
We live in an analytics-oriented business world. Organizations spend billions to ensure that every single data point facilitates informed decisions. In fact, Gartner projects that by 2024, 75% of organizations will have deployed multiple data hubs to drive mission-critical data and analytics sharing and governance. However, the massive increase in overall data and data diversity requires new compute and storage technologies.
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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.
Ecommerce Platforms
MAY 5, 2023
In today’s WebinarJam review, we’re going to be introducing some of the top features and unique capabilities offered by a market-leading webinar platform. WebinarJam is one of the most popular tools available for creating and hosting webinars in today’s digital market. In recent years, interest in this tool, as well as other competing webinar platforms has grown significantly.
Forrester eCommerce
MAY 2, 2023
The healthcare ecosystem is evolving. Delivery of complex care in distributed settings will require the evolution of remote patient monitoring devices and for them to become more affordable, accurate, and consumer-friendly/usable. At the same time, healthcare staff must acquire new skills and ways of working to support remote care delivery.
Retail TouchPoints
MAY 4, 2023
Wayfair has launched the Digital Design Studio, a patent-pending technology that aims to bring the best of online and in-store shopping together. The Studio is a kiosk that allows customers to create and interact with a variety of design layouts and experience products in a digital, fully 3D room with photorealistic quality. The technology will debut at the Dedham, Mass.
Fabric
MAY 2, 2023
At fabric, one of our guiding ethos is, “We work and build as if we are customers.” We pride ourselves on working as if our customers are sitting at the table with us, and we are only happy when our customers are happy. As part of that commitment, we regularly analyze how we can make our product experience more intuitive. Recently, we revisited the names for a specific group of fabric’s product modules within the Copilot experience – PIM, XM, OMS, CDP, and Member.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
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