Algopix
OCTOBER 15, 2023
Cross-channel tracking, also known as cross-device tracking, involves monitoring customer interactions and behaviors across multiple online channels and devices. These channels can include websites, mobile apps, social media platforms, email, and more. The goal is to create a cohesive and unified view of the customer journey, regardless of how and where customers interact with a brand.
Salsify
OCTOBER 19, 2023
Tweet, tweet! Just as the early bird rises before dawn to hunt for its proverbial worm, today’s holiday shoppers are on the prowl earlier than ever.
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RetailDive
OCTOBER 16, 2023
The tool, which lets users search for items based on a photo, comes amid a slew of new features.
UpSellIt
OCTOBER 18, 2023
Retailers understand the importance of controlling their website experience, but there’s one common disrupter that remains unaddressed – unwanted third-party browser extensions. These extensions disrupt the user experience by providing unnecessary discounts, reviews, ads, or comparison shopping features that negatively impact your conversions and revenue.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Retail TouchPoints
OCTOBER 17, 2023
Some of the biggest names in online commerce have formed the Coalition for Trusted Reviews, a cross-industry collaboration seeking to define best practices for hosting online reviews and sharing methods of fake review detection. Founding Coalition members Amazon , Booking.com, Expedia Group, Glassdoor, Tripadvisor and Trustpilot met in San Francisco in October 2022 at the first-ever Fake Reviews Conference, organized by Tripadvisor, where they heard from government, academic and industry profess
RetailDive
OCTOBER 18, 2023
Shoppers are increasing their holiday budgets across income levels despite inflation and the resumption student loan payments.
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Retail TouchPoints
OCTOBER 16, 2023
In today’s hyper-competitive ecommerce landscape, data isn’t just a buzzword. It’s the most important weapon for success in your arsenal. However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards. The advent of these constraints has propelled the value of zero-party data (ZPD) to new heights.
Digital Doughnut
OCTOBER 17, 2023
This article will assist digital marketers in grasping the advantages and disadvantages of employing artificial intelligence in their online marketing tactics. You will learn about the effects of AI on online marketing strategies.
Pivotree Blog
OCTOBER 18, 2023
Fresh from the 2023 MEMA Technology Conference , I feel re-energized and even more passionate about my love for this industry, if that is even possible! I can’t help but praise how much I enjoyed the panel discussion from members of the newly formed Heavy Duty eCommerce Committee (HDeCC). The panel consisted of Collin Shaw, Chief Commercial Vehicle Officer of MEMA, Matthew Wolfe, VP & GM Aftermarket, Americas at SAF-Holland, and Marylou Hornung, Director, Sales Operations at Bendix Commerci
Forrester eCommerce
OCTOBER 18, 2023
Izola synthesizes Forrester’s research to enable clients to move faster on their top priorities and have more informed conversations with Forrester experts who apply and contextualize Forrester insights to their business-critical initiatives.
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
Retail TouchPoints
OCTOBER 16, 2023
Despite a positive job market and a stabilized economic environment, most consumers ( 96% ) are looking to save money in the short term, according to a recent study from PwC. But at the same time merchants’ margins are being squeezed, making intelligent pricing and promotions strategies even more critical for success. Lifecycle pricing , which integrates base pricing, promotions and markdowns into one holistic strategy, can help merchants optimize their approach — especially as they strive to lo
My Wife Quit Her Job
OCTOBER 16, 2023
This is episode 500 of the podcast and I just celebrated my 20-year wedding anniversary so I invited my wife to come back on the show to talk about business, family, and life. What does it take to stay married for so long? How does my wife put up with me? Get the juicy details in this tell all episode. What You’ll Learn The secret to living a balanced life Our 5 year plan How to stay married for 20 years Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference
lateshipment
OCTOBER 19, 2023
The holiday season should be a time for e-commerce businesses to celebrate after making successful sales but not stress about the possibility of your customers holding you accountable for their packages getting lost and damaged in transit. On-time deliveries are a critical factor when it comes to e-commerce deliveries but in most cases, an apology paired with a replacement or a discount can make up for the delay.
Forrester eCommerce
OCTOBER 19, 2023
What if your CMO said that you could hire 500 new frontline marketers for your B2B organization? What would you be able to accomplish with such an infusion of resources? Maybe you should ask ChatGPT.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Retail TouchPoints
OCTOBER 18, 2023
Gwyneth Paltrow’s Goop brand has typically been synonymous with “exclusivity” and even “elitism.” But now, the actress is attempting to re-engage with everyday consumers by launching a new beauty brand that will be sold at Target and on Amazon starting Oct. 22, 2023. Aptly called Good.Clean.Goop , the line features a collection of 14 products, from a foaming jelly cleanser to exfoliating scrubs and daily “chews” for beauty, skin and even mood.
Omnisend
OCTOBER 16, 2023
Reading Time: 9 minutes 10 Best WordPress Email Marketing Plugins for 2023 “Email marketing is dead.” With so many channels of communication opening up opportunities for individuals and businesses, the debate around email marketing being dead has been an ongoing one. But time and again, as compared to most other channels, email has proven to drive in better business objectives and an unmatched ROI.
lateshipment
OCTOBER 18, 2023
Did you know that 7 in 10 customers abandon their cart? (statista). The number one reason for cart abandonment is the additional charges levied during checkout. Streamlining your checkout processes and making sure that your checkout page provides as much information as it can,is a key factor to turning a potential customer into an actual customer. Especially with the holiday rush coming in, you need to optimize every single page.
Forrester eCommerce
OCTOBER 20, 2023
In 1994, when he was CEO of Pixar, Steve Jobs said: “The most powerful person in the world is the storyteller. The storyteller sets the vision, values, and agenda of an entire generation that is to come.” Fast-forward almost 30 years later, storytelling is still incredibly powerful.
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
Retail TouchPoints
OCTOBER 20, 2023
Accusations of “greenwashing” can lead to irreversible damage to reputation and consumer trust, and with environmental social governance (ESG) now high on the agenda for public and private organizations worldwide, it’s changing how many retailers think about their businesses. In addition to the products and services they offer, retailers are reconsidering the environmental and social impacts of their supply chains, employee activity and even which partners they choose to work with in an effort t
Algopix
OCTOBER 15, 2023
If you sell goods on eCommerce and have not heard about FTC’s Lawsuit against Amazon- “The Big One” , then you’re probably living under a rock. To give you a summary, in September 2023, the Federal Trade Commission filed a significant complaint in a federal district court, asserting that Amazon operates as an unlawful monopoly. The FTC and its state partners say Amazon’s actions allow it to “stop rivals and sellers from lowering prices, degrade quality for shoppers, overcharge sellers, stifle in
lateshipment
OCTOBER 16, 2023
Have you come up with creative holiday packaging ideas? Holiday packaging is essential to bring a festive mood to the customers. The sole purpose of a package is to protect the shipment of the product from being damaged while in transit. But, a package can also be used as a marketing tool. Find out how. Why do you need holiday packaging? Great Unboxing experience : There are various social media trends out there, but one trend that’s still existing.
Forrester eCommerce
OCTOBER 18, 2023
With generative AI expanding the ways that companies can create better customer experiences, Adobe last week reinforced its leadership position in genAI for business at its annual event for its core “creator” customer base, Adobe MAX.
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
Retail TouchPoints
OCTOBER 17, 2023
In its original incarnation, Bed Bath & Beyond (BB&B) was defined by its in-store experience: exploring exactly what was included in the “beyond” category, checking out the gizmos and gadgets near the cash wrap and then redeeming those ubiquitous 20% off coupons at checkout. In contrast, Overstock.com , which purchased BB&B’s intellectual property following the chain’s bankruptcy earlier in 2023, is an ecommerce pure-play with long-ago roots as a liquidator.
Algopix
OCTOBER 20, 2023
In the vast realm of e-commerce, Amazon stands as a behemoth, with millions of sellers worldwide utilizing its platform to reach customers and grow their businesses. While the potential for success on Amazon is enormous, navigating the complexities of the platform, including its intricate payment systems, can be challenging for many sellers. Amazon EDI payments, often seen as a mystifying component of the platform, play a pivotal role in the e-commerce ecosystem.
lateshipment
OCTOBER 16, 2023
As a brand, do you have social media handles? Of course, you do. Every brand has a social media handle which establishes its presence online and communicates with its customers from a social standpoint. Posting regularly on social media also informs the customer about what the brand has been doing. Many customers often search for a brand on social media platforms first, before they go to their official website.
Forrester eCommerce
OCTOBER 16, 2023
According to Forrester’s Marketing Survey, 2023, financial services marketers in Asia Pacific (APAC) find improving marketing’s ROI or effectiveness more difficult than their peers in other regions and industries.
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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.
Retail TouchPoints
OCTOBER 17, 2023
Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. Entire service teams are dedicated to keeping down the high costs of phone support by practicing what the industry refers to as deflection, all while customers make their dissatisfaction with the channel clear.
Algopix
OCTOBER 18, 2023
Selling products on Amazon has become a popular way for entrepreneurs and businesses to reach a global customer base. While it offers immense opportunities for growth, it’s essential to understand the costs associated with being an Amazon seller. Amazon’s fee structure can be complex and daunting, but with a comprehensive understanding of these fees, you can plan your selling strategy effectively and maximize your profits.
TalkingRetail
OCTOBER 16, 2023
The UK’s first digital proof of age card has been launched by digital identity platform Luciditi with convenience stores set to be part of a testing programme. Age Proof has been designed to safeguard young people needing to verify their age and is accredited by the Home Office-endorsed Proof of Age Standards Scheme (PASS). The.
Forrester eCommerce
OCTOBER 18, 2023
It’s hard to believe I’ve just turned the corner on my first year at Forrester as a Security & Risk Executive Partner — and what year it has been! Working with top security leaders across all types of industries and incredibly talented co-workers has been rewarding and has challenged me in the best possible way.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
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