Sat.Sep 07, 2024 - Fri.Sep 13, 2024

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Unlocking the Value of Fit Tech: Personalization and Recommendations

Retail TouchPoints

Nearly 15% of all retail sales were returned in 2023 — and 75% of consumers cited fit as the main reason why. As a result, brands and retailers of all sizes are implementing new tools, both in stores and online, to not only reduce returns but also to help customers find their ideal apparel and footwear sizes faster and easier. Fortune Business Insights found that fit technology (also known as virtual fitting room or virtual try-on tech) is exhibiting a compound annual growth rate of 20.3% and is

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BMW Is Prioritizing Profit Over Safety—Here’s What You Need to Know

My Wife Quit Her Job

BMW is a horrible, horrible company. But before I tell you why, I just want to say that these are not the types of posts I normally make, and I have never publicly denigrated a company before. However, this is the first time I’ve felt so cheated and wronged that I feel compelled to warn the public about BMW as a company. What happened to me can and will happen to you if you buy a car from this company.

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Discounting Your Discounts in Customers’ Minds

Bryan Eisenberg

For Sale! Prices Slashed!! Marked Down!!! People have used many of the same tactics for centuries to focus potential customers on the value they’d receive if they were to buy now. But here is a question for you: Would your customers rather a product be marked down from $203 to $192, or would they prefer a markdown from $199 to $188 ? Either way you slice it, they get an $11 price reduction.

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It Takes A Village To Make AI Copilots Successful

Forrester eCommerce

AI copilots of all kinds — new off-the-shelf solutions, custom-built applications, or those embedded in business applications — are taking off. But there’s little measurable business return yet, and much confusion. In a new report for Forrester clients, J.P.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Best Practices for International Ecommerce and Retail Expansion 

ESW

To reach shoppers around the world and succeed at international expansion, you need an end-to-end set of solutions that let you find and connect with shoppers, personalise their experience on and off your ecommerce site and deliver a localised post-purchase process that is seamless and reflects your brand. That’s why ESW and SHOPLINE have joined forces: to make it easy for you to see fast, efficient and long-term success in markets around the world.

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4 Trends That Should Drive Retailers’ Holiday Strategies

Retail TouchPoints

Still-potent economic uncertainty is encouraging consumers to be savvier as they browse and buy. But while there may be more price comparing and deal hunting this holiday season, consumers will still expect stellar experiences as they browse and buy across channels. Retail TouchPoints interviewed 12 experts who shared their predictions for the 2024 holiday season.

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Seven Ways To Use GenAI For B2B Personalization

Forrester eCommerce

B2B buyers and customers aren’t seeking more content from providers or new ways to see their first name and company used in otherwise generic messaging. Rather, they crave relevance and responsiveness — the right content delivered in the moment of need, specific to their role, in a suitable format.

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Growing a Digital Goods Company in Asia: Challenges, Opportunities, and Insights

FastSpring

If your business is based in the APAC region and you’re focused on expanding into new areas, there are a lot of common challenges to face and questions to ask about the best way to do that. On this episode of Growth Stage, we interview Jay Jia, FastSpring Senior Account Executive, about his insights into: Tips on expanding a digital goods company in Asia.

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Roblox Unlocks In-Game Commerce with Shopify Integration

Retail TouchPoints

Roblox has announced a new commerce integration with Shopify that will allow brands with Shopify storefronts to sell physical items directly in their Roblox games. Shopify plans to begin piloting the integration soon, with a larger launch of the capability planned for 2025. Shopify President Harley Finkelstein as a Roblox character. (Image courtesy Shopify) “You’ll be able to buy everything from clothing to unique accessories, collectibles [directly on Roblox] — the possibilities are endless,” s

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Essential Steps for a Successful Joint Business Plan | Salsify

Salsify

Check out the necessary steps (and benefits) for creating a joint business plan and expert advice from digital shelf leaders.

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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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AI Computing Will Change The World By Empowering People, Not Automating Tasks

Forrester eCommerce

Most of the hype and boardroom enthusiasm for genAI stems from the belief that AI machines will automate the repeatable tasks that people used to do, thereby saving firms money with fewer employees doing more work. While we believe that’s true for rote knowledge tasks and some knowledge worker roles, it’s not really the point.

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FastSpring is the Leading Sponsor at Pocket Gamer Connects Helsinki 2024!

FastSpring

FastSpring is thrilled to announce our participation as the leading sponsor at Pocket Gamer Connects Helsinki 2024, one of the premier events in the global gaming industry. From October 1-2, we’ll be at the heart of the action at Wanha Satama in Helsinki, Finland, showcasing our commitment to supporting game developers worldwide with cutting-edge payment solutions.

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Lego Celebrates ‘Play is Your Superpower’ with Global Activations

Retail TouchPoints

Lego stores around the world are creating interactive experiences showcasing the power of play — from a playable library in China to a restaurant-themed pop-up in Japan — as part of the brand’s “Play is Your Superpower” campaign. The goal is to encourage families to play together, with Lego citing a consumer survey it commissioned showing that 83% of parents see play as a platform for celebrating differences in a fun and positive way.

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SMART Goals for Business | Salsify

Salsify

The term “SMART goal,” which stands for specific, measurable, achievable, relevant, and time-bound, was coined in 1981 to help managers and other business folk set clear, concise, and attainable goals.

