Forrester eCommerce
MARCH 7, 2024
The plea of the song “Don’t let me be misunderstood” is spot on for customer journeys: In the sixty years since the track was written, a variety of artists are still creating their own versions.
Retail TouchPoints
MARCH 7, 2024
If it’s true that we live in an attention economy (wait just a sec, I’m getting an email/text/Slack/LinkedIn alert…okay, I’m back), then retailers — both online and brick-and-mortar — need new tools to not just attract customers but also to keep them engaged. Accomplishing this feat requires more than the familiar mantra of right product, right price, right location and right time: it requires an emotional connection via storytelling, nostalgia and a sense of brand history , according to Ryan Ha
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Practical eCommerce
MARCH 8, 2024
Why did an Amazon seller choose disposable dinnerware plates made from palm leaves? Three reasons. The post 3 Keys to Successful Products on Amazon appeared first on Practical Ecommerce.
ROI Revolution
MARCH 8, 2024
An important part of maintaining a YouTube channel is optimizing your videos. YouTube video SEO is key if you want your audience to be able to find, view, like, and comment on them. Read on for some of our top YouTube video SEO tips! 1. Optimize Your Video Titles YouTube video titles should contain at least five words, with the primary keyword near the start of the title.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Smile.io
MARCH 6, 2024
Operating an ecommerce business demands a balance between providing the best experience for customers while working behind the scenes to make that happen. Behind the scenes is where you navigate the complexities of growing the business, being strategic, and finding the best tools to support your business. As an ecommerce business, there is a range of different types of software, technologies, and apps you need to help run your business to its full potential.
RetailDive
MARCH 5, 2024
AI-powered chatbots are the top reason consumers abandon an online shopping experience, an Intellias survey found.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Retail TouchPoints
MARCH 7, 2024
Quiet luxury, coastal grandmother, and cottagecore are just a few fashion trends that have emerged from the TikTok era. If you’re like me, you wouldn’t even know where to begin finding an outfit to fit some of these. Is there a coastal grandfather option? Should I resign myself to the annals of the formerly presentable? In truth, Gen Z’s are pushing the boundaries of more than just fashion, influencing digital commerce as we know it.
365 Retail
MARCH 5, 2024
In an age where digital storefronts are as prevalent as their brick-and-mortar counterparts, the strategic application of advanced technology has become the linchpin for achieving e-commerce supremacy. Leading the charge in this technological revolution is Cynergy BPO , a premier outsourcing advisory firm in the Philippines. The company is democratising the digital commerce landscape, enabling businesses of every scale to challenge and compete with retail giants on an equal footing.
Forrester eCommerce
MARCH 6, 2024
We recently published the Top Recommendations For Your Security Program, 2024 report for CISOs and other senior cybersecurity and technology leaders. The theme for our annual recommendations report this year centers around the importance of anticipating and leading change. In 2024, our recommendations fall into three major themes for security leaders: Changing tech.
Groove
MARCH 4, 2024
The world of retail is fast-paced, and web design is the cornerstone of customer engagement. The magic of effective website design has the power to do more than just appeal to the eye. Websites crafted strategically can act as a conduit to enhance a user’s experience. The result is that you’ll boost engagement simultaneously alongside conversion rates.
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Generative AI is poised to redefine B2B, but scaling AI success in this space isn’t without obstacles. From fragmented data sources and complex buyer journeys to operational inefficiencies, the road to AI-powered growth can be challenging. To achieve a competitive edge, understanding your organization’s AI-readiness is essential. Orium's Data & AI Maturity Model provides a quick, actionable way to assess your starting point.
My Wife Quit Her Job
MARCH 8, 2024
Welcome to a brand new segment of the show called Profitable Audience where my business partner Toni and I discuss all things related to content creation and building an audience. In today’s episode, Toni and I discuss various ways to improve your productivity when it comes to content creation. BTW, Toni has 7 kids, a bunch of businesses and a puppy.
Retail TouchPoints
MARCH 5, 2024
The Body Shop Canada has filed a Notice of Intention (NOI) to file for protection under the country’s Bankruptcy and Insolvency Act, following a similar filing by the retailer’s UK arm last month. The Body Shop Canada has ceased online sales, and while its stores remain open, the company plans to close 33 of its 105 locations across the country in the near term.
Forrester eCommerce
MARCH 7, 2024
Relationships matter. As a security leader, you need to be seen by customers, colleagues, C-level execs, and the cybersecurity community as helpful, trustworthy, fair, and with a good dose of empathy. Recently, I had the honor of speaking with the latest cybersecurity cohort at a local program for underprivileged, underserved students.
Groove
MARCH 6, 2024
While many tools are required to successfully manage a digital-age brand, the tools you trust with your ongoing digital marketing strategy are among the most crucial. Deciding between Klaviyo vs HubSpot will depend on your business goals and needs. The right options can take a lot of the guesswork out of email marketing, automation, and more, leaving you and your team with more time to focus on actually running your business.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
My Wife Quit Her Job
MARCH 4, 2024
Selling textbooks on Amazon can be highly profitable, as Amazon is the biggest bookseller in the world. If buying new textbooks from publishers or distributors is beyond your budget, you can also sell used textbooks on the platform. Selling used is an excellent way to get started in ecommerce with low upfront costs and you can run this side hustle from home while working full time.
Retail TouchPoints
MARCH 6, 2024
Retail’s busiest returns period may be in the rearview mirror until next year, but rising ecommerce order volumes have caused returns management to become an aspect of ecommerce and omnichannel business that warrants a dedicated year-round strategy. Returns are a major cost of doing retail business of any kind, but especially online. According to a report released in December by the National Retail Federation and Appriss Retail, for every $1 billion in sales, the average retailer incurs $145 mil
Forrester eCommerce
MARCH 7, 2024
All CMOs are under intense pressure to demonstrate the impact of marketing efforts on business outcomes. However, a cohesive marketing measurement strategy is often hindered by the complexity of data, the proliferation of touchpoints, and varying levels of marketing initiatives.
Groove
MARCH 7, 2024
In 2024, email marketing is far from dead. Contrary to popular belief, it continues to evolve. Email subscribers now expect interactive experiences such as surveys, quizzes, polls, and more, all from their inbox. Personalization has always been one of the most important concerns with Klaviyo email marketing, and it's going to continue getting more granular.
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Today’s e-commerce landscape is vast and it’s moving fast and is fiercely competitive. To thrive you need to offer the right products to the right customers on the best channels. Learn how to successfully harness the power of omnichannel selling to reach more online buyers, diversify and grow revenue, and reduce cost – while delivering a seamless "shop to ship" customer experience across all channels.
My Wife Quit Her Job
MARCH 2, 2024
Welcome to a brand new segment of the show called Profitable Audience where my business partner Toni and I discuss all things related to content creation and building an audience. In today’s episode, we are going to cover challenges, and specifically, how to run a challenge that eventually leads to selling a paid product. What You’ll Learn Why challenges are so powerful How to run a challenge for your product How to increase your brand’s popularity Sponsors SellersSummit.com &#
Retail TouchPoints
MARCH 4, 2024
The customer experience is paramount to the success of today’s retailers. This includes enhancing in-store inventory, delivery services and even the personalization of customer service. However, when it’s time to check out, how do payment options factor into that customer experience? A recent study of more than 4,700 consumers from Bread Financial indicates payment choices — including retail store credit cards, bank branded credit cards and buy now, pay later (BNPL) — at checkout have become a m
Forrester eCommerce
MARCH 7, 2024
The long-awaited SEC Climate-Related Disclosures ruling is finally here. The big theme of the rule is to enable investors to compare the environmental impact of publicly traded companies with not only what is reported but reporting frequency. It applies to publicly traded companies with business in the US.
