Sat.Jun 02, 2018 - Fri.Jun 08, 2018

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Be Aware of Adoption/Defection Latency

Rishi Rawat

For those who prefer video– For those of you who like to read (talking to you, Lars)– Have you ever wondered why there is a delay between a change initiated by you and when that change registers? This is known as adoption latency. It’s the time gap between action and outcome. Defection latency is the evil twin. To understand adoption latency let’s look at a phenomenon from the eCommerce world.

Mobile 70
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Weird Retail and Omnichannel Trends

OrderDynamics

Weird Retail and Omnichannel Trends. As more retailers adopt omnichannel practices, it’s only a given that things in retail will get strange. Strange can be good. At other times strange are just unexpected consequences. Things are possible now that didn’t seem possible before. Evolution in retail tech has made new options a reality, and no doubt, there is more to come.

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Should the Word Omnichannel Stay?

OrderDynamics

Should the Word Omnichannel Stay? Thanks to Rida, on our team, for pointing out an interesting article from several years ago. Mike Cassidy wrote a post called “ Omnichannel is not a word, please stop saying it. ” He wrote this in 2014. Similar thoughts have come up since then. Several colleagues have argued that we need to just call it ‘commerce’ or just ‘retail’.

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Announcing Early Access Beta BigCommerce for WordPress: Marrying Scalable Content and Commerce

BigCommerce

Today, we are excited to announce our early access developer beta BigCommerce for WordPress plugin. The plugin will be a full-featured integration that combines the flexibility of the WordPress platform with BigCommerce’s robust commerce engine, empowering the millions of merchants using WordPress to grow and customize their stores like never before.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Five Best Practices To Scale Data Science Across The Enterprise

Forrester eCommerce

Nearly all firms want to do more with data science. However, executives and data scientists alike are frustrated by the difficulty of turning new initiatives into business impact at scale. Outside of well-established use cases – such as risk scoring or optimizing search results – data scientists regularly complain that their solutions can take months […].

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Why Chinese Sellers Are Dominating Amazon And How To Beat Them

My Wife Quit Her Job

If you’ve shopped on Amazon lately, you’ve probably noticed that the platform has become a cesspool of non-name brand goods. And most of these products are sold by private label sellers, retail/online arbitragers and companies in China selling direct on Amazon. Of these 3 types of sellers, the Chinese have been the fastest growing segment and they are utterly dominating the platform.

Supplies 282

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The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

Businesses are living in an era of wealth, liquidity and mobility. Amazon edges near $1 trillion in market value. Netflix recently surpassed Disney in value. What do both of these companies have in common? They save people time effectively adding hours to our days otherwise spent in search of commodities or entertainment. This ultimately delivers convenience.

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Customer Experience Trends In China, 2018

Forrester eCommerce

What are the CX trends that will impact customer loyalty and help you build competitive advantage? Look at what China reveals about the future of customer experiences. Until only a few years ago, most CX pros would have scoffed at talks of China as an innovator. But this has changed at breathtaking speed. Today, China […].

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QUIZ: Are You Ready for Omnichannel Ecommerce?

Optimizely

. Today’s ecommerce buyers are all over the place online — reading emails, liking posts on social, browsing ecommerce sites, scrolling for products on Amazon, and much more. But is your brand on every platform and channel that your buyers are? You most likely have a few active social channels, a great ecommerce site, and some creative paid ads on Facebook or Google.

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How To Use Google Images to Drive E-commerce Sales Before Your Competitors Catch On

Kissmetrics

What if the biggest source of your SEO traffic wasn’t from the front page of Google? At least, not the front page exactly. Imagine that there was a backdoor of sorts that could lead to a healthy amount of organic traffic. It’s a completely legal, whitehat SEO backdoor too, so there’s no chance you’ll be penalized. And if you leverage yourself correctly, that organic traffic can naturally turn into a sale for your e-commerce site.

eCommerce 221
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Is Your Business AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.

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Bing Search Ads – How I Made An Extra $3253 Last Month With A Few Clicks Of The Mouse

My Wife Quit Her Job

Compared to the traffic that my online store gets from Google, Bing traffic is pretty much an afterthought. For example, last month my store got 18 times more organic traffic from Google than Bing and an order of magnitude more orders as well. As a result, I’ve never ever paid much attention to Bing. On the flip side, I spend thousands of dollars every month on Google advertising including Google Adwords For Search, Google Display Network and Google Shopping.

eCommerce 156
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Cyber Conferences, It Shouldn’t Be This Way.

Forrester eCommerce

I recently saw another posting/photo from a friend in the industry that showed what amounts to “booth babes” at yet another conference, this time it wasn’t in Vegas, it was in Europe. This issue is one of importance in an industry rife with failure on lots of levels, a lack of available talent, and that […].

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QUIZ: Are You Ready for Omnichannel?

Optimizely

. Today’s ecommerce buyers are all over the place online — reading emails, liking posts on social, browsing ecommerce sites, scrolling for products on Amazon, and much more. But is your brand on every platform and channel that your buyers are? You most likely have a few active social channels, a great ecommerce site, and some creative paid ads on Facebook or Google.

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Why Businesses Can’t Ignore Google AMP Stories

Kissmetrics

The Accelerated Mobile Pages (AMP) project was launched by Google in February of 2016 with the goal of putting mobile performance above everything else on the web. And Google definitely met their goal. AMP powers more than two billion mobile pages and 900,000 different domains. Pages with AMP now load twice as fast as pages without added AMP elements.

Mobile 218
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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The Importance Of Adopting An Enterprise Mobile Lifestyle Strategy

RTP blog

By Todd Chusid, Anexinet The phrase, “there’s an app for that” has become so ubiquitous as to now be a corny cliché. But it’s time we all stopped thinking of mobile as a set of apps that support a mobile strategy, and instead focused on adopting an Enterprise Mobile Lifestyle Strategy. What do we mean by a Mobile Lifestyle Strategy? A Mobile Lifestyle Strategy is one that reflects how customers engage with your company, and the path and channels you might offer customers to obtain your product a

Mobile 150
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The Five Use Cases For AI In The Contact Center

Forrester eCommerce

Increasing channel diversity and automation will make interactions more complex, requiring highly-skilled agents and intelligent processes to assist them. Here’s my take on five valuable use cases for AI in the contact center.

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The Empowered Marketer: Going Deep and Narrow in Ecommerce

Optimizely

Do one thing, and do it well. This advice is a little clichéd, but like most clichés, it has some truth to it — especially in business. Andie Swim has taken that maxim to heart, and is keeping things super simple by selling one fantastic product. The brand offers classic, luxury one-piece bathing suits for women, in just 3 simple styles. And that’s it!

eCommerce 150
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Why Problem Solving Should Be The Only Value Proposition You Use

Kissmetrics

There’s more than one reason why people love brands like P&G, Warby Parker, and Apple. But, can you guess what these three brands have in common? They all solve consumer problems. P&G invented a better way to mop with the Swiffer. Warby Parker created affordable, stylish glasses. Steve Jobs of Apple introduced the iPhone as a “smarter mobile device.”.

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Omnichannel E-Commerce: Drive More Revenue at Less Cost

Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.

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Will Walmart Win Employee Retention With Caregiver Training Program?

RTP blog

Walmart has recently unveiled two programs that could bring big benefits to employees. One program is designed to provide caregivers with the training they need to re-enter the workforce , while the other is designed to cover tuition for employees pursuing retail-related degrees. With the initiatives, Walmart aims to improve employee retention rates and engagement, while also drawing in new workers.

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Telecom Operators Deliver Insights Services — With Network And Subscriber Data

Forrester eCommerce

A few years ago, I met with an incumbent telecom provider in Europe, and they came across as being from “the old country.” I asked about their data strategy, and they were horrified at the thought of doing anything other than securing and protecting their data assets. Even just one year ago at Mobile World […].

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Building a Brand: 6 Ways to Grow Your Brand on a Limited Budget

Bootstrapping Ecommerce

All businesses require branding. Yet, as an ecommerce entrepreneur the task can seem daunting. This article has 6 tips to help you start building a brand that will set you apart from the millions of other online businesses. The post Building a Brand: 6 Ways to Grow Your Brand on a Limited Budget appeared first on Bootstrapping Ecommerce.

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Why Businesses Can’t Ignore Google AMP Stories

Kissmetrics

The Accelerated Mobile Pages (AMP) project was launched by Google in February of 2016 with the goal of putting mobile performance above everything else on the web. And Google definitely met their goal. AMP powers more than two billion mobile pages and 900,000 different domains. Pages with AMP now load twice as fast as pages without added AMP elements.

Mobile 207
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NEWS: SML RFID Delivers 98% Inventory Accuracy to Gina Tricot

I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.

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212: Key Takeaways From Sellers Summit 2018 With Steve Chou & Toni Anderson

My Wife Quit Her Job

In this episode, I brought Toni Anderson back on the podcast to do a recap of Sellers Summit 2018. The Sellers Summit is a conference that Toni and I throw every year. This is our 3rd straight year and it’s all about bringing ecommerce entrepreneurs together and learning new strategies on how to sell physical products online. Today, we’re going to do a recap on what worked, what didn’t and some key takeaways from the sessions.

Webinar 159
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Risk Tech, Reg Tech — All The 2018 Tech

Forrester eCommerce

The Forrester Tech Tide™: Risk And Compliance Management, Q2 2018 We recently published our Tech Tide™ report outlining 14 key risk and compliance technologies to track in 2018. One of the challenging parts of this research is setting the right scope. We found risk and compliance technology everywhere, covering every industry, region, and niche use case. […].

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OpenCart Review: Close to Free Open Source Platform for Experienced Developers

Ecommerce Platforms

In an age of subscription-based ecommerce platforms and website builders, sometimes it's nice to have a solution that's free. When you look at an open source option like OpenCart , that's exactly what you receive. It's open for free download, you're able to find your own hosting, and upgrade without any payments. The reason we like that so much is because many open source platforms try to get you with yearly upgrades.

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How To Use Google Images to Drive E-commerce Sales Before Your Competitors Catch On

Kissmetrics

What if the biggest source of your SEO traffic wasn’t from the front page of Google? At least, not the front page exactly. Imagine that there was a backdoor of sorts that could lead to a healthy amount of organic traffic. It’s a completely legal, whitehat SEO backdoor too, so there’s no chance you’ll be penalized. And if you leverage yourself correctly, that organic traffic can naturally turn into a sale for your e-commerce site.

eCommerce 204
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Is Your Brand AI-Ready? Find Out with Orium’s Maturity Model

Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.

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9 Ways to Promote Your Amazon Listings and Sell More Products

SellBrite

Amazon’s marketplace is just as lucrative as it is crowded. To profit as a seller, you have to stand out against over two million merchants. But if you do grab buyers’ attention, you’re bound to make sales since so many shoppers flock to Amazon. The average conversion rate in the marketplace is roughly 15% , roughly three to five times that of other e-commerce sites.

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Apple Continues To Empower The Patient To Be An Informed Consumer

Forrester eCommerce

Apple Takes Record Sharing To The Next Level Consumers demand access to their medical information, and Apple has answered the call. In January, Apple released an update to the Health app, enabling customers of 12 hospitals and clinics to see their medical records right on their iPhone. Months late, Apple now allows patients from over […].

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How To Choose the Best Products to Dropship

ecomdash

Wondering how to find the best products to dropship? We’ve got you covered with this updated guide. But before we dive in, let’s cover the basics. Dropshipping is a hands-off form of order fulfillment where the seller forwards customer orders to a manufacturer who then handles fulfillment. It can be the foundation of your ecommerce business, or it can be used in conjunction with multi-warehouse selling to supplement your other forms of fulfillment, such as Amazon FBA.

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Why Problem Solving Should Be The Only Value Proposition You Use

Kissmetrics

There’s more than one reason why people love brands like P&G, Warby Parker, and Apple. But, can you guess what these three brands have in common? They all solve consumer problems. P&G invented a better way to mop with the Swiffer. Warby Parker created affordable, stylish glasses. Steve Jobs of Apple introduced the iPhone as a “smarter mobile device.”.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt