RTP blog

AUGUST 10, 2018

By Ed Kowalski, Sutherland Every retailer knows customer experience is paramount in today’s competitive landscape. As brands vie for our business, today’s customer is increasingly informed and demanding. These connected customers, with unfiltered, always-on access to the Internet in the palm of their hands, add in another layer of complexity to the buying journey as brands struggle to keep up with their ever-changing expectations and find more effective ways to communicate with them.

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Customer Clothing Customer Loyalty Sporting Goods 150

Optimizely

AUGUST 7, 2018

The customer lifecycle is as varied and multifaceted as your customers themselves. Customers take a multi-step journey as they move from a brand new buyer to — hopefully — a loyal customer. But there are many steps along the way, and a lot you have to understand about your buyers. Have they bought a product from you yet? When? What kind of product?

Marketing 199

Marketing eCommerce Multi-channel Customer Retention 199

Forrester eCommerce

AUGUST 9, 2018

Securing executive buy-in for any digital investment requires a detailed and carefully articulated business case. The case for investment in digital track and trace solutions serves as an example for any CIO looking to get backing for an internet-of-things (IoT) project. As with IoT, track and trace solutions require committed information sharing and collaboration across […].

Information 170

Information 170

BigCommerce

AUGUST 10, 2018

In April 2018, Hearst bought a minority stake in Gear Patrol , an enthusiast men’s brand focused on products and stories about the outdoors. Beyond Gear Patrol’s ability to drive millions in web traffic, they also sell a lot of product. It is content and commerce at its finest. A niche audience focused on high-quality gear presented around a story that makes you want that item even more.

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eCommerce WooCommerce BigCommerce Download 365

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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Electronics

Kissmetrics

AUGUST 7, 2018

Have you noticed that Google is constantly making algorithm changes ? And when they do, they rarely tell you the change they’ve made. They tend to keep it a bit vague, like this… So, do you want to know how got around this algorithm update? Well, before I tell you how, there are a few things you need to know. How Google works. Can you guess how many factors there are in Google’s algorithm?

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SEO Blog Games Mobile 278

Optimizely

AUGUST 10, 2018

Who doesn’t love a good TED Talk? They’re super informative, they focus on big ideas, and the best ones can completely change the way you think about doing business. Although there are a plethora of TED Talks specifically focused on consumer behavior and how it has larger ramifications for your ecommerce marketing strategy, we’ve chosen to highlight our top four favorites.

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Consumer Arts eCommerce Marketing eCommerce 225

My Wife Quit Her Job

AUGUST 7, 2018

It was 11:00PM on a Saturday night in Ft Lauderdale, Florida. My ecommerce conference, the Sellers Summit, had just officially ended and I was hanging out at the closing party with all the attendees. It was open bar with drinks all around! Normally I’m not a drinker and I usually don’t touch any alcohol during the event itself. But once the conference ends, I like to kick back and have a good time.

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BigCommerce

AUGUST 6, 2018

Babies and kids grow – fast. And the retailers tapping in to serve parents in need of toys, clothing, and gear are growing equally as quickly. Revenue for the baby care products market alone is expected to reach $11.4 billion in 2018, on their way to topping $13 billion by 2021. Online shopping is clearly gaining momentum with parents. Industry surveys show that parents spend two-thirds more money and three-quarters more time shopping online than their childless counterparts.

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eCommerce BigCommerce Customer Clothing 197

Ecommerce Platforms

AUGUST 7, 2018

The question of how to start an online store is a trendy one these days. This is due to a couple of factors: First, small business owners and entrepreneurs simply want to market on the web because their customers are already here. Second, and perhaps more significantly, the modern tools that we have at our disposal today make the process very affordable and DIY-able (if that's a word).

Payment Services 207

Payment Services eCommerce WooCommerce Shopify 207

Forrester eCommerce

AUGUST 8, 2018

Whether you’re responsible for software or are a business leader whose team uses software, you know this: You need customized software, and traditional software development can’t keep up with your demands. Conventional development methods take too long and require a special set of skills that are in short supply. This has been a problem for […].

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Supplies Customer 378

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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

Operations

Optimizely

AUGUST 10, 2018

Who doesn’t love a good TED Talk? They’re super informative, they focus on big ideas, and the best ones can completely change the way you think about doing business. Although there are a plethora of TED Talks specifically focused on consumer behavior and how it has larger ramifications for your ecommerce marketing strategy, we’ve chosen to highlight our top four favorites.

Consumer 150

Consumer Arts eCommerce Marketing eCommerce 150

RTP blog

AUGUST 8, 2018

Last week, Retail TouchPoints unveiled its inaugural Personalization Benchmark Survey , revealing how retailers have reaped the benefits of personalization strategies as well as identifying where there is still room for improvement. With 66% of retailers crediting personalization strategies with increasing their sales, and 46%. saying that personalization has boosted sales by up to 10% , it doesn’t appear these initiatives will slow down any time soon.

eCommerce 150

eCommerce Social Media Consumer Improvements 150

Retail Technology Review

AUGUST 9, 2018

MetaPack has reached an agreement with Stamps.com Inc., the provider of postage online and shipping software solutions, to sell the business in a deal worth approximately £175 million.

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eCommerce Shipping Internet Retail Retail 149

Forrester eCommerce

AUGUST 7, 2018

Many people believe “digital transformation” is not an “IT” thing. While this may have been true when applied to last century’s typical IT group, its should not be true in 2018. To be fair to anyone who believes IT cannot lead digital transformation, I’m referring to a new kind of IT: The technology team of […].

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Reference Technology Information Customer Experience 306

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Improvements

Optimizely

AUGUST 9, 2018

This week, thousands of retailers converged on Boston for Etail East 2018 to network and learn the cutting edge of ecommerce. With so much going on in our backyard, we obviously had to be a part of it. After going to tons of sessions and taking pages and pages of notes, we’re back and ready to share the very best ideas and the most interesting trends we heard about during the event.

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Shipping Costs Omnichannel B2C eCommerce Marketing 150

RTP blog

AUGUST 6, 2018

By Alok Kulkarni, Cyara We all know how frustrating it is when you can’t clearly hear the person on the other end of the phone line. How many times have you simply hung up on someone, and then called back to try and get a better connection? Well, it’s one thing to call back your friends, family or colleagues. But when you are calling to check on the status of an order or for post-sales support, this certainly influences your impression of that retailer.

Customer Experience 150

Customer Experience Technology Omnichannel Customer 150

My Wife Quit Her Job

AUGUST 7, 2018

Scott Voelker of The Amazing Seller, Greg Mercer Of Jungle Scout, Mike Jackness of EcomCrew and I are launching a brand new show called The 5 Minute Pitch. What is the 5 Minute Pitch? It’s a Shark Tank like show where we’ll be giving away 50,000 dollars to one lucky business. 32 companies will be selected to pitch Greg, Scott, Mike and I and the winner will be selected on a live show with all of us.

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Books Other 120

Forrester eCommerce

AUGUST 10, 2018

Stories of thrilling, new AI use cases in retail have been popping up in our tech news feeds, whether computer vision, facial recognition, or elimination of human workers. But these sensational accounts miss an important piece of the AI learning curve. A complex infrastructure of end-to-end process automation underpins the flashy technology reflected on the […].

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Retail Technology 300

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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

eCommerce

Canonicalized

AUGUST 8, 2018

In this article, I want to show you how I built a beeswarm chart in Tableau (with a little help from R): 1. Design process 2. Data workflow between R and Tableau 3. Tableau visualization Enjoy! The post Beeswarm Chart in Tableau … via R appeared first on Canonicalized.

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Article 116

Fastr

AUGUST 8, 2018

I’m sorry to disturb your Netflix and chill, but its time to get out of your sweatpants and put some big boy pants […]. The post Top Ecommerce Events to Strengthen Your Buisness appeared first on Zmags.

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Events eCommerce 100

Bootstrapping Ecommerce

AUGUST 7, 2018

Diversifying your print on demand products leads to differentiation in your ecommerce niche, and differentiation leads to customer retention. The post 5 Reasons to Diversify Your Print On Demand Products appeared first on Bootstrapping Ecommerce.

Customer Retention 114

Customer Retention eCommerce Customer Conversion Optimization 114

Forrester eCommerce

AUGUST 7, 2018

Hackers go after web applications because they are typically the most vulnerable. In fact, web application was the top data breach type, accounting for almost one in five confirmed data breaches, according to Verizon’s 2018 Data Breach Investigations Report. Security and risk decision makers are spending more on application security and increasing deployment of application […].

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I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

Fashion

A Better Lemonade Stand

AUGUST 6, 2018

To find the best affiliate programs and earn income from high-quality affiliate programs, read on and find the corresponding Affiliate Programs Directory below! The post 100+ Best Affiliate Programs for Ecommerce Entrepreneurs appeared first on A Better Lemonade Stand.

eCommerce 118

eCommerce Conversion Optimization 118

Fastr

AUGUST 7, 2018

Please restrain your eye-rolls at the mention of millennials and generation Z-ers. Honestly, it is impressive that you even clicked on this […]. The post Keeping Up with the Gener’s: Targeting Generation Z in Ecommerce appeared first on Zmags.

eCommerce 100

eCommerce Omnichannel Retail Customer 100

ESW

AUGUST 6, 2018

Consumer shopping habits have changed drastically over the last few years thanks to the explosion of eCommerce. Where shopping in a store was once the predominant way to shop, online shopping is quickly becoming a preferred way to shop for consumers around the globe. Sixty-eight percent of internet users in the European Union shopped online in 2017, says the 2017 survey on Information and Communication Technology.

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eCommerce Customer Social Media Mobile 110

Forrester eCommerce

AUGUST 7, 2018

Conversational computing has our attention. We have been talking to machines since as far back as 1961, when the world’s first digital speech recognition system, the IBM Shoebox, was released. The Shoebox could recognize digits and a grand total of 16 words. Cut to half a century later: Humanity is trying hard to fall in […].

Customer Experience 240

Customer Experience Omnichannel Customer 240

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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

Retail

Salsify

AUGUST 7, 2018

Today we announced that we have closed on a $43 Million Series D funding round. We’re incredibly grateful for the conviction from Greenspring Associates and our existing investors. All of these firms see fantastic investment opportunities every day, and knowing they’ve decided to bet on this team and this market is wonderful corroboration that we’re on the right track.

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Marketing 109

Fastr

AUGUST 6, 2018

Replatforming is a notoriously frustrating process that every digital marketer has learned to dread. Most brands Replatform every two to three years in […]. The post Replatforming: You Got This appeared first on Zmags.

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Marketing eCommerce 100

Ecommerce Platforms

AUGUST 6, 2018

A black ambulance with police sirens. Yes, you’ve read that right. Now, imagine it and let the whole idea sink in. Sounds strange, right? Ok, well, think about this too. A hospital bed with red bedding. Even worse, I bet. Now, let’s take a step back and look at these two scenarios critically. For starters, they all make sense practically. A black ambulance will work fine.

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Subscription Download Demo Mobile 99

Forrester eCommerce

AUGUST 9, 2018

I have written before about the ways industrial and manufacturing firms are reinventing themselves, to become more efficient and better able to win, serve, and retain customers. Over the past few months, I have been working with my US-based colleague, Michele Pelino, to analyse the industrial IoT software platforms that are so central to this […].

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Customer Webinar 231

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

Online Retail