Sat.May 18, 2019 - Fri.May 24, 2019

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Future Of Retail: Implementing Artificial Intelligence In 2019

Forrester eCommerce

To help retailers and brands plan for 2019, Researcher Claudia Tajima and I are interviewing experts within Forrester for our series, “Applying 2019 Predictions To Retail.” Last week, we spoke to Sam Stern about how employee experience will impact retailers in 2019. This week, Claudia interviewed Michele Goetz, principal analyst on Forrester’s enterprise architecture team and an expert in AI, on her 2019 AI predictions report. […].

Retail 408
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6 Creative Ways Top Brands Use Ecommerce Mobile Apps

Optimizely

You don’t need us to tell you that mobile commerce is killing it. More than half of US shoppers have made a purchase using a mobile device, yet at the same time, only 12% of consumers find mobile shopping convenient. Unfortunately, many ecommerce websites and online stores simply aren’t easy to navigate via phone. Because of that, many marketers assume you need to build an app in order to succeed in mobile commerce.

Mobile 150
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B2B ecommerce: four challenges to overcome

GetElastic

A successful B2B digital transformation doesn’t mean going from paper catalogs to artificial intelligence (AI) overnight. And as much as this phrase is overused, it really needs to be a “crawl, walk, run” venture for B2B organizations to succeed. . Before setting out on this digital transformation journey, let’s go over the challenges the industry currently faces and what steps other B2B organizations are taking to overcome them. ?

B2B 157
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Three Red Flags That Your App Is Failing You

RTP blog

By Antony Edwards, Eggplant Every day seems to bring another headline about a web site being down or an app being unavailable — from Instagram to J.Crew to Walmart, it’s clear brands are failing their customers. Rather than waiting for an outage — and the accompanying social media backlash from infuriated customers and potential loss of revenue — retailers must understand the warning signs that their app is a problem and make the necessary adjustments before it ends up in the ER.

Mobile 150
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Modernizing the Frontend Experience on Salesforce Commerce Cloud

Unlock agility, boost performance, and gain control over your Salesforce frontend with the latest masterclass from Composable.com : Modernizing the Frontend Experience on Salesforce Commerce Cloud Featuring experts from Algolia, Ember, Netlify, and Stripe, this masterclass focuses on practical strategies for optimizing your Salesforce Commerce Cloud storefronts using modern composable commerce integrations.

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Employee Engagement And Cultural Transformation Drive Customer Experience

Forrester eCommerce

Employee engagement is critical for customer experience.

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How To Sell Jewelry Online

BigCommerce

The jewelry industry continues to grow, especially when it comes to selling online.

Jewelry 349

More Trending

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Planet Express Review: Everything You Need to Know

Ecommerce Platforms

Is Planet Express legit? Quite a common question, I’d say. And understandably so, because Planet Express is a young company in the goods and mail forwarding space. At the time of writing this Planet Express review, it had barely earned two candles on its birthday cake. Admittedly, the good thing with startups, as you probably know by now, is the aggression they come with.

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Digital Acceleration Is At Cross Roads – Modernize Everything Or Die

Forrester eCommerce

Have you experienced or heard of anything similar to these anecdotes? “Tesla can’t figure out how to manage its glass inventory and replacements” or “I was abroad and had to give Uber my credit card number again!” or “My banking mobile app is not approving my online train ticket that was purchased on the web […].

Banking 403
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Hosting Your Ecommerce Site: Best Web Hosting 2019

BigCommerce

Your ecommerce site is like a window into your business.

eCommerce 300
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The Best Time to Send Emails (Omnisend Research 2019)

Omnisend

This topic is NOT about the best time to send emails in general. It’s about the best time to send newsletter campaigns. The ones that retailers send to their customers promoting their apparel, books, small electronic devices, etc. Every year, the Omnisend team does research on client metrics and shares the newest findings. This time, Read more The post The Best Time to Send Emails (Omnisend Research 2019) appeared first on Ecommerce Marketing Automation | Omnisend.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Shopify Google Analytics: A Complete Setup Guide

Ecommerce Platforms

The need to interact with data on my Shopify store is indisputably an intelligent way to get hold of my profitable audiences. Shopify Google Analytics is a quick-witted game plan to boost my store's performance. As a store owner, I need to be conscious of the customer's experience. Why does this matter? To get the most out of my Shopify store, I need to have a deep-rooted discernment of what the data trends actually mean.

Shopify 161
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The Impact Of Digital Transformation On The Vulnerability Management Space

Forrester eCommerce

As I’m kicking off the next iteration of the Forrester Wave™ for vulnerability risk management in the coming weeks, I’ve been fielding a lot of questions about what I’m going to be focusing on and why. Traditional vulnerability management solutions date back 30 years and are a critical element of an infrastructure hardening process, but […].

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Customer Loyalty Blockchain: Ecommerce Shops Take Advantage of Blockchain Rewards Programs

BigCommerce

Retailers and ecommerce sellers can’t underestimate the value of a loyal customer.

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Omnisend and CartHook Integration: Because Your Checkout Page Deserves Better

Omnisend

When it comes to conversion rate, many marketers look towards source channels for the answers to optimization. However, it’s usually the very last step that has the biggest impact on conversion rate: your checkout page. After all, your most important marketing channel is your site. With our newest CartHook integration, you’ll be able to optimize Read more The post Omnisend and CartHook Integration: Because Your Checkout Page Deserves Better appeared first on Ecommerce Marketing Automation | Omni

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Zaius Debuts Data-Powered Marketing Assistant

Optimizely

Retail Touchpoints. The post Zaius Debuts Data-Powered Marketing Assistant appeared first on Zaius.

Marketing 150
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Future Healthcare Success is Rooted in Exceptional CX

Forrester eCommerce

We know that better customer experience (CX) in healthcare better engages customers and patients, improves care outcomes, and reduces costs. But there are several factors contributing to lagging CX in healthcare. The most common pitfalls we observe with healthcare organizations are that they: Have a limited understanding of customers’ wants, needs, and behaviors.

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A Deep Dive Into Magento 2 Features, Pricing & More: Is Migrating Really Worth The Effort?

BigCommerce

Magento ecommerce software has been around since the initial version was launched back in 2008.

Magento 267
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How Can Retailers Maximize ROI From Tech Investments?

RTP blog

The retailer-as-a-tech-company dynamic has been heavily influenced by Amazon. (and Alibaba in China), and has further been prompted by Walmart’s continued investments in AI, robotics and VR, among other technologies. In the latest example, this week Lowe’s brought talent and technology under its own wing to mesh with existing operations, acquiring a retail analytics platform (and team members) from Boomerang Commerce.

Retail 150
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5 Steps to Omnichannel E-Commerce Success

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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8 Experts On Elevator Pitches for Tech Professionals

Optimizely

Free Press. The post 8 Experts On Elevator Pitches for Tech Professionals appeared first on Zaius.

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Why Sizmek’s Ad Server Shouldn’t End Up With Amazon

Forrester eCommerce

Ad serving… sounds boring right? And on its face, it is. Ad servers are the pipes of digital advertising – they (virtually) move content or ad creatives into empty slots on publisher’s pages, and then keep track of how many times they did it. So, it’s no wonder the ad serving market is seen by […].

Marketing 380
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A Deep Dive Into Magento 2 Features, Pricing & More: Is Migrating Really Worth The Effort?

BigCommerce

Magento ecommerce software has been around since the initial version was launched back in 2008.

Magento 174
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The Retail Moments That Matter Most — ‘Optimize Me’

RTP blog

By Jeremy Witikko, Cisco Retail is not what it used to be. With so many new, enriching and interesting things to do in this world, traditional shopping just doesn’t have the shine it used to. Consumer expectation and interest have shifted from browsing and pondering what they might be interested in, to making split-second decisions and moving onto the next thing.

Retail 150
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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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A Cure for Webinar Ghosting: The Assist

Optimizely

We all do it: an email pops up in your inbox for a compelling webinar. The topic is spot on and completely relevant to a marketing subject you’re interested in, so you register. You add it to your calendar and fully intend to go. Then, a week or so later when the reminder pops up to attend, you struggle to remember why you registered. And unfortunately, something more urgent came up and you decide to skip it.

Webinar 150
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AI, Automation, And Robotics. Oh My!

Forrester eCommerce

As companies strive to improve customer experience through better customer and employee engagement, they inevitably face the problem of scalability. How can we provide a seamless, convenient, and consistent experience to all our customers? And how can we best equip our employees to do so, as well? The technologies in our recently published “The Forrester […].

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B2B Mobile Commerce Apps are Hot: Here’s Why

GetElastic

Mobile commerce apps for B2B are increasing, and with good reason — 80% of B2B buyers are using mobile at work, and more than 60% say mobile played a significant role in a recent purchase. With mobile commerce driving or influencing 40% of B2B revenue and 75% of B2B buyers prefer to self-serve than engage with sales reps – the case for dedicated mobile experiences is clear.

B2B 146
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Announcing Omnisend and LoyaltyLion Integration: The Best Thing to Ever Happen to Customer Retention

Omnisend

Everyone wants to increase their profits, right? When you think about increasing your profit, your mind might immediately jump to increasing your conversion rate, or gaining more new customers. However, your most valuable customers are not the ones you convert tomorrow, but those you already converted yesterday. Existing customers are less expensive to get to Read more The post Announcing Omnisend and LoyaltyLion Integration: The Best Thing to Ever Happen to Customer Retention appeared first on

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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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Zaius Appoints Chief Marketing Officer, VPs of Product, Industry Strategy, and Customer Success

Optimizely

Yahoo! Finance. The post Zaius Appoints Chief Marketing Officer, VPs of Product, Industry Strategy, and Customer Success appeared first on Zaius.

Marketing 150
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CX Execs Rise To Power Across B2C And B2B Industries

Forrester eCommerce

Unprecedented Growth Chief customer officers and chief experience officers were once a small community of visionaries and practitioners pioneering customer experience (CX) across industries. But we’ve seen more than 1,000% growth in the CX executive role in just five years, and in that time, many have turned that new frontier into an established practice and […].

B2C 361
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SEO recommendations [infographic]

GetElastic

Optimizing your website for search engine while ensuring it is convenient for users is the key to a successful SEO strategy. Easier said than done, right? Especially, considering the fact that Google makes updates on a regular basis, while mobile and stationary devices change unrecognizably each year. With such a rapid movement, marketers experience real challenges when trying to plan their strategies.

SEO 135
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9+ reasons on why Tableau is extraordinary

Canonicalized

The first time I had the chance to test the tool, I didn't see it. Fast forward to the present, and I am using Tableau every day. I can't imagine life without it! I decided to expand on the reasons I believe this software is extraordinary. I hope this article will help some of you avoid making the same mistake I did. The post 9+ reasons on why Tableau is extraordinary appeared first on Canonicalized.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt