Optimizely
AUGUST 21, 2018
This is a guest post from Digioh. As an ecommerce marketer, you’re never completely satisfied with your website’s conversion rate. You’re always looking for that small tweak that will help you eke out a slight increase in clicks. Especially for high-traffic sites, even a small increase in conversion rate can mean a big increase in revenue. But what should you optimize?
RTP blog
AUGUST 22, 2018
Retail and health care are two industries that continue to intertwine, but is that a good thing for the industry and the consumer? In the past year, major mergers between CVS Health and Aetna , Amazon and PillPack , and Best Buy and GreatCall have changed the relationship between retailers and health care services. Most recently, health insurance company Anthem unveiled a program with Walmart. that will allow its Medicare Advantage (MA) plan customers to use their over-the-counter (OTC) plan a
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RTP blog
AUGUST 20, 2018
By Jonathan Cherki, ContentSquare The benchmark for digital experience is constantly shifting, as a new generation of disruptors compete for uniqueness while simultaneously raising the bar on convenience. As a result, consumers have grown addicted to exceptional online journeys, and developed a low tolerance for sites and apps that don’t help them achieve their digital goals quickly and painlessly.
Kissmetrics
AUGUST 21, 2018
Can you guess how many blog posts I have on NeilPatel.com? Well, if you guessed 4,784 you’re wrong. ??. Technically I just published this blog post, which makes it 4,785. That’s a lot of content! Especially considering that the blog has been around for roughly 4 years. That means that I am publishing an average of 3.27 blog posts per day. I know what you are thinking… seems a bit too much content for one person to write.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Forrester eCommerce
AUGUST 20, 2018
Over the past several months, I’ve spoken to dozens of Forrester clients about many emerging technologies. A common thread that I’ve observed is they all need help seeing around the corner, identifying the next “big thing” before it becomes the next big thing. Since I recently explored additive manufacturing and autonomous vehicles in depth, I’ve spoken […].
My Wife Quit Her Job
AUGUST 19, 2018
If you ever see me at a casino, you’ll often find me playing cards at the Pai Gow poker table. Now Pai Gow is definitely NOT the sexiest game at the casino, nor is it one that draws a huge crowd. But those who appreciate Pai Gow enjoy the game for its simplicity, its longevity and its potential for a large payout. In fact, I’ve learned to love the game so much that I use the principles of Pai Gow to model my entire financial strategy.
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Bootstrapping Ecommerce
AUGUST 21, 2018
In this blog post, we’re going to discuss a number of different ecommerce pricing strategies you can use to help your business succeed. The post Ecommerce Pricing Strategies for Success: How to Price Your Products appeared first on Bootstrapping Ecommerce.
Forrester eCommerce
AUGUST 23, 2018
Chipotle, Starbucks, Uber, Wells Fargo. the list of companies that have found themselves pounded by controversy is long — in fact, 50% of the Fortune 100 have had to deal with a crisis in the past three years. Check out this short overview of the new report Emily Collins and I coauthored. […].
My Wife Quit Her Job
AUGUST 23, 2018
Today I have my friend Joe Nicoletti with me on the show and Joe is probably one of the most successful online course creators that I know. He’s sold over 25,000 courses which is a ridiculous amount and he’s got this great down to earth and step by step teaching style that everyone loves. In this episode, you’ll learn how he started from nothing and built a 7 figure business with no audience of his own.
RTP blog
AUGUST 24, 2018
By Mike Putman, Customer Travel Solutions If co-brand credit cards and frequent flyer programs have taught us anything, it’s that consumers love to travel and will go out of their way for exclusive travel benefits. Just think how many high-value travelers pay hundreds of dollars for an Amex Platinum Card to access the 24/7 concierge services and other elite benefits.
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AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.
A Better Lemonade Stand
AUGUST 20, 2018
This article rounds up 10 of the best productivity apps that are essential for entrepreneurs and business owners. If you’re looking for that app that’s going to help you work smarter, you’ve come to the right place. The post 10 Essential Productivity Apps for Entrepreneurs & Business Owners appeared first on A Better Lemonade Stand.
Forrester eCommerce
AUGUST 21, 2018
Once upon a time, most brands relied on 6+ week cycles of feedback through consumer surveys and expensive focus groups to listen to their consumers. Today, social listening platforms have become a staple in most brands’ marketing tech stacks because of their ability to give brands near real-time feedback and insight into conversations about their […].
SellBrite
AUGUST 22, 2018
The one thing that every ecommerce business has in common — regardless of size, niche and experience — is shipping. Whether you sell food, fashion accessories or tech gadgets, you’re always going to have to ship something to your customers. But shipping isn’t cheap and at times it isn’t even fast. At least not for small businesses.
Ecommerce Platforms
AUGUST 24, 2018
Whether you are a current ecommerce store owner or a budding online seller looking to make a start, you should hopefully be aware of the value that email marketing can bring your business. The process of choosing the right email marketing software for your company however could leave you with a headache. There are plenty of options available and this has made the market quite saturated.
Speaker: Ethan Woolley, Director at Kharon
This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia
eCommerce CEO
AUGUST 23, 2018
Still wondering what digital product to sell and how to sell it? I have been there. Since 2008, I have sold every type of product (digital, physical, SaaS, services) under the sun. I’ve tested a lot of markets, some failed and some didn’t. I recently wrote about selling what physical products to sell online but digital goods could be your go-to. They are tempting because they more simpler to run compared to physical products.
Forrester eCommerce
AUGUST 21, 2018
Improve Your Member Experience Now or Be Replaced Oscar Health is leading with a customer-centric business model and using technology to transform the future of health insurance. Alphabet’s continued investment in Oscar Health follows recent profit announcements from Oscar, firing a second warning shot to insurers. As Oscar shifts its focus to new populations including […].
Retail Technology Review
AUGUST 21, 2018
Henry Birch, the newly-appointed CEO at Shop Direct is making his first ever speaking appearance at InternetRetailing Conference.
Fastr
AUGUST 21, 2018
Art can be categorized into various genres like abstract, contemporary, expressionist, and more. If we think about beauty as an art, […]. The post Beauty Is Art: Creative Ways to Boost Your Content appeared first on Zmags.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.
Wiser
AUGUST 21, 2018
What good is data if it’s incorrect? As new solutions arise to solve the “How do I collect data” question, don’t overlook the importance of data validation and just how accurate that data actually is. . This is especially true in brick-and-mortar retail. Pricing, promotions, display compliance, and more—you need data across all segments of your business.
Forrester eCommerce
AUGUST 23, 2018
In the past few months, my colleague James McQuivey has written several blogs about the exciting times we live in. In these posts he focuses on how technology is fundamentally changing the way we interact with the world around us and how that change is grounded in evolution. His research shows that our uniquely evolved […].
Retail Technology Review
AUGUST 21, 2018
Over 52% of shoppers in the UK believe that retailers need to offer a more seamless experience between online and offline commerce to retain their custom.
Steve Dennis
AUGUST 18, 2018
Voice-activated shopping—and Amazon’s anticipated dominance of the platform via Alexa-enabled devices—has been touted as one of the next big things in retail. In fact, a simple Google search with any combination of the relevant keywords reveals a large number of bold predictions about the revolutionary nature of the technology. Go ahead and give it a try.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
TradeGecko
AUGUST 20, 2018
Cost price analysis is a fine art. After all, getting your prices right is key to covering your costs, staying competitive, creating a value perception for customers, and, ultimately, making a profit.
Forrester eCommerce
AUGUST 23, 2018
Over the past few weeks I’ve had the rare opportunity to meet with board members and discuss their views on cyber security. Many of the questions I posed were sourced from my LinkedIn community, where 25+ people suggested 50+ unique questions (eek!). Even in our short time together, I was left with a much deeper understanding […].
Retail Technology Review
AUGUST 21, 2018
Liverpool-based luxury watch retailer Miltons Diamonds has experienced an 87% revenue increase after revising its digital marketing strategy.
Liveintent
AUGUST 22, 2018
With Facebook facing criticism over its use of customer data, companies should start considering whether they lean too hard on the site for marketing. In other words: Do they really want their fortunes tied to the way the tech giant treats users? Marketers already know that relying on Facebook leaves them vulnerable to the site’s changes and challenges.
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Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.
Salsify
AUGUST 21, 2018
The world of modern commerce is one requiring investing in the proper technology to keep up with customer demands. These demands entail fully understanding what customers want in products and giving them personalized experiences. You may be looking for a PIM (Product Information Management) to help organize your data and help to grow revenue. Here are some requirements for a modern PIM system.
Forrester eCommerce
AUGUST 22, 2018
Oracle recently launched Autonomous Transaction Processing (ATP) service to complement its Autonomous Data Warehouse (ADW) offering. Similar to ADW, Oracle’s ATP service focuses on self-tuning, self-securing and self-managing but for OLTP databases. An important part of its autonomous database strategy is its Exadata appliance, which is an scale-out optimized database system.
Webbula
AUGUST 21, 2018
Finish off your Summer Email Campaigns with a nice cold refreshing Multi-Method Email Hygiene Summer is sadly coming to an end, and as email marketers you’re packing up your. The post Grab The Fresh One appeared first on Webbula.
Rishi Rawat
AUGUST 20, 2018
Just saw a really interesting experiment on Everlane.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
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