Groove
MARCH 5, 2024
Are you trying to decide between ActiveCampaign vs Klaviyo? Whether you’re an eCommerce retailer, brick-and-mortar store, or service-based business, choosing the best email marketing tool is essential for promoting your company and growing your audience. For eCommerce stores specifically, studies show that 55% of online shoppers prefer to communicate with companies via email.
I’m getting in touch with the news that fashion retailer, Gina Trictot, has achieved 98% inventory accuracy thanks to its partnership with SML RFID. Please see the full press release below, including exclusive quotes.
My Wife Quit Her Job
MARCH 4, 2024
If you’ve ever needed to contact an Amazon seller, you know it’s not always clear how to do it. Maybe you have questions about a product, issues with an order, or need further information. The problem is, finding how to contact a seller on Amazon can be confusing. In this post, I’ll show you exactly how to contact a seller on Amazon.
Retail TouchPoints
MARCH 8, 2024
Off-price retailer Burlington Stores beat expectations for Q4 2023 (the 14 weeks ended Feb. 3, 2024), with total sales increasing 10% and comparable store sales growing 2% year over year. The quarter closed out a steady year for the chain, with comp store sales up 4% in fiscal 2023, although on an earnings call discussing the results CEO Michael O’Sullivan expressed disappointment that the company hadn’t performed better, identifying several opportunities for improvement in 2024.
Forrester eCommerce
MARCH 7, 2024
I’m pleased to announce the publication of The Adobe Services Landscape, Q1 2024. Since we started covering the Adobe services market in 2020, we have seen it grow rapidly and mature continuously (see Figure 1). Adobe services have evolved into an established market that features: High revenue growth.
Groove
MARCH 8, 2024
One of the main factors to consider when growing your brand is choosing an email marketing platform that meets the needs of your business. Both Omnisend and Klaviyo are leading options as top-tier eCommerce marketing solutions, and their offerings are similar. However, the two tools cater to different types of audiences. They also have some key differences that will help you decide which one is right for your eCommerce store.
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Generative AI is reshaping retail, but achieving true AI success isn’t simple. Many brands face hurdles—underdeveloped data strategies, limited AI-ready infrastructure, or lack of seamless integration across systems. As you explore how AI can boost efficiency and transform customer experiences, understanding your business’s readiness is key. Orium's Data & AI Maturity Model offers a clear starting point.
Fastr
MARCH 7, 2024
Last week, the retail industry’s top minds gathered in California for eTail Palm Springs 2024. Across the multiple days packed with presentations and panel discussions, insights were shared, strategies were uncovered, and actionable takeaways were highlighted. But there were a handful of common threads between speakers – key themes that attendees couldn’t ignore at the event and shouldn’t ignore as they lead their brands through 2024.
Retail TouchPoints
MARCH 4, 2024
Thrasio , one of the highest-profile Amazon “rollup” firms — so-called because they acquire Amazon third-party sellers en masse and roll them up into a larger entity to consolidate operations (and ideally scale profitability) — has filed for bankruptcy in an effort to “strengthen its financial position.” Thrasio said it will continue normal business operations for its hundreds of Amazon FBA brands throughout the Chapter 11 process and that it has received $90 million in new financing from its le
Forrester eCommerce
MARCH 6, 2024
How recently did your company leadership issue a directive implying that the sales team must change their behavior? Not long ago, if yours is like most revenue organizations.
FastSpring
MARCH 7, 2024
Every year on March 8th, the world unites to celebrate International Women’s Day (IWD). It’s a day to acknowledge the incredible achievements of women, reflect on the challenges they still face, and recommit ourselves to building a future where equality truly reigns. At FastSpring, we know this day didn’t blossom overnight. It’s a culmination of decades of struggle, resilience, and unwavering determination.
Speaker: Jennifer Wright and Nick Barron
2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt
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