Sat.Mar 05, 2022 - Fri.Mar 11, 2022

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5 Top Reasons Ecommerce Carts Are Abandoned and How to Give Shoppers Checkout Confidence

BigCommerce

If there’s one silver lining about living in an era of wild uncertainty, it’s the surge in digital innovations, including…

eCommerce 387
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How the Metaverse can Benefit Physical Retail Stores

Retail TouchPoints

With industries around the world showing interest in the metaverse, retail leaders are facing the exciting opportunity to follow suit and provide customers with the ease of online shopping without compromising the benefits of the physical experience. For example, Forever 21 is getting involved by collaborating with the popular online game Roblox, allowing users to customize virtual fashion stores using Forever 21 products and then purchase the physical equivalents on their website.

Retail 358
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Want To Be Successful At Digital Retailing? Don’t Miss The Main Ingredient: Part One

Retalon

Written by Mark Krupnik, CEO at Retalon. Read the original article published on Forbes here. Mark Krupnik, PhD, is one of the world’s top experts in advanced analytics & AI for retailers. He is the founder and CEO at Retalon. Store closures? You might think, “That has nothing to do with us. We can’t die. We are too big; our brand is iconic,” and so on.

Retail 41
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B2B Sellers Must Reevaluate How They Build Trust With Buyers

Forrester eCommerce

B2B buyers are making decisions on behalf of their employer and must constantly balance not only the risk factors of their organization and the functions they represent but also their own professional risk factors. New Forrester research illustrates how complex this decision-making process can be and shows how risk avoidance and defensive decision-making often dominate […].

B2B 370
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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How to Deal With Shipping Delays

lateshipment

Shipping delays are inevitable even with the most efficient carriers. And when they happen, they tend to drive your customers away. That’s not all! The worst part about them is the harsh fact that you do not have control over such events and often feel helpless when they happen. Worry not! Dealing with shipping delays is no rocket science but first, we’ll bust a few delay-related myths along the way to make it easier for you.

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As Malls Reinvent Themselves, Department Stores Will Need to Rethink and Redesign

Retail TouchPoints

It’s no secret that malls are struggling for relevancy. Once the “it” hangout spot for elderly mall walkers and teenyboppers alike, many malls have been left in the dust by rapid shifts in the way consumers live, work and shop. In mid-2021 Moody’s Analytics predicted that of the roughly 1,000 or so traditional malls left in the U.S., 20% would close or go through a “major repurposing” in the very near future, and other analysts have predicted closure rates closer to 30%.

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The Great Resignation: The Reality Behind The Headlines

Forrester eCommerce

Far from a short-term talent crunch, the so-called “great resignation” has been 10 long years in the making. If you respond to it with short-term measures, you will miss the underlying drivers of today’s talent problems and leave yourself struggling to manage the future of work. In my new report, Unpacking The Hype About The […].

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The Best eCommerce Frameworks For Online Selling

Groove

What is an eCommerce Framework? The definition of the term eCommerce Framework is often confused with that of programming language. The programming language that all websites are created in is referred to as HTML, which is a worldwide protocol for displaying content on the internet. These eCommerce frameworks differ from programming languages in that they are the platform that sits above the base-level HTML.

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Lululemon Launches First Footwear Collection With ‘Women First’ in Mind

Retail TouchPoints

Lululemon has kicked off its first footwear collection after more than 20 years of focusing on athleisurewear. Starting with the introduction of women’s styles on March 22, Lululemon will introduce the first design, named Blissfeel, a running shoe with foam cushion technology, in North America, China and the UK. The shoe will launch in 10 colors. “Footwear is the natural next step for us to expand and apply our long history of innovation in fit, feel and performance, and it represents an exciti

Apparel 311
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395: Never Give Up! How Saba Yazdani’s Solar Lights Store Took Off When She Was About To Quit

My Wife Quit Her Job

Today I’m really happy to have Saba Yazdani on the show. Saba is a student in my Create A Profitable Online Store Course. She has been in the class since 2015 and she runs a 6 figure store selling solar lights over at SunShareSolar.com.au. Saba is in Australia, does not sell on Amazon, and she’s going to teach us how she grew her store to 6 figures.

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AI for Commerce: Foundations, Aspirations, and Hype

AI is rapidly transforming digital commerce, but how do you separate real opportunities from hype? Moderated by Orium, AI for Commerce: Foundations, Aspirations, and Hype , experts from Bloomreach , commercetools , Contentstack , and Fluent Commerce explores where AI is already delivering results and where its potential is still unfolding. This masterclass dives into proven AI applications, emerging innovations , and the gaps between promise and reality in commerce.

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Fix The Vulnerability Within: Break Gender Bias In Cybersecurity

Forrester eCommerce

Forrester predicts that in 2022, one in 10 experienced security pros will exit the industry. This brain drain is the result of a few dynamics colliding: poor financial and advancement incentives; general stress and burnout impacting security teams; and cybersecurity’s dirty little secret, workplace toxicity! And cybersecurity isn’t immune to the hidden epidemic impacting women’s ability […].

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Back to the Basics of B2B Marketing

Groove

The Basics of B2B Marketing. All eCommerce businesses must have a digital presence in order to sell online. From an optimized B2B eCommerce website to paid advertising, SEO and more, there are a ton of ways to streamline your strategy and convert leads into paying customers. However, this blog is bringing B2B marketing back to the basics. Keep on reading to uncover four strategies that lay the foundation for your marketing strategy. 1.

B2B 150
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Peloton Trials New Pricing Structure, Appoints Two C-Level Execs

Retail TouchPoints

Peloton is trialing a new pricing system and has expanded its senior leadership. The changes were introduced one month after new CEO and President Barry McCarthy took over to lead the company following a difficult 2021. The company’s shares are down more than 80% over the last 12 months and fell 3.91% on March 10, closing at $22.61. On March 11, Peloton introduced a new pricing model for its workout equipment and on-demand classes as a new offering named One Peloton Club, under which customers w

Supplies 310
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The Top 8 Shopify Competitors To Consider For Your Small Business

My Wife Quit Her Job

Even though Shopify is widely regarded as a top ecommerce platform and a leader in the space, they do not control the majority of the market. In fact, there are many Shopify competitors that have significantly more users and Shopify barely cracks the top 5 in terms of worldwide popularity. According to Statista, here are the top Shopify competitors worldwide.

Shopify 156
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Staying Ahead of UFLPA Enforcement: Best Practices for Retail Supply Chains

Speaker: Ethan Woolley, Director at Kharon

This webinar will explore how companies can proactively address compliance risks–rather than reactively responding to–UFLPA enforcement actions. Ethan Woolley will provide insights into the latest CBP enforcement trends, entity list updates, and industries under increased scrutiny, with a look at potential shifts under the Trump administration. Ethan will also explore how predictive data and strategic due diligence can help organizations stay ahead of regulatory challenges and strengthen complia

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Speaking Up For Ukraine: Consumers Want Businesses To Pull Out Of Russia

Forrester eCommerce

Forrester continues to cover the increasing collision of brands and politics. We’ve even predicted that, in 2022, 10 big brands will step in where governments fail to act. But the situation in Ukraine is different than other (past or present) issues on which companies have taken action. It’s not caught up in the current culture […].

Consumer 370
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Breaking Down Barriers for Brands and Retailers [Download] | Salsify

Salsify

Salsify launches a brand and retailer road map for successfully navigating the continually shifting commerce landscape. Salsify published a new report today, “ Breaking Down the Barriers to Winning Commerce ,” that examines the challenges brands and retailers face when building successful omnichannel shopping experiences.

Download 148
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Creating Retail Agility Requires a New Way to Think about Data

Retail TouchPoints

Disruptions to the supply chain, shifts in customer behavior, and even unexpected weather events are impacting retail sales across ecommerce and brick-and-mortar — changing where, when, how and why customers purchase. It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences.

Retail 306
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Keeping Field Team Reps Invested in Company Success

Wiser

Keeping your field teams invested is one of the most beneficial things you can do for your brand. After all, your reps on the ground do spend the most time interacting with buyers and retailers. Building a lasting relationship with these employees and ensuring they feel connected to their company can raise morale and retention rates, increase customer satisfaction, and even boost overall company sales.

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Future-Proofing Enterprise Commerce: Why Extensibility Wins with Shopify

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is evolving fast, and brands relying on rigid, one-size-fits-all solutions risk losing agility. But modernization doesn’t have to mean disruption. In this webinar, we’ll explore how an extensible, modular approach empowers brands to integrate new capabilities, enhance performance, and scale efficiently—all while leveraging Shopify’s strengths.

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Impressions From Mobile World Congress 2022

Forrester eCommerce

Between February 28 and March 3, the leading global telecoms and networking event, Mobile World Congress (MWC), took place in Barcelona. The event was hosted as a hybrid event. It attracted about half the attendees that it saw before the pandemic struck, namely 60,000 attendees. The event organizers reduced the floor space accordingly. Nevertheless, there […].

Mobile 363
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7 Best SaaS Pricing Page Examples (plus 5 SaaS Pricing Strategy Questions to Consider)

FastSpring

Question: What’s the most important page on a software website — other than the homepage? Answer: It’s the pricing page. How do we know? Because we have data from thousands of Saas and software websites. The path to a signup or purchase may include a variety of page views, but it almost always includes the pricing page. In this article, we’ll show you examples from a variety of SaaS pricing pages.

Payments 147
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Babylist Blends URL and IRL Engagement with Virtual Showroom

Retail TouchPoints

Whether they’re shopping for clothes, toys, books, furniture or electronics, consumers shopping for baby items can easily be overwhelmed by the volume of information available — especially online. For more than a decade, Babylist has helped make researching, registering and buying items more seamless, thanks largely to its robust content strategy. Now, as its users rely more on digital channels and content to make buying decisions, Babylist is reaching a new frontier of engagement with its Cribs

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How To Overcome the Top Challenges for Maintaining Brand Trust and Loyalty | Salsify

Salsify

Due to a variety of factors — from the ongoing impact of the pandemic to the rise in private-label offerings — brand trust and loyalty are harder to maintain than ever. In an effort to understand the importance of a brand’s reputation, the factors that drive consumers to change preferred brands, and more, Salsify surveyed more than 4,000 consumers across the U.S., Great Britain, France, and Germany.

Consumer 147
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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Marketing Sourcing: A Metric Built To Get A CMO Fired

Forrester eCommerce

Why do CMOs continue to embrace sourcing metrics when they provide such limited insight?

Marketing 195
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Lower Churn with Paused Subscriptions

FastSpring

The FastSpring product team is happy to announce the release of Paused Subscriptions , a new built-in feature to help you lower churn: This new feature enables customers to pause active subscriptions and temporarily disable billing and services. Here’s how it works: Lower churn by pausing subscriptions. Enabling the pause feature will give customers an additional option if they attempt to cancel their subscription.

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Kohl’s Makes its Case to Investors with Plans for Additional Sephora and Small-Format Stores

Retail TouchPoints

At its virtual Investor Day March 7, Kohl’s outlined its strategy to drive growth and “become the retailer of choice for the active and casual lifestyle,” with plans to add more small-format stores, continued expansion of its Sephora at Kohl’s partnership and enhanced data science applications to drive personalization and relevancy for both online and offline customers.

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Twitter tests Shops feature

RetailDive

Shoppers can click a "View Shop" button on merchants' profiles and browse up to 50 products on the platform.

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🚀Future-Proof Your Salesforce B2C Commerce: Modernization Strategies Inside!

Outdated platforms are costing you sales. Legacy platforms like Salesforce SiteGenesis and SFRA can slow innovation, increase maintenance costs, and frustrate customers. This playbook provides a strategic roadmap to modernizing your Salesforce B2C Commerce platform using a composable approach to transition to faster, scalable, and flexible e-commerce solutions —without disrupting your business.

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Two Seismic Shifts Disrupting B2B Sales And Marketing

Forrester eCommerce

Each year, our planet has thousands of earthquakes. Most of them are small events, but a few powerful ones change the landscape. It’s hard to know if a tremor will turn into a major earthquake. B2B sales trends are like that, too. So let’s talk about two seismic shifts disrupting sales and marketing. Shift Number […].

B2B 195
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Baraka Sheabutter – an Ecommerce Brand That Aligns Social Impact & Profitability Together

lateshipment

The world is increasingly looking to adopt eco-friendly options in our day-to-day lives. The shift towards eco-consciousness and sustainability is now the expected benchmark for businesses world wide. And we can see brands across the globe prime themselves to this shift. Multiple corporations are taking up sustainability projects as a passion project to get in the goodbooks of their customers.

eCommerce 130
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Natural Pet Food Brand Grows Subscriptions to 20% of Total Sales in Nine Months

Retail TouchPoints

Fresh is best for premium natural pet food brand Lily’s Kitchen , and refreshing its ecommerce strategy through subscription offerings has resulted in increased sales generating recurring revenue. Partnering with technology provider Ordergroove in April 2021 shifted 10% of Lily’s Kitchen total sales to its subscription experience by June 2021, and by the end of the year, subscriptions were generating 20% of the brand’s monthly sales.

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Walmart adds free Spotify to Walmart+, gives membership free to staff

RetailDive

As it adds perks, the retailer is giving its free-delivery subscription to associates, in part so they can sell it to customers based on experience.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.