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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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What’s Next For GenAI In Marketing

Forrester eCommerce

Forrester’s B2B Summit APAC 2024 for CMOs and marketing leaders is just a few weeks away. I’m excited to meet you in Singapore on October 1, 2024, and together, we will discuss the latest data, trends, and insights shaping the marketer’s remit in a tech-disrupted world.

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Private equity firm sweeps up LL Flooring, which will stay in business after all

RetailDive

The bankrupt home improvement company, previously Lumber Liquidators, has inked a deal to be acquired by F9 Investments, its largest shareholder.

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Retailers Need to be Smarter with Their Smart Store Implementations

Retail TouchPoints

Retailers across segments have been expanding their smart store ambitions for decades. Starting in the late 1980s with the introduction of self-checkout kiosks and progressing to today’s smart RFID tags and even fully automated storefronts, retail leaders have slowly but surely embraced digital in-store enhancements. This is arguably in no small part driven by consumers’ desire for enhanced personalization and convenience , as well as their growing digital prowess as technology becomes increasin

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Bryan Eisenberg - Untitled Article

Bryan Eisenberg

Marie, the VP of Marketing, predicts that she can increase conversions to sales by at least 40 percent. She wants to conduct a series of disruptive experiments that make everyone nervous. Scott, the VP of Sales, is especially on edge. The lead-to-contract rate is already a respectable 7.1 percent for this not-so-new marketing technology B2B SaaS. If Marie is right, it’s a homerun.

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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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Get From Data To Decisions Faster With Our New Data, AI & Analytics Service

Forrester eCommerce

Data and AI leaders today must create business value from trusted data, build the foundation to scale AI, and cultivate a data-driven culture. To help them meet these challenges, Forrester is launching Forrester Decisions for Data, AI & Analytics. Learn more about this new service and how it can benefit your organization.

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Walmart kicks off multicity fashion tour

RetailDive

The retailer will bring its Style Tour to over 40 stops across the U.S. as a way to “shorten the distance between inspiration and commerce.

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Family Dollar Selects AI-Powered Solution to Enhance Category Management

Retail TouchPoints

Family Dollar will use solutions from Dunnhumby to make merchandising and category management more customer-centric across its store network. Dunnhumby will use customer data science as well as consumer-led insights and collaboration to help Family Dollar make merchandising decisions that drive greater engagement with the retailer’s 66 million shoppers.

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Form 1099-K Reporting Thresholds: $20,000? $600? $5,000? Here’s What You Need to Know

FastSpring

1099-K Reporting Form 1099-K is used by third-party platforms or settlement organizations (including popular payment apps and online marketplaces) to report payments to merchants whose annual activity exceeds $20,000 in gross payments and has at least 200 transactions in a calendar year. The forms are usually issued the following year by March 31. Reduce and Delay With the American Rescue Plan Act of 2021, the threshold was dropped to $600 in total gross payments with the transaction count test

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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The Biggest Cloud Trends For CISOs

Forrester eCommerce

Public cloud may be the major underpinning of enterprise infrastructure strategies, but it comes with risks. Learn the top three cloud trends that CISOs and security leaders need to be aware of in this preview of our upcoming Security & Risk Summit on December 9–11.

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Roblox, Shopify partner to sell physical products in the metaverse

RetailDive

This is the first such partnership for Roblox, which plans to integrate with “various” e-commerce platforms in the future.

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Zara Pre-Owned Program to Debut in U.S. Next Month

Retail TouchPoints

Two years after its launch in the UK, Zara is bringing its Pre-Owned resale and repair offering to the U.S., parent company In d itex announced as part of its half-year 2024 earnings report. Zara Pre-Owned is currently available in 16 European markets and will launch in the U.S. by the end of October 2024. The program debuted in the UK in October 2022 and is integrated into Zara’s stores, website and mobile app.

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Underused SEO Reports in Search Console

Practical eCommerce

Search Console is the free powerhouse for organic rankings. Yet some helpful reports are little used. The post Underused SEO Reports in Search Console appeared first on Practical Ecommerce.

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🚀Future-Proof Your Salesforce B2C Commerce: Modernization Strategies Inside!

Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.

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European Leaders: Align Budget Planning To Accelerate Performance In 2025

Forrester eCommerce

Upbeat budget expectations for 2025 will serve European leaders well, but placing the right bets will be critical to securing a competitive edge. Read a few of our top recommendations.

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Big Lots gets court OK for $550M in bankruptcy financing

RetailDive

The funding will allow the bargain-focused retailer to continue normal operations, including paying employees and vendors.

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Drinks Aims to ‘Demolish the Barriers to Alcohol Ecommerce’ with New Software Offering

Retail TouchPoints

Alcohol ecommerce solution Drinks has launched the “Drinks-as-a-service” (DaaS) platform, a subscription software solution that will allow any brand, merchant or ecommerce operator to navigate the various tax and compliance impediments to selling alcohol online. The DaaS platform can be used by retailers that want to add wine or spirits to their assortment to alcohol producers looking to build out their direct-to-consumer business.

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GenAI Is a Potent Ecommerce Coding Tool

Practical eCommerce

Can ChatGPT generate code to auto-post a Google Doc into a Shopify blog? The post GenAI Is a Potent Ecommerce Coding Tool appeared first on Practical Ecommerce.